The Best Content Marketing Software Tools for 2023

Content marketing is the process of creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action. It's an ongoing process that requires planning, creation, distribution, measurement, and optimization of your content. And it should be integrated with all other marketing efforts (such as email marketing, social media marketing, etc.) to create a seamless experience for your customers/prospects.

There are many different types of content you can use for your Content Marketing efforts (blog posts, e-books, infographics, webinars), but it's important to make sure you're using the right tools for each type of content. Additionally, there are a number of different stages in the Content Marketing process, from ideation and creation to distribution and measurement. The right tools will vary depending on which stage you're in.

#1: Semrush

Semrush

4.6
Overview Expand Collapse

Semrush is a software tool that helps content marketers plan, produce, and measure their work. It includes features such as a Content Management Workspace, which allows users to manage all aspects of their Content Marketing strategy in one place; a Content Outline Builder, which helps content marketers plan and organize their articles more efficiently; and White-Label Content, which allows users to create on-brand, professional content. Additionally, Semrush provides users with the ability to track their content performance and ensure that all team members are following best practices. This is a valuable tool for companies that want to save time and resources, produce high-quality content, and measure their progress.

Helps companies of all sizes and industries to optimize visibility across key channels and create engaging content for users.

Conclusion

Compared to alternatives like Moz and BuzzSumo, Semrush offers a more comprehensive set of features for content marketers. With tools like the Content Management Workspace and the Content Outline Builder, Semrush helps content marketers save time and produce high-quality work. Additionally, Semrush's White-Label Content feature allows users to create on-brand, professional content.

Semrush ranks #1 on our list because it provides more variety and depth of features for content marketers compared to its competitors. The Content Management Workspace is a valuable tool that allows companies to manage and monitor their Content Marketing strategy in one place, while the Content Outline Builder helps content marketers plan and organize their articles more efficiently. Overall, Semrush is the best tool for companies that want to save time and resources, produce high-quality content, and measure their progress.

Top Features Expand Collapse

Content Management Workspace

Semrush shows you exactly where to start in producing compelling marketing content.

What this is

The Content Management Workspace is a feature that allows companies to manage and monitor their Content Marketing strategy in one place. The workspace includes a calendar, editorial workflow, task management, team collaboration, and performance analysis tools. This feature is designed to help companies save time and resources by streamlining their Content Marketing processes. Semrush's Content Management Workspace also includes a content library where companies can store and organize their content.

Why this matters

The Content Management Workspace is important for companies because it allows them to manage their entire Content Marketing strategy in one place. This saves time and resources that would otherwise be spent on managing multiple calendars, editorial workflows, task lists, team collaboration tools, and performance analysis tools. The workspace also includes a content library where companies can store and organize their content. This is important because it helps companies keep track of their progress and ensure that they are using the most effective strategies.

Our experience

We used the Content Management Workspace to manage our company's blog writing process. We found it helpful because it allowed us to see all of our tasks in one place and made it easy to collaborate with our team members. However, we did have some difficulty figuring out how to use some of the features at first. What helped us was watching the tutorial videos that Semrush has on their website. After we watched the videos, we were able to use the workspace more effectively and efficiently.

Content Outline Builder

Solve your marketing challenges and deliver high-quality content with Semrush.

What this is

The Content Outline Builder is a tool that helps content marketers plan and organize their content. The user enters the main topic of their article, and the tool generates a list of subtopics related to that topic. The user can then select which subtopics they want to include in their article, and the tool will generate an outline for the article based on those selections. This tool also allows the user to add links to external sources, which can be useful for research or for inclusion in the article.

Why this matters

This tool is useful because it helps content marketers plan and organize their articles more efficiently. It can be difficult to come up with a list of subtopics related to a main topic, but this tool takes care of that by generating a list of subtopics based on the main topic. This saves time and allows content marketers to focus on other aspects of their work. Additionally, having an outline for an article can help ensure that the article is well-organized and flows smoothly.

Our experience

We used this tool when we were planning an article about Content Marketing tools. We entered Content Marketing as our main topic, and the tool generated a list of subtopics related to that topic. We then selected several subtopics that we wanted to include in our article, and the tool generated an outline for us based on those selections. We found this tool to be very helpful in organizing our thoughts and planning our article. However, we did have some difficulty adding links to external sources. We eventually figured out how to do it, but it took some trial and error.

White-Label Content

What this is

White-Label Content is a feature that allows users to create and manage content under their own brand. This includes creating custom templates, adding branding elements like logos and colors, and setting up team permissions. This allows users to have full control over their content and ensures that all content is on-brand. With this feature from Semrush, users can create a seamless and professional content experience for their audience and maintain their brand's voice and identity across all channels.

Why this matters

In today's digital age, it is more important than ever for companies to have a strong and consistent online presence. With so much content being published every day, it can be difficult to stand out from the crowd. White-Label Content allows users to create content that is professional and on-brand, giving them an edge over their competitors. Additionally, this feature provides users with the ability to track their content performance and ensure that all team members are following best practices.

Our experience

We used White-Label Content to create a custom template for our client's blog posts. This allowed us to include branding elements like the client's logo and colors, as well as set up team permissions so that only approved team members could make changes to the template. We found this feature to be very user-friendly and helpful in maintaining our client's brand identity across all of their content channels. However, we did run into some difficulty when trying to track content performance, as the data was not always accurate. We solved this problem by reaching out to Semrush's customer support team, who were able to help us troubleshoot the issue.

Pros & Cons Expand Collapse

Pros and cons of using Semrush for your Content Marketing

Pros

  1. Ability to track your content performance
  2. Create custom templates
  3. Set up team permissions
  4. Access to a wide variety of tools and features
  5. Seamless integration with other analytical tools

Cons

  1. The data tracking feature is not always accurate
  2. The tool is somewhat expensive
  3. The learning curve can be steep for new users
Pricing Expand Collapse

Semrush pricing

Semrush offers a free plan that gives you limited access to features. The Premium plan costs $40 per month and gives you full access to all features. If you need more than one user, you can get a quote for pricing. Semrush also has a 7-day free trial so that you can try out all of the features before making a purchase decision.

#2: Bynder

Bynder

4.5
Overview Expand Collapse

Bynder is a software tool that helps companies with Content Marketing. It has features that allow for the easy creation and management of content, as well as templates to help maintain a consistent brand identity. This software tool is unique in comparison to others because of its focus on Content Marketing specifically, and its ability to help companies with branding. It also has an easy-to-use interface and is popular among users. This tool is a great choice for Content Marketing, and its features make it stand out among other software options.

The one-stop shop of the modern digital marketer.

Conclusion

Compared to alternatives like Hootsuite and CoSchedule, Bynder is more expensive. However, it offers a lot of features that the other two do not offer, such as content workflow and creative automation. Additionally, its focus on Content Marketing specifically makes it a great choice for companies that want to create high-quality content on a regular basis.

Bynder ranks #2 on our list because they offer unique features like Content Workflow and Creative Automation which make them ideal for companies who want to produce quality content regularly. While they may be more expensive than some alternatives, their robust feature set justifies the cost for businesses focused on Content Marketing success. Overall, we believe that Bynder is worth the price for companies that are serious about Content Marketing.

Top Features Expand Collapse

Content Workflow

Effectively structure content and manage the entire workflow process.

What this is

Content Workflow is Bynder's tool for managing the creation, approval, and distribution of content. It allows users to create a workflow for each type of content they want to create, specifying who needs to approve it and when it should be published. The workflow can be as simple or complex as needed, and can be customized for different types of content. The great thing about Content Workflow is that it makes it easy to track the progress of a piece of content from start to finish, and ensures that everyone involved in its creation knows what needs to be done and when.

Why this matters

Content Workflow is essential for any company that wants to create high-quality content on a regular basis. It allows companies to manage their content creation process so that each piece of content is created efficiently and effectively, and meets all required standards before being published. Additionally, Content Workflow ensures that no steps are missed in the content creation process, which can save time and money. By utilizing Content Workflow, companies can be confident that their content is of the highest quality and will meet the needs of their audience.

Our experience

We used Content Workflow to manage the creation of a new website for our company. We created a workflow specifying who needed to approve each page of the website, and when it should be published. The great thing about Content Workflow is that it made it easy to track the progress of each page, and ensured that everyone involved in its creation knew what needed to be done and when. Additionally, we were able to customize the workflow for different types of content, which was extremely helpful. One difficulty we had was that some team members were not familiar with how to use Content Workflow, but we were able to solve this by providing training and support. Overall, we found Content Workflow to be an extremely useful tool for managing our website development process.

Creative Automation

Scale your content-creation with Bynder's creative automation.

What this is

Creative Automation is a feature that allows you to automate the creation of derivative files from your original design file. This means that, for example, if you have a Photoshop file with multiple layers, you can create a template that will automatically generate JPGs or PNGs of each individual layer. Another example would be if you have an Illustrator file with multiple artboards, you can create a template that will automatically generate JPGs or PNGs of each individual artboard.

Why this matters

This feature is useful for companies that want to do Content Marketing because it allows them to quickly and easily generate derivative files from their original design files. This saves time and money because the company does not have to manually export each individual layer or artboard from their original design file. Additionally, this feature ensures that all derivative files are high quality and match the branding of the company.

Our experience

We used Creative Automation to quickly generate JPGs and PNGs from our Photoshop and Illustrator files. We found it very easy to use, and it saved us a lot of time. The only difficulty we had was when we tried to use Creative Automation on an image that did not have any layers or artboards. We solved this problem by exporting the image as a JPG or PNG first, then using Creative Automation on the exported file. This worked perfectly, and we were able to quickly generate derivative files from our original design file.

Digital Brand Templates

What this is

Digital Brand Templates is a feature that allows users to create, manage, and share digital branding assets. This includes things like logos, colors, fonts, and other elements that make up a company's visual identity. This feature also allows for the creation of print templates, which can be used to create marketing materials like business cards, flyers, and brochures. By using this tool, companies can maintain a consistent brand identity across all of their marketing materials.

Why this matters

A consistent brand identity is important for Content Marketing because it helps create trust and credibility with potential customers. It also makes it easier for people to recognize a company's products or services, which can lead to more sales. Having a tool like Bynder's Digital Brand Templates makes it easy to maintain a consistent brand identity, which is essential for Content Marketing success.

Our experience

We used the Digital Brand Templates feature to create our company's logo, colors, fonts, and other visual elements. We found the process to be very user-friendly, and we were able to create a professional-looking branding kit quickly and easily. We did have some difficulty figuring out how to change the color of our logo on one of the templates, but we were able to resolve this by contacting customer support. They provided us with step-by-step instructions on how to change the color of our logo, which we were able to do without any further difficulty.

Pros & Cons Expand Collapse

Pros and cons of using Bynder for your Content Marketing

Pros

  1. Easy to manage the creation and distribution of content
  2. Customizable workflow for different types of content
  3. Ensures that all steps are completed in the content creation process
  4. Automatically generates derivative files from original design files
  5. Makes it easy to maintain a consistent brand identity

Cons

  1. Some team members may not be familiar with how to use it
  2. Can be time-consuming to set up
  3. May require training and support
Pricing Expand Collapse

Bynder pricing

Bynder is not free, but they do offer a free trial. You can sign up for the free trial on their website. In order to know their pricing plans, you have to get a quote from Bynder.

#3: Outgrow

Outgrow

4.8
Overview Expand Collapse

Outgrow is a software tool that helps companies with their Content Marketing. It provides templates and layouts to make it easy to create high-quality content, as well as a generator to ensure that the company's content is always up-to-date and relevant. Additionally, Outgrow offers custom branding so that potential customers will see your company's branding when they take your quiz or calculator. It can help create a more seamless experience for users and make it more likely that they will remember your company when they see your quiz or calculator shared elsewhere. Finally, Outgrow is mobile-friendly, so you won't have to worry about your content looking good on all devices. Overall, Outgrow is a great tool for companies who want to create high-quality content that is easy to consume and mobile-friendly.

Optimize your content and perform better with Outgrow.

Conclusion

Compared to alternatives like Quora and Hubspot, Outgrow is more affordable. Quora charges $200/month while Hubspot's pricing plans start at $800/month. Additionally, Outgrow offers a free trial while neither Quora nor Hubspot do.

Outgrow ranks #3 on our list because it is more affordable than alternatives like Quora and Hubspot. Also, it has great features like Layouts & Templates, Custom Branding, and the Idea Generator. These features set it apart from other Content Marketing tools and make it a great choice for companies who want to create high-quality content.

Top Features Expand Collapse

Layouts & Templates

Customize your template and stand-out from the crowd.

What this is

Outgrow provides a wide variety of layouts and templates for their Content Marketing software tool. There are options for everything from quizzes to calculators to surveys, and each option has multiple layout choices. This means that you can easily find a look that fits with your brand identity, and that the process of creating your content will be quick and easy. The templates are also designed to be mobile-friendly, so you can be sure that your content will look great on any device. Having this feature means that you don't have to worry about the design of your content, and can focus on creating great content that will engage your audience.

Why this matters

In order to be successful with Content Marketing, it is essential to have high-quality content that is well-designed and easy to consume. Outgrow's layouts and templates take care of the design aspect for you, so you can focus on creating great content. This feature is especially useful for companies who don't have a lot of experience with design, or who don't have the resources to hire a designer. Having access to professional-looking templates makes it much easier to create high-quality content that will appeal to your target audience. In addition, the fact that the templates are mobile-friendly means that you won't have to worry about your content looking good on all devices. This is important because more and more people are accessing the internet from their phones, and if your content isn't mobile-friendly, you're likely to lose a lot of potential readers.

Our experience

We found the layouts and templates to be very user-friendly and easy to navigate. We were able to find a layout that fit our brand identity quickly and easily. The process of creating our content was quick and easy; however, we did have some difficulty with the mobile-friendly aspect of the templates. We found that some of the content was cut off on our phone screens, and we had to make some adjustments in order to make it look better. Overall, we were very pleased with this feature and would recommend it to anyone who is looking for an easy way to create high-quality content.

Idea Generator

Never ran out of content inspiration and generate ideas with Outgrow's idea generator tool.

What this is

Outgrow's Idea Generator is a Content Marketing tool that helps companies generate ideas for new pieces of content. It does this by providing a list of questions related to the company's industry, products, or services. The company can then use these questions to create blog posts, infographics, videos, or other types of content. Having fresh ideas from the generator helps keep the company's Content Marketing strategy from becoming stale.

Why this matters

The Idea Generator is important because it helps companies keep their Content Marketing strategy fresh and relevant. By providing a list of questions related to the company's industry, products, or services, the generator helps ensure that the company's content is always up-to-date and informative. Additionally, using questions from the generator can help create more targeted pieces of content that are more likely to be read by potential customers.

Our experience

We used Outgrow's Idea Generator to generate ideas for new blog posts. We found it easy to use and helpful in generating fresh ideas for our blog. However, we did have some difficulty finding specific topics that we wanted to write about. To solve this problem, we searched for specific keywords on Outgrow's website and then used the questions generated by those keywords as prompts for our blog posts. We also found it helpful to brainstorm with our team members to come up with ideas for new pieces of content.

Custom Branding

A fun way of creating an amazing piece of interactive content.

What this is

Custom Branding is a feature that allows you to change the colors, logo, and domain name of your Outgrow quizzes and calculators to match those of your company. This ensures that when people take your quiz or calculator, they see your company's branding instead of Outgrow's default branding. The feature also allows you to add custom CSS if you want to further customize the look of your quiz or calculator.

Why this matters

Custom Branding is important because it helps ensure that people see your company's branding when they take your quiz or calculator, instead of Outgrow's default branding. This can help create a more seamless experience for users and make it more likely that they will remember your company when they see your quiz or calculator shared elsewhere. It can also help build trust between potential customers and your brand.

Our experience

We used Custom Branding on our quizzes and calculators to make sure that our company's branding was front-and-center whenever someone took one of our quizzes or calculators. We found that it was easy to change the colors, logo, and domain name to match those of our company. We also found that we could easily add custom CSS if we wanted to further customize the look of our quiz or calculator. The only difficulty we had was deciding which color scheme to use for our quizzes and calculators!

Pros & Cons Expand Collapse

Pros and cons of using Outgrow for your Content Marketing

Pros

  1. Offers layouts for creating high-quality content
  2. The templates are mobile-friendly
  3. Includes a generator to keep content strategy fresh and relevant
  4. Offers custom branding for a more seamless experience
  5. Is easy to use and does not require coding knowledge

Cons

  1. Some features are only available on the higher-priced plans
  2. Does not offer as much customization as other tools
  3. The trial period is tricky and unclear on available features
Pricing Expand Collapse

Outgrow pricing

We paid $115 for Outgrow. This price is considered to be affordable in the market for a tool that does Content Marketing. They have a free trial, and you can get a quote for a custom pricing plan.

#4: Frase.io

Frase.io

4.8
Overview Expand Collapse

Frase.io is a software tool that helps content marketers with two main features: an AI Content Generator and a Paragraph Rewriter. The AI Content Generator creates error-free text, which saves time and money for the user, while the Paragraph Rewriter can be used to create new content or improve existing content. In addition, Frase.io's People Also Ask feature allows users to see what questions people are actually asking about their topic, so they can create more relevant and popular content. These unique features make Frase.io a valuable tool for content marketers who want to save time and create better content.

Transform your business and optimize SEO content creation with Frase AI.

Conclusion

Compared to alternatives like QuillBot and WordAi, Frase.io is more expensive. However, it offers a number of unique features that make it worth the price, such as the AI Content Generator and Paragraph Rewriter. In addition, Frase.io's People Also Ask feature is extremely valuable for content marketers who want to create relevant and popular content.

Frase.io ranks #4 on our list because it offers a number of unique features that make it an invaluable tool for Content Marketing. It can help you understand what your audience would actually want to know about your topic. This tool can also provide answers that meet your audience's needs. Overall, if you are looking for a Content Marketing tool that can help you save time and create better content, Frase.io is the right choice for you.

Top Features Expand Collapse

AI Content Generator

Generate optimized content to attract organic traffic.

What this is

The AI Content Generator is a tool that creates content for you, based on the keyword(s) or topic(s) you enter. It works by using natural language processing and machine learning algorithms to understand what you're trying to say, and then generate text accordingly. It's similar to how a human would write, but much faster and more efficient. Also, since this is run by algorithms, you can be sure that the generated text is free of grammar and spelling errors.

Why this matters

If you're a company that wants to do Content Marketing, but doesn't have the time or resources to write everything yourself, then this tool is for you. The AI Content Generator will take care of all your content needs, so you can focus on other things. In addition, since the generated text is error-free, you don't have to worry about your content looking unprofessional. This will save you a lot of time and money in the long run.

Our experience

We used the AI Content Generator to create an article about Content Marketing. We found it very easy to use, and it only took a few minutes for us to get our first draft. However, we did encounter one difficulty: when we tried to generate text for our second keyword, the tool didn't work as well. It generated text that was unrelated to our topic. We solved this problem by doing some research on our own and then entering different keywords into the tool until we found ones that worked.

Paragraph Rewriter

Improve communication and rephrase long paragraph using Frase.io's free rewrite tool.

What this is

The Paragraph Rewriter is a Content Marketing tool that allows you to take an existing piece of content and rewrite it in your own words. This is useful for creating new content from old content, or for rewriting someone else's content in your own voice. This feature is available in both theFrase.io Content Brief and the Frase.io AI Content Generator. With this tool, you can either rewrite a paragraph from scratch, or you can use the Suggested Rewrites feature to get ideas for how to rewrite a paragraph.

Why this matters

The Paragraph Rewriter is a valuable tool for content marketers because it allows you to create new content quickly and easily. This tool can be used to create new blog posts, articles, web pages, or even marketing collateral. The Paragraph Rewriter can also be used to improve existing content by rewriting it in your own voice. This is particularly useful if you're trying to reach a different audience with your content, or if you want to update old content without starting from scratch.

Our experience

We've found the Paragraph Rewriter to be an invaluable tool for our Content Marketing work. We've used it to create new blog posts, articles, and even marketing collateral. The Paragraph Rewriter has saved us a lot of time and effort by allowing us to quickly and easily create new content. One difficulty we've had with the Paragraph Rewriter is that it can be difficult to find the right balance between rewriting a paragraph in your own voice and plagiarizing someone else's work. To solve this problem, we typically start by rewriting a paragraph in our own words, and then compare our version to the original to make sure we haven't copied too much.

Content Analytics

Produce actionable content and discover new keyword opportunities.

What this is

Content Analytics is a feature that allows users to see how their content is performing and understand which areas need improvement. The software provides insights on things like page views, time spent on pages, organic reach, social engagement, and more. It also allows users to identify what content is working and where there are opportunities for improvement. This is all done through an easy-to-use interface that makes it simple to understand and use.

Why this matters

This feature is important because it allows companies to see what content is working and where they need to improve. It also provides insights on how people are engaging with their content, which can be used to make decisions on future content creation. Additionally, this feature can help identify potential issues with a company's website or blog that could be impacting traffic or engagement.

Our experience

We have found Content Analytics to be a valuable tool for understanding how our content is performing and identifying areas for improvement. The software is easy to use and provides a wealth of data that can be used to make informed decisions about future content creation. One difficulty we have encountered is that the data can be overwhelming, but we have been able to overcome this by focusing on one metric at a time and using the software's filtering capabilities to narrow down the data.

Pros & Cons Expand Collapse

Pros and cons of using Frase.io for your Content Marketing

Pros

  1. Saves time and money by generating error-free text
  2. Can be used to create new content or improve existing content
  3. Helps you understand what questions people are actually asking about your topic
  4. Provides answers that meet the needs of your audience
  5. Generates ideas for relevant and popular content

Cons

  1. Could end up plagiarizing someone else's work if you're not careful
  2. Some questions may not be relevant to your topic
  3. Needs constant update to keep up with changes in Google's algorithms
Pricing Expand Collapse

Frase.io pricing

Frase.io is a Content Marketing tool that starts at $14.99 per month for the Solo plan, which includes 1 user and 1 project. The Basic plan costs $44.99 per month and includes 3 users and 5 projects, while the Team plan costs $114.99 per month and supports 10 users and 20 projects. Frase.io offers a free trial, and you can get a quote for pricing if you need more than 10 users or 20 projects.

#5: Visme

Visme

4.5
Overview Expand Collapse

Visme is a software tool that helps content marketers easily create high-quality visuals for their social media, marketing, and sales efforts. One of the most unique features of Visme is its ability to create GIFs and videos, which can help grab attention and encourage engagement with your content. Additionally, the platform offers a wide variety of easy-to-use templates for creating beautiful infographics, presentations, and more. While Visme does have some limitations in terms of storage space and exporting options, it remains one of the most popular tools for Content Marketing due to its ease of use and effectiveness. Overall, Visme is a great option for content marketers who are looking for an easy way to create high-quality visuals for their marketing campaigns.

The one tool you all need to create and share beautiful content.

Conclusion

Compared to alternatives like Canva, Visme is more expensive. However, Visme offers a wider range of features and templates than Canva. Additionally, Visme's ability to create GIFs and videos sets it apart from other tools in the market.

Visme ranks #5 on our list because it is an affordable tool that offers a wide variety of features for content marketers. While it does have some limitations, such as storage space and exporting options, its ease of use and effectiveness make it a great option for Content Marketing.

