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Brett Castle

Sr. Assc. Brand Manager - Jell-O

Brand Director at ConAgra Foods

Libertyville, Illinois

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Brett Castle's Email Addresses & Phone Numbers

Brett Castle's Work Experience

Kraft Foods Group

Sr. Assc. Brand Manager - Jell-O

May 2010 to March 2011

Glenview, IL

Kraft Foods Group

Sr. Assc. Brand Manager - Salad Dressings

April 2011 to July 2012

Glenview, IL

Kraft Foods Group

Assc. Brand Manager / Sr. Assc. Brand Manager - Cool Whip

May 2008 to April 2010

Glenview, IL

Brett Castle's Education

Northwestern University - Kellogg School of Management

Master of Business Administration (MBA), Marketing and Strategy

2005 to 2008

The University of Georgia

Bachelor of Science (BS), Finance and Marketing

1995 to 1999

Brett Castle's Professional Skills Radar Chart

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52% Left Brained
48% Right Brained

Brett Castle's Estimated Salary Range

About Brett Castle's Current Company

Kraft Foods Group

Frequently Asked Questions about Brett Castle

What company does Brett Castle work for?

Brett Castle works for Kraft Foods Group

What is Brett Castle's role at Kraft Foods Group?

Brett Castle is Sr. Assc. Brand Manager - Jell-O

What is Brett Castle's personal email address?

Brett Castle's personal email address is br****[email protected]

What is Brett Castle's business email address?

Brett Castle's business email addresses are not available

What is Brett Castle's Phone Number?

Brett Castle's phone (217) ***-*334

What industry does Brett Castle work in?

Brett Castle works in the Food & Beverages industry.

About Brett Castle

📖 Summary

Sr. Assc. Brand Manager - Jell-O @ Kraft Foods Group From May 2010 to March 2011 (11 months) Glenview, ILSr. Assc. Brand Manager - Salad Dressings @ Kraft Foods Group Led development and launch of new national marketing campaign, network wide assortment and supply chain optimization initiative, commodity based pricing optimization, comprehensive packaging graphics refresh. Selected to participate in externship at creative agency Wieden + Kennedy. From April 2011 to July 2012 (1 year 4 months) Glenview, ILAssc. Brand Manager / Sr. Assc. Brand Manager - Cool Whip @ Kraft Foods Group Led cross-functional team through full product and packaging re-launch, delivered strategic pricing recommendation to optimize price gaps to key competition, managed all base business fundamentals including forecasting, consumption analysis and marketing budget. Promoted in role to Sr. Associate Brand Manager. From May 2008 to April 2010 (2 years) Glenview, ILFinance Manager @ Kraft Foods Group • Senior Financial Analyst – Retail Category Finance for Grey Poupon and Shake n’ Bake• Senior Financial Analyst – Foodservice Category Finance for Coffee and Beverage Portfolio• Financial Analyst – Planning & Reporting for Food Service Division• Senior Accountant – Operations HQ Accounting for Oscar Mayer Hot Dog facility• Financial Assistant – Operations HQ Accounting for Corporate Inventory From February 2000 to April 2008 (8 years 3 months) Glenview, ILDirector of Brand Marketing - Convenient Meals @ Conagra Brands Chicago, ILDirector Of Brand Marketing - Nut Butters, Cooking Sprays and Private Brands @ Conagra Brands From May 2016 to April 2018 (2 years) Chicago, ILSr. Brand Manager - Kraft branded Condiments & Sauces @ The Kraft Heinz Company Base commercial marketing lead for >$1B Kraft branded Condiments & Sauces portfolio (Salad Dressing, Miracle Whip, Mayonnaise, BBQ Sauce). Responsible for setting the strategy and leading the execution of national innovation and renovation platforms, customer level pricing and trade promotions, portfolio assortment and shelving optimization, and national media and consumer promotions efforts. From September 2015 to January 2016 (5 months) Northfield, ILSr. Brand Manager - Salad Dressings @ Kraft Foods Group Led turnaround efforts for core Salad Dressing portfolio. Orchestrated long term growth strategy and annual brand plans, architected multi-year renovation and innovation pipeline, strengthened core fundamentals and brand foundations, and optimized marketing tactics. Efforts fueled first sustained base consumption growth in years. From September 2013 to August 2015 (2 years) Northfield, ILBrand Manager - A.1. and BBQ Sauce @ Kraft Foods Group Established brand strategies and instilled scrappy team mentality on entrepreneurial portfolio. With lean resources, generated new innovation and renovation platforms, improved profitability via trade and promotions optimization, prioritized and collaborated to grow with key accounts. Grew sales and share on A.1. behind disruptive A.1. print, digital and social marketing campaign. From August 2012 to August 2013 (1 year 1 month) Northfield, IL

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In a nutshell

Brett Castle's Personality Type

Extraversion (E), Sensing (S), Feeling (F), Judging (J)

Average Tenure

2 year(s), 3 month(s)

Brett Castle's Willingness to Change Jobs



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