Ali Raza

Luxury, elegance and couture details are at the heart of the family-owned SAYA brand, freshly launched under the aegis of Al Razzaq Fibres in 2017. A fashion house specialising in casual wear for the contemporary woman, SAYA creates sleek, sophisticated and polished sartorial options for both the working woman and the lady who lunches and is indubitably set to become a must-have for every stylish individual's lifestyle. Buoyed by a passion for quality textiles; a burning desire to become the frontrunner of Pakistan’s fabric industry and with a strong family-oriented team, Al Razzaq Fibres is dedicated to producing high-quality textile products and is currently one of the nation's most well-known suppliers of fabric to Pakistan’s leading designers and high-street brands. Stepping into Pakistan’s burgeoning fashion arena, with a strong design team dedicated to perfecting the most intricate details, SAYA creates garments that are beautifully covetable yet affordable and which transcend fleeting fashion trends by ushering in and dovetailing the classic with the contemporary so as to render each piece instantly timeless. Crafted with this modern-day, iconic women in mind, SAYA’s Spring/Summer Unstitched Digital Luxury Lawn Collection - Juxtaposing a rich colour palette;elegant prints and exquisite thread-work embroidery transposed onto superfine Pima Cotton - is certainly a must have addition to your wardrobe. Introduced by one of Pakistan's textile giants, SAYA is undoubtedly set to become Pakistan’s most coveted brand... Opt for Style not Fashion. Choose a Lifestyle, not a Wardrobe. Choose SAYA.