Humo

Where there’s fuego, there’s Humo. A Spanish word for smoke, humo (oo-moh) is the unmistakable result of cannabis when ignited. Hailing from Salinas, California, we’re on a mission to eliminate the stigma surrounding cannabis in the Latino community by celebrating our rich cultural history with the plant and normalizing its daily use. Our craft cannabis is sustainably grown in a Smart Greenhouse powered by our parent company POSIBL’s best-in-class climate control that’s far more efficient than indoor grows. Through POSIBL, we proudly provide year-round career opportunities to those hit hardest by the War on Drugs. Humo is by la raza, pa’ la raza. #getHumo