Top Features Expand Collapse

Sales Enablement Content

Ensure your team has all the relevant fodder for creating invaluable sales enablement content with Visme.

What this is

Sales Enablement Content is any type of content that helps salespeople sell more effectively. This could include product sheets, case studies, white papers, e-books, infographics, or even blog posts. This also includes content that helps salespeople understand their buyers better, such as buyer persona profiles. It's important to note that Sales Enablement Content is not the same as sales collateral, which is any type of content that's used to support the sale (such as a price list or product catalog).

Why this matters

If you want your company to succeed in Content Marketing, it's essential to have great Sales Enablement Content. This type of content will help your sales team sell more effectively, and it will also help them understand their buyers better. By having great Sales Enablement Content, you can make sure that your company is successful in both its Content Marketing and its sales efforts. It can be difficult to create great Sales Enablement Content, but it's worth the effort.

Our experience

We have used Sales Enablement Content in our Content Marketing efforts, and we've found it to be extremely helpful. We've created buyer persona profiles and product sheets that have helped our sales team understand their buyers better and sell more effectively. We've also created case studies and white papers that have helped our salespeople close deals. One difficulty we've had is making sure that all of our Sales Enablement Content is up-to-date and accurate. This can be a challenge if your product or service offerings change frequently. To solve this problem, we make sure to review our Sales Enablement Content on a regular basis and update it as needed.

Social Media Graphics

Unleash your creativity and create eye-catching social media posts with Visme.

What this is

Social Media Graphics is a feature that allows you to create graphics for social media platforms such as Facebook, Twitter, and Instagram. You can choose from a variety of templates or create your own design. This feature also includes stock photography and the ability to upload your own images. Additionally, you can create GIFs and videos for social media and download them for later use. You can then share your creations with others or embed them on your website.

Why this matters

As a content marketer, social media is one of the most important platforms to use in order to reach your target audience. With Visme, you can easily create high-quality graphics that will grab attention and encourage people to engage with your content. Additionally, the ability to create GIFs and videos gives you more options for sharing information and promoting your brand on social media. This can result in increased website traffic and more leads for your business.

Our experience

We have found the Social Media Graphics feature to be extremely helpful in creating engaging content for our social media platforms. We have used it to create both static images and GIFs, which have been very well-received by our followers. One difficulty we had was trying to figure out how to download the GIFs we created, as there is no download button on the platform. However, we were able to find a work-around by copy/pasting the image URL into another browser tab and then downloading it from there. Overall, we are very pleased with this feature and would recommend it to others.

Marketing Infographics

Simplify information and create visually appealing and informative marketing infographic.

What this is

Visme's Marketing Infographics feature allows users to create infographics from scratch or using pre-made templates. The software provides a wide range of options for customizing the look and feel of the infographic, including colors, fonts, and icons. It also offers a range of data visualization tools to help users communicate complex information in a clear and visually appealing way. This feature is particularly useful for Content Marketing, as it allows users to create engaging and informative infographics that can be easily shared across social media and other channels.

Why this matters

In a world where attention spans are getting shorter and there is an increasing amount of information competing for our attention, it is more important than ever to communicate complex ideas in a clear and visually appealing way. Marketing infographics are a great way to do this, as they can help simplify complex concepts and make them more digestible for your audience. Additionally, infographics are highly shareable content that can help increase the reach of your Content Marketing efforts.

Our experience

We used Visme's Marketing Infographic feature to create an infographic about the benefits of Content Marketing. We found the software easy to use and were able to create a professional-looking infographic with minimal effort. We did encounter some difficulty when trying to add custom fonts, but we were eventually able to solve this problem by downloading the fonts we wanted to use and then uploading them into Visme. Overall, we were very pleased with the results of our infographic and would recommend this feature to anyone looking to create engaging and informative content.

Pros & Cons Expand Collapse

Pros and cons of using Visme for your Content Marketing

Pros

  1. Easy-to-use platform for creating high-quality visuals
  2. Wide variety of templates for creating infographics, presentations, and more
  3. Ability to create GIFs and videos for increased engagement
  4. Affordable pricing plans
  5. Excellent customer support

Cons

  1. Limited storage space and exporting options
  2. Some features only available with premium plans
  3. Not as widely used as other Content Marketing tools
Pricing Expand Collapse

Visme pricing

The pricing for Visme is broken down into three different tiers: free, starter, and pro. The free option gives you access to basic features and templates, while the starter and pro options unlock more advanced features and a wider selection of templates.

The price for the starter option is $12.25 per month if billed monthly, or $9.99 per month if billed annually. The price for the pro option is $24.75 per month if billed monthly, or $19.99 per month if billed annually.

Overall, the pricing for Visme is affordable in the market for a tool that does Content Marketing. They also offer a free trial so you can try out the features before committing to a paid plan.

#6: Ion

Ion

4.1
Overview Expand Collapse

Ion is a Content Marketing software tool that provides users with features such as content reporting, AB testing, and content hubs. These features are important for content marketers because they allow companies to track the performance of their content, split traffic between different versions of web pages or email campaigns, and create central repositories for all their company's content. Additionally, Ion has some unique features that other competitors of Ion can not provide. They are concerned about their customer's needs and their platform helps us build custom designs if it's not available in their system.

The downsides to using Ion are that it can be pricey if you are not able to take full advantage of all the features it offers and that extensive training is needed to fully use the platform. However, the pros outweigh the cons, and overall I would recommend this tool to companies who are looking for an easy way to create and track their Content Marketing campaigns.

A powerful and scalable platform to help deliver content experiences to your prospects.

Conclusion

Compared to alternatives like HubSpot, Ion is more expensive. HubSpot's marketing hub starts at $800/month for the professional plan which includes up to 2 users. However, this price only covers some of the features that are included in Ion's platform. In order to get access to all of HubSpot's features, you would need to upgrade to their enterprise plan which costs $2400/month for up to 15 users. So while HubSpot may be less expensive upfront, it quickly becomes more expensive when you factor in all the features you would need in order to match what Ion offers.

Ion ranks #6 on our list because it provides content marketers with important features such as content reporting, AB testing, and content hubs. Additionally, Ion has some unique features that other competitors do not offer. While ion can be pricey if you're not taking full advantage of its capabilities, the pros outweigh the cons for companies who are looking for an easy way to create and track their Content Marketing campaigns.

Top Features Expand Collapse

Content Reporting

Ion includes analytics to track and report on content performance.

What this is

Ion's content reporting feature gives users the ability to track and report on their content performance. The reports show how often each piece of content is being viewed, shared, and engaged with. Moreover, users can see which countries their content is being viewed in, what devices are being used to view it, and how long viewers are spending on each page.

Why this matters

This feature is important because it allows companies to track the performance of their content and make changes accordingly. For example, if a company sees that its content is not being shared or engaged with as much as it would like, it can make changes to improve the quality of its content. Additionally, this feature helps companies understand where their audience is coming from and what type of device they are using to view the content. This information can be used to tailor future marketing campaigns.

Our experience

Ion's content reporting feature was helpful in understanding how our audience was engaging with our content. We were able to see which pieces of content were being shared the most and make changes to improve the quality of other pieces of content. Additionally, we used this information to tailor future marketing campaigns. One difficulty we had was understanding how to interpret all of the data in the reports. However, customer service was able to help us understand what each metric meant and how we could use it to improve our content strategy.

AB Testing

What this is

Ion's AB Testing tool allows you to split traffic between two or more versions of a web page so that you can see which version performs better. This is done by creating a variant of a page, which is then assigned to a certain percentage of visitors. The results of the AB test can be tracked using Ion's analytics tools. Additionally, AB Testing can be used to test different versions of an email campaign, as well as different variations of an ad.

Why this matters

AB Testing is a valuable tool for content marketers because it allows you to improve the performance of your web pages by testing different versions and seeing which one performs better. This can help you increase the conversion rate of your website, and ultimately generate more leads and sales. AB Testing can also be used to optimize email campaigns so that they are more effective at converting subscribers into customers. Moreover, using AB Testing, you can find the most effective version of an ad so that you can get more bang for your buck when running ad campaigns.

Our experience

We have used Ion's AB Testing tool to test different versions of web pages and email campaigns. We found it to be very easy to use and it provided us with valuable insights into which versions were performing better. Additionally, we were able to track the results of our tests using Ion's analytics tools. One difficulty we had was that we were not able to split traffic evenly between variants when testing email campaigns. However, we were able to solve this problem by creating separate variants for each version of the email campaign.

Content Hubs

A central repository to find and consume all contents.

What this is

A content hub is a central location where all of your company's content lives. This includes blog posts, articles, white papers, ebooks, infographics, videos, and more. The content hub makes it easy for visitors to find and consume your content. It also allows you to track which pieces of content are performing well so that you can adjust your strategy accordingly.

Why this matters

In today's noisy online world, it is more important than ever to have a central place where potential customers can go to learn about your company and what you have to offer. Content hubs make it easy for visitors to find the information they're looking for while also providing valuable insights into which types of content are most popular with your audience. Moreover, by centralizing your content in one place, you can more easily track and measure its performance.

Our experience

We used the content hub feature to create a central repository for all of our company's blog posts, articles, infographics, and videos. This made it easy for visitors to find and consume our content. We also found that we were able to track which pieces of content performed well and adjust our strategy accordingly. One difficulty we had was that some of our older blog posts were not appearing in the content hub when we first set it up. However, we were able to solve this problem by including a link to the older post in the newer post's description.

Pros & Cons Expand Collapse

Pros and cons of using Ion for your Content Marketing

Pros

  1. Tracks and reports content performance.
  2. Allows you to split traffic between versions of a web page.
  3. Creates central repositories for all your company's content.
  4. Easy to use and provides valuable insights.
  5. Reasonably priced.

Cons

  1. Difficult to understand without training in web development tools.
  2. Can be pricey if you don't use all the features.
  3. Requires coding skills to create custom designs not available in templates.
Pricing Expand Collapse

Ion pricing

Ion is a powerful tool that performs at its best when used to leverage complex web experiences (quizzes, assessments, etc) as part of a holistic Content Marketing strategy. Ion's entry level price is $2000/month. This price is expensive compared to other Content Marketing tools on the market; however, it includes access to all features and unlimited users. Additionally, Ion offers a free trial so you can test out the platform before committing to a paid plan.

#7: Powtoon

Powtoon

4.4
Overview Expand Collapse

Powtoon is a software tool that allows users to create templated videos, scenes, and storyboards. What sets it apart from other Content Marketing tools is its intuitive interface, wide range of templates, and ability to add transitions between scenes. Additionally, Powtoon offers a channel feature that makes it easy to organize and share your videos with others.

However, one downside of Powtoon is that it can be difficult to edit the pre-made characters and props in each template. Moreover, there is no way to limit the number of channels a user can create, so some team members may end up creating too many channels and becoming overwhelmed by them.

Then again, Powtoon is a great tool for companies that want to create Content Marketing videos because it helps them organize their thoughts and plan out the different parts of the video ahead of time. Additionally, the ability to add transitions between scenes can help create a more polished and professional-looking video.

Tell compelling stories with Powtoon's visual communications platform.

Conclusion

Compared to alternatives like Animoto and Biteable, Powtoon is more expensive. However, it does offer a wide range of features that the other two tools don't have. For example, Powtoon's templates are more customizable and come with pre-made characters, props, and background music. Additionally, Powtoon offers a channel feature that makes it easy to organize and share your videos with others.

Powtoon ranks #7 on our list because its intuitive interface, a wide range of templates, and ability to add transitions between scenes set it apart from other Content Marketing tools. Additionally, the channel feature is a great way to keep your videos organized and easy to share with others. However, one downside of Powtoon is that it can be difficult to edit the pre-made characters and props in each template.

Top Features Expand Collapse

Templatized Videos

Choose from a wide range of customizable templates to boost your video creation skills.

What this is

Powtoon offers a wide range of templates for users to choose from when creating their videos. These templates are categorized by industry, style, and purpose, making it easy for users to find the right one for their needs. Additionally, each template comes with its own set of pre-made characters, props, and background music that can be customized to fit the user's specific project.

Why this matters

Using a template is a great way to get started with Powtoon, especially if you're not sure how to use the software or don't have time to create your own video from scratch. Moreover, the pre-made elements in each template can save you a lot of time and effort, as you won't need to create them yourself. This is especially useful if you're not familiar with the software or don't have much experience with video editing.

Our experience

We found that the templates were a great starting point for our project, as they helped us to get an idea of what was possible with Powtoon. Additionally, we were able to find a template that perfectly matched our company's brand and style. However, we did run into some difficulties when trying to edit the pre-made characters and props, as we found it difficult to make them look exactly how we wanted. We solved this problem by watching tutorials on how to use the software and by experimenting with different editing techniques until we got the results we were looking for.

Scenes and Storyboards

Experience a smooth and enjoyable experience with Powtoon as you bring your storyboard vision to life.

What this is

Powtoon's Scenes and Storyboards feature allows users to create a sequence of scenes or storyboards for their video. This is helpful in organizing the different parts of the video and makes it easy to add new scenes or rearrange existing ones. Moreover, this feature also allows users to add transitions between scenes, which can help make the video flow more smoothly.

Why this matters

This is a great feature for companies that want to create Content Marketing videos because it helps them organize their thoughts and plan out the different parts of the video ahead of time. This way, they can focus on creating each scene or storyboard without worrying about how it will fit into the overall video. Similarly, the ability to add transitions between scenes can help create a more polished and professional-looking video.

Our experience

We used this feature when creating a video for one of our clients. We found it helpful in planning out the different parts of the video and adding transitions between scenes helped make the video flow more smoothly. However, we did have some difficulty with syncing the audio with the different scenes, but we were able to solve this by exporting the audio file separately and then importing it into Powtoon.

Channels

Keep your Content Marketing videos organized in "My Powtoons" channel.

What this is

Channels are like folders that you can create to store your Powtoon videos. You can invite other people to view or edit the videos on your channel, and you can give each channel its own URL so that people can easily find it. Moreover, you can password-protect your channels so that only people with the password can access them.

Why this matters

If you're working on a Content Marketing campaign with multiple videos, chances are you'll want to keep all of those videos in one place where they're easy to find and share. That's what Powtoon Channels are for - they make it easy to organize and share your Powtoon videos. Additionally, the ability to password-protect your channels means that you can control who has access to your videos and prevent unauthorized people from viewing or editing them.

Our experience

We found Powtoon Channels to be a very useful way to keep our Content Marketing videos organized. We created a channel for each campaign we worked on, and invited other members of our team to collaborate with us on the channel. This made it easy for us to keep track of who was working on which video and prevented us from accidentally overwriting each other's work. The only difficulty we had with Powtoon Channels was that there is no way to limit the number of channels a user can create, so some team members ended up creating too many channels and becoming overwhelmed by them. To solve this problem, we created a naming convention for our channels so that everyone knew which channel to use for which purpose.

Pros & Cons Expand Collapse

Pros and cons of using Powtoon for your Content Marketing

Pros

  1. Allows you to create templated videos, scenes, and storyboards.
  2. Offers a wide range of templates.
  3. Comes with its set of pre-made things.
  4. Allows you to add transitions between scenes.
  5. Makes it easy to organize and share videos with others.

Cons

  1. Can be difficult to edit the pre-made characters and props in each template.
  2. There is no way to limit the number of channels.
  3. Some team members may end up overwhelmed.
Pricing Expand Collapse

Powtoon pricing

Powtoon offers different subscription plans, starting at $19/month for the Pro plan and going up to $59/month for the Business plan. If you want to use Powtoon for commercial purposes, you will need to get a quote from their sales team.

Powtoon's pricing is on the expensive side when compared to similar tools in the market. However, they do offer a free trial so that users can try out the tool before committing to a paid subscription.

#8: Tiled

Tiled

4.3
Overview Expand Collapse

Tiled is a code-free system that allows users to design web experiences (micro-apps) as a designer without ever needing to know code or web development. It offers beautiful templates and guides to get started. Tiled is easy to use, with a click-and-drag building interface from inception to publishing. Storyboarding can be done on the fly, as routes can be changed. It's also great for Content Marketing because it has features like live updates, segmentation, and content blocks.

However, Tiled is not without its drawbacks. One downside is that it can be expensive to subscribe to. Additionally, the platform can be difficult to use for those who are not familiar with design or coding. Nevertheless, Tiled remains a popular choice for Content Marketing due to its ease of use and wide range of features.

Transform documents into microapps and create interactive experiences to improve engagement.

Conclusion

Compared to alternatives like Ceros, Tiled's pricing seems to be on the expensive side. Ceros offers a similar set of features and starts at $45/month for their lowest tier plan. However, Tiled does offer a free trial so you can try out the features before committing to a paid subscription. You also have to contact them for pricing if you want the Enterprise plan.

Tiled ranks #8 on our list because it is easy to use with a click-and-drag building interface from inception to publishing. It offers beautiful templates and guides to get started; however, it can be expensive to subscribe to. Additionally, the platform can be difficult to use for those who are not familiar with design or coding but remains a popular choice for Content Marketing due to its ease of use and wide range of features which include live updates, segmentation, and content blocks.

Top Features Expand Collapse

Live Updates

What this is

Live updates allow users to push through changes to their presentations or microsites even after they've already been sent out. This means that if you need to make a change or update something, you can do so without having to resend the entire presentation or microsite. This is a great feature for companies that want to be able to update their content on the fly without having to go through a lot of hassle.

Why this matters

This feature is important for companies because it allows them to make changes quickly and easily, without having to go through the entire process of resending everything. This can save a lot of time and effort, especially if there are multiple people working on the same project. It also means that you can keep your presentations or microsites up-to-date with the latest information, which is essential for keeping your audience engaged.

Our experience

We used this feature when we were creating presentations for our sales team. We found that it was very easy to use and allowed us to make changes quickly and easily. The only difficulty we had was trying to figure out how to change the order of the slides, but we were able to figure it out with a little trial and error. Overall, this is a great feature that we would definitely recommend.

Segmentation

What this is

With Tiled, you can segment your audience into groups based on interests, demographics, or any other criteria. This allows you to send targeted content to specific groups instead of sending the same message to everyone. Moreover, you can track how each group responds to your content so that you can fine-tune your marketing strategy. You can also create different versions of your content and see which one performs better.

Why this matters

Content marketing is all about creating valuable, relevant, and engaging content that speaks to your target audience. However, not all members of your target audience are the same, so it's important to segment them so that you can send them content that is most relevant to them. This way, you'll be more likely to capture their attention and convert them into customers or clients. Additionally, by tracking how each group responds to your content, you'll be able to improve your Content Marketing strategy over time.

Our experience

We used Tiled's segmentation feature to create different versions of our content and send them to different groups of people. We found that this was a great way to test out different ideas and see what worked best for our audience. However, we did have some difficulty figuring out how to track the results of each group, but we were able to solve this by reaching out to Tiled's customer support team. Additionally, we found that it was helpful to create a segmentation strategy before starting to create our content. This way, we knew who we were creating the content for and what kind of content would be most relevant to them.

Content Blocks

Streamline content and and deliver personalized experiences and engaging interactivity.

What this is

Tiled's Content Blocks feature allows you to create reusable blocks of content that can be used across multiple projects. This is helpful if you have certain pieces of content that you want to use over and over again without having to recreate them each time. Additionally, content blocks can be updated in one place and the changes will propagate to all instances of that block.

Why this matters

If you're creating a lot of content, chances are there are certain elements that you'll want to use over and over again. Rather than recreate those elements each time, Content Blocks allows you to create them once and reuse them as needed. This saves time and ensures consistency across your projects. Moreover, if you need to update the content of a block, you can do so in one place and the changes will be reflected everywhere that block is used.

Our experience

We found Content Blocks to be helpful when creating a large volume of content. Rather than recreate certain elements each time, we were able to create them once as a Content Block and then reuse them as needed. This saved us time and ensured consistency across our projects. Additionally, if we needed to update the content of a block, we could do so in one place and the changes would propagate throughout all instances of that block. However, we did run into some difficulties when trying to update content blocks that were used in multiple places. We found that we had to update the content block in each individual project, which was time-consuming. To solve this problem, we created a master list of all our content blocks and their corresponding projects. This allowed us to easily see where each content block was used and quickly make updates as needed.

Pros & Cons Expand Collapse

Pros and cons of using Tiled for your Content Marketing

Pros

  1. Easy to use with a click-and-drag building interface.
  2. No need to know code or web development.
  3. Great for Content Marketing with features like live updates, segmentation, and content blocks.
  4. Beautiful templates and guides to get started.
  5. Can be used to create presentations, microsites, or other web experiences.

Cons

  1. Can be expensive to subscribe to.
  2. Can be difficult to use when unfamiliar with design or coding.
  3. Some features are limited.
Pricing Expand Collapse

Tiled pricing

Tiled's pricing is subscription-based, with three plans to choose from. The Basic plan starts at $19/month and includes 1 User, 10 Projects, and 100MB of Storage. The Professional plan starts at $49/month and includes 3 Users, 30 Projects, and 1GB of Storage. Lastly, the Enterprise plan is custom priced.

Tiled's pricing seems to be on the expensive side when compared to other Content Marketing tools in the market. However, it does offer a free trial so you can try out the features before committing to a paid subscription. You also have to contact them for pricing if you want the Enterprise plan.

#9: Popular Pays

Popular Pays

4.4
Overview Expand Collapse

Popular Pays is a software tool that helps companies with their Content Marketing. It has a number of unique features, including a drag-and-drop interface for submitting content, the ability to set up multiple approvers, and a Branded Content Library where companies can store all of their content in one place.

The software also has a content calendar that lets users see all of the content that has been created, assigned, and approved in one place. This makes it easy to track progress and ensure that everything is on schedule.

However, some reviewers have found the platform difficult to use and glitchy. Additionally, while the Branded Content Library is helpful for storing content, some users have found it difficult to find specific pieces of content due to the lack of specificity in some of the categories.

Guide your strategy and easily execute your campaigns with Popular Pays.

Conclusion

Compared to alternatives like Contently and Skyword, Popular Pays is less expensive. However, it does not have a free trial like these other options. Additionally, some reviewers have found the platform difficult to use and glitchy. While the Branded Content Library is helpful for storing content, some users have found it difficult to find specific pieces of content due to the lack of specificity in some of the categories.

Popular Pays ranks #9 on our list because despite its lower price point when compared to alternatives and its useful features like the drag-and-drop interface for submitting content and multiple approvers capabilities, there are several drawbacks that keep it from ranking higher. These include difficulties reported by some users with using the platform as well as issues with finding specific content within the Branded Content Library due to a lack of specificity in categories.

Top Features Expand Collapse

Content Submission and Approval Workflow

Collaborate and track your content with Popular Pay's content library and brand hub.

What this is

Popular Pays content submission and approval workflow is a feature that allows companies to easily submit content for approval, track the status of approvals, and make changes to approved content. The feature includes a drag-and-drop interface that makes it easy to upload files and add comments. It also allows users to set up multiple approvers for each piece of content. Moreover, the feature sends notifications to approvers when content is ready for review.

Why this matters

This feature is important because it helps companies streamline their content approval process. By having a central place where all content can be submitted and tracked, companies can avoid the hassle of sending emails back and forth between different team members. This saves time and makes it easy to keep track of who needs to approve what. In addition, the ability to add comments makes it easy for approvers to provide feedback so that changes can be made before the content is published.

