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1-10 employees
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Research
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The Atrium, Southern Gate, Chichester, West Sussex, PO19 8SQ, GB
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Psychology & Marketing (P&M) publishes original research articles, reviews and notes dealing with the application of psychological theories and techniques to marketing. As an interdisciplinary journal, P&M encourages courageous and bold new ideas, focusing on contribution. P&M fosters the exploration of online and offline marketing phenomena spanning the entire spectrum of products (goods & services), price, promotion (advertising, publicity, public relations, and selling), place (channels and distribution), and politics (public opinion, law, and ethics), all revolving around the individual and collective psyche of consumers. P&M requires a research design with a high standard of methodological transparency. Manuscripts may be conceptual or empirical in nature, and feature quantitative and/or qualitative analysis with well-illustrated tables, figures, and supportive material to enhance readers’ readability. P&M expects manuscripts to present research with no fatal methodological flaws, and with generalizable findings that go beyond a single cross-sectional study measuring self-reported behavioral intentions.
Giampaolo Viglia - Editor-in-Chief
Anil Bilgihan - Associate Editor
Devon Delvecchio - Associate Editor
Aulona Ulqinaku - Associate Editor
Min Chung Kim - Associate Editor
Gopal Das - Associate Editor
Gülen Sarial Abi - Research Note Editor
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Psychology & Marketing Email Formats | Example Email Formats | Percentage |
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{f}{last} | [email protected] |
58.45%
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The widely used Psychology & Marketing email format is {f}{last} (e.g. [email protected]) with 58.45% adoption across the company.
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