Digital Lead Performance

Digital Lead Performance (DLP) is the leading digital lead management service in the Powersports, Harley-Davidson, and Marine industries. We're focused on taking existing digital leads and turning them into face-to-face appointments. With better average response times, higher appointment rates, and stronger close rates, DLP is the solution for less money ultimately helping your dealership sell more units. With impeccable response time, crafted scripting, and tenacious follow-up, our Digital Lead Performance team of trained professionals turns your incoming digital leads into kept showroom appointments. Additionally, our agents are laser-focused and distraction-free. They don’t get called away to handle sales, shuffle inventory, or anything else in a company. Setting appointments is all they do, and they do it at a cost less than having in-house staff. The test-marketed service delivered outstanding results during a pilot program. Currently, DLP follows up with leads in under five minutes from the initial online inquiry and sets up appointments with an average greater than 70% of those leads. More than half of those appointments are kept and, best of all, more than 30% of appointments result in sales – with some client dealers performing as high as 40%. What impact would more quality appointments in your showroom have on your growth?