Ali Dexter
Head of Consulting, Australia at Instinct and Reason | Greater Melbourne Area, Australia
Ali Dexter’s Email & Phone Number
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Ali Dexter serves as the Head of Consulting for Australia at Instinct and Reason, a market research and strategic consultancy operating across multiple Australian cities and internationally. A University of Sydney graduate, she directs regional client engagements within a firm established in 2002 that collaborates globally through the IRIS network of partner organizations. Her leadership role centers on leveraging targeted analytical methodologies to deliver customized strategic solutions for clients throughout the Asia-Pacific sector.
BEST APPROACH TO REACH Ali Dexter
Initiate contact via LinkedIn messaging by attaching a concise proposal on how Instinct and Reason’s independent consulting model can address current strategic gaps for prospects in the Greater Melbourne area.
Head of Consulting, Australia at Instinct and Reason in September 2022 - Present
CEO at Bastion Insights in July 2021 - July 2022
Director of Insights & Strategy at T garage in October 2017 - June 2021
Director, TNS Qualitative at TNS Australia in August 2014 - October 2017
Vice President, Qualitative at TNS North America in August 2012 - July 2014
Executive Director at TNS Vietnam in June 2005 - September 2012
Research Director at Colmar Brunton Australia in January 2004 - June 2005
Senior Research Mgr consumer team; later National Director Public & Social Research at Frank Small & Assocs > TNS Australia in January 1997 - December 2003
Head Client Service HK/Asia Regional Client Service role at Actmedia Hong Kong in January 1995 - December 1997
Senior Research Consultant at Survey Research Hong Kong in January 1992 - December 1995
Management Consultant, based in London at Management Horizons Europe in January 1990 - December 1992
University of Sydney, Bachelor of Education (B.Ed.), October 1986 to October 1989
Instinct and Reason was established in 2002 as a market research and strategic consultancy with offices in Australia (Sydney, Canberra, Darwin), U.K (London), and Canada (Kelowna). We are problem solvers and believe in people, ideas and innovation. As a small business with an international focus – we give our clients the attention they deserve without compromising on big ideas and creative thinking! We work collaboratively with our teams across three continents, and collaborate with our strategic partners in 35 organisations across the globe as members of the close-knit IRIS network. Specialisms: Predicting customer behaviour ... - Demand Forecasting and Pricing (price-product optimisation and modeling); - Market Scoping, Market Intelligence; - Concept and New Product Development Research Other areas... - Customer Satisfaction, Loyalty, Value, and Tracking research; - Branding, Advertising Testing; - Campaign Development, and Evaluation; - Strategy Development Tracking current and future trends and their impact on client’s products and services. Sectors of experience: Financial/Insurance services; Social & Government; Agribusiness; Industrial and Construction; Consumer Goods; Tourism; Telecommunications; and Technology We have true expertise in International research conducting studies in over 40 countries. https://www.instinctandreason.com https://twitter.com/instinctreason
Discover more about Instinct and Reason
Informing DEI/ERG initiatives & strategy in gov’t & private sector through evidence based research. Specialise in CaLD & First Nations engagements. Also, messaging development & implementation of recommendations.
Senior Strategic Insights Consultant (Govt & Social Research) at Instinct and Reason
(June 2022 – Present)
Owner, Director at Instinct and Reason
Director, Research at Instinct and Reason
(2002 – Present)
Consultant at Instinct and Reason
Senior Consultant at Instinct and Reason
(Feb 2016 – Present)
Research Consultant | Market & Social Research | Consumer Insights & Behaviour Change
Consultant at Instinct and Reason
(Jan 2025 – Present)
Senior Analytical Consultant | Market Research, Data Analytics & Change Management | MBA, MAppStat
Online Services Manager at Instinct and Reason
(Mar 2011 – Present)
Team Manager at Instinct and Reason
Manager and Senior Research Consultant - Global Agriculture and Australia at Instinct and Reason
(May 2022 – Present)
What is Ali Dexter email address?
Email Ali Dexter at [email protected] and [email protected]. This email is the most updated Ali Dexter's email found in 2026.
How to contact Ali Dexter?
To contact Ali Dexter send an email to [email protected] or [email protected]. (updated on December 07, 2025)
What company does Ali Dexter work for?
Ali Dexter works for Instinct and Reason.
What is Ali Dexter's role at Instinct and Reason?
Ali Dexter is Head of Consulting, Australia
What industry does Ali Dexter work in?
Ali Dexter works in the Market Research industry.
