Associate Vice President, Brand Experience at The Ohio State University
Miami, Florida, United States
Director of Marketing @ Oakmont Capital Resources From December 2003 to March 2004 (4 months) Sarasota, FLSales and Marketing Manager @ The Witness Group From February 2003 to December 2003 (11 months) Columbus, OHSenior Vice President, Digital & Brand Experiences @ Shiraz Creative Lead agency's digital marketing and mobile innovation solutions across Shiraz's global footprint, including London,...
Director of Marketing @ Oakmont Capital Resources From December 2003 to March 2004 (4 months) Sarasota, FLSales and Marketing Manager @ The Witness Group From February 2003 to December 2003 (11 months) Columbus, OHSenior Vice President, Digital & Brand Experiences @ Shiraz Creative Lead agency's digital marketing and mobile innovation solutions across Shiraz's global footprint, including London, Los Angeles, Mexico City, Miami and New York. Accountable for organizational strategy, while leading the Brand Experiences team focused on developing long-term client solutions and campaigns through digital and experiential. Served as senior strategist, partnering with clients to deploy innovative solutions that drive engagement and impacts the bottom line. From March 2019 to December 2019 (10 months) Miami/Fort Lauderdale AreaVice President, Digital @ Shiraz Creative Developed and launched agency's digital marketing team, with a hyper-focus on the creation of custom digital solutions that elevated in-person experiential experiences. Accountable for driving cutting-edge art direction and implementation of innovative engagement techniques across all digital touch-points for client campaigns. Oversaw acquisition and development of digital team members to build a bench of the most talented digital strategists, thought-leaders, designers and creators to exceed client needs and expectations. From September 2017 to March 2019 (1 year 7 months) Miami/Fort Lauderdale AreaChief Executive Officer @ Lion Agency Accountable for performance and operations of agency with resources in three offices, including Buenos Aires, Miami and São Paulo. Lead talent acquisition to grow strategic roles on creative and production teams, while partnering with multinational executive team to evolve agency service offerings and strategy. Served as lead strategist on key accounts, partnering with clients’ C-level decision makers to craft solutions that impact brand affinity and sales. From October 2015 to August 2017 (1 year 11 months) Miami/Fort Lauderdale AreaRegional Field Marketing Manager @ Creative Channel Services Assisted in hiring and deployment of three national field marketing teams, including: Boost Mobile, Motorola, Samsung Electronics and Virgin Mobile. Managed as many as twenty-four Field Marketing Representatives - coaching and implementing strategies to grow client's market share through innovative field marketing practices. From January 2005 to June 2007 (2 years 6 months) Los Angeles, CAField Marketing Manager @ Creative Channel Services Managed field marketing for a lifestyle-based telecommunications company, implementing merchandise and training strategies to increase market and mind share. From March 2004 to January 2005 (11 months) Los Angeles, CAAssociate Vice President, Brand Experience @ The Ohio State University Provides strategic leadership and stewardship in translating Ohio State’s brand into creative, content and channel strategies. The Brand Experience team works centrally and consultatively across the enterprise to bring the Ohio State brand to life across channels and mediums - creating compelling, optimized audience experiences. Columbus, Ohio AreaChief Executive Officer (Arc + Arrow) @ Lion Agency Established a digital marketing agency offering brands end-to-end digital marketing solutions inclusive of research & analytics, strategy/planning and creative development. High impact leader focused on hiring and growing key talent to sustain growth trajectory of agency. Grew agency to twenty-six clients with clients including: Celebrity Cruises, Diesel, Elizabeth Arden and OhioHealth. Agency was acquired by Lion Agency. From January 2014 to October 2015 (1 year 10 months) Miami/Fort Lauderdale AreaVice President, Global Markets @ Creative Channel Services Responsible for evaluating expansion markets for agency services outside the United States, with a hyper-focus within the consumer electronics, health & wellness and CPG landscape. Developed strategic plans to deploy agency's marketing services (including personnel and office operations) into Canada, Europe and India inclusive of go-to-market strategies, operations and expansion planning. Negotiated partnerships and licensing agreements with international partners to enable deployment of products in markets abroad. Solutions were successfully implemented in Canada, India and United Kingdom in less than ten months, surpassing division's revenue goal by 143%. From November 2012 to January 2014 (1 year 3 months) Miami, FLVice President, Retail Partnerships @ Creative Channel Services Managed national team of account directors with a focus on managing agency relationship with key retail partners, including: Best Buy, Costco, hh gregg, Lowe’s, Meijer, PC Richard & Son, Radio Shack, Sam’s Club, Sears and Walmart. Grew agency's retail partnerships by 45%, in-turn increasing agency's digital revenue growth by 215% in less than two years. From January 2011 to November 2012 (1 year 11 months) Minneapolis, MNDirector, Strategic Partnerships @ Creative Channel Services Agency liaison with Best Buy, overseeing go-to-market strategies for emerging categories (health & wellness and home automation), inclusive of merchandising, sales development and marketing. Developed customer-centric field marketing, sales and training programs for clients, increasing agency revenue by over 160% in less than two years through new client acquisition. From June 2007 to January 2011 (3 years 8 months) Minneapolis, MN
Oakmont Capital Resources
Director of Marketing
December 2003 to March 2004
Sarasota, FL
The Witness Group
Sales and Marketing Manager
February 2003 to December 2003
Columbus, OH
Shiraz Creative
Senior Vice President, Digital & Brand Experiences
March 2019 to December 2019
Miami/Fort Lauderdale Area
Shiraz Creative
Vice President, Digital
September 2017 to March 2019
Miami/Fort Lauderdale Area
Lion Agency
Chief Executive Officer
October 2015 to August 2017
Miami/Fort Lauderdale Area
Creative Channel Services
Regional Field Marketing Manager
January 2005 to June 2007
Los Angeles, CA
Creative Channel Services
Field Marketing Manager
March 2004 to January 2005
Los Angeles, CA
The Ohio State University
Associate Vice President, Brand Experience
Columbus, Ohio Area
Lion Agency
Chief Executive Officer (Arc + Arrow)
January 2014 to October 2015
Miami/Fort Lauderdale Area
Creative Channel Services
Vice President, Global Markets
November 2012 to January 2014
Miami, FL
Creative Channel Services
Vice President, Retail Partnerships
January 2011 to November 2012
Minneapolis, MN
Creative Channel Services
Director, Strategic Partnerships
June 2007 to January 2011
Minneapolis, MN
What company does Justin Bell work for?
Justin Bell works for Oakmont Capital Resources
What is Justin Bell's role at Oakmont Capital Resources?
Justin Bell is Director of Marketing
What industry does Justin Bell work in?
Justin Bell works in the Marketing and Advertising industry.
Who are Justin Bell's colleagues?
Justin Bell's colleagues are Peter Napoli, and Tom Arendas
Enjoy unlimited access and discover candidates outside of LinkedIn
One billion email addresses and counting
Everything you need to engage with more prospects.
ContactOut is used by
76% of Fortune 500 companies
Justin Bell's Social Media Links
/redir/red... /company/t...