Illuminera

Founded in 2007, Illuminera has evolved into a premier marketing and strategy consulting firm known for profound insights about China market and high-impact strategies for multinational brands. Our unique strength lies in the deep belief that unique and revealing insight illuminates highly effective strategy. Today Illuminera has grown into a collection of boutiques each with unique strengths and specializations but all relentlessly striving to help the emerging China clients and international brands operating in China to innovate, to grow and to win. GrowthX - strategic insights, performance diagnosis, white space identification and strategy planning to enable market-beating rapid growth for the consumer sector; IlluminBrand - brand strategy and innovation consulting for the consumer sector; IlluminHealth - problem solving market research and brand strategy consulting for the pharmaceutical and medical device industry; IlluminAnalytics - big data, big analytics; IlluminCloud - cutting-edge innovation lab enabling transformation in products, services, and business models; IlluminStrategy - result-oriented strategy consulting for senior leaders in healthcare and consumer industries; Illuminera Institute - training and thought leadership – a token of our appreciation for the marketing and market research communities