Our experience

We used this feature when we were working on a blog post about popular tourist attractions in Japan. We found it very helpful in keeping track of who needed to approve each section of the post. We also appreciated being able to add comments so that we could give specific feedback about what changes needed to be made. The only difficulty we had was figuring out how to add approvers for each section of the post. However, we were able to solve this problem by reaching out to customer support.

Branded Content Library

Create a searchable warehouse of diverse and custom content.

What this is

The Branded Content Library is a place where companies can store all of the content that they have created with Popular Pays, as well as any other branded content that they want to keep in one place. This makes it easy for companies to find and use their content, without having to search through different folders or files. Moreover, the Branded Content Library is organized into categories, so that companies can easily find the content they are looking for.

Why this matters

This is important for two reasons. First, it allows companies to keep all of their content in one place, which makes it easier to find and use. Second, the Branded Content Library is organized into categories, so that companies can easily find the content they are looking for. This is especially helpful for large companies with multiple brands or products, as it allows them to quickly find the content they need without having to search through different folders or files.

Our experience

We used the Branded Content Library to store all of the content we created with Popular Pays. We found it very helpful to have all of our content in one place, and we especially appreciated how easy it was to find specific pieces of content thanks to the categorization. One difficulty we had was that some of the categories were not very specific, which made it difficult to find certain types of content. However, we were able to solve this problem by creating new folders within the Branded Content Library and labeling them more specifically.

Content Calendar

What this is

Popular Pays content calendar is a tool that allows companies to plan and organize their Content Marketing strategy. The calendar lets users see all of the content that has been created, assigned, and approved in one place. This makes it easy to track progress and ensure that everything is on schedule. Moreover, the calendar can be used to plan future content and ensure that there is a consistent flow of new material.

Why this matters

A content calendar is an essential tool for any company that wants to do Content Marketing effectively. Without a way to track and organize all of the content that has been created, it would be very difficult to ensure that everything is on schedule and that nothing gets lost in the shuffle. The calendar also allows companies to see at a glance what kinds of content they have already created, so they can avoid repeating themselves or becoming stale.

Our experience

We found Popular Pays content calendar to be very user-friendly and helpful in keeping our content strategy on track. We were easily able to see what had been created, assigned, and approved, which made it easy to stay organized. We didn't run into any major difficulties while using the calendar, but we did find that it was sometimes hard to keep track of all the different content pieces that were in progress. To solve this problem, we created a separate spreadsheet where we listed all of the content pieces that were in progress and their due dates. This helped us to stay on top of things and ensure that everything was getting done on time.

Pros & Cons Expand Collapse

Pros and cons of using Popular Pays for your Content Marketing

Pros

  1. User-friendly drag-and-drop interface for submitting content.
  2. Set up multiple approvers for each piece of content.
  3. Notifications are sent to approvers when content is ready for review.
  4. The Branded Content Library can store all content in one place.

Cons

  1. Sometimes difficult to use and glitchy.
  2. Lack of specificity in some of the categories within the Branded Content Library.
  3. Notifications for approvers can be too frequent.
Pricing Expand Collapse

Popular Pays pricing

Pricing for Popular Pays starts at $499 per month. For enterprise pricing, you'll need to get in touch with their team. Pricing is expensive when compared to similar Content Marketing tools. However, it is on the lower end for enterprise options. They do not have a free trial, but you can request a quote from their team.

#10: Scalenut

Scalenut

4.7
Overview Expand Collapse

Scalenut is a software tool that helps you quickly and easily generate high-quality content. It's unique in that it offers a variety of features that make content creation easier, including an AI-powered writing assistant, templates, and built-in SEO tools. Additionally, Scalenut is one of the only tools on the market that offers a 'Cruise Mode' feature, which allows you to automatically generate articles based on inputted keywords or questions.

The only downside of Scalenut is that it can be a bit pricey; however, you definitely get what you pay for with this tool. We highly recommend Scalenut to anyone looking for an easy and efficient way to create high-quality content.

Scale your Content Marketing and drive business results.

Conclusion

Compared to alternatives like QuillBot and GPT-3, Scalenut offers a more comprehensive set of features at a higher price point. However, the quality of content that Scalenut produces is worth the extra cost. Additionally, Scalenut's free trial allows you to try out the tool before deciding whether or not to commit to a paid plan.

Scalenut ranks #10 on our list because it is one of the most comprehensive and user-friendly content-creation tools on the market. It offers a variety of features that make content creation easier, including an AI-powered writing assistant, templates, and built-in SEO tools. Additionally, Scalenut is one of the only tools on the market that offers a 'Cruise Mode' feature, which allows you to automatically generate articles based on inputted keywords or questions.

Top Features Expand Collapse

Cruise Mode

Boost your writing speed with Cruise Mode AI writer.

What this is

Cruise Mode is a content creation tool that allows you to quickly and easily generate high-quality articles. Scalenut's Cruise Mode works by taking your inputted questions or keywords and using them to generate an outline of potential topics. From there, it uses AI algorithms to automatically write the article for you, including conducting research, sourcing images, and adding links. You can then edit the article and publish it directly to your website or blog.

Why this matters

This feature is extremely important for companies that want to quickly generate high-quality content. With Scalenut's Cruise Mode, you can easily create articles that are well-researched, well-written, and optimized for SEO. This means that you can spend less time worrying about creating content and more time focusing on other aspects of your business. Additionally, this feature allows even those who don't have much experience with writing to create professional-grade articles.

Our experience

We have found Scalenut's Cruise Mode to be an invaluable tool for quickly generating high-quality content. We use it primarily for writing blog posts and articles, as it allows us to easily create well-researched and well-written pieces. Additionally, we love how user-friendly the interface is - even those who don't have much experience with writing can easily create great quality content within minutes. The only difficulty we've encountered is that the pricing can be a bit high; however, this is offset by the fact that you get what you pay for with Scalenut. Overall, we highly recommend this tool to anyone looking for a quick and easy way to generate high-quality content.

Content Studio

What this is

The Content Studio is a tool that allows users to create, manage, and publish their content all in one place. It has three main features: the Editor, which is where users can write and edit their articles; the Scheduler, which helps users to plan when they want to publish their articles; and the Publisher, which actually publishes the article on the user's website or blog. These three features work together to help companies save time and be more efficient with their Content Marketing.

Why this matters

The Content Studio is important because it helps companies to be more organized and efficient with their Content Marketing. It allows users to write, edit, schedule, and publish their articles all in one place, which saves time and makes the process of Content Marketing more streamlined. In addition, the Content Studio offers a variety of features that help users to customize their articles according to their needs. For example, users can choose from a variety of templates when creating their article, or they can use the editor's built-in SEO tool to optimize their article for search engines.

Our experience

We used the Content Studio to create and publish an article on our website. The process was very straightforward and we were able to get our work done quickly. We did have some difficulty understanding how to use the Scheduler at first, but after reading the documentation we were able to figure it out. Overall, we found the Content Studio to be a very useful tool for Content Marketing.

SEO Writing Assistant

Propel your SEO content and optimize it for search engines.

What this is

The SEO Writing Assistant is a tool that helps you optimize your content for search engines. It provides suggestions for keywords and phrases to use in your content, as well as giving you an estimate of how well your content will perform in search results. Moreover, the SEO Writing Assistant will also help you to improve the readability of your content.

Why this matters

The SEO Writing Assistant is a valuable tool for companies that want to ensure that their content is visible and accessible to their target audience. By improving the readability of your content, you can make sure that your readers will actually be able to understand and engage with what you have written. This is especially important if you want to rank well in search results, as Google and other search engines take into account the readability of your content when determining where to place your pages in their results.

Our experience

We used the SEO Writing Assistant to help us optimize a blog post for search engines. The tool was very easy to use and provided us with valuable insights into how we could improve our content. One difficulty we had was that the SEO Writing Assistant only provides suggestions for keywords and phrases, but does not actually insert them into your content for you. This meant that we had to take the time to manually insert the suggested keywords and phrases into our text, which took some extra time. However, overall, we found the SEO Writing Assistant to be a valuable tool that helped us improve our content.

Pros & Cons Expand Collapse

Pros and cons of using Scalenut for your Content Marketing

Pros

  1. Automatically generates well-researched and well-written articles.
  2. Offers various features to make content creation easier.
  3. Allows you to quickly generate high-quality articles.

Cons

  1. Can be a bit pricey.
  2. Requires some editing before publishing content.
  3. Only offers 2000 words in the trial version.
Pricing Expand Collapse

Scalenut pricing

Scalenut's entry level pricing starts at $49/month. The entry-level price for Scalenut is expensive compared to other AI content-writing tools on the market. However, it is still affordable given the quality of content that it produces. Additionally, Scalenut offers a free trial so you can try out the tool before committing to a paid plan.

#11: FlippingBook

FlippingBook

4.6
Overview Expand Collapse

FlippingBook is a software tool that helps companies easily create and manage digital publications, which can be used for Content Marketing purposes. The software is easy to use and has a variety of features that make it perfect for Content Marketing, including templates, the ability to track how your publications are being used with analytics tools, and the ability to share your publications via social media or email. Additionally, FlippingBook's digital publishing platform allows companies to turn PDFs into stunning digital publications that include videos, links, calls to action, and more.

Make your PDF content attractive, interactive and easy to deliver with FlippingBook.

Conclusion

Compared to alternatives like Adobe InDesign and QuarkXpress, FlippingBook is much more affordable. However, the advanced and business plans are still quite expensive compared to other Content Marketing tools on the market. Additionally, there is no free trial available for FlippingBook; however, you can get a quote from them if you're interested in learning more about their pricing options.

FlippingBook ranks #11 on our list because it's an easy-to-use tool that helps companies easily create and manage digital publications. The software is perfect for Content Marketing purposes and includes features such as templates, analytics tools, and the ability to share your publications via social media or email. While the entry level price is affordable compared to similar Content Marketing tools, the advanced and business plans are quite expensive. There is also no free trial available for FlippingBook; however, you can get a quote from them if you're interested in learning more about their pricing options.

Top Features Expand Collapse

Content Marketing Software

A powerful software to help enhance the viewing experience of your digital content.

What this is

FlippingBook's number one feature is their Content Marketing Software. This software allows companies to easily create and manage digital publications (such as magazines, catalogs, manuals, etc.), which can be used for Content Marketing purposes. The software is easy to use and has a variety of features that make it perfect for Content Marketing. There are templates that make it easy to create a professional looking publication, and the software also allows you to easily add videos, photos, and other multimedia content. You can also track how your publications are being used with analytics tools, and share them easily via social media or email.

Why this matters

This feature is important because it allows companies to quickly and easily create digital publications that can be used for Content Marketing purposes. The fact that the software is easy to use and has a variety of features makes it perfect for companies who want to do Content Marketing but don't have a lot of experience with creating digital publications. Additionally, the ability to track how your publications are being used with analytics tools is very valuable, as it allows you to see what's working well and what isn't. And finally, the ability to share your publications via social media or email makes it very easy for potential customers to view your publications.

Our experience

We have used FlippingBook's Content Marketing Software to create a variety of digital publications, including magazines, catalogs, and manuals. We have found the software to be very easy to use, and we love the fact that we can easily add videos, photos, and other multimedia content. The templates are also very helpful in creating a professional looking publication. We have not had any difficulty using the software, but if we did need help, customer service is always available to answer our questions.

Digital Publishing Platform

Converting PDFs into interactive digital documents with FlippingBook Online.

What this is

The FlippingBook digital publishing platform helps companies easily create and distribute engaging, interactive content that can be viewed on any device. With FlippingBook, companies can turn PDFs into stunning digital publications that include videos, links, calls to action, and more. The platform also includes built-in analytics so companies can track how their content is being used and who is viewing it. This is a great way to repurpose existing PDF content and make it more engaging for your audience.

Why this matters

The ability to easily create interactive, digital publications from PDFs is extremely valuable for companies that want to do Content Marketing. With FlippingBook, companies can take their existing PDF content and turn it into something that is much more engaging and visually appealing. This can help attract new readers and leads, as well as keep existing customers engaged with your brand. In addition, the built-in analytics allow you to track how your content is being used so you can better understand what is working well and adjust your strategy accordingly.

Our experience

We used the FlippingBook digital publishing platform to create an electronic version of our company catalog. We found the platform easy to use and were able to quickly add videos, links, and calls to action to our PDF. We also appreciate the built-in analytics, which have been helpful in understanding how our customers are using the catalog. One difficulty we had was with adding videos; we found that they did not always play smoothly on all devices. To solve this problem, we made sure to test the videos on multiple devices before adding them to the final version of the catalog.

Create & Distribute

Deliver outstanding documents with branding and design tools.

What this is

The Create & Distribute feature is a tool that allows users to create and distribute digital publications easily and quickly. It also provides users with a variety of options for customizing their publications, including branding, adding links, and embedding multimedia assets. The tool is easy to use and doesn't require any coding skills. Create & Distribute is a great way to distribute your company's marketing assets electronically and get more use out of it. This has been a game-changer for us, as we've been able to reduce our print costs significantly.

Why this matters

This feature is important because it allows companies to easily create and distribute digital publications. This can save the company money on printing costs and make it easier for customers to access the company's marketing materials. The feature also allows companies to customize their publications to better meet their customer's needs. There are many options for customizing publications, and the tool is easy to use.

Our experience

We have found the Create & Distribute feature to be very helpful in distributing our company's marketing assets electronically. It has saved us a lot of money on printing costs and has made it easier for our customers to access our materials. The tool is easy to use and we have been able to customize our publications to better meet our customer's needs. We have had a great experience with this tool and would recommend it to any company that is looking for an easy way to create and distribute digital publications.

Pros & Cons Expand Collapse

Pros and cons of using FlippingBook for your Content Marketing

Pros

  1. Easy to use and has a variety of features
  2. Easily track how your publications with analytics tools
  3. Share your publications easily via social media or email.
  4. The templates help create a professional looking publication.
  5. Customer service is always available to answer our questions.

Cons

  1. You have to re-upload the ENTIRE PDF every time you update one little thing.
  2. Can't create links outside the book pointing to other websites.
  3. The cover page is a given, so can't make it more attractive.
Pricing Expand Collapse

FlippingBook pricing

  • $19.00/mo - Entry Level
  • $99.00/mo - Advanced
  • $599.00/mo - Business

The entry level price for FlippingBook is $19 per month, which seems affordable compared to other tools that offer similar Content Marketing capabilities. However, the advanced and business plans are much more expensive, with prices of $99 and $599 per month respectively. It's important to note that there is no free trial available for FlippingBook; however, you can get a quote from them if you're interested in learning more about their pricing options.

#12: RELAYTO

RELAYTO

4.8
Overview Expand Collapse

RELAYTO is a software tool that helps you create and manage your company's marketing content in one place. It also allows you to share this content with others in your company, or with clients and customers. This makes it easy to keep track of all your content, and makes it easy to find and use when you need it. There is also a search function so you can easily find what you're looking for. Additionally, RELAYTO has a Dynamic Distribution feature which automatically sends your content to different channels depending on certain conditions that you set - saving you time from having to manually send each piece of content to every channel yourself. Overall, we found that using RELAYTO helped us save time while still being able to easily keep track of and share all our company's marketing content.

Create engaging business content without code.

Conclusion

Compared to alternatives like CoSchedule and Kapost, RELAYTO's Content Marketing software tool is more expensive. However, it offers more features than both of these alternatives, making it a better value for the price. Additionally, while CoSchedule and Kapost do not offer free trials, RELAYTO does - which makes it easier to try out the tool before deciding whether to purchase it or not. Overall, we believe that RELAYTO is a great option for companies who are looking for a comprehensive Content Marketing solution.

RELAYTO ranks #12 on our list because they are a great option for companies who are looking for a comprehensive Content Marketing solution. They offer more features than their competitors, making them a better value for the price. Additionally, they have a free trial so you can try out the tool before deciding whether to purchase it or not - which is always helpful when considering new software tools

Top Features Expand Collapse

The Content Hub

What this is

The content hub is a place where you can upload, store, and manage all of your company's marketing content in one place. This includes images, videos, PDFs, presentations, and more. It is also where you can share this content with others in your company, or with clients and customers. This makes it easy to keep track of all your content, and makes it easy to find and use when you need it. There is also a search function so you can easily find what you're looking for.

Why this matters

The content hub is important because it helps you keep track of all your content, and makes it easy to share with others. This is especially important if you have a lot of content, or if you need to share it with people who are not in your company. It also makes it easy to find and use when you need it. The search function is also important so you can easily find what you're looking for.

Our experience

We used the content hub to upload, store, and manage all of our marketing content in one place. This made it easy to keep track of all our content, and made it easy to share with others. The search function was also very helpful so we could easily find what we were looking for. We did have some difficulty understanding how to use some of the features at first, but customer service was very helpful and responsive in helping us solve these problems.

Dynamic Distribution

What this is

Dynamic Distribution is the ability to send your content to different channels depending on certain conditions that you set. For example, you can send a PDF to one channel if it's under 10 pages long, and another channel if it's over 10 pages long. This helps you get your content in front of the right people, without having to manually send it to each channel every time. The conditions that you set can be based on anything, such as the length of the content, the type of content, or who the audience is.

Why this matters

Dynamic Distribution helps you save time by automatically sending your content to different channels depending on certain conditions that you set. This way, you don't have to manually send your content to each channel every time. The conditions that you set can be based on anything, such as the length of the content, the type of content, or who the audience is. Then, you can focus on other tasks, knowing that your content will be sent to the right channels.

Our experience

We have used Dynamic Distribution to send our content to different channels depending on certain conditions that we set. For example, we have set it up so that PDFs under 10 pages long are automatically sent to one channel, and PDFs over 10 pages long are automatically sent to another channel. This has helped us save time by not having to manually send each PDF to each channel every time.

The Interactive Elements

What this is

The Interactive Elements feature in RELAYTO's Content Marketing software tool allows you to add interactivity to PDFs, presentations, and other documents by simply uploading them into RELAYTO and adding the desired interactive element. The feature includes buttons, links, and other interactive elements that can be added to PDFs, presentations, and documents. This feature is helpful in making boring, static documents more engaging and interactive. The interactive elements can be used to add navigation, videos, and other multimedia content to documents.

Why this matters

This feature is important for companies that want to create more engaging and interactive content. The ability to add interactivity to PDFs, presentations, and other documents helps brands establish a strong presence in the digital world. With RELAYTO's help, this has become easier and achievable for most of the emerging brands. Thus, the feature helps in increasing the watch time of content and also seen an incline in engagement over social media channels.

Our experience

We used this feature to create PDF materials for onboarding students with us. These PDFs were lengthy and detailed but boring for a 12-year kid to read. With the help of RELAYTO, we were able to add various interactive elements, videos, images and buttons to the PDFs that made a whole lively experience for the students. Initially, we faced some difficulties while using the tool as it was lagging but later on it started working smoothly. The support team was very helpful and resolved our queries quickly. Overall, this feature helped us in increasing the revenue for the businesses.

Pros & Cons Expand Collapse

Pros and cons of using RELAYTO for your Content Marketing

Pros

  1. Keep track of all your content in one place
  2. Easily share content with others
  3. The search function is very helpful
  4. Dynamic Distribution helps you save time
  5. Makes documents more engaging and interactive

Cons

  1. Initially, the platform was a bit lagging
  2. The platform becomes a little unresponsive
  3. CTA and customization options on video-based content need a little work
Pricing Expand Collapse

RELAYTO pricing

  • $49/month for the Professional Plan
  • $99/month for the Business Plan
  • $149/month for the Enterprise Plan

The pricing is expensive when compared to other Content Marketing tools in the market. However, it is worth it given all the features that RELAYTO offers. They also have a free trial so you can try out the tool before deciding whether to purchase it or not.

#13: Paperflite

Paperflite

4.8
Overview Expand Collapse

Paperflite is a software tool that helps with Content Marketing. It has unique features such as the ability to customize content sharing, email gating of content, and setting expiration dates for content. These features are important for companies that want to generate leads through their Content Marketing efforts. Paperflite also has an analytics feature which helps companies understand how their content is being used and consumed by their audience. The platform is easy to use and has great customer support.

Paperflite helps generate leads and optimize Content Marketing efforts.

Conclusion

Compared to alternatives like HubSpot and Marketo, Paperflite is more expensive. However, it offers a lot of features that other platforms do not, such as the ability to customize content sharing, email gating of content, and setting expiration dates for content. Additionally, the analytics feature is very helpful in understanding how your content is being used by your audience. Overall, we believe that Paperflite's price is justified by its features and functionality.

Paperflite ranks #13 on our list because it is a great tool for Content Marketing. While it is more expensive than some of its competitors, it offers unique features such as the ability to customize content sharing, email gating of content, and setting expiration dates for content. Additionally, the analytics feature is very helpful in understanding how your content is being used by your audience.

Top Features Expand Collapse

Content Sharing

Manage and share content from anywhere in a single click.

What this is

Paperflite's number one feature is their content sharing feature. This allows users to share content with others easily and quickly, without having to leave the platform. It also allows users to customize their content sharing experience, so they can control what is shared and how it is shared. There are also options to email content, so users can track when and if someone views the content. This is a great feature for companies that want to do Content Marketing, as it makes it easy to share content with others and track how it is being used.

Why this matters

This feature is important because it allows companies to easily share their content with others, without having to leave the platform. It also allows companies to customize their sharing experience, so they can control what is shared and how it is shared. Additionally, the ability to email gate content helps companies track when and if someone views the asset, which is valuable information for tailoring follow-ups accordingly.

Our experience

We have found this feature to be extremely helpful in our work. It has made sharing content quick and easy, and we love being able to customize our sharing experience. There have been no difficulties in using this feature, and we have found it to be a valuable tool in our Content Marketing work. The ability to email gate content has been particularly helpful in tracking how our content is being used and who is viewing it.

Content Analytics

Get meaningful insights in real-time, and discover which pages captured the most attention.

What this is

Content Analytics helps you understand how your content is being consumed by your audience, based on interactions and engagement. This feature allows you to see which pieces of content are being viewed the most, for how long they are being viewed, and how many times they are being downloaded. Additionally, you can see which topics are the most popular among your audience. There is also a Content Performance score which is an aggregate of all the interactions with your content. This can be used to compare the performance of different pieces of content against each other.

Why this matters

This feature is important because it allows you to track the engagement with your content and understand what is working well and what is not. Additionally, it can help you prioritize follow-ups based on which topics are most popular among your audience. This helps ensure that you are giving your audience the best possible experience by delivering relevant content that they are interested in.

Our experience

We have found Content Analytics to be extremely useful in understanding how our content is being consumed by our audience. It has helped us identify which topics are most popular and make sure we are delivering relevant content accordingly. Additionally, we have been able to use this data to improve our overall content strategy. One difficulty we had was trying to figure out how to interpret all the data, but luckily the Paperflite team was able to help us out and we were able to get a better understanding of how to use this feature effectively.

Content Gating

Gate your content assets to generate leads effectively.

What this is

Paperflite's Content Gating feature allows you to gate your content so that only people who provide their contact information can access it. This is done by creating a form that must be filled out before the content can be downloaded. There are a variety of form fields that can be used, including name, email address, company name, and job title. Paperflite's Content Gating feature also allows you to set an expiration date for the content, so that it can only be accessed for a certain period of time.

