Avdeep Kaur

RedSeer Strategy Consultants is a leading strategy consulting firm that guides critical decisions in disruptive markets for brands and new-age companies. Founded in 2009, RedSeer works with new-age consumer-focused businesses and offers growth advisory, digital strategy, and investment thesis. The company is a thought leader in the Internet economy space and is the most widely quoted consulting firm in the media. The company boasts of a 90% + market share of new-age IPOs. Zomato, India’s first major consumer tech IPO and GoTo, one of the world’s largest consumer tech IPO, Zomato, Nykaa, Paytm, Cartrade, Talabat, Swiggy, Delhivery, Bluestone, Lenskart, Urban Company, PhysicsWalla, Pinelabs, LG Electronics, Meesho, are some of the notable IPO engagements of Redseer. The company also enjoys more than 50%+ market share in the new-age deal advisory and a lion’s share in the strategy consulting space. RedSeer sees itself as a band of strategy consultants who have disrupted the 100+ year old management consulting industry, and in the process have emerged as the most sought-after consumer business focused advisory firm. The company is known for its proprietary methodologies, deep consumer understanding, high-quality research, and an entrepreneurial mindset. Run by a dynamic set of consultants, today RedSeer has a strong presence in India, Middle East, Southeast Asia, USA and UK. The company is headquartered in Bengaluru and has a formidable team of 200+ consultants in 7 offices across India and overseas.