Digital Marketing Manager @ From September 2014 to Present (1 year 2 months) Greater New York City AreaDigital Marketing Assistant Manager @ From November 2013 to August 2014 (10 months) Greater New York City AreaSearch Marketing Coordinator @ • Expanded, optimized, and created efficiencies across multiple acquisition channels (SEM, Display, & Remarketing). • Built team's first daily dashboard providing performance reporting for all paid search and remarketing campaigns. • Led and improved project management responsibilities between departments, resulting in more timely hand-off of assets and smoother launches. • Built strategy and testing plan for product listing ads and optimized product feed accordingly. • Conceptualized and collaborated with various cross-functional teams to create 400+ dynamic landing pages based on organic and paid search opportunities. From October 2011 to May 2013 (1 year 8 months) Marketing Assistant @ • Managed and optimized company Facebook page to increase fan base by 409% Y/Y. • Created successful contests with bloggers by conceptualizing and executing viral strategies. • Managed various marketing campaigns on Adroll and Commission Junction. • Generated product performance reports by analyzing consumer trends and behaviors. From May 2010 to July 2011 (1 year 3 months) Project Designer @ • Designed, produced, and marketed t-shirts for Haiti Earthquake Relief. • Created and produced "Dates like Eden" contest, increasing unique site visits and Facebook fans. • Promoted company awareness at UC Irvine through "Project: Free Shirts", a campaign and giveaway aimed to promote giving. From November 2008 to June 2010 (1 year 8 months)

BA, Business Economics @ University of California, Irvine From 2008 to 2011