Why this matters

Paperflite's Content Gating feature is useful for companies that want to generate leads through their Content Marketing efforts. By requiring people to provide their contact information in order to access your content, you can capture leads that can then be followed up with by your sales team. The expiration date feature ensures that your content remains relevant and up-to-date, and also helps to create a sense of urgency around downloading the content.

Our experience

We used Paperflite's Content Gating feature on our website in order to generate leads from our whitepaper download page. We found that requiring people to fill out a form before they could download the whitepaper increased our conversion rate significantly. We did have some difficulty getting the forms set up correctly at first, but Paperflite's customer support team was very helpful and responsive in getting everything sorted out for us.

Pros & Cons Expand Collapse

Pros and cons of using Paperflite for your Content Marketing

Pros

  1. Quick and easy content sharing
  2. Customizable content sharing experience
  3. Ability to email gate content
  4. Content analytics helps understand what is working well
  5. Prioritize follow ups based on engagement data

Cons

  1. Can be difficult to interpret all the data from analytics
  2. The forms for content gating can be difficult to set up
  3. Content expiration date may not be relevant for all companies
Pricing Expand Collapse

Paperflite pricing

We paid $500/month for Paperflite. In the market, this price is considered to be expensive. However, with the features and integrations that Paperflite offers, we believe that it is worth the price. They also offer a free trial so you can test out the platform before deciding whether to commit to it.

#14: MarketMuse

MarketMuse

4.6
Overview Expand Collapse

MarketMuse is a software tool that helps content marketers create targeted, keyword-rich content. It does this by generating a list of relevant keywords and subtopics for a given topic, as well as competitor analysis. This data can be used to improve the chances of your content ranking well in search engines. Additionally, MarketMuse assigns a Content Score to each article, based on how well it covers the topics scraped from the top-ranked pages for a given keyword. This score lets you know how comprehensive your article is and whether or not you've missed anything important.

MarketMuse makes industry-leading AI accessible to SEO content teams of all sizes and skill levels.

Conclusion

Compared to alternatives like Moz and BuzzSumo, MarketMuse is more affordable. It also offers a free trial so you can try before you buy. However, it does not offer as many features as some of its competitors.

MarketMuse ranks #14 on our list because it is a more affordable option compared to other similar tools on the market. Additionally, it offers a free trial so users can test out the tool before making a purchase. While it doesn't offer as many features as some of its competitors, it still provides valuable data that can be used to improve Content Marketing efforts.

Top Features Expand Collapse

The Content Brief

Write like an expert and build high quality content briefs optimized for search.

What this is

The content brief is a MarketMuse-generated document that contains information about a specific topic, including relevant keywords, subtopics, competitor analysis, and more. This data can be used to create targeted, keyword-rich content that will rank well in search engines. The content brief can be generated for a specific keyword or topic, or it can be generated based on an existing piece of content. This tool is especially useful for content marketers who want to ensure their work is keyword-optimized and targeted.

Why this matters

In order for content to rank well in search engines, it must be optimized for specific keywords and phrases. The content brief allows users to quickly and easily generate a list of relevant keywords and subtopics that should be included in their content in order to improve its chances of ranking well. Additionally, the competitor analysis included in the brief can help users understand what other companies are doing well (and not so well) in terms of SEO optimization, allowing them to adjust their own strategies accordingly.

Our experience

We have found the content briefs generated by MarketMuse to be extremely helpful in our work as SEO consultants. The ability to quickly generate a list of relevant keywords and subtopics has saved us countless hours of research time. Additionally, the competitor analysis included in each brief has helped us better understand our clients' industries and identify opportunities for growth. One difficulty we have encountered when using this feature is that the tool does not always accurately reflect the competition's SEO strategies; however, we have been able to overcome this issue by manually reviewing each competitors' website ourselves

The Content Score

Find the best content opportunities with Market Muse's AI-powered metrics.

What this is

The Content Score is a number that MarketMuse assigns to an article, based on how well the article covers the topic. MarketMuse looks at the topics and sub-topics that are scraped from the top-ranked pages for a given keyword, and compares those to the topics and sub-topics in your article. If there is a match, then your article gets points for covering that topic. The more points you have, the higher your Content Score will be. To get a good idea of what content is missing from your article, look at the list of suggested topics on the right side of the screen when you run your article through MarketMuse's optimization tool. These suggestions are based on what other articles are ranking for your target keyword(s).

Why this matters

Your content needs to be comprehensive in order to rank high in search results. That means including all of the relevant topics and sub-topics related to your target keyword(s). The Content Score lets you know how well you've covered those topics so that you can make sure you haven't missed anything important. This is especially useful when you're writing about a complex topic that has many different facets.

Our experience

We've found the Content Score to be a helpful metric for gauging how comprehensive our articles are. We often use it in conjunction with the list of suggested topics to make sure we haven't missed anything important. However, we have found that the score can be misleading at times. For example, if your article covers all of the relevant topics but doesn't cover them as deeply as other articles do, your score may not be as high as you'd like it to be. In cases like this, we'll go back and add more information on each of the topics to ensure our article is thoroughly covering everything related to our target keywords.

The Content Map

Understand how to optimize your content and identify gaps in your coverage.

What this is

The Content Map is a marketer's guide to the relevant topics for their website. It helps marketers understand what content already exists on their site, where there are gaps in coverage, and how new content can be integrated into the existing site architecture. There are three types of content maps:

  • Site Topic Maps show an overview of the topics covered on an entire website.
  • Competition Topic Maps compare the topics covered on a website to those of its competitors.
  • Page Topic Maps show the relationship between the content on a specific page and other pages on the site.

Why this matters

The Content Map is important because it helps marketers understand what content already exists, where there are gaps in coverage, and how new content can be integrated into existing site architecture. This tool allows you to see your site through Google's eyes, so you can better understand how to optimize your content for search engines. It's also helpful for competitive analysis, so you can see where your site stands in relation to others in your industry.

Our experience

We found The Content Map to be most useful for understanding what topics were already being covered on our website and where we could potentially create new content to fill any gaps. We also used it for competitive analysis, to see how our site's topics compared to those of our competitors. One difficulty we had was that The Content Map only showed us a limited number of results (10 per page) and we had to scroll through multiple pages to find the information we were looking for. To solve this, we used the search function within The Content Map to narrow down our results.

Pros & Cons Expand Collapse

Pros and cons of using MarketMuse for your Content Marketing

Pros

  1. Helps content marketers create targeted, keyword-rich content
  2. Generates a list of relevant keywords and subtopics for a given topic
  3. Competitor analysis included in each brief
  4. Assigns a Content Score to each article
  5. The content brief can be generated for a specific keyword or topic

Cons

  1. Does not always accurately reflect the competition's SEO strategies
  2. The Content Score can be misleading at times
  3. Only shows a limited number of results
Pricing Expand Collapse

MarketMuse pricing

  • $49/mo - Entry Level
  • $299/mo - Professional
  • $999/mo - Enterprise

The entry level price of $49/month is affordable compared to other similar tools on the market. MarketMuse offers a free trial, so you can try it before you buy it. You do have to get a quote for pricing if you want to use the enterprise level features.

#15: Vyond

Vyond

4.6
Overview Expand Collapse

Vyond is a software tool that allows users to create animated videos for Content Marketing purposes. The unique features of Vyond include the Scene Library, Timeline, and Scene Maker. These features allow users to create videos quickly and easily, with no prior experience necessary. TheScene Library is a collection of pre-made scenes that can be customized to match your company's branding, and the Timeline function allows you to control the sequence of events in your video. The Scene Maker is a What You See Is What You Get editor that allows you to create your own custom scene from scratch or by modifying an existing scene.

Accelerate business by creating engaging videos with Vyond.

Conclusion

Compared to alternatives like Animaker and Biteable, Vyond is a more powerful and feature-rich tool. However, it is also more expensive, with the entry level price starting at $49 per month. If you need a lot of features and are willing to pay for them, then Vyond is a great option. However, if you're on a budget or don't need all of the bells and whistles, then there are cheaper alternatives available.

Vyond ranks #15 on our list because it offers users a lot of features and flexibility when creating animated videos. While it is more expensive than some other options, its capabilities make it worth the price for many content creators.

Top Features Expand Collapse

The Scene Library

Easily access your props, backgrounds, and characters with Vyond's Media Library.

What this is

The scene library is a collection of pre-made scenes that you can use in your videos. You can browse the library by category, or search for specific scenes using keywords. There are scenes for almost every situation, including business meetings, office settings, outdoor locations, and more. The scenes can be customized to match your company's branding, and you can add your own characters, props, and text. This is a great way to get started with Vyond, and it can save you a lot of time if you don't want to create everything from scratch.

Why this matters

The scene library is an important part of Vyond because it helps you create videos quickly and easily. If you're not sure how to start your video, or if you don't have the time to create everything from scratch, the scene library can be a lifesaver. It's also helpful if you need to create a video in a hurry and don't have time to plan everything out perfectly. The scenes are flexible enough that they can be used for multiple purposes, so you'll never run out of ideas.

Our experience

We've used the scene library many times for our Content Marketing videos. It's been incredibly helpful when we needed to create videos quickly. We've also found that the scenes are very versatile and can be reused for different purposes. One difficulty we had was finding scenes that matched our company's branding exactly. However, we were able to solve this by customizing the colors and adding our own characters.

The Timeline

Adjust timings, effects, and other actions by simply clicking and dragging.

What this is

The Timeline is Vyond's way of representing the sequence of events in a video. It shows when each scene starts and ends, how long each scene lasts, and what happens in each scene. The Timeline is also a function where you add voice-overs, sound effects, and music. It is also how you control the speed of the animation and transitions between scenes. There are three ways to view the Timeline: by scene, by layer, or by character.

Why this matters

The Timeline is important because it allows you to control the sequence of events in your video. This is useful for Content Marketing because it allows you to create a story that flows logically and makes sense for your audience. It also allows you to add voice-overs, sound effects, and music that help engage your viewers and keep them interested in your video.

Our experience

We used the Timeline to create a series of short informational videos about our company's products. We found it very helpful in organizing our thoughts and creating a logical flow for our story. We also used the Timeline to add voice-overs, sound effects, and music that helped engage our viewers and keep them interested in our video. One difficulty we had was controlling the speed of the animation. We found that the default speed was too slow for our liking, and we had to adjust it manually. Another difficulty we had was with the transitions between scenes. We found that some of the transitions were too abrupt and didn't flow well with our story.

The Scene Maker

The best-in-class video maker to help you create budget-friendly marketing videos easily.

What this is

The Scene Maker is a Vyond feature that allows users to create their own animated scenes, using the characters, props, and settings available in the Vyond library. Scenes can be created from scratch or by modifying existing scenes. The Scene Maker is a What You See Is What You Get editor, which means that what you see on the screen is exactly what will be exported when you're done. This is different from most video editing software, which uses a timeline-based approach.

Why this matters

Creating your own animated scenes gives you more control over the look and feel of your videos. With the Scene Maker, you can create videos that are exactly what you want them to be, without having to worry about working within the constraints of existing templates or scenes. This is especially useful for companies who want their content to have a unique look and feel.

Our experience

We found the Scene Maker to be very intuitive and easy to use. We were able to create our own custom scene in just a few minutes, with no prior experience necessary. The only difficulty we had was when we tried to export our scene as an MP4 file; we found that the quality wasn't as good as we would've liked it to be. However, this was easily solved by exporting our scene as an AVI file instead.

Pros & Cons Expand Collapse

Pros and cons of using Vyond for your Content Marketing

Pros

  1. Timeline is very flexible
  2. TheScene Library is a great way to get started
  3. You can add voice-overs, sound effects, and music
  4. The Scene Maker is very intuitive and easy to use
  5. Videos are exported in high quality

Cons

  1. There is a bit of a learning curve for the uninitiated
  2. The default speed of the animation is too slow
  3. Some of the transitions between scenes are too abrupt
Pricing Expand Collapse

Vyond pricing

Vyond offers a subscription-based pricing model, with four tiers:

  • entry level at $49/month
  • professional at $99/month
  • business at $188/month
  • enterprise by quote only.

Vyond's pricing is in line with other video creation software on the market. The entry level price of $49 per month is affordable for most content creators, and the Professional and Business plans offer more features for those who need them. The Enterprise plan is priced by quote only, so it is difficult to say whether it is expensive or not without knowing what features are included. Vyond does offer a free trial, which allows users to explore all of the features before deciding whether to subscribe.

#16: 7taps Microlearning

7taps Microlearning

4.8
Overview Expand Collapse

7taps Microlearning is a software tool that allows users to quickly and easily create micro-learning courses that are mobile-friendly and can be shared with employees or customers. The platform includes a library of pre-made courses, as well as the ability to create custom courses. There is also a built-in analytics tool to track engagement and completion rates. One of the unique features of 7taps Microlearning is the Content Curator, which allows users to curate content from around the internet and organize it into one place. This is useful for companies who want to do Content Marketing, because it allows them to collect all of their content in one place so they can easily share it with their audience.

Transform eLearning and easily create micro-learning courses with 7taps.

Conclusion

Compared to alternatives like HubSpot and Marketo, 7taps Microlearning has a lot to offer at a lower price point. It's an AI-powered Content Marketing tool that is easy to use and doesn't require any technical expertise. Additionally, the platform includes a library of pre-made courses, as well as the ability to create custom courses. There is also a built-in analytics tool to track engagement and completion rates. One of the unique features of 7taps Microlearning is the Content Curator, which allows users to curate content from around the internet and organize it into one place.

7taps Microlearning ranks #16 on our list because it is an AI-powered Content Marketing tool that is easy to use and doesn't require any technical expertise. Additionally, the platform includes a library of pre-made courses, as well as the ability to create custom courses. There is also a built-in analytics tool to track engagement and completion rates. One of the unique features of 7taps Microlearning is the Content Curator, which allows users to curate content from around the internet and organize it into one place.

Top Features Expand Collapse

The AI-Powered Video Maker

What this is

The 7taps Microlearning video maker is a powerful tool that allows you to create videos using text-to-speech, image recognition, and natural language processing. This means that you can quickly and easily create videos that are engaging and informative. The video maker is also very easy to use, so you can create videos even if you're not a technical expert. There is also a wide range of customization options, so you can create videos that are exactly what you need. The only downside is that it can take some time to process videos, but this is usually only a problem if you're making a lot of changes or if you're trying to create a large number of videos.

Why this matters

This feature is important because it allows you to quickly and easily create videos that are both informative and engaging. This means that you can reach more people with your content, and you can also keep them engaged for longer. The video maker is also very easy to use, so even if you're not a technical expert, you can still create high-quality videos. Then, once you've created your videos, 7taps Microlearning's AI-powered video player will ensure that they're played correctly on all devices.

Our experience

We used the 7taps Microlearning video maker to create a series of training videos for our sales team. The process was very straightforward, and we were able to create high-quality videos without any technical expertise. This saved us a lot of time and money, as we would have otherwise had to hire a video production company. The only issue we had was that it took some time to process the videos, but this is only an issue if you're making a lot of changes or if you're trying to create a large number of videos.

Content Marketing Platform

An easy to use platform to help you create impactful courses.

What this is

The 7taps Microlearning Content Marketing platform is a tool that allows companies to quickly and easily create micro-learning courses that are mobile-friendly and can be shared with employees or customers. The platform includes a library of pre-made courses, as well as the ability to create custom courses. There is also a built-in analytics tool to track engagement and completion rates. The platform is designed to be used by non-technical users, and no software installation is required.

Why this matters

The 7taps Microlearning Content Marketing platform provides an easy way for companies to create and share micro-learning courses with employees or customers. The built-in analytics tool allows companies to track engagement and completion rates, which can help them measure the effectiveness of their training programs. Additionally, the platform's mobile-friendly design makes it easy for learners to access courses on their smartphones or tablets.

Our experience

We have used the 7taps Microlearning Content Marketing platform to create a number of micro-learning courses for our clients. The platform is very easy to use and we were able to create our first course in just a few minutes. We also found the built-in analytics tool to be very helpful in tracking engagement and completion rates. One difficulty we had was that there is a limit on the number of AI bots you can use per course, but we were able to work around this by using different accents for each bot.

7taps Microlearning's Content Curator

Easily create mobile-friendly micro-learning courses even when you're new in microlearning.

What this is

The Content Curator is a feature that allows users to curate content from around the internet and organize it into one place. This is useful for companies who want to do Content Marketing, because it allows them to collect all of their content in one place so they can easily share it with their audience. This is especially useful for companies who want to share blog posts, articles, and other pieces of content on social media. The Content Curator also allows users to add their own comments and thoughts to the content they curate, which makes it easy for them to share their own ideas with their audience.

Why this matters

The Content Curator is a valuable tool for companies who want to do Content Marketing because it helps them save time by collecting all of their content in one place. It also allows them to easily share their content on social media, which is a vital part of any Content Marketing strategy. Additionally, the ability to add comments and thoughts to the curated content helps companies create more engaging and personalized content for their audiences.

Our experience

We used the Content Curator feature when we were creating a blog post about the best microlearning tools on the market. We found it extremely helpful because we were able to collect all of our research in one place so we could easily reference it when we were writing our blog post. We didn't have any difficulty using this feature, but we did find that it was helpful to read 7taps Microlearning's documentation on how to use the Content Curator before we started using it.

Pros & Cons Expand Collapse

Pros and cons of using 7taps Microlearning for your Content Marketing

Pros

  1. Intuitive and easy-to-use interface.
  2. Quick and easy to create micro-learning courses.
  3. Mobile-friendly design.
  4. Built-in analytics tool to track engagement and completion rates.
  5. Content Curator allows users to collect and share content from around the internet in one place.

Cons

  1. AI voice overs can take some time to process videos.
  2. Limited customization options for videos.
  3. There is a limit on the number of AI bots you can use per course.
Pricing Expand Collapse

7taps Microlearning pricing

$97/month for the entry level price, which is affordable in the market for a tool that does Content Marketing. 7taps offers a free trial so you can try before you buy. You don't have to get a quote for pricing; they have different options depending on your needs.

#17: Copy.ai

Copy.ai

4.8
Overview Expand Collapse

Copy.ai is a Content Marketing tool that uses artificial intelligence to generate ideas and help with writing copy. It's unique in that it offers users the ability to request revisions to their content, so they can be sure it's error-free and on-brand before it goes live. The revision process is simple: you submit your content for review, and then a team of human editors will make the requested changes. Then, you'll be able to download the revised content. This feature is important because it allows companies to ensure that the content they're getting from Copy.ai is exactly what they need.

Write 10x faster, get better results, and engage your audience with Copy.ai.

Conclusion

Compared to alternatives like QuillBot and Grammarly, Copy.ai is very affordable. In terms of features, it offers a few unique ones like revisions and copy suggestions which could be helpful for companies who want to create high-quality content on a budget. Additionally, the artificial intelligence that powers the tool is constantly learning and evolving, so you'll always have access to fresh ideas.

Copy.ai ranks #17 on our list because it's an affordable option that offers some unique features, such as revisions and copy suggestions. Additionally, the artificial intelligence that powers the tool is constantly learning and evolving, so you'll always have access to fresh ideas.

Top Features Expand Collapse

Brainstorming

What this is

Brainstorming is a feature that allows you to input a topic and get back a list of potential ideas for blog posts, articles, or even social media posts. You can also filter the results by tone, so if you want something more light-hearted or serious, there are options for that. The list of ideas is generated by Copy.ai's artificial intelligence, so it's constantly learning and evolving. This gives ideas that are relevant to your topic and also takes into account what's popular on social media, so you can be sure your content will be seen by potential customers.

Why this matters

This feature is important because it allows companies to quickly and easily come up with ideas for content that they know will be well-received by their target audience. It's also a time-saver, as it eliminates the need for brainstorming sessions which can often be unproductive. In addition, the fact that the ideas are generated by an AI means that they're constantly changing and evolving, so you'll never run out of ideas.

Our experience

We've used this feature quite extensively and have found it to be very helpful in coming up with new ideas for our blog posts. However, we have found that sometimes the results can be a bit irrelevant to our topic, but this is usually due to us not inputting enough information about what we want. For example, if we just input coffee, we might get back results about cafe culture or how to make coffee at home. But if we specify that we want ideas for blog posts about coffee shops in Seattle, then we'll get more targeted results.

Copy Suggestions

Write better marketing copy and content with AI.

What this is

The copy suggestions feature is a tool that helps you come up with ideas for your content by suggesting different topics and angles based on what you have already written. This is especially useful when you're stuck on what to write next or need some inspiration for your next piece of content. To use this feature, simply enter a few keywords related to your topic and Copy.ai will generate a list of suggested topics for you to choose from. You can also select the tone that you want your content to be in, which is helpful if you're trying to match your brand's voice. This feature is also helpful for companies who want to do Content Marketing but don't have a lot of time or resources to come up with ideas on their own.

Why this matters

This feature is important because it helps you save time by generating ideas for your content, and it also ensures that your content is relevant and on-brand. This is especially useful for small businesses or solopreneurs who don't have a lot of time to brainstorm ideas on their own. Additionally, this tool can help you avoid writer's block by providing inspiration when you need it most.

Our experience

We've used the copy suggestions feature several times and have found it to be very helpful in coming up with new ideas for our blog posts and social media posts. One difficulty we've had is that sometimes the suggested topics are not relevant to what we're trying to write about. However, we've been able to solve this problem by using the filters available (such as tone) to narrow down the list of suggested topics until we find one that works for us.

Revisions

What this is

Copy.ai's revision feature allows you to ask for changes to be made to your content after it has been generated, in order to make it more accurate or on-brand. You can also request additional revisions if you're not satisfied with the results of the first round of edits. There is no limit to the number of revisions you can request. The revision process is simple: you submit your content for review, and then a team of human editors will make the requested changes. Then, you'll be able to download the revised content.

Why this matters

This feature is important because it allows you to ensure that the content you're getting from Copy.ai is exactly what you need. It's also helpful if you're not sure how to use the tool, or if you want someone else to take a look at your content before it goes live. The revisions can help make sure that your content is error-free and on-brand. This is a valuable feature for companies that want to make sure their content is high-quality and represents their brand well.

Our experience

We used Copy.ai's revision feature when we were creating blog posts for our website. We found that the tool was accurate and on-brand, but we wanted to make sure that the content was error-free before it went live. We submitted our content for review, and then a team of human editors made the requested changes. Then, we were able to download the revised content. This process was simple and easy to use, and it helped us create high-quality content for our website

Pros & Cons Expand Collapse

Pros and cons of using Copy.ai for your Content Marketing

Pros

  1. Copy.ai is a great tool for quickly generating ideas for content.
  2. The revision feature is very helpful in ensuring that your content is error-free and on-brand.
  3. The copy suggestions feature can help you save time by generating ideas for your content.
  4. Has a wide range of features to help with all aspects of Content Marketing
  5. The artificial intelligence used by Copy

Cons

  1. The tool is not perfect, and you may sometimes get irrelevant results.
  2. It can be difficult to find the right tone for your content.
  3. You need to have a basic understanding of how to use the tool in order to get the most out of it
Pricing Expand Collapse

Copy.ai pricing

Copy.ai offers a free trial, and their entry level pricing starts at $0.00/month. They do not have a monthly subscription option, so you would need to get a quote for pricing. In terms of the market, this tool is very affordable and could be worth trying out if you are looking for help with Content Marketing.

