Internet marketer/advertiser specializing in lead generation with experience managing a budget and a team of direct reports. Specialties: Team management, budget management, digital marketing, customer experience, pay-per-click (PPC) activities, search engine optimization (SEO), Google Adwords, Yahoo Search Marketing, Microsoft AdCenter, pay-per-lead (PPL) activities, co-registration, full registration, Basic HTML, Hitbox/Omniture, managing lead generation activities and finding new lead generation opportunities.

Corporate Vice President - Digital Marketing @ Responsible for NewYorkLife.com digital marketing and online customer acquisition strategy. Manage a team of digital marketing professionals, responsible for paid search (Google, Bing, and vertical networks) and other digital marketing campaigns. From September 2015 to Present (2 months) New York, NYDirector - Digital Marketing & Lead Generation @ Responsible for NewYorkLife.com digital marketing and online lead generation strategy. Manage a team of digital marketing professionals, responsible for paid search (Google, Bing, and vertical networks) and other digital marketing campaigns. From September 2012 to September 2015 (3 years 1 month) New York, NYGraduate Teaching Assistant & Tutor @ TA in core marketing class at Columbia Business School, Marketing: Innovation Through Customer Centricity. Responsible for grading student assignments and exams. Assist professor by answering student questions, leading review sessions, and holding office hours. Qualified tutor in various courses in Marketing, Finance, Strategy, Operations, and Leadership. From January 2013 to May 2014 (1 year 5 months) New York, NYSenior Web Marketing Manager @ Responsible for NewYorkLife.com's online lead generation strategy and a team of lead quality specialists. From September 2010 to September 2012 (2 years 1 month) New York, NYWeb Marketing Manager @ Responsible for managing a team of digital marketing professionals and New York Life's online lead generation portfolio of campaigns. From October 2008 to September 2010 (2 years) New York, NYSenior Web Marketing Associate @ Responsible for managing New York Life's search engine marketing (SEM), both organic (SEO) and paid (PPC). Developed the company's paid search strategy and online lead generation portfolio of campaigns. From September 2007 to October 2008 (1 year 2 months) New York, NYWeb Marketing Associate @ Responsible for developing the company's search engine optimization (SEO) strategy and improving New York Life's position in Google, Yahoo, MSN, AOL, and Ask organic listings. From July 2006 to September 2007 (1 year 3 months) New York, NYIntern and Year-Round Remote Consultant @ Served as intern over summers and worked remotely during the school year. Responsibilities included developing marketing reports, monitoring New York Life's brand online using a brand protection software, and conducting competitive analysis reports. From May 2004 to July 2006 (2 years 3 months) New York, NY and Syracuse, NY

Master of Business Administration (MBA) @ Columbia Business School From 2012 to 2014 Bachelor of Science, Televesion, Radio and Film @ Syracuse University From 2002 to 2006 Robert Elias is skilled in: Google Adwords, Team Management, Yahoo Search Marketing, Online Marketing, SEO, Lead Generation, PPC, E-commerce, Online Lead Generation, Analytics, Web Marketing, Advertising, User Experience, Management, MSN AdCenter, Marketing Strategy, Recruiting, Marketing Communications, Web Analytics, Social Media Marketing, Google Analytics, Online Advertising, Email Marketing, Digital Marketing, Interactive Marketing, Corporate Communications, Mobile Marketing, Market Planning, Strategic Partnerships, Customer Acquisition, Digital Strategy, Omniture, Competitive Analysis, Marketing, Direct Marketing, Digital Media