Charles Morrison

With more than 1 million policies in force, Alfa Insurance® stands as a pillar of unwavering strength and unparalleled service to our policyholders. Founded in 1946 by what is now known as the Alabama Farmers Federation, Alfa has earned a reputation as one of the nation's most stable, reliable and affordable providers of insurance. Both our property and casualty insurance companies and our life insurance company are rated A (Excellent) by the A.M. Best Company, the foremost authority on insurance companies'​ financial stability. Alfa's Mission Alfa® continues to strive every day to be the best insurance company for its customers. As a company that truly cares, Alfa wants to be known for providing the best personalized service, making it easy for customers to do business and being there when they need insurance coverage most. Alfa's History As an outgrowth of the Alabama Farmers Federation, Alfa Insurance Companies began in 1946 to provide quality fire insurance to federation members, who were primarily farmers. John Tucker Harris, a prominent Lee County farmer and past president of the Lee County farm organization, sent in the first pre-insurance application. Since then, Alfa has grown to offer an excellent array of insurance coverages-including life, property and automobile -to its clients and has also become known for superior customer service. Alfa and its affiliates now provide insurance and other financial services to more than 1 million customers in multiple states.