#18: VistaCreate

VistaCreate

4.5
Overview Expand Collapse

VistaCreate is a software tool that helps you quickly and easily create visuals for your Content Marketing. With its drag-and-drop feature, you can rearrange elements in a design or place objects in different areas of an image without having to use a separate application. You can also customize the colors, fonts, and sizes of your designs to create unique visuals that reflect your brand. Additionally, VistaCreate has a background removal tool that can help you remove the background from photos to create clean and polished images for social media.

The online graphic design platform for personal and professional needs.

Conclusion

Compared to alternatives like Snappa and Adobe Photoshop, VistaCreate is more affordable while still providing a wide range of features. Additionally, the drag-and-drop feature makes it easy to rearrange elements in a design or place objects in different areas of an image without having to use a separate application. The customization tool also allows you to change the color, font, and size of your designs to create unique visuals that reflect your brand. However, one downside is that there are not as many templates available compared to some other software tools. Overall, we believe that VistaCreate is a great Content Marketing tool for those who are looking for an affordable option with a wide range of features.

VistaCreate ranks #18 on our list because it is a great Content Marketing tool that is affordable and easy to use. While there are not as many templates available compared to some other software tools, the drag-and-drop feature makes it easy to rearrange elements in a design or place objects in different areas of an image. Additionally, the customization tool allows you to change the color, font, and size of your designs to create unique visuals that reflect your brand.

Top Features Expand Collapse

The Background Removal Tool

Pick any photo and simply remove unwanted backgrounds.

What this is

The background removal tool is a feature that helps you remove the background from an image in just a few seconds. To use it, simply upload an image and select the areas you want to keep or remove. The tool will then automatically process the image and remove the background for you. This is a great way to quickly create images for your content without having to worry about complex image editing. The tool is also great for creating images for social media, as it can help you remove the background from photos to create a clean and polished look.

Why this matters

This feature is important because it helps you quickly create images that are ready for your content. It's also helpful because it can save you time by removing the need to do complex image editing. The tool is also great for creating images for social media, as it can help you remove the background from photos to create a clean and polished look.

Our experience

We used this feature to quickly create images for our blog posts and social media campaigns. We found that it was very easy to use and saved us a lot of time compared to doing image editing ourselves. The tool is also great for creating images for social media, as it can help you remove the background from photos to create a clean and polished look. We encountered no difficulties using this feature and found it to be very user-friendly.

Drag and Drop feature

A user-friendly tool to help you select and move objects in your projects.

What this is

The Drag and Drop feature allows users to easily move objects around on the screen by dragging them with their mouse or finger (on a touch screen). This can be used to rearrange elements in a design, or to place objects in different areas of an image. There is no need to use a separate application to move objects around; everything can be done within VistaCreate. The user can also select multiple objects and move them at the same time. This feature is very user-friendly and makes it easy to create designs within VistaCreate.

Why this matters

This feature is important because it allows users to easily and quickly rearrange elements in a design, or place objects in different areas of an image. This can save time when creating designs, as there is no need to use a separate application to move objects around. The Drag and Drop feature also makes it easy to select multiple objects and move them at the same time, which can be useful when working on complex designs.

Our experience

We have found the Drag and Drop feature to be very user-friendly and helpful when creating designs within VistaCreate. It has saved us time by allowing us to quickly rearrange elements in a design, or place objects in different areas of an image. We have also found that we can easily select multiple objects and move them at the same time, which has been very helpful when working on complex designs.

The Customization Tool

Create designs unique to your brand with VistaCreate's customization feature.

What this is

The customization tool allows you to change the color, font, and size of your design. You can also add or remove elements from the template. The customization tool is easy to use and helps you create a design that is unique to your brand. This is a great tool for companies that want to create their own designs or for those who want to change the look of their existing design. There are many options to choose from and you can save your changes so that you can use them again in the future.

Why this matters

The customization tool is important because it allows you to create a design that is unique to your brand. This is a great way to stand out from your competition and attract new customers. Additionally, the customization tool helps you create designs that are more likely to be shared on social media. When people see a design that they like, they are more likely to share it with their friends or followers. This can help increase your reach and potential customer base.

Our experience

We used the customization tool when we were creating our own designs for social media posts and ads. We found that this was a great way to change the look of our existing designs or create new ones from scratch. We were able to change the colors, fonts, and sizes of our designs. Additionally, we were able to add or remove elements from the templates. This helped us create unique designs that reflected our brand. One difficulty we had was finding the right template for our design. However, we were able to find a template that worked well after some trial and error.

Pros & Cons Expand Collapse

Pros and cons of using VistaCreate for your Content Marketing

Pros

  1. Easy to use
  2. Lots of templates and designs to choose from
  3. Customizable colors, fonts, and sizes
  4. Background removal tool
  5. Drag and drop feature

Cons

  1. Some features only available in premium version
  2. Can be slow on customer service
  3. Some trial and error needed to find the right template
Pricing Expand Collapse

VistaCreate pricing

The price for VistaCreate is $0-$299 per month. The price is affordable in the market for a tool that does Content Marketing. They have a free trial, and you do not have to get a quote for pricing.

#19: INK For All

INK For All

4.9
Overview Expand Collapse

INK For All is a software tool that helps companies quickly create high-quality, keyword-rich content for their website or blog. The SEO Content Generation feature enables you to enter a topic and generate a list of related keywords that you can use in your content. Then, simply choose the keywords you want to use, and INK For All will help you write your content using those keywords. This is an extremely useful tool for companies that want to do Content Marketing, as it helps them quickly create optimized content without having to spend hours doing research themselves.

Use INK to make your authentic work found, engage and convert.

Conclusion

Compared to alternatives like HubSpot and Marketo, INK For All is much more affordable. It also offers a free trial so you can try it before you commit to a monthly plan. In addition, the tool is easy to use and helps companies quickly create high-quality content that is optimized for search engines. Overall, we believe that INK For All is a great option for companies looking for an affordable and effective Content Marketing solution.

INK For All ranks #19 on our list because it provides an affordable way for companies to generate high-quality content quickly and easily. The software is easy to use and helps businesses save time by optimizing their content for search engines.

Top Features Expand Collapse

SEO Content Generation

Get a great SEO score for your contents and start ranking.

What this is

The SEO Content Generation feature enables you to create high-quality, keyword-rich content for your website or blog quickly and easily. Simply enter the topic you want to write about, and INK For All will generate a list of related keywords that you can use in your content. Then, simply choose the keywords you want to use, and INK For All will help you write your content using those keywords. This is an extremely useful tool for companies that want to do Content Marketing, as it helps them quickly create high-quality content that is optimized for search engines.

Why this matters

This feature is important because it helps companies save time when writing their content. In addition, this feature also ensures that your content is properly optimized for search engines so that it has a better chance of ranking well in search results pages. This ultimately leads to more traffic being driven to your website or blog. The SEO Content Generation feature is an essential tool for companies that want to do Content Marketing effectively.

Our experience

We used the SEO Content Generation tool to write a blog post about Content Marketing. We found it very easy to use and were able to generate a list of related keywords within minutes. The only difficulty we had was choosing which keywords to use, as there were so many options. However, we eventually chose a few relevant keywords and wrote our blog post using those keywords. Overall, we found the experience to be positive and would definitely recommend this tool to others who are looking for a way to quickly create high-quality, keyword-rich content.

Content Scheduling

What this is

Content Scheduling is the ability to schedule when your content will be published. This can be helpful if you want to make sure that your content is published at a time that is optimal for engagement or if you want to make sure that your content does not get lost in the shuffle of other content being published. You can also use this feature to space out your content so that you are not publishing too much at once and overwhelming your audience. The Content Scheduling feature allows you to choose the date and time that your content will be published.

Why this matters

Being able to schedule when your content is published can be helpful for a number of reasons. If you want to make sure that your content is published at a time when people are most likely to see it, then scheduling can help with that. You can also use scheduling to space out your content so that you are not publishing too much at once and overwhelming people. This feature can also help if you have seasonal products or services and want to make sure that your content is timely.

Our experience

We used the Content Scheduling feature to schedule our blog posts so they would be published on Tuesdays at 9am EST. We found this time worked well for us because it gave our team enough time to finish writing the post and editing it before it went live. It also ensured that our post would not get lost in the shuffle of other content being published since we were publishing early in the week. The only difficulty we had was making sure we left enough time between each step (writing, editing, etc.) so that everything could be done before the scheduled publish time.

Content Distribution

What this is

Content Distribution is the process of making your content visible to your target audience through various channels, such as social media, email marketing, search engines, and third-party websites. The goal of content distribution is to drive traffic to your website and increase brand awareness. Their software makes content distribution easy by allowing you to share your content with a click of a button.

Why this matters

A company that wants to do Content Marketing needs to have a plan for how they will distribute their content. Without a plan, it is very difficult to reach your target audience and achieve your goals. With INK For All's Content Distribution tool, you can easily share your content across multiple channels, which will help you reach more people and achieve better results.

Our experience

We used the Content Distribution tool to share our blog posts on social media and email marketing. We found it very easy to use and it saved us a lot of time. The only difficulty we had was finding the right channels to distribute our content. However, after some research, we were able to identify the best channels for our business and we are now seeing great results.

Pros & Cons Expand Collapse

Pros and cons of using INK For All for your Content Marketing

Pros

  1. Quickly create high-quality, keyword-rich content
  2. Optimize content for search engines
  3. Schedule when content will be published
  4. Distribute content easily
  5. Reach more people with your content

Cons

  1. Can be expensive
  2. Requires some knowledge of SEO to get the most out of it
  3. The AI writer is not yet perfect
Pricing Expand Collapse

INK For All pricing

  • $49/month for the first 3 months, then $79/month

INK For All is priced affordably compared to other Content Marketing tools on the market. It offers a free trial, so you can try it before you commit to a monthly plan.

#20: Outranking

Outranking

4.6
Overview Expand Collapse

Outranking is a software tool that helps companies create better content for their Content Marketing campaigns. It includes features such as a keyword research tool, an outline builder, and a content analyzer. Additionally, Outranking has been incorporated with artificial intelligence, which allows the platform to write for you with your guidance.

What sets Outranking apart from other similar software tools is its focus on helping users create well-optimized content. With its SERP Research feature, users can see exactly what they need to do in order to optimize their content and make sure it ranks as highly as possible on Google. Additionally, Outranking's writing methodology uses real data from Google Search to generate unique first drafts of articles, ensuring that they are both relevant and optimized for ranking high on search engines.

Your all-in-one SEO tool for researching, writing, and optimizing contents.

Conclusion

Compared to alternatives like BuzzSumo and CoSchedule, Outranking is more expensive. However, it does offer a free trial so you can test out the platform before committing to a paid subscription. Additionally, Outranking has some features that set it apart from its competitors, such as its focus on helping users create well-optimized content and its writing methodology feature that uses real data from Google Search.

Outranking ranks #20 on our list because it is more expensive than some other Content Marketing tools on the market. However, it does offer a free trial so you can test out the platform before committing to a paid subscription. Additionally, Outranking has some features that set it apart from its competitors, such as its focus on helping users create well-optimized content and its writing methodology feature that uses real data from Google Search.

Top Features Expand Collapse

Content Optimization Tool

What this is

The content optimization tool is a set of tools that help you to optimize your content for better search engine ranking. It includes a keyword research tool, an outline builder, and a content analyzer. The keyword research tool helps you to find the right keywords for your content, while the outline builder helps you to create an outline for your article. The content analyzer checks your article for grammatical errors and gives suggestions on how to improve it. This is a great tool for companies that want to do Content Marketing, as it helps them to create better content.

Why this matters

The content optimization tool is important for companies that want to do Content Marketing, as it helps them to create better content. This is because the tool helps you to find the right keywords for your article, and also gives suggestions on how to improve it. This means that your articles will be more likely to rank higher in search engines, and they will be more likely to be read by people who are interested in your topic.

Our experience

We used the Outranking's content optimization tool when we were creating an article about SEO tips. We found it very helpful, as it helped us to find the right keywords for our article and gave us suggestions on how to improve our grammar. However, we did have some difficulty understanding how to use all of the features at first. But after watching a few tutorials, we were able to use the tool without any problems.

Outranking's SERP Research Feature

Improve the rank of keywords that matter the most with Outranking.

What this is

Outranking's SERP Research feature allows users to see what content is currently ranking on Google for a given keyword, and then optimize their own content to rank higher. To do this, users simply enter a keyword into the tool, and Outranking will show them the top 20 results on Google for that keyword. From there, users can analyze those results to see what they're doing right and wrong, and then adjust their own content accordingly. This is an extremely useful tool for content marketers, as it allows them to quickly and easily see what's working well for their competition, and then adapt their own content to rank even higher.

Why this matters

This feature is important because it allows users to quickly and easily optimize their content to rank higher on Google. In today's world, ranking high on Google is essential for any business that wants to be successful online. And while there are many factors that go into ranking high on Google, one of the most important is having well-optimized content. With Outranking's SERP Research feature, users can see exactly what they need to do in order to optimize their content and make sure it ranks as highly as possible on Google.

Our experience

We have used Outranking's SERP Research feature extensively in our work, and it has been invaluable in helping us optimize our content. One difficulty we had was that sometimes the results were not very accurate or up-to-date. However, we solved this problem by using a different keyword research tool (Ahrefs) in conjunction with Outranking's SERP Research tool. This allowed us to get more accurate and up-to-date results, which made it much easier for us to optimize our content correctly.

Outranking's Writing Methodology Feature

Create higher organic traffic with optimized content.

What this is

Outranking has a content writing methodology feature that helps you create unique, well-optimized content. The first step is to enter your target keyword into the software. Then, Outranking will generate a list of related keywords and questions that you can use as topics for your article. The next step is to choose a writing method. Outranking offers three methods: question-based, sentence-based, and paragraph-based. After you select your writing method, the software will generate a unique first draft of your article based on real data from Google Search. Finally, you can review the draft and make any necessary changes before publishing.

Why this matters

This feature is important because it helps you create well-optimized content quickly and easily. With Outranking's content optimization tool, you can be sure that your articles will rank well in search engines. Additionally, by using real data from Google Search, you can be confident that your articles will be relevant to your target audience.

Our experience

We used this feature to write an article about Content Marketing. First, we entered our target keyword into the software and generated a list of related keywords and questions. Next, we chose the question-based writing method and generated a first draft of our article. Finally, we reviewed the draft and made a few minor changes before publishing. We found this feature to be very helpful in writing well-optimized content quickly and easily.

Pros & Cons Expand Collapse

Pros and cons of using Outranking for your Content Marketing

Pros

  1. Create better content for your marketing campaigns
  2. Optimize your content for better search engine ranking
  3. Generate unique first drafts of articles
  4. Analyze your competition's results
  5. Write well-optimized content quickly and easily

Cons

  1. You need to have some knowledge of SEO and copywriting to use this tool effectively
  2. The platform is only available in English at the moment
  3. You need to be patient and willing to learn how to use the tool before you can get the most out of it
Pricing Expand Collapse

Outranking pricing

  • $49.00/month for one user account

Outranking offers only one user account at the entry level price of $49.00 per month. This is more expensive than some other Content Marketing tools on the market which offer multiple user accounts at this price point. However, Outranking does provide a free trial so you can test out the platform before committing to a paid subscription.

#21: Skyword360

Skyword360

4.6
Overview Expand Collapse

Skyword360 is a software tool that helps companies with Content Marketing. It includes features such as a content calendar, keyword research, SEO optimization, and more. And like all of Skyword360's features, it is designed to be easy to use and intuitive. The content creation feature is a great way for companies to get started with Content Marketing, or to improve their existing Content Marketing efforts. It enables companies to create high-quality content that is optimized for search engines and easy to share on social media.

What sets Skyword360 apart from other similar tools is its focus on project management. The Project management features in Skyword360 help you keep track of your Content Marketing projects, assign tasks to team members, set deadlines, and track progress. You can identify which tasks are on track, behind schedule, or at risk of not being completed on time. That means you can take corrective action to get projects back on track. And because the project management tools are available in a mobile app, content marketers can stay on top of their projects even when they're away from their desk.

In addition, Skyword360's Performance Insights tool allows you to see how well your articles are performing in terms of social media engagement, traffic, and leads. It offers a variety of reports that help you understand which pieces of content are resonating with your audience and which ones need improvement. Overall, we believe that Skyword360 is an essential tool for any company looking to improve its Content Marketing strategy.

An intuitive and easy-to-use software tool to create winning contents.

Conclusion

Compared to alternatives like Contently and MarketMuse, Skyword360 is less expensive. However, they also have more features which makes it a better deal overall.

Skyword360 ranks #21 on our list because it is an affordable tool that helps companies with Content Marketing. It includes features such as a content calendar, keyword research, SEO optimization, and more. And like all of Skyword360's features, it is designed to be easy to use and intuitive. The content creation feature is a great way for companies to get started with Content Marketing or improve their existing efforts. Thus, making it an essential tool for any company looking to improve its Content Marketing strategy.

Top Features Expand Collapse

Content Creation

An easy way to increase content production without sacrificing quality.

What this is

Skyword360's content creation feature is a tool that helps companies to create and manage their Content Marketing. It includes features such as a content calendar, keyword research, SEO optimization, and more. And like all of Skyword360's features, it is designed to be easy to use and intuitive. The content creation feature is a great way for companies to get started with Content Marketing, or to improve their existing Content Marketing efforts. It enables companies to create high-quality content that is optimized for search engines and easy to share on social media.

Why this matters

Creating quality content is essential for any company that wants to succeed at Content Marketing. But creating quality content can be time-consuming and expensive. Skyword360's content creation tool helps companies save time and money by making it easy to produce high-quality, SEO-optimized content. In addition, the tool makes it easy to share this content on social media, which helps companies reach a wider audience. We believe that this tool is an essential part of any Content Marketing strategy.

Our experience

We have used Skyword360's content creation tool to produce a number of blog posts, infographics, and other types of content. We found the tool to be easy to use and intuitive. The biggest difficulty we had was trying to figure out how to optimize our content for SEO. But we were able to solve that problem by using Skyword360's keyword research feature (see below). Just remember to do your research before you start creating content, and you should be able to produce high-quality, SEO-optimized content with ease.

Project Management

What this is

The Project management features in Skyword360 help you keep track of your Content Marketing projects, assign tasks to team members, set deadlines, and track progress. You can identify which tasks are on track, behind schedule, or at risk of not being completed on time. That means you can take corrective action to get projects back on track. And like the content creation features, the project management tools are available in a mobile app so you can stay on top of your projects even when you're away from your desk. Furthermore, you can integrate Skyword360 with other project management tools like Asana, Trello, and Jira.

Why this matters

The Project management features in Skyword360 are important because they help content marketers keep their projects organized and on track. By being able to see which tasks are behind schedule or at risk of not being completed on time, content marketers can take corrective action to ensure that their projects are successful. And because the project management tools are available in a mobile app, content marketers can stay on top of their projects even when they're away from their desk. Even though the content creation features in Skyword360 are great, the project management features are what really sets it apart from other Content Marketing software tools.

Our experience

We've used the Project management features in Skyword360 to manage our Content Marketing projects, and they've been extremely helpful. Being able to assign tasks to team members, set deadlines, and track progress has helped us keep our projects organized and on track. And because we can integrate Skyword360 with other project management tools like Asana, Trello, and Jira, we can manage all of our projects in one place. The only difficulty we've had is trying to figure out which tasks are behind schedule or at risk of not being completed on time. But overall, the Project management features in Skyword360 have been a valuable addition to our Content Marketing workflow.

Performance Insights

Competitive analysis that brings strategy-defining insights.

What this is

The Performance Insights tool allows you to see how well your articles are performing in terms of social media engagement, traffic, and leads. It offers a variety of reports, including a social report, traffic report, and leads report. This tool is designed to help you improve your Content Marketing strategy by understanding which pieces of content are resonating with your audience and which ones are falling flat. It makes it easy to see which topics are being shared the most, what kinds of content get the most traffic, and which articles are generating the most leads.

Why this matters

The Performance Insights tool is important because it allows you to track your progress and adjust your strategy as needed. It's not enough to simply publish great content; you need to make sure that it's reaching your target audience and helping you achieve your business goals. This tool helps you do that by giving you actionable insights into how your content is performing. Even though it's important to track your progress, it can be difficult to know where to start. That's where Performance Insights comes in; it provides you with a clear and concise way to see what's working and what isn't.

Our experience

We used the Performance Insights tool to track the performance of our articles across all channels. We found that this tool was extremely helpful in understanding which topics were being shared the most, what kinds of content got the most traffic, and which articles were generating the most leads. It was also useful in identifying any gaps in our content strategy so that we could adjust accordingly. One difficulty we had was understanding all of the data points included in each report; however, we were able to solve this problem by taking some time to explore each report thoroughly. Overall, we found that Performance Insights is an essential tool for any company looking to improve its Content Marketing strategy.

Pros & Cons Expand Collapse

Pros and cons of using Skyword360 for your Content Marketing

Pros

  1. Skyword360 is easy to use and intuitive
  2. Producing high-quality, SEO-optimized content
  3. Helpful in keeping projects organized and on track
  4. Mobile app is available for content marketers
  5. Offers a variety of reports to help improve Content Marketing strategy

Cons

  1. Trying to figure out how to optimize our content for SEO
  2. Which tasks are behind schedule or at risk of not being completed on time
  3. Difficulty in understanding all the data points included in each report
Pricing Expand Collapse

Skyword360 pricing

We paid $0.25 per word for Skyword360. We found this to be an affordable price in the market for a tool that does Content Marketing. They have a free trial, and you do not have to get a quote for pricing. Even though their prices are affordable, we still think that some of their policies are a bit too much, which can sometimes make content look not-so-creative and repetitive.

#22: Picmaker

Picmaker

4.7
Overview Expand Collapse

Picmaker is a software tool that helps you easily create visuals for your Content Marketing. It has a wide range of features that make it easy to create professional-looking designs. It also includes the ability to resize your designs for different social media platforms, add your business logo and branding elements, and use templates to save time on the design process. While Picmaker does have some limitations, such as not having GIFs or animations, it is still an excellent tool for content marketers who want to save time and create high-quality visuals.

It has been especially useful for me in creating designs for social media, as I can easily resize my designs for different platforms and add my company's branding elements. I also love the wide range of templates that Picmaker offers, as they have helped me save time on the design process. Overall, I highly recommend Picmaker for content marketers who are looking for an easy-to-use tool that will help them create high-quality visuals.

Picmaker helps anyone create unique, visually rich designs in minutes.

Conclusion

Compared to alternatives like Canva and Adobe Creative Suite, Picmaker is more affordable and offers a wider range of features. Canva starts at $12.95/month for their Pro plan, which gives you access to premium images and fonts as well as unlimited designs. The Picmaker monthly fee of $9/month for unlimited design seems like a better deal in comparison. However, it's worth noting that the free version of Canva allows you to create one social media post or thumbnail per day. Meanwhile, Picmaker only allows you to design one if you're on their free plan – making Canva the better choice if you need more than one design per day.

