Syed Raza
SVP/Regional Head Retail Banking Liabilities, Business Development & Cross-Sell at Askari Bank | Lahore District, Punjab, Pakistan
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Syed Amar Raza currently serves as the SVP and Regional Head of Retail Banking Liabilities, Business Development, and Cross-Sell at Askari Bank, where he plays a pivotal role in steering the bank’s retail growth strategy across the Central Region. Since taking charge post-restructuring in November 2018, he has single-handedly launched and managed the segment of Business Development Officers (BDOs), Relationship Officers (ROs), Relationship Managers (RMs), and Senior Relationship Managers (SRMs), demonstrating exceptional leadership and strategic planning skills. Under his stewardship, the team has successfully mobilized CASA deposits, particularly focusing on Current Accounts, while also driving cross-sell initiatives to deepen customer engagement and diversify revenue streams.
Syed Amar Raza’s extensive 24-year career encompasses a broad spectrum of expertise in both conventional and Islamic banking, including branch management, liability management, portfolio management, and wealth management. His proficiency in converting loss-making units into profitable entities, coupled with his deep understanding of retail assets and consumer banking, has consistently contributed to the bank’s financial stability and growth. His hands-on approach during challenging times, especially amidst the Covid era, underscores his resilience and commitment to achieving business objectives despite adverse conditions.
With a thorough professional background complemented by skills in strategic planning, cross-selling, and Islamic banking, Syed Amar Raza continues to drive innovative solutions in retail banking. His leadership in team management and branch operations, along with his focus on customer-centric banking, positions him as a key driver of Askari Bank’s retail banking expansion and profitability.
SVP/Regional Head Retail Banking Liabilities, Business Development & Cross-Sell at Askari Bank in October 2014 to Present
Country Head (Liabilities, Business Development & Cross-Sell), Islamic Banking Group at Bank Alfalah Limited in May 2010 to September 2014
Area Manager, Priority Banking & Wealth Management at Bank Alfalah Limited in March 2009 to April 2010
Branch Manager at Bank Alfalah Limited in February 2008 to February 2009
Area Manager, Business Development (North II) at Bank Alfalah Limited in September 2004 to January 2008
Branch Head, Business Development at Bank Alfalah Limited in November 2001 to August 2004
Branch Mentor (ADDITIONAL) at Bank Alfalah Limited in May 2002 to April 2003
Customer Relationship Manager (PRIORITY BANKING) at Standard Chartered Bank in February 1999 to October 2001
Senior Sub Editor at Jang Group of Companies in January 1993 to February 1995
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Southeastern University (Washington, D.C.), Master of Business Administration - MBA, January 1997 to January 1998
University of the Punjab, Master of Arts - MA, January 1988 to January 1990
Forman Christian College (A Chartered University), Bachelor of Arts - BA, January 1985 to January 1987
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Liability/Deposit Mobilisation
Conversion of Loss-Making Units
Branch Banking
Liability/Deposit Mobilization
Conversion Of Loss-Making Branches
Retail Banking
Business Development
Branch Operations
Strategic Planning
Wealth Management
Portfolio Management
Risk Management
Finance
Sales
Cross Selling
Leadership
Credits Marketing
Consumer Assets
Islamic banking
Priority Banking
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Discover more about Askari BankWhat is Syed Amar Raza email address?
Email Syed Amar Raza at [email protected]. This email is the most updated Syed Amar Raza's email found in 2025.
How to contact Syed Amar Raza?
To contact Syed Amar Raza send an email to [email protected]. (updated on January 28, 2025)
What company does Syed Raza work for?
Syed Raza works for Askari Bank
What is Syed Raza's role at Askari Bank?
Syed Raza is SVP/Regional Head Retail Banking Liabilities, Business Development & Cross-Sell
What is Syed Raza's Phone Number?
Syed Raza's phone +44 ** **** *151
What industry does Syed Raza work in?
Syed Raza works in the Banking industry.
Syed Raza Email Addresses
Syed Raza Phone Numbers
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