Director of Optimisation Services @ From September 2015 to Present (4 months) Head of eCommerce @ Managing the full marketing, commercial, development and testing strategy for 14 transactional websites (Delivering c £165 million in revenue). The key objective of which is to deliver YoY growth through conversion improvements and a robust, joined up online marketing strategy. With a modest team of 9 FTE and working with, and managing, all customer acquisition channels to ensure traffic numbers are maintained and new customers acquired in the most cost effective way through channel and site optimisation. From October 2014 to September 2015 (1 year) Peterborough, United KingdomHead of Site Performance @ Led a team of 10 FTE ensuring that the commercial objectives of Thomas Cook’s digital retail channels were met, by optimising site performance (site architecture, site content, site functionality and product) to deliver good quality conversion from the Thomas Cook online sites. Actively managed development teams to deliver a new responsive website and booking experience to enhance the cross device experience and capitalise on the growth in mobile and tablet visitors. Planned and managed MVT and AB testing programmes to fully optimise the user experience and growth opportunity in a controlled and measurable manner to deliver a market leading experience. From January 2014 to October 2014 (10 months) London, United KingdomHead of IT (Flexibletrips & Dynamic Packaging) @ Accountable for a team of a team of 20 FTE with full control of website & project delivery, web design, content management, QA and live support & controlled a budget upwards of £1 million. In addition to growing the UK Dynamic Packaging platform via existing B2B channels I also had responsibility of creating an OTA to be an internal competitor to Thomascook.com, including driving all online Marketing and eCommerce activity. The success of which ultimately led to replicating this platform within the flagship website itself as well as a number of white label sites. From October 2011 to January 2014 (2 years 4 months) Brighton, United KingdomIT Systems Manager @ Managed a team of 5 FTE responsible for the delivery, maintenance and support of several front-end web and back end system platforms, including controlling the demand, QA and full application support functions. Accountable for full financial and budgetary control. From January 2009 to September 2011 (2 years 9 months) Brighton, United KingdomIT Project Manager @ Overall responsibility for the delivery of large technical projects across software development, eCommerce and IT process. Worked closely with senior business stakeholders, 3rd Party Suppliers, Business Analysts, other Project Managers and Subject Matter Experts to ensure project deliverables were clearly understood and met within the assigned budget. From May 2007 to December 2008 (1 year 8 months) Brighton, United KingdomSystems Project Controller @ Managed the demand, scheduling and delivery of website and back office system projects. In addition to this the role included business analysis to identify and scope new features and enhancements. From October 2002 to May 2007 (4 years 8 months) Brighton, United Kingdom

The Brooksbank School From 1991 to 1996 Matt Smith is skilled in: E-commerce, Account Management, Agile Methodologies, Airlines, Business Analysis, Change Management, E-business, IT Management, IT Strategy, Management, Online Advertising, Online Marketing, Online Travel, Project Management, SEO