In terms of features, both Picmaker and Canva offer templates, resizing tools, branding kits, and support for various file formats (JPG, PNG). However, Canva has an edge over Picmaker because it offers GIFs and animations – two features that would be useful for Content Marketing purposes. Overall though we believe that PicMaker is the better tool due to its affordability and wide range of features.

Picmaker ranks #22 on our list because it is an affordable and easy-to-use tool that offers a wide range of features for content marketers. While it doesn't have some features that other design tools offer, such as GIFs or animations, it is still an excellent tool for content marketers who want to save time and create high-quality visuals.

Top Features Expand Collapse

Picmaker's Resize

Resize all your designs with just one click.

What this is

Resize is a feature that allows you to change the dimensions of your design in one click. With this feature, you can create multiple versions of your design with different dimensions, so that they are optimized for various social media platforms. For example, if you want to post your design on both Twitter and Facebook, you can easily resize it to fit each platform's requirements. While all you need is one design, you can resize it to create as many versions as you want. This is a lifesaver for content marketers who want to create multiple versions of their designs without starting from scratch each time.

Why this matters

This feature is essential for Content Marketing because it allows you to easily repurpose your design for different social media platforms. With Resize, you can quickly create multiple versions of your design, so that they are optimized for the various social media platforms that you use. This saves you time and energy, as you don't have to start from scratch each time you want to post your design on a different platform. And like we said before, time is of the essence when it comes to Content Marketing. Unlike other design tools, Picmaker's Resize feature makes it easy to create multiple versions of your design in minutes.

Our experience

We've used the Resize feature numerous times for our Content Marketing work and it has definitely saved us a lot of time. For example, when we created a graphic to promote our blog post on social media, we were able to quickly resize it for Twitter, Facebook, and Instagram using the Resize feature. One thing we struggled with at first was making sure that our design looked good on all platforms after we had resized it. However, we found that previewing our design on each platform before posting it helped ensure that everything looked as intended. Overall, the Resize feature is an essential tool for content marketers who want to save time by easily creating multiple versions of their designs.

Picmaker's Brand Kit

Easily create designs that reflect your brand.

What this is

The Picmaker Brand Kit is a feature that allows users to add their business logo, brand colors, fonts, and other branding elements to their designs. This ensures that all of their designs are consistent with their brand identity. It makes it easy for companies to create designs that reflect their brand and makes it easier for customers to recognize their brand. In addition to that, it also allows users to share their designs with others in their organization so that they can get feedback and collaborate on the design. We believe that this is a critical feature for companies that want to do Content Marketing, as it allows them to create consistent and recognizable designs.

Why this matters

As mentioned above, the Picmaker Brand Kit is a critical feature for companies that want to do Content Marketing. This is because it allows them to create consistent and recognizable designs. In addition to that, it also makes it easy for others in their organization to collaborate on the design and get feedback. In terms of Content Marketing, it is important to have a consistent brand identity so that your audience can easily recognize your brand. It is also important to have designs that are easy to understand and share with others. The Picmaker Brand Kit helps companies achieve both of these goals.

Our experience

We used the Picmaker Brand Kit when we were creating visuals for our social media pages. We found it to be very helpful in terms of creating consistent designs that reflected our brand identity. In addition, it was also easy to share our designs with others in our organization and get feedback. One difficulty we had was finding the right branding elements for our design. However, we were able to solve this by searching for similar companies and seeing what branding elements they used.

Picmaker's Templates

Choose from any of the pre-designed templates and customize to create professional design in minutes.

What this is

Templates are a set of pre-designed layouts that you can use as a starting point for your design. You can customize the templates to match your brand identity, or you can create your own design from scratch. The templates are divided into categories, so you can easily find the right template for your project. In terms of design, the templates are well-designed and look professional. Even though they are pre-designed, they are still customizable and you can change the colors, fonts, and images to match your brand identity. Best recommended for those who want to create a design quickly without starting from scratch.

Why this matters

For businesses, time is money. By using templates, businesses can save time on the design process and focus on other important tasks. In addition, templates help ensure that your designs are consistent with your brand identity. Using Picmaker's templates, you can create professional-looking designs without spending a lot of time or money on hiring a designer. It enables businesses to DIY their design needs and create high-quality visuals without breaking the bank.

Our experience

We have used Picmaker's templates to create both digital and print designs. The process is simple and user-friendly. We start by selecting a template that matches our project requirements, then we customize the colors, fonts, and images to match our brand identity. We have found Picmaker's templates to be very versatile and easy to use. The only difficulty we had was finding the right template for our project since there are so many options available. However, we were able to find the perfect template by using the search function and filtering the results by category.

Pros & Cons Expand Collapse

Pros and cons of using Picmaker for your Content Marketing

Pros

  1. Create multiple versions of your design quickly and easily.
  2. Designs are consistent with your brand identity.
  3. Easy to share designs with others in your organization.
  4. Save time and money by using templates.
  5. Create high-quality visuals without hiring a designer.

Cons

  1. You may have difficulty finding the right template for your project.
  2. Some features are not available yet, such as GIFs and animations.
  3. The platform has a learning curve and may take some time to get used to.
Pricing Expand Collapse

Picmaker pricing

  • $0 – Our free plan allows you to design one social media post or thumbnail per day.
  • $9/month – For unlimited designs, plus access to premium images and fonts, as well as priority support.
  • $19/month – For everything in the $9/month plan, plus early access to new features and discounts on Picmaker products.

#23: Vev

Vev

4.4
Overview Expand Collapse

Vev is unique among other software tools for Content Marketing in a few ways. It has an extensive library of pre-made content blocks that can be dragged and dropped into any project. This saves companies time and money by eliminating the need to hire separate teams of designers and developers to create custom content blocks. In addition, the Visual Builder tool allows users to create pages without having to write code, which makes it quick and easy to create beautiful pages without needing any coding knowledge.

Vev includes a drag-and-drop interface, as well as pre-designed templates and a library of pre-made content blocks, that make it easy to use, even for those who don't have any coding knowledge. This means that anyone in your company can create stunning pages without needing any help from IT or developers. And because the Visual Builder is always being updated with new features and templates, you can be confident that your pages will always look up-to-date and modern.

Used by world class creatives every single day all over the globe.

Conclusion

Compared to alternatives like Hubspot and Marketo, Vev is significantly more affordable. While Hubspot charges $50/month for their entry-level plan and Marketo costs $1,500/year for their basic plan, Vev only charges $0. In addition, while both Hubspot and Marketo offer free trials, Vev's free trial is longer – 14 days compared to 7 days for Hubspot and 30 days for Marketo.

Vev ranks #23 on our list because it's one of the most affordable Content Marketing tools on the market. It has a drag-and-drop interface that makes it easy to use, even for those who don't have any coding knowledge. In addition to that, the Visual Builder tool is constantly being updated with new features and templates, so you can be confident that your pages will always look up-to-date and modern.

Top Features Expand Collapse

The Elements Library

What this is

The Elements library is a collection of pre-built, ready-to-use content blocks that can be dragged and dropped into any Vev project. There are Element libraries for a variety of common content types, including text, images, videos, forms, buttons, and more. You can develop your own Elements, or download and use Element libraries created by other Vev users. On top of all that, the Elements library is constantly being updated with new content blocks, so you'll always have access to the latest and greatest. And like everything else in Vev, the Elements library is completely free to use.

Why this matters

The Elements library saves companies time and money by giving them access to a wide range of content blocks that can be used in their Content Marketing efforts. With the Elements library, there's no need to hire a separate team of designers and developers to create custom content blocks – everything you need is right at your fingertips. In addition, the constantly updated libraries mean that you'll always have access to the latest and greatest content blocks, so you can keep your content fresh and up-to-date. On top of all that, the Elements library is free to use, so you can get started without spending a dime.

Our experience

We've used the Elements library extensively in our Content Marketing efforts, and it's saved us a ton of time and money. We don't have to hire separate teams of designers and developers to create custom content blocks – we can just drag and drop from the library. In addition, the constantly updated libraries mean that we always have access to new content blocks, so our content is always fresh and up-to-date. The only downside is that there's such a wide range of content blocks available that it can be overwhelming trying to find the right one for your needs. However, Vev has excellent search functionality built into the platform, so you can easily find what you're looking for.

The Content Management System (CMS)

What this is

The Content Management System is a tool that helps you manage your website's content. You can use it to create and edit pages, add and remove users, and change the look of your site. In addition to that, the CMS can also help you track your website's traffic and see how people are finding your site. To make things even easier, the CMS comes with a number of pre-made templates that you can use to make your site look great. At the same time, if you're a more experienced user, you can also create your own templates.

Why this matters

The Content Management System is important because it helps you keep your website's content up-to-date. If you want to add new products or services to your site, for example, the CMS makes it easy to do so. In addition, the CMS can also help you track your website's traffic and see how people are finding your site. This information can be useful in understanding what type of content is most popular with your audience and how you can improve your site to attract more visitors.

Our experience

We have found the Content Management System to be very helpful in managing our website's content. It is easy to use and has a number of pre-made templates that we could use to make our site look great. However, we did have some difficulty creating our own templates. Vev provides a wide range of tutorials on how to do this, but we still found it to be a bit challenging. In the end, we were able to create our own templates and make our site look exactly the way we wanted it to.

The Visual Builder

Unlimited creative freedom with Vev's easy and no-code web-design platform.

What this is

The Visual Builder is a tool that allows users to create pages and posts without having to write code. It includes a drag-and-drop interface, as well as pre-designed templates, that make it easy to create beautiful pages without needing any coding knowledge. This is a great tool for companies that want to create content quickly and easily, without having to hire a developer. In addition to that, the Visual Builder is constantly being updated with new features and templates, so it's always up-to-date with the latest trends. Unlike other page builders, the Visual Builder is designed specifically for WordPress, so it integrates seamlessly with the CMS.

Why this matters

The Visual Builder is a powerful tool that can save companies time and money by allowing them to create content without having to hire a developer. In addition, the drag-and-drop interface makes it easy to use, even for those who don't have any coding knowledge. This means that anyone in your company can create beautiful pages without needing any help from IT or developers. And because the Visual Builder is always being updated with new features and templates, you can be confident that your pages will always look up-to-date and modern.

Our experience

We used the Visual Builder to create a landing page for our website. It was very easy to use, and we were able to create a beautiful page without having to write any code. It makes creating pages very quick and easy, which is great for companies that want to create content quickly. The only difficulty we had was with the pre-designed templates. We found that some templates were not mobile-responsive, so we had to make some adjustments in order to make our page look good on all devices. Overall, we were very pleased with the Visual Builder and would recommend it to anyone who wants an easy way to create beautiful pages without having to write code.

Pros & Cons Expand Collapse

Pros and cons of using Vev for your Content Marketing

Pros

  1. Vev has an extensive library of pre-made content blocks
  2. Create beautiful pages without needing any coding knowledge
  3. Always being updated with new features and templates
  4. Drag-and-drop interface is easy to use
  5. Save time and money by eliminating the need to hire separate teams of designers and developers

Cons

  1. There is such a wide range of content blocks available that it can be overwhelming trying to find the right one for your needs
  2. We found it to be a bit challenging to create our own templates
  3. Some of the templates were not mobile-responsive
Pricing Expand Collapse

Vev pricing

The entry-level pricing for Vev is $0. This makes it one of the most affordable Content Marketing tools on the market. They also offer a free trial, so you can try out the tool before committing to purchasing it. Unlike some other tools, you don't need to get a quote from Vev in order to see pricing options – they are all listed on their website.

#24: Insense

Insense

4.4
Overview Expand Collapse

Insense is a software tool that helps brands with Content Marketing by simplifying the process of finding and working with influencers. It does this through its marketplace feature, which enables brands to post campaigns and have influencers apply to them. This makes it much easier for brands to find the right influencer for their campaign. Additionally, Insense provides a dashboard where companies can track the progress of their Content Marketing campaigns, review creator submissions, and view analytics about their campaign's reach and engagement. Finally, the Insense UGC library is a cloud-based storage platform that allows companies to keep all of their user-generated content in one place.

The main advantages of using Insense are that it saves brands a lot of time and effort in sourcing creators and managing communications with them. Additionally, the marketplace feature helps brands to be more selective in their choice of influencer so that they can find someone who is a good fit for their brand. This results in better quality content because the relationship between brand and influencer is more likely to be successful. Another advantage of Insense is that it provides an easy way for companies to store all of their user-generated content in one place. This makes it very convenient for companies to access their content whenever they need it.

The main disadvantages of using Insense are that there have been a few creators who have not followed through on their commitments. Despite that, the Insense team has been very helpful in managing these situations and refunding clients for any non-delivered work. Additionally, some users have found the data provided by the Dashboard difficult to interpret at first. However, overall we believe that the benefits of using Insense far outweigh the drawbacks.

Help your brand get custom creative assets to run social marketing campaigns at scale.

Conclusion

Compared to alternatives like Quuu and Storybase, Insense is more expensive. However, it offers a more complete solution for Content Marketing, including an influencer marketplace, a dashboard for managing campaigns, and a cloud-based storage platform for user-generated content. Additionally, the free trial gives you the opportunity to test out all the features before committing to a paid plan. Overall, we believe that the price is worth it if you are looking for a comprehensive Content Marketing tool.

Insense ranks #24 on our list because it's one of the most complete solutions for Content Marketing available. It's slightly more expensive than some alternatives, but its features are well worth the price tag. Additionally, the free trial gives you the chance to test out all the features before deciding if it's right for you.

Top Features Expand Collapse

The Influencer Marketplace

What this is

The Influencer Marketplace is a feature that allows brands to post campaigns and influencers to apply to those campaigns. This makes it easier for brands to find influencers because they come to them, instead of the other way around. It enables brands to be more specific in their search for influencers because they can view an entire profile before deciding if someone is a good fit. The marketplace also includes a messaging system that makes communication between brands and influencers much easier. On top of all that, it provides an easy way for brands to pay influencers.

Why this matters

This feature is important because it makes Content Marketing much easier for brands. It takes a lot of the legwork out of finding influencers and managing communications with them. Additionally, it helps brands to be more selective in their choice of influencer so that they can find someone who is a good fit for their brand. This results in better quality content because the relationship between brand and influencer is more likely to be successful. Finally, the fact that payments are taken care of through the marketplace makes things much simpler and eliminates any risk of non-payment.

Our experience

We have found this feature to be extremely useful in our work as a Content Marketing agency. It has saved us a lot of time and effort in sourcing creators and managing communication with them. We have also been very happy with the quality of creators we've been able to find through the marketplace. Although there have been a few creators who have not followed through on their commitments, the Insense team has been very helpful in managing these situations and refunding us for any non-delivered work.

The Insense Dashboard

What this is

The Insense Dashboard is a place where you can track the progress of your Content Marketing campaigns, review creator submissions, and approve or reject creator applications. You can also view analytics about your campaign's reach and engagement. That includes data on the number of views, clicks, and shares your content receives. This reduces the amount of time you spend managing your Content Marketing campaigns. Even though the Dashboard is easy to use, there are still a few things that you should know about it.

Why this matters

The Insense Dashboard allows you to see which Content Marketing campaigns are performing well and adjust your strategy accordingly. It also helps you save time by automating some of the tasks associated with Content Marketing, such as approving or rejecting creator applications. Additionally, the analytics provided by the Dashboard can be used to improve future campaigns. Finally, having all of your Content Marketing campaign information in one place makes it easier to track progress and identify areas for improvement.

Our experience

We found the Insense Dashboard to be very user-friendly and helpful in managing our Content Marketing campaigns. The ability to see which creators had been approved or rejected was particularly useful. We also appreciated being able to view analytics about our campaign's reach and engagement. However, we did have some difficulty understanding how to interpret the data at first. Altogether, the Dashboard is a great tool that can save you time and help you improve your Content Marketing campaigns.

The Insense UGC Library

What this is

The Insense UGC library is a cloud-based storage platform that allows companies to keep all of their user-generated content (UGC) in one place. This includes videos, photos, and written testimonials from customers or fans. In addition to that, the Insense UGC library provides analytics on the most popular content, so companies can see what's resonating with their audience. The Insense UGC library is integrated with the Insense Dashboard, making it easy for companies to keep track of their Content Marketing efforts. And like all of Insense's features, the UGC library is available for free to all users.

Why this matters

User-generated content is a powerful marketing tool because it's more authentic and trustworthy than traditional advertising. In addition, user-generated content can be repurposed across multiple channels (e.g., social media, website, email marketing), which makes it a cost-effective way to reach your target audience. And with the Insense UGC library, companies have an easy way to store all of their user-generated content in one place, so they can access it whenever they need it.

Our experience

We used the Insense UGC library to store videos and photos from our most recent product launch. The process was simple and straightforward – we just uploaded our files into the cloud-based storage platform, and then we were able to share them with our team members through the Insense Dashboard. We didn't experience any difficulty using this feature, and we found it very helpful in keeping track of all our content in one place.

Pros & Cons Expand Collapse

Pros and cons of using Insense for your Content Marketing

Pros

  1. Saves brands time and effort in sourcing creators
  2. Marketplace feature helps brands be more selective
  3. Results in better quality content
  4. Provides an easy way for companies to store all their user-generated content
  5. Dashboard is user-friendly and helpful in managing campaigns

Cons

  1. A few creators have not followed through on commitments
  2. Data provided by the Dashboard can be difficult to interpret at first
  3. Some users have found the marketplace feature to be less effective than they would like
Pricing Expand Collapse

Insense pricing

  • $400.00/month – Entry Level

Insense is a bit on the expensive side when compared to other Content Marketing tools. However, they do offer a free trial, so you can test out the features before committing to a plan. We believe that the price is worth it, especially if you are looking for a tool that offers a complete Content Marketing solution.

#25: Foleon

Foleon

4.6
Overview Expand Collapse

Foleon is a software tool that helps companies create, manage, and publish digital content. It includes a drag-and-drop interface for easy design and layout customization, as well as a wide range of templates and tools to help users create beautiful and engaging content. Additionally, Foleon offers a PDF to HTML5 feature that allows companies to convert their existing PDFs into responsive HTML5 webpages. This is extremely useful for companies who want to update their old content or who have a lot of PDFs that they want to make more interactive. The tool also has a Content Management system that allows users to easily create stunning publications. Even though there is a small learning curve with the tool, it is easy to use once you get familiar with it. Overall, we believe this feature is essential for anyone wanting to create high-quality content quickly and easily.

The all-in-one platform for creating and publishing interactive content experiences.

Conclusion

Compared to alternatives like HubSpot, Foleon is a bit more expensive. However, it does offer a lot of features and training resources that make it worth the price. Plus, there is a free trial available, so you can try out Foleon before committing to a paid plan.

Foleon ranks #25 on our list because it's an essential tool for companies wanting to create high-quality content quickly and easily. It offers a drag-and-drop interface for easy design and layout customization, as well as a wide range of templates and tools to help users create beautiful and engaging content. Additionally, Foleon offers a PDF to HTML5 feature that allows companies to convert their existing PDFs into responsive HTML5 webpages – making their old content new again.

Top Features Expand Collapse

Blocks System

Quickly build pages by dragging and dropping content blocks onto your page.

What this is

Foleon's #1 feature is their Blocks system. Blocks are pre-designed sections of a page that can be dragged and dropped into place to create a custom layout. This is extremely useful for creating landing pages, as it allows you to quickly put together a page without having to design everything from scratch. It shows you how everything will look before you publish it, so you can make sure that everything looks the way you want it to. It makes the process of creating a landing page much faster and easier. Unlike other landing page builders, Foleon's Blocks system is very flexible and can be customized to fit your specific needs.

Why this matters

If you're trying to create a landing page quickly, the last thing you want to do is spend hours designing it from scratch. With Foleon's Blocks system, you can put together a professional-looking landing page in just minutes. This means that you can spend more time on other aspects of your Content Marketing campaign, such as creating the actual content or promoting your landing page. Additionally, since everything is pre-designed, you don't have to worry about making sure that all the elements on your page are properly aligned or look good together – Foleon has already done that for you.

Our experience

We've used Foleon's Blocks system to quickly create several landing pages for our clients. It's been extremely helpful in allowing us to get pages up and running quickly without having to sacrifice quality or design. We have found that the most difficult part of using the Blocks system is choosing which block goes where, as there are so many options available. However, once we got familiar with all the different blocks and their purposes, it became much easier for us to put together a landing page that looked exactly the way we wanted it to.

PDF to HTML5

What this is

Foleon's PDF to HTML5 feature allows companies to convert their existing PDFs into interactive, responsive HTML5 webpages. This means that companies can take their old PDF content and make it new again by adding features like video, audio, animations, and more. This reduces the need to create new content from scratch and also makes it easier to track engagement and leads. The feature is great for companies that want to update their old content or who have a lot of PDFs that they want to make more interactive.

Why this matters

This feature is important because it helps companies save time and money by reusing existing content instead of starting from scratch. It also helps companies increase engagement with their audience by making their content more interactive and responsive. Additionally, this feature makes it easier to track leads and conversions from PDFs since they are now webpages that can be tracked with analytics tools.

Our experience

We used this feature to convert an old PDF eBook into a new, interactive HTML5 webpage. The process was fairly straightforward and only took a few minutes. We did run into some difficulty with the layout of the page, but support was able to help us solve the issue quickly. Even though there was a small hiccup, we were able to save a lot of time and money by using this feature instead of starting from scratch. Just remember to test your pages before you launch to make sure everything looks the way you want it to.

Dynamic Layouts

Remove design complexity with professional template and intuitive editor.

What this is

Dynamic Layouts is Foleon's Content Management system that allows users to create, manage, and publish digital content. It includes a drag-and-drop interface for easy design and layout customization. And like the other two features, it also has a wide range of templates and tools to help users create beautiful and engaging content. Just remember, if you want to use this feature, you'll need a paid subscription.

Why this matters

Creating beautiful and engaging content is essential for any company that wants to do Content Marketing. With Foleon's Dynamic Layouts, users can easily create stunning publications without needing to hire a designer or developer. Plus, the drag-and-drop interface makes it easy to customize layouts and designs – meaning you can always ensure your content looks its best. We believe this feature is essential for any company that wants to create content that stands out from the crowd.

Our experience

We've used Foleon's Dynamic Layouts to create a variety of digital publications, including eBooks, whitepapers, and annual reports. We love how easy it is to use and how we can always count on getting beautiful results. The only difficulty we've had is with embedding other assets within our publications (e.g., videos or calculators). But thankfully, Foleon's support team has been able to help us troubleshoot this issue whenever it arises. Overall, we believe this feature is essential for anyone wanting to create high-quality content quickly and easily.

Pros & Cons Expand Collapse

Pros and cons of using Foleon for your Content Marketing

Pros

  1. Flexible and easy to use drag and drop interface
  2. A wide range of templates and tools to help users create beautiful content
  3. The PDF to HTML5 feature allows companies to convert their existing PDFs into responsive HTML5 webpages
  4. The Dynamic Layouts feature helps users easily create stunning publications
  5. Foleon's support team is always available to help solve any issues that arise

Cons

  1. There is a small learning curve with the tool
  2. The site can operate at a very slow pace and can be glitchy at times
  3. You need to have graphic design experience to optimize the pages
Pricing Expand Collapse

Foleon pricing

  • $3,120/year (or $260/month) for the Pro plan
  • $6,240/year (or $520/month) for the Premium plan

Foleon is a bit more expensive than other Content Marketing platforms on the market. However, it does offer a lot of features and training resources that make it worth the price. There is also a free trial available, so you can try out Foleon before committing to a paid plan.

