Kimberly Gill, MA, CAE's Email Addresses & Phone Numbers

📖 Summary

Strategic Planning ● Budget Development and Financial Management ● Governance ● Board and Committee Management ● Recruitment and Retention ● Branding ● Event Planning and Management ● Trade Shows ● Strategic Alliances and Partnership Building ● Marketing Research ● Public Relations ● Websites and Apps ● Webinars ● Copywriting and Design ● Integrated B2B and B2C Marketing ● Email Marketing and Social MediaExecutive Director @ Provide leadership in developing and executing strategies for organization and financial programs to ensure the association makes consistent and timely progress toward its mission and goals; establish working relationships and represent the programs and point of view of the association to agencies, organizations, and the public. From May 2013 to Present (2 years 8 months) Member Relations & Communications Director @ Implement and manage member programs including networking events, scholarships, technical training and education classes to meet evolving member needs; create outreach strategies and tools for effectively communicating the association’s member value proposition. From May 2013 to Present (2 years 8 months) Membership & Marketing Director @ Responsible for developing and managing member recruitment and retention activities including the Board of Directors membership and general member-get-a-member campaigns; develop and implement strategies to broaden and deepen member engagement in programs and events; develop outreach strategies for effectively communicating the association’s member value proposition; responsible for planning more than a dozen statewide events including the annual Industry Gala and ACE Awards event attended by hundreds of industry leaders; manage association communications activities from template creation to content development and delivery for e-newsletters, press releases, website and social media. From October 2008 to May 2013 (4 years 8 months) Director of Marketing @ Established new marketing department: executed a communications audit; developed and implemented logo and graphic standards; and created strategic marketing plan.Developed business partnerships and managed partner marketing initiatives which resulted in an 18% increase in non-dues revenue. Managed 2007 marketing for web-based product resulting in a 90% subscriber retention rate and an 11% increase in sales.Conducted research and market analysis for product improvements and new product innovation. Managed research efforts from establishing the methodology and designing the survey instrument through developing recommendations and reporting results. From April 2004 to June 2008 (4 years 3 months) Marketing Coordinator @ Responsibilities included: managed NYSBA’s publication department marketing (exceeded revenue goals by $215k/17% in 2003); functioned as project manager for various marketing campaigns including a website relaunch (launch campaign increased web site hits from 1.1 to 6.2 million first month); developed partnership alliances to improve product offerings; managed in-house research efforts. From 1997 to 2004 (7 years) Client Service Manager @ Responsible for new business communications and marketing the firm’s actuarial services. Conducted client satisfaction surveys; developed a marketing plan to target new clients; responded to RFPs for new business; and issued press releases. From February 1997 to September 1997 (8 months) MA, Marketing and Advertising @ Emerson College From 1995 to 1996 BA, Communications/PR & Business @ State University of New York College at Oswego From 1990 to 1994 Shaker High School From 1986 to 1990 Kimberly Gill, MA, CAE is skilled in: Email Marketing, Marketing, Public Relations, Marketing Strategy, Market Research, Strategic Planning, Management, Event Planning, Marketing Communications, Integrated Marketing, Marketing Management, Event Management, Press Releases, Leadership, Copywriting