Accomplished, results driven professional with over 8 years of sales and business development experience with expertise in selling, account management, sales operations, networking and strategic planning. Exceptional communicator with demonstrated success building relationships and a proven track record of exceeding goals.
Director, Publisher Business Development @ From January 2014 to Present (2 years) Greater New York City AreaDirector
Accomplished, results driven professional with over 8 years of sales and business development experience with expertise in selling, account management, sales operations, networking and strategic planning. Exceptional communicator with demonstrated success building relationships and a proven track record of exceeding goals.
Director, Publisher Business Development @ From January 2014 to Present (2 years) Greater New York City AreaDirector of Sales @ Linkstorm is an advertising technology that increases the performance of Display ads for the advertiser by making the ads more useful to the customer – which we accomplish by overlaying a cascading navigation menu onto any Display ad, providing the customer with deep links into the advertiser’s website – right to the product, product information, or transaction that the customer wants. From July 2011 to January 2014 (2 years 7 months) Greater New York City AreaDirector of Business Development @ Established, developed and executed key distribution partnerships for Seniors for Living while focusing on leveraging and expanding SFL's search initiatives and direct marketing partnerships.
Delivered major account penetration strategies as well as establishing the following: setting standards and processes for sales strategy, account development, and strategic account selling.
Implement plans and managed performance against operational, tactical and strategic plans
Worked closely with internal teams to ensure organizational understanding of partner product strategy and needs.
Strategically planned media and negotiated contracts with advertisers and websites.
Analyze performance of accounts and report results to define product and service solutions that meets the partner’s needs.
Assisted with developing business models to analyze deals.
Analyzed the performance of accounts and reported results.
Prospect, qualify, negotiate new business deals and close deals in an aggressive time-frame
Lead complex contract negotiations From August 2007 to 2009 (2 years) Account Executive @ Consistently generated over $10M in annual revenue while averaging over a 30% increase in year to year growth; successfully met or exceeded corporate expectations each year.
Represented all of the AOL/Time Warner Online Properties to prospective advertising clients.
Established and developed relationships with advertisers, cross-category, by recognizing clients marketing needs and provided consultative solutions to expand their online presence.
Integrated strategic planning initiatives to monitor client campaigns, while directing internal and external teams to effectively manage relationships throughout the lifetime of client partnership.
Developed strategic relationships with Traditional and Interactive Ad Agencies, consulted with them to move dollars from traditional media to online advertising initiatives.
Developed and maintained fortune 500 accounts: Classes USA, Loanweb, Lavalife, Cablevision, Dish Pronto, Vantage Media, Priceline while focusing on new business.
Strategically planned media and negotiated contracts using proven research data and campaign metrics to get the best return on investment while maintaining the integrity of the inventory.
Identified and developed relationships with high - level executives for new accounts and ad agencies that had never worked with AOL in the past.
Helped to train existing team members and new hires on updated sales tools, products and internal policies.
Successfully completed Spin Sales Training Course 2004, Swain Sales Training 2005, Decker Training 2006 From 2002 to 2007 (5 years) Sales Coordinator @ Developed and maintained AOL’s Shopping Product’s managing the day to day work-flow for over 30 account executives.
Supported over 6 account executives in their entire sales process; pre-launch to post-launch.
Responsible for development and maintenance of Sales Force Automation to ensure accurate records of business for all of my account executives.
Helped to train existing team members and new hires on updated sales tools, products and internal policies.
Strategically planned media and negotiated contracts using proven research data and campaign metrics to get the best return on investment while maintaining the integrity of the inventory. From February 2000 to February 2002 (2 years 1 month)
Asher Rappaport is skilled in: New Business Development, Advertising, Digital Media Sales, Mobile Advertising, Strategic Planning, Digital Media, Ad Networks, Strategic Partnerships, Online Marketing, Online Video, Digital Strategy, Business Development, CRM, Lead Generation, Management
Looking for a different
Asher Rappaport?
Get an email address for anyone on LinkedIn with the ContactOut Chrome extension