#26: Issuu

Issuu

4.7
Overview Expand Collapse

Issuu is a software tool that allows you to turn your PDF documents into digital flipbooks. You can add links, videos, and other multimedia elements to your flipbook, and share it on social media or embed it on your website. It makes it easy to create engaging, interactive content that will reach a wider audience. Additionally, the Issuu platform has become an essential part of the marketing mix that we offer to our clients. We have published documents for both internal and external use, and we continue to find many other uses for digital documents. Being able to include interactive elements such as links, video, buttons, and navigation have helped elevate the documents to another level.

Issuu has helped me increase the reach of my publications and get more people engaging with my content. I love how easy it is to embed publications onto my website or blog, as well as share them out on social media. The only difficulty I've had is remembering to do so! With everything else that goes into creating a publication, sometimes sharing can fall by the wayside. To solve this problem, we set up reminders for ourselves so that we don't forget to promote our work once it's published.

Make it easier than ever before to scale content promotion and marketing efforts.

Conclusion

Compared to alternatives like Canva and Adobe InDesign, Issuu is more expensive. However, it does offer a free trial, and you only have to get a quote for pricing if you want the Elite plan. Additionally, Issuu's easy-to-use platform and wide range of features make it a valuable tool for content marketers. The ability to quickly and easily create stories or articles from your publication, as well as embed them on your website or share them out on social media, makes Issuu a great way to increase the reach of your content. And because Issuu is so easy to use, you are more likely to actually use it – which is essential for getting the most out of any Content Marketing tool.

Issuu ranks #26 on our list because it offers a free trial, an easy-to-use platform with a wide range of features, and the ability to quickly and easily create stories or articles from your publication. While it is more expensive than some alternatives, its value lies in its ease of use and ability to help you reach a wider audience with your Content Marketing efforts.

Top Features Expand Collapse

PDF to Digital Flipbook Converter

Take any PDF document and turn it into an interactive, online flipbook.

What this is

Issuu's number one feature is their PDF to digital flipbook converter. This tool allows you to take any PDF document and turn it into an interactive, online flipbook. You can add links, videos, and other multimedia elements to your flipbook, and share it on social media or embed it on your website. It makes it easy to create engaging, interactive content that will reach a wider audience. This is a great way to repurpose existing content, or create new content specifically for the Issuu platform.

Why this matters

This feature is important because it allows you to take your existing PDF documents and turn them into interactive, online flipbooks. This makes it easy to share your content on social media and embed it on your website. It also allows you to track engagement with your publications using the Stats feature. This is a great way to reach a wider audience with your Content Marketing efforts.

Our experience

We have used this feature extensively for our work at Metabolic Support UK. We have found that it is an easy way to take our existing PDFs and turn them into engaging, interactive flipbooks. It has been helpful in driving awareness and reads of our publications. Additionally, the team at Issuu has been extremely supportive, and they are always rolling out new features to help us keep up with the ever-evolving online media landscape.

Embed & Share

Just grab the code with the embed feature that works with every website builder like Wordpress.

What this is

The embed and share feature on Issuu allows you to take your publications and embed them onto your website or blog, as well as share them out on social media platforms. You can also create a link to your publication that you can share via email or messenger. This feature is beneficial because it helps you to increase the reach of your publications and get more people engaging with your content. And like the PDF to Digital Flipbook converter, it's easy to use – just copy and paste the embed code onto your website or blog, or share the link that Issuu provides. Thus, it's a great way to increase the visibility of your publications.

Why this matters

This feature is important because it allows you to share your content in multiple places and get more people interacting with it. It also helps you to track how many people are viewing your publication and how long they are spending on each page. This information can be useful for understanding what type of content is most popular with your audience and tailoring future publications accordingly. Additionally, the fact that this tool is so easy to use makes it more likely that you will actually use it – which is essential for getting the most out of Issuu's platform.

Our experience

We have used this feature extensively and have found it to be very helpful in increasing the reach of our publications. We love how easy it is to embed publications onto our website or blog, as well as share them out on social media. The only difficulty we've had is remembering to do so! With everything else that goes into creating a publication, sometimes sharing can fall by the wayside. To solve this problem, we set up reminders for ourselves (using a tool like Google Calendar) so that we don't forget to promote our work once it's published.

Article Story Feature

Generate highly engaging pieces of content and scale your viewership.

What this is

The Article Story feature helps you quickly create stories or articles by allowing you to select photos, videos, and text from your publication. You can then add filters, captions, and hashtags before sharing on social media or embedding on your website. This feature is perfect for creating bite-sized pieces of content that are easy to consume and share. Sharing stories or articles is a great way to increase the reach of your publication and drive traffic back to your website. Thus, the Article Story feature is an essential part of Issuu's Content Marketing software tool.

Why this matters

The ability to quickly and easily create stories or articles from your publication helps you drive traffic back to your website by providing bite-sized pieces of content that are easy to consume and share. This increases the reach of your publication, which is essential for driving awareness and engagement. Having a tool that makes it easy to create these stories or articles also saves you time, which is a valuable commodity for any content marketer.

Our experience

We have found the Article Story feature to be an essential part of our Content Marketing strategy. It's quick and easy to use, and it allows us to repurpose content from our publication in a way that is engaging and visually appealing. We've used this feature to drive traffic back to our website, increase the reach of our publication, and save time by not having to create new content from scratch. Even though the feature is quick and easy to use, we have found that it can be slow at times and that the stories or articles we create are not always as visually appealing as we would like. However, overall, we are very happy with the Article Story feature and would recommend it to anyone looking for a way to easily create bite-sized pieces of content.

Pros & Cons Expand Collapse

Pros and cons of using Issuu for your Content Marketing

Pros

  1. Turn PDF documents into an interactive, online flipbook
  2. Add links, videos, and other multimedia elements to flipbook
  3. Share on social media or embed on the website
  4. Track engagement with publication using Stats feature
  5. Easy to use

Cons

  1. Cannot track how many people are viewing your publication
  2. Stories or articles you create are not always as visually appealing as you would like
  3. Can be slow at times
Pricing Expand Collapse

Issuu pricing

  • $0-$499/mo for Standard
  • $500-$999/mo for Pro
  • $1000+/mo for Elite

The prices are expensive when compared to other Content Marketing tools. However, Issuu does offer a free trial, and you only have to get a quote for pricing if you want the Elite plan.

#27: Contently

Contently

4.5
Overview Expand Collapse

Contently is a software tool that helps content marketers save time and energy by optimizing their workflow. The tool includes all the necessary materials for Content Marketing, from writing prompts to editorial calendars. It is intuitive, powerful, and enriched with efficient features. The security is just unmatched. Also, the Contently software is simple to use and user-friendly for both clients and freelancers which makes it easier for us to tell compelling stories that reach our target audience.

The best thing about Contently is that it's much more than just a Content Marketing tool. It includes features like Docalytics, which allows you to track how your recipients are interacting with the documents you've sent them. You can see when they open it, how long they spend reading it, what parts of the document they read, and whether they read it on a desktop or mobile device. This information can help you time your follow-up call while the recipient is still engaged with your document. Additionally, Docalytics can generate heatmaps of your document to show you which parts are getting the most attention.

Everything you need to create content that delights their audience, builds deep relationships, and drives results.

Conclusion

Compared to alternatives like Marketo, which starts at $895/month, and HubSpot Sales, which starts at $3200/month, Contently is more expensive. However, it should be noted that Marketo does not include all the features that Contently does. For example, Marketo does not have a content library or editorial calendar. Additionally, HubSpot Sales only includes basic email tracking features while Contently's Docalytics tool provides much more robust document analytics.

Contently ranks #27 on our list because it is an intuitive and powerful tool that helps content marketers save time by optimizing their workflow. The tool includes all the necessary materials for Content Marketing, from writing prompts to editorial calendars. It is also simple to use and user-friendly for both clients and freelancers which makes it easier for us to tell compelling stories that reach our target audience. Overall, we feel that Contently is a valuable tool for managing our company's Content Marketing efforts.

Top Features Expand Collapse

Docalytics

What this is

Docalytics is Contently's document analytics tool. It allows you to track how your recipients are interacting with the documents you've sent them. You can see when they open it, how long they spend reading it, what parts of the document they read, and whether they read it on a desktop or mobile device. This information can help you time your follow-up call while the recipient is still engaged with your document. Additionally, Docalytics can generate heatmaps of your document to show you which parts are getting the most attention.

Why this matters

Being able to track how recipients are interacting with your documents is valuable because it allows you to gauge their level of interest. Additionally, the heatmap feature can help you identify which parts of your document are most interesting to readers and adjust your content accordingly. And like Contently's email tracking feature, Docalytics is more reliable than other document analytics tools because it doesn't rely on cookies.

Our experience

We've found Docalytics to be a valuable tool for understanding how our recipients are interacting with our documents. The heatmaps have been particularly helpful in identifying which parts of our documents are most intriguing to readers. One difficulty we've had is that it can be difficult to navigate the interface and find the exact report you're looking for. However, Contently's customer support team has been very responsive and helpful in getting us the information we need.

Contently's Content Library

What this is

The Content Library is a feature that allows you to save and organize your content so that you can easily find and use it again. You can add tags to your content so that you can easily search for it, and you can also create folders to organize your content. The Content Library also allows you to share your content with others on the Contently platform. While all users can view and use the content in the library, only Contently Pro users can create and manage folders. Furthermore, only Contently Pro users can search for content by tag.

Why this matters

The Content Library is a valuable tool for companies that want to do Content Marketing because it allows you to easily find and reuse your best content. This saves you time and effort in having to create new content from scratch, and it also helps you ensure that your content is of high quality. The ability to share your content with others on the platform is also useful, as it allows you to collaborate with others on your team or get feedback from outside experts.

Our experience

We have found the Content Library to be a very helpful tool in managing our company's Content Marketing efforts. We use it regularly to save our best articles so that we can easily find and reuse them later. We also make use of the tagging feature so that we can quickly search for specific types of articles when we need them. One difficulty we have encountered is that sometimes it can be difficult to find old articles if they are not well-tagged or organized into folders. However, this issue has been mostly resolved by taking some time upfront to properly tag and organize our articles into folders.

Smart Workflows and AI-Powered Tips

What this is

Contently's smart workflows and AI-powered tips help content marketers save time and energy by optimizing their workflow. The tool includes all the necessary materials for Content Marketing, from writing prompts to editorial calendars. It is intuitive, powerful, and enriched with efficient features. The security is just unmatched. Above all, the Contently software is simple to use and user-friendly for both clients and freelancers. We feel like we have a high-performing and talented content team on our side.

Why this matters

Smart workflows and AI-powered tips help marketers save time by optimizing their workflow. The tool includes all the necessary materials for Content Marketing, from writing prompts to editorial calendars. It is intuitive, powerful, and enriched with efficient features. The security is just unmatched. Above all, the Contently software is simple to use and user-friendly for both clients and freelancers which makes it easier for us to tell compelling stories that reach our target audience.

Our experience

We've been using Contently's smart workflows and AI-powered tips since we started working on our brand's content strategy. The feature has helped us optimize our workflow by including all of the necessary materials for Content Marketing in one place. From writing prompts to editorial calendars, everything we need is at our fingertips so we can focus on what matters most: creating quality content that resonates with our target audience. While we haven't had any major difficulties using the tool, we have found that it's sometimes difficult to find specific features or resources. However, Contently's customer support team is always available to help us troubleshoot and find what we're looking for.

Pros & Cons Expand Collapse

Pros and cons of using Contently for your Content Marketing

Pros

  1. Smart workflows and AI-powered tips help content marketers save time and energy.
  2. The tool includes all of the necessary materials for Content Marketing
  3. It is intuitive, powerful, and enriched with efficient features.
  4. The security is just unmatched
  5. The Contently software is simple to use and user-friendly for both clients and freelancers.

Cons

  1. It can be expensive for small businesses
  2. It's difficult to find old articles if they are not well-tagged or organized into folders
  3. Sometimes it can be difficult to find specific features or resources
Pricing Expand Collapse

Contently pricing

We paid $2,500 per month for Contently. In the market for a tool that does Content Marketing, this price is expensive. However, they do have a free trial which is great. You don't have to get a quote for pricing, which is also convenient.

#28: Opinion Stage Quiz, Survey, and Poll Maker

Opinion Stage Quiz, Survey, and Poll Maker

4.8
Overview Expand Collapse

Opinion Stage Quiz, Survey, and Poll Maker is a software tool that allows you to create quizzes, polls, and surveys to collect data from your target audience. It's easy to use and has a variety of templates and customization options to choose from. Additionally, it's a great way to increase engagement on your website or blog. We used the Quiz function to create a quiz about Content Marketing, and we had some difficulty making the quiz appear on our website. From our experience, it's important to make sure that you have the correct code before trying to embed the quiz onto your site. We were able to solve this by contacting customer service, and they helped us embed the code onto our site.

The platform for creating visual conversational quizzes, polls and surveys that bring top results.

Conclusion

Compared to alternatives like Typeform and Google Forms, Opinion Stage Quiz, Survey, and Poll Maker are more affordable. It also offers a variety of features that the other two alternatives don't have, such as the ability to create custom forms and embed them on your website. Additionally, we found the customer service to be responsive and helpful when we had questions about using the tool. Overall, we were very pleased with Opinion Stage Quiz, Survey, and Poll Maker and would recommend it to anyone looking for an affordable way to collect data from their target audience.

Opinion Stage Quiz, Survey, and Poll Maker ranks #28 on our list because it is an affordable tool that offers a variety of features for collecting data from your target audience. Additionally, we found the customer service to be responsive and helpful when we had questions about using the tool. Overall, we were very pleased with Opinion Stage Quiz, Survey, and Poll Maker and would recommend it to anyone looking for an easy way to collect data from their target audience.

Top Features Expand Collapse

Quiz function

Grow and engage your audience by making a quiz to pop-up from your website.

What this is

The Quiz function on Opinion Stage allows you to create quizzes which can be embedded onto your website or blog. The quiz will appear as a pop-up when the user visits your site, and they will need to answer a series of questions in order to proceed. The questions are multiple choice, with four possible answers for each question. In terms of design, you can choose from a variety of templates or create your own custom design. It makes it easy to share your quiz on social media, and you can also see how many people have taken the quiz and what their results were.

Why this matters

The Quiz function is a great way to engage with your audience and collect leads at the same time. It's also a useful tool for gaining insights into your audience's preferences and opinions. By using the Quiz function, you can make your content more interactive and fun while still collecting valuable data. We used the Quiz function to create a quiz about Content Marketing. We had some difficulty making the quiz appear on our website, but we were able to solve this by contacting customer service, and they helped us embed the code onto our site.

Our experience

We found the Quiz function to be a great way to engage with our audience and collect leads at the same time. It was also a useful tool for gaining insights into our audience's preferences and opinions. We used the Quiz function to create a quiz about Content Marketing, and we had some difficulty making the quiz appear on our website. From our experience, it's important to make sure that you have the correct code before trying to embed the quiz onto your site. We were able to solve this by contacting customer service, and they helped us embed the code onto our site.

Polls Function

Excite your audience and get the data you need with Opinion Stage's Poll Maker.

What this is

The Polls function allows users to create polls in order to gain insights from their target audience. This can be done by creating a poll and then embedding it onto a website or blog post. It makes it easy to collect data and get feedback from readers. And it also allows for some customization, such as choosing from a variety of templates and adding your own branding. Unlike the Quiz function, the Polls function is not a lead capture tool.

Why this matters

The Polls function is important for content marketers because it allows them to gather data and feedback from their target audience. This can be used to improve the quality of content, as well as make sure that it is resonating with readers. Additionally, the ability to customize polls with branding can help content marketers increase brand awareness and reach. And finally, the Polls function is a great way to increase engagement on a website or blog.

Our experience

We have used the Polls function extensively for our work as content marketers. And we have found it to be an invaluable tool for gathering data and feedback from our target audience. Additionally, we love the fact that we can customize polls with our own branding. This has helped us increase brand awareness and reach. However, one difficulty that we have encountered is that sometimes readers do not see the poll embedded on our website or blog post. To solve this problem, we make sure to place the poll in a prominent location on the page and also include a call-to-action (CTA) asking readers to take the poll.

The Forms Feature

Make beautiful forms with this easy-to-use builder.

What this is

The Forms function allows you to create custom forms to collect information from your users. You can use pre-made templates or build your own form from scratch. There are a variety of field types you can choose from, including text fields, multiple choice questions, drop-down menus, and more. The forms can be embedded on your website or shared via a link. Additionally, you can decide to receive notifications via email when someone submits a form.

Why this matters

The Forms function is useful for companies that want to collect information from their users, such as contact information, survey responses, or product feedback. With the ability to create custom forms, you can gather the specific information you need from your users. Additionally, the forms can be embedded on your website or shared via a link, making it easy for users to access and submit them.

Our experience

We used the Forms function to create a contact form for our website. We found it very user-friendly and were able to customize it to our needs easily. We didn't experience any difficulties using this feature, and we were happy with the results. The form was easy for our users to access and submit, and we received the information we needed in a timely manner. Overall, we were very pleased with the Forms function and would recommend it to anyone looking for a way to collect information from their users.

Pros & Cons Expand Collapse

Pros and cons of using Opinion Stage Quiz, Survey, and Poll Maker for your Content Marketing

Pros

  1. Create quizzes, polls, and surveys
  2. Easy to use
  3. Variety of templates and customization options
  4. Great way to increase engagement on your website or blog
  5. Collect leads and gain insights into your audience preferences

Cons

  1. Need to have correct code when embedding quiz onto site
  2. Polls function is not a lead capture tool
  3. Forms function only allows for text fields, multiple choice questions, drop-down menus, etc.
Pricing Expand Collapse

Opinion Stage Quiz, Survey, and Poll Maker pricing

We paid $19/month for Opinion Stage Quiz, Survey, and Poll Maker. In the market, this tool is considered to be affordably priced. They offer a free trial, so you can try it before you buy it. You don't have to get a quote for pricing because they have different monthly subscription plans that are all listed on their website.

#29: GatherContent

GatherContent

4.3
Overview Expand Collapse

GatherContent is a software tool that helps companies create and manage their content. It has a number of features that make it unique in the world of Content Marketing, such as its content templates, stages and statuses, and project features. These features make GatherContent an extremely powerful tool for managing the entire content creation process from start to finish. In terms of ease of use, GatherContent is fairly easy to use once you get familiar with its interface. However, it can be difficult to find the right balance of elements for your content template. Additionally, some users have found the stages and statuses feature to be confusing or difficult to use. Overall, GatherContent is an effective tool for managing your Content Marketing efforts but may require some time investment upfront in order to learn how to use all its features effectively.

Scale up high-quality content production with GatherContent.

Conclusion

Compared to alternatives like Content Management system (CMS) software, GatherContent is much more expensive. However, it does offer a number of features that are unique in the world of Content Marketing, such as its content templates, stages and statuses, and project features. These features make GatherContent an extremely powerful tool for managing the entire content creation process from start to finish. In terms of ease of use, GatherContent is fairly easy to use once you get familiar with its interface. However, it can be difficult to find the right balance of elements for your content template. Additionally, some users have found the stages and statuses feature to be confusing or difficult to use. Overall, GatherContent is an effective tool for managing your Content Marketing efforts but may require some time investment upfront in order to learn how to use all its features effectively.

GatherContent ranks #29 on our list because it is a powerful tool for managing the entire content creation process from start to finish. However, it can be difficult to find the right balance of elements for your content template and some users have found the stages and statuses feature to be confusing or difficult to use.

Top Features Expand Collapse

Content Templates

Make content creation process more efficient by producing reusable content template.

What this is

GatherContent's content templates feature allows you to create a template for the type of content you want to produce. This template can be used over and over again, making it easy to produce consistent, high-quality content. It makes the content creation process more efficient and less time-consuming. Even though it is a time-saver, it can be difficult to find the right balance of template elements that works for your company and content goals. Just remember to keep your template flexible enough to be able to accommodate different types of content, while still being specific enough to ensure that all the content you produce is high-quality and on brand.

Why this matters

This feature is important because it helps companies produce consistent, high-quality content. It also saves time by making the content creation process more efficient. This can free up resources so that they can be used for other tasks, such as promotion or distribution. The content template feature can also help to ensure that all the content you produce is on brand and aligned with your company's goals. Thus, it can help you to avoid any content that might damage your brand or reputation.

Our experience

We used the content template feature to create a template for blog posts. This helped us to ensure that all our blog posts were high-quality and on brand. We also found that it saved us time in the long run, as we didn't have to start from scratch each time we wanted to write a new blog post. However, we did find it difficult to find the right balance of elements for our template. We ended up having to adjust our template several times before we found one that worked well for us.

Stages and Statuses

Manage the entire content creation process in one place and avoid bottlenecks.

What this is

GatherContent's stages and statuses feature is a way to track the progress of your content from start to finish. You can create custom stages and statuses for each piece of content, assign content to specific people at each stage, and set due dates. This helps you keep track of where every piece of content is in the pipeline and ensures that nothing falls through the cracks. In terms of Content Marketing, this feature is useful for managing the content creation process from start to finish and ensuring that all stakeholders are on the same page.

Why this matters

This feature is important for Content Marketing because it helps you manage the entire content creation process in one place. Oftentimes, organizations have difficulty keeping track of where their content is in the pipeline and end up losing sight of pieces of content or having them fall through the cracks. By using GatherContent's stages and statuses feature, you can avoid these problems and ensure that your Content Marketing efforts are organized and efficient.

Our experience

We used GatherContent's stages and statuses feature to manage our website redesign project. We created custom stages for each piece of web page content (e.g., homepage, about us, etc.), assigned specific people to each stage, and set due dates. This helped us keep track of where everything was in the process and ensured that nothing got lost in the shuffle. We had some difficulty getting everyone to update their status regularly, but we solved this by setting up weekly reminders. Overall, this feature was extremely helpful in keeping our project organized and on track.

GatherContent's Projects

Boost content creation efficiency to make Content Marketing efforts organized.

What this is

Projects are a way to group your content together. You can have multiple projects, and each project can have multiple pieces of content within it. The Projects feature is helpful because it allows you to easily organize your content and keep track of where each piece of content is in the process. In terms of Content Marketing, the Projects feature is helpful because it allows you to easily create a project for each content campaign that you are working on. For example, if you are launching a new product, you can create a project for that product and add all the pieces of content (blog posts, social media posts, etc.) related to that product into the project.

Why this matters

The Projects feature is important because it allows companies to easily organize their content and keep track of their progress. This is especially important in Content Marketing because there are often multiple campaigns going on at once, and each campaign has its own set of deadlines and tasks. By using the Projects feature, companies can ensure that they are meeting their deadlines and stay organized throughout the process.

Our experience

We have found the Projects feature to be very helpful in our work. It has allowed us to easily keep track of our progress on various projects and ensure that we are meeting our deadlines. One difficulty we have had with this feature is that it can be difficult to keep track of all the projects we are working on if we are not diligent about organizing them. To solve this problem, we have created a system where each project has its own folder in our Google Drive, and we add all the relevant documents and files into that folder. This system has helped us to stay organized and ensure that we do not lose any important files or information.

