Flavio Fonte, PMP

Product Marketing Manager at SAP | Rio de Janeiro, Rio de Janeiro, Brazil

About Flavio Fonte, PMP

Flavio Fonte is a seasoned Product Marketing Manager at SAP, leveraging over 30 years of extensive experience in the Information Technology industry. His deep expertise spans IT project management, software development, and the implementation of innovative technology solutions, making him a pivotal figure in driving product success within the competitive landscape of enterprise software. Currently, Flavio is at the forefront of launching the new SAP Ariba invoicing solution, where he plays a critical role in defining pricing strategies and commercialization metrics. His responsibilities also include collaborating with cross-functional teams to identify key features and customer segments, ensuring that the product aligns with market needs and delivers exceptional value.

Flavio's strategic acumen is evident in his ability to develop comprehensive support and services strategies that enhance customer satisfaction and drive revenue generation. He actively engages with stakeholders to secure necessary approvals and presents the solution during enablement sessions for Sales, Pre-Sales, Partners, and Customers, showcasing his strong communication skills and solution-selling expertise. His proficiency in marketing strategy and product launch processes further solidifies his position as a key contributor to SAP’s growth initiatives.

In addition to his current projects, Flavio is adept at managing contractors and overseeing product delivery, ensuring that all aspects of the project lifecycle are executed efficiently. His analytical skills in marketing enable him to assess market trends and adapt strategies accordingly, positioning SAP Ariba as a leader in the invoicing domain. With a commitment to excellence and a passion for technology, Flavio Fonte continues to make significant contributions to the success of SAP and its clients.

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