Pros & Cons Expand Collapse

Pros and cons of using GatherContent for your Content Marketing

Pros

  1. Create and manage their content effectively.
  2. Many features that make it unique and powerful.
  3. Content templates help to produce consistent, high-quality content.
  4. Stages and statuses feature helps to manage the entire content creation process from start to finish.
  5. Easily organize content and keep track of progress on various projects.

Cons

  1. Can be difficult to find the right balance of elements for your content template.
  2. Some users have found the stages and statuses feature to be confusing or difficult to use.
  3. It can be difficult to keep track of all the projects you are working on if you are not diligent about organizing them.
Pricing Expand Collapse

GatherContent pricing

The pricing for GatherContent is subscription-based, with three different tiers:

  • The first tier, which is the most basic, starts at $10 per month and allows you to manage up to 3 projects.
  • The second tier, which is the mid-level option, starts at $30 per month and allows you to manage up to 10 projects.
  • And finally, the third tier, which is the most expensive option, starts at $60 per month and allows you to manage an unlimited number of projects.

#30: Storyly

Storyly

4.8
Overview Expand Collapse

Storyly is a software tool that helps you quickly and easily create content for your app. It does this by either connecting your social media accounts or using an RSS feed of your blog posts. The stories will then be automatically created and posted for you. Additionally, you can also choose to have the stories be posted on a schedule of your choosing. Even though the stories are automated, you still have full control over them and can edit or delete them at any time.

What sets Storyly apart from other Content Marketing software tools is its ease of use and flexibility. With Storyly, you can easily connect your social media accounts or use an RSS feed to generate content. Plus, the fact that you can pay for only the features that you need makes it very affordable for small businesses. Overall, we believe that Storyly is a great choice for anyone looking for an easy-to-use and affordable way to create and manage their content strategy.

Improve user engagement and conversion with Storyly's user engagement platform.

Conclusion

Compared to alternatives like Quuu and PromoRepublic, Storyly is more expensive. However, it offers a lot of features that the other Content Marketing tools don't have. For example, Storyly has an automated story creation feature that Quuu and PromoRepublic don't have. Additionally, Storyly's customer support is very responsive and helpful, which is something that Quuu and PromoRepublic lack. Overall, we believe that Storyly is worth the extra cost because of the robust features and great customer support that it offers.

Storyly ranks #30 on our list because it offers a lot of features that other Content Marketing tools don't have. For example, Storyly has an automated story creation feature that Quuu and PromoRepublic don't have. Additionally, Storyly's customer support is very responsive and helpful, which is something that Quuu and PromoRepublic lack. Overall, we believe that Storyly is worth the extra cost because of the robust features and great customer support that it offers.

Top Features Expand Collapse

Content Builder

Easily create and post engaging content to capture audience's attention.

What this is

The content builder is a simple, easy-to-use tool for creating and posting content. With the content builder, you can easily create and post videos, images, and emoji to your stories. To use the content builder, simply upload your images and videos, and then add text, emoji, and stickers to your story. It makes it easy to create and post engaging content that will capture your audience's attention. Even though it is a great tool, it is rather pricey. Overall really impressed with the robust features that are offered, and they are always rolling out new improvements that make the experience even better for our users.

Why this matters

The content builder is a great tool for creating engaging content. With the content builder, you can easily create and post videos, images, and emoji to your stories. This makes it easy to capture your audience's attention and keep them engaged with your story. Another thing that I miss is more tracking options but as far as I know, they are working on it. A plug & play Shopify App would be great as well.

Our experience

We used the content builder to create and post videos, images, and emoji to our stories. We found it easy to use and a great way to keep our audience engaged with our story. However, we did find that it was rather pricey. Overall, we were really impressed with the robust features that are offered and how they are always rolling out new improvements that make the experience even better for our users.

Pricing Plan

What this is

The pricing plan is the second most important feature of Storyly's Content Marketing software tool. It allows you to choose how much you want to spend on your Content Marketing campaigns, and it also allows you to pay for only the features that you need. For example, if you only need the Content Builder and not the analytics or other features, then you can pay for just the Content Builder. This makes Storyly's Content Marketing software tool very affordable for small businesses. We believe that this is one of the reasons why Storyly has such a high customer satisfaction rating.

Why this matters

The pricing plan is important because it allows you to control your budget for your Content Marketing campaigns. If you only need the Content Builder, then you can pay for just that and not waste money on features that you don't need. This makes Storyly's Content Marketing software tool very affordable, which is important for small businesses. Plus, the fact that you can pay for only the features that you need makes Storyly's Content Marketing software tool very flexible, which is also important for small businesses.

Our experience

We have used Storyly's Content Marketing software tool for our work, and we have found it to be very affordable. We only needed the Content Builder, so we didn't waste money on features that we didn't need. Plus, the fact that we could pay for only the Content Builder made Storyly's Content Marketing software tool very flexible for us. And like we said before, the customer satisfaction rating for Storyly is very high, so we believe that other small businesses will also find Storyly's Content Marketing software tool to be very affordable and flexible.

Automated Story Creation

An automation feature that makes your RSS feeds into stories.

What this is

Automated story creation is a way to quickly and easily create content for your app without having to manually do it yourself. This is done by either connecting your social media accounts or using an RSS feed of your blog posts. The stories will then be automatically created and posted for you. Additionally, you can also choose to have the stories be posted on a schedule of your choosing. Even though the stories are automated, you still have full control over them and can edit or delete them at any time.

Why this matters

Automated story creation is important because it saves you time and energy that you would otherwise spend on manually creating content. It also allows you to quickly and easily create a large volume of content, which is important for reach and engagement. Additionally, it ensures that your content is always up-to-date and relevant, which is essential for keeping users interested. Overall, automated story creation is a great way to efficiently create and manage content for your app.

Our experience

We have found automated story creation to be an extremely helpful tool for quickly and easily creating content. It has saved us a lot of time and energy that we would otherwise spend on manually creating stories. Additionally, it has allowed us to quickly and easily create a large volume of content, which has been essential for reach and engagement. However, one difficulty we have encountered is that the quality of some of the images that are automatically generated can be poor. To solve this problem, we simply select different images when editing the stories. Overall, we are very happy with automated story creation and would highly recommend it to anyone looking for an efficient way to create and manage content.

Pros & Cons Expand Collapse

Pros and cons of using Storyly for your Content Marketing

Pros

  1. Easy to use
  2. Flexible
  3. Affordable
  4. Automated story creation saves time and energy
  5. Allows you to quickly and easily create a large volume of content

Cons

  1. Poor quality of some images
  2. Not as many tracking options as other Content Marketing software tools
  3. Rather pricey
Pricing Expand Collapse

Storyly pricing

We paid $500/month for Storyly. We feel that this price is expensive compared to other Content Marketing tools on the market. However, it is worth it because of the features and support that Storyly offers. They have a free trial, but you have to get a quote for pricing.

#31: Cohley

Cohley

4.4
Overview Expand Collapse

Cohley is a software tool that helps companies with their Content Marketing efforts. It has a number of unique features that make it different from other tools on the market. First, Cohley has a content discovery feature that allows you to quickly find influencers who have already posted about your brand or products. This can save you time and energy because you don't have to cold-contact potential influencers and hope that they're interested in working with you. Additionally, Cohley has a built-in editing tool so that companies can edit user-generated content (UGC) before using it on their own channels or in ads. With this ability, you can make sure that all of your UGC is high-quality and on-brand before using it in marketing efforts.

Cohley is a content generation and testing platform to incorporate data into your content decisions.

Conclusion

Compared to alternatives like Hootsuite, CoSchedule, and Sprout Social, Cohley is more expensive. However, it does offer some unique features that these other tools don't have. For example, the content discovery feature can save you time and energy by helping you quickly find influencers who are already talking about your brand. Additionally, the built-in editing tool ensures that all of your UGC is high-quality before using it in marketing efforts.

Cohley ranks #31 on our list because its content discovery feature can help companies quickly find relevant influencers and its built-in editing tool helps to ensure that all user-generated content is high quality. Although Cohley is more expensive than some alternatives like Hootsuite or CoSchedule, we believe that its unique features justify the higher price tag. Along with its other features, Cohley's review and approval process is helpful for companies in ensuring that only high-quality content is posted under their name. Overall, we think Cohley is a good option for companies who are willing to pay a bit extra for these additional features.

Top Features Expand Collapse

Content Discovery

Filter and hand-pick diverse talent from Cohley's pre-vetted marketplace of experienced creators.

What this is

The Content Discovery feature allows you to find influencers who have already posted about your brand or products. This is done by searching for specific hashtags that are related to your brand. Once you find an influencer who has used these hashtags, you can view their profile and see if they would be a good fit for your Content Marketing campaign. This can improve the efficiency and effectiveness of your Content Marketing campaign by allowing you to quickly find influencers who have a pre-existing relationship with your brand.

Why this matters

This feature is important because it allows you to quickly find influencers who are already talking about your brand. This saves you time and energy because you don't have to cold-contact potential influencers and hope that they're interested in working with you. Additionally, this ensures that the people you're working with are already familiar with your product, which makes the whole process smoother. Instead of having to explain your product from scratch, you can simply provide them with specific instructions on what you're looking for.

Our experience

We used the Content Discovery feature to find influencers who had already posted about our brand. We searched for specific hashtags and found a few potential candidates. However, we had some difficulty finding influencers who were a good fit for our campaign. This was because many of the people who came up in our search results weren't actually talking about our brand positively. In order to solve this problem, we reached out to Cohley's support team, and they helped us narrow down our search criteria so that we could find more relevant results.

Content Management

Manage and store approved and fully licensed contents from Cohley Content Library.

What this is

The Content Management feature allows companies to manage and store all of their user-generated content (UGC) in one place. This includes photos, videos, and text reviews from influencers. The platform also has a built-in editing tool so that companies can edit the UGC before using it on their own channels or in ads. With this ability, you can make sure that all of your UGC is high-quality and on-brand before using it in marketing efforts.

Why this matters

Having all of your UGC in one place is useful because it makes it easy to find and use when you need it. It's especially helpful if you want to repurpose UGC across different channels or use cases. For example, you might want to use a photo from an influencer campaign on your website, social media, and in ads. With Cohley's Content Management feature, you can easily do this without having to download the photo and upload it again into each channel separately.

Our experience

We used Cohley's Content Management feature to store all the photos and videos from our influencer campaigns. We found it helpful to have all the assets in one place so that we could easily find and use them when we needed to. However, we did run into some difficulties with the built-in editing tool. The tool was not very user-friendly, and we had trouble figuring out how to use it properly. Fortunately, our account manager was able to help us troubleshoot the issue and showed us how to use the tool effectively.

Review and Approval Process Feature

What this is

The review and approval process is a way for companies to see all the content that has been produced by influencers, approve it, and then post it. This is done through a dashboard where companies can see all the content that has been produced, as well as any comments or feedback from influencers. They can also see how many likes and shares each piece of content has gotten, which can help add more context to whether or not the content is good.

Why this matters

The review and approval process is important because it allows companies to control what goes out under their name. It also helps to ensure that only high-quality content is being posted, which is important for maintaining a positive reputation online. Additionally, this feature allows companies to track the performance of their influencer campaigns, so they can adjust them accordingly in the future. Instead of relying on influencers to post content and then hoping it performs well, companies can see exactly how each piece of content is doing and make changes accordingly.

Our experience

We have used the review and approval process for all of our Cohley campaigns. It has been very helpful in seeing what content has been produced and approving it before it goes out. We have also found that this feature helps to keep track of campaign performance, so we can adjust future campaigns accordingly. One difficulty we had was with some influencers who did not follow the guidelines we set forth for the campaign. However, Cohley's customer service team was very responsive in helping us solve that problem.

Pros & Cons Expand Collapse

Pros and cons of using Cohley for your Content Marketing

Pros

  1. Find influencers who have posted about your brand.
  2. Has a built-in editing tool.
  3. Store all user-generated content (UGC) in one place.
  4. Has a review and approval process.
  5. Track the performance of their influencer campaigns.

Cons

  1. The built-in editing tool can be difficult to use.
  2. Hard to find relevant influencers using the search function.
  3. Some influencers do not follow campaign guidelines.
Pricing Expand Collapse

Cohley pricing

We paid $3,000 for Cohley. We think this price is expensive in the market for a tool that does Content Marketing. Cohley does have a free trial, but you have to get a quote for pricing.

#32: Shorthand

Shorthand

4.7
Overview Expand Collapse

Shorthand is a software tool that helps companies with Content Marketing by providing them with an easy way to create and manage their stories and campaigns. What makes Shorthand unique is its customer support, which is always quick, efficient, and helpful. Additionally, the Projects feature allows users to share projects with other members of their team so they can collaborate on them. Overall, Shorthand is a great tool for companies that want to do Content Marketing because it helps them keep track of all their different stories and campaigns in one place.

The only platform you need for your digital storytelling.

Conclusion

Compared to alternatives like Adobe Creative Cloud and Hootsuite, Shorthand is a more affordable option for companies that want to do Content Marketing. Adobe Creative Cloud's pricing starts at $49.99/month, which is nearly double the price of Shorthand's monthly subscription plan. And while Hootsuite's pricing starts at $19/month, it doesn't include some of the features that are included in Shorthand (such as customer support and the Projects feature).

Shorthand ranks #32 on our list because they offer great value for companies wanting an all-in-one solution for Content Marketing needs. Their customer service is top-notch, and they have helpful features like the Projects feature which allows users to collaborate on projects easily. Additionally, their themes are beautiful and professional looking with the ability to customize CSS code to match your brand voice. Overall, we believe that Shorthand offers a better value for companies looking for an all-in-one solution for their Content Marketing needs.

Top Features Expand Collapse

Customer Support

What this is

Shorthand's number one feature is their customer support. They are always quick, efficient, and treat me and my team with personal professionalism that is often lacking from tech companies. Our early missteps received kind understanding and the support team immediately took the time to adjust things on the back end for us. Their support is truly top-notch and we always feel taken care of. This can be extremely valuable for a company that wants to do Content Marketing, as it can save a lot of time and energy.

Why this matters

Content marketing is all about creating engaging and useful content for your target audience. In order to do this effectively, you need to have a good understanding of your audience and what they want. With Shorthand's customer support, you can be sure that you are always on the same page as your audience and that your content will be well-received. Additionally, their support team is always available to help with any problems or questions you may have, which can save a lot of time and frustration.

Our experience

We have found Shorthand's customer service to be extremely helpful when we have had questions or needed assistance with using the software. On one occasion, we had difficulty figuring out how to use a certain feature and the customer service representative was able to walk us through it step-by-step until we were able to solve the problem. As a result, we were able to continue using Shorthand without any disruptions to our Content Marketing efforts.

Projects Feature

A collaboration tool to create and publish multi-story content faster.

What this is

The Projects feature allows users to create, manage, and collaborate on multiple projects within the same account. This is helpful for companies that want to do Content Marketing because it allows them to keep track of all their different stories and campaigns in one place. Also, the Projects feature allows users to share projects with other members of their team so that they can collaborate on them. Which makes this feature even more helpful for companies that want to do Content Marketing because it allows them to have multiple people working on the same project.

Why this matters

The Projects feature is important for companies that want to do Content Marketing because it helps them keep track of all their different stories and campaigns in one place. Also, the Projects feature allows users to share projects with other members of their team so they can collaborate on them. This is important because it allows companies to have multiple people working on the same project which makes things more efficient and productive.

Our experience

We used the Projects feature when we were working on our annual donor impact report. We found it helpful because we could keep track of all our different stories and campaigns in one place. Also, we were able to share projects with other members of our team so they could collaborate on them. The only difficulty we had was that we wished there were more visual blocks for CTAs back to our website at the bottom but overall we thought this was a helpful feature.

Themes

Have your own out-of-the-box custom themes consistent with your brand.

What this is

Shorthand has a range of different themes you can choose from to help create a consistent look and feel for your stories. You can also customize the CSS code for each theme to further tailor the look and feel of your stories. Which could result in a more unique look for your brand and a better user experience for your readers. Even if you're not a CSS expert, the Shorthand team can help you customize your theme to get it just right.

Why this matters

Your storytelling will be more successful if it has a consistent look and feel throughout. This way, readers will better engage with your content and be able to follow along more easily. A well-designed theme also sets the tone for your stories and helps establish your brand's voice. If you want to stand out from the crowd, customizing your CSS is a great way to do that. Whether you do it yourself or work with the Shorthand team, making your stories look and feel unique is a worthwhile investment.

Our experience

We have found that the themes available in Shorthand are both beautiful and professional-looking. We've also been able to customize the CSS code for our theme to better match our brand's voice. One difficulty we had was trying to figure out how to best utilize all the different features within each theme. However, the Shorthand team was very helpful and walked us through each step of the process. Overall, we're extremely happy with how our stories look and feel thanks to Shorthand's themes feature.

Pros & Cons Expand Collapse

Pros and cons of using Shorthand for your Content Marketing

Pros

  1. Excellent customer support.
  2. Track all stories and campaigns in one place.
  3. Allows sharing of projects with other members.
  4. Has a range of different themes.
  5. Can customize the CSS code for each theme.

Cons

  1. Can be expensive.
  2. Limits design-wise for designers.
  3. No option to organize projects in the backend.
Pricing Expand Collapse

Shorthand pricing

Shorthand offers three pricing options:

  • The first option is a monthly subscription for $29/month. This gives you access to all of Shorthand's features and allows you to create an unlimited number of stories.
  • The second option is an annual subscription for $288/year (which works out to be $24/month). This also gives you access to all of Shorthand's features and allows you to create an unlimited number of stories.
  • If you need more than 5,000 story views per month, there is a pay-as-you-go plan that charges $0.012 per extra story view over the limit.

Shorthand offers a free 14-day trial, and you do not need to provide a credit card to sign up for the trial. After the trial ends, you will be automatically switched to the monthly subscription plan unless you cancel or upgrade to a different plan.

#33: Joomag

Joomag

4.5
Overview Expand Collapse

Joomag is a software tool that allows you to create digital magazines, catalogs, and other types of publications. What sets it apart from other Content Marketing tools is its ease of use, wide range of features, and affordability. With Joomag, you can easily create professional-looking publications without any design experience. The software provides everything you need to get started, including templates, drag-and-drop editing, and built-in publishing tools. Overall, Joomag is a great option for small businesses or individuals who want to create high-quality content without spending a lot of money.

The standard of interactive content creation and distribution.

Conclusion

Compared to alternatives like Canva, Joomag is more expensive. However, it does offer a free trial and custom pricing options which may make it more affordable depending on your needs. Additionally, Joomag's wide range of features and ease of use make it a great option for small businesses or individuals who want to create high-quality content without spending a lot of money.

Joomag ranks #33 on our list because its wide range of features and ease of use make it a great option for small businesses or individuals who want to create high-quality content without spending a lot of money. Along with its affordability, Joomag's free trial and custom pricing options make it a more flexible tool for Content Marketing compared to alternatives. Overall, Joomag is a great tool for those who want to create professional-looking publications without any design experience.

Top Features Expand Collapse

Web Embedding

Joomag offers a simple way for you to embed your digital magazine.

What this is

This is a feature that allows you to embed your Joomag publications onto your website. This is done by copying and pasting a code snippet provided by Joomag onto your website. Once embedded, visitors to your website will be able to view your publication directly on the site. With this feature, your publication will always be up-to-date as any changes you make in Joomag will automatically be reflected on your website.

Why this matters

This is important because it allows you to keep visitors on your site longer, as they do not have to leave in order to view your publication. Additionally, it helps promote brand awareness as visitors will see your company's logo and name prominently displayed within the publication. With the help of web embedding, you can turn your website into a one-stop destination for all your Content Marketing needs without having to worry about losing visitors to another site.

Our experience

We used this feature when we created a digital magazine for our client. We were able to easily embed the publication onto their website using the code snippet provided by Joomag. The only difficulty we had was with making sure that the publication was responsive on mobile devices, as some elements did not resize correctly when viewed on a smaller screen. However, we were able to solve this problem by working with Joomag's customer support team who helped us tweak the code so that it would display correctly on all devices.

Page Flip Feature

Simulate the experience of flipping a physical magazine as you navigate publication.

What this is

The Page Flip feature simulates the experience of flipping through a physical magazine, by allowing readers to click and drag on the pages to turn them. This makes publications more interactive and engaging for readers, and also makes them feel more like traditional print magazines. Making it easy for people to read your publications is important, because it means they're more likely to actually read them and learn about your products or services.

Why this matters

The Page Flip feature helps companies that want to do Content Marketing because it makes their publications more attractive and interesting for potential customers. It also allows companies to track how much time people are spending reading their publications, so they can see which parts are most popular. Once coupled with other data, such as what pages people are spending the most time on or which links they click on, companies can use this to improve their marketing strategy.

Our experience

We used the Page Flip feature when we created a digital version of our company's catalog. We found it very easy to use, and it made our publication look much more professional than if we had just uploaded a PDF. However, we did have some difficulty tracking how many people were reading our publication, since there was no built-in analytics tool. We solved this problem by using Google Analytics, which allowed us to see how many people were viewing our publication and how long they were spending on each page.

Page Navigation Feature

Choose from flip, slide, or page per page navigation to view your digital publication.

What this is

The Page Navigation feature allows you to quickly and easily navigate through your pages by clicking on the page numbers at the bottom of each page. This makes it easy to find specific pages, or to simply browse through all of your content while you're online. Moreover, the Page Navigation feature is available on both the desktop and mobile versions of Joomag. Making this feature even more useful and time-saving. Even if you're on the go, you can still easily access all of your content without any hassle.

Why this matters

This feature is important because it allows you to easily find specific information that you may be looking for, without having to search through all of your content manually. Having this ability can save you a lot of time, and make your content more accessible and user-friendly. On top of that, it also allows you to quickly browse through all of your content, so that you can get an overview of what you have and what needs to be updated or changed.

Our experience

We found this feature to be extremely useful when we were looking for specific information in our content. Being able to quickly navigate through the pages saved us a lot of time, and made it much easier for us to find what we were looking for. One difficulty we had was that sometimes the page numbers would disappear, making it difficult to know where we were in the document. However, we found that if we refreshed the page, the page numbers would reappear and we could continue using them without any issues.

Pros & Cons Expand Collapse

Pros and cons of using Joomag for your Content Marketing

Pros

  1. Easy to use and navigate.
  2. Affordable and offers great value for money.
  3. Easily create professional-looking publications.
  4. Has built-in publishing tools.
  5. Customer support team is responsive and helpful.

Cons

  1. Some features are only available on the paid version.
  2. No built-in analytics tool.
  3. Page numbers disappear when navigating through pages.
Pricing Expand Collapse

Joomag pricing

  • $50.00/month
  • $600.00/year

The pricing for Joomag is expensive compared to other Content Marketing tools in the market. However, it does offer a free trial so that you can try out the features before committing to a paid subscription. You also have the option to get a quote for custom pricing, which may be more affordable depending on your needs.

#34: Ceros

Ceros

4
Overview Expand Collapse

Ceros is a software tool that allows you to create and edit content without having to know HTML code. It includes features such as drag-and-drop, WYSIWYG editing, and the ability to preview changes before publishing them. Even if you don't know HTML, Ceros makes it easy to create and edit pages with interactive content. Additionally, the Page Editor is responsive, so you can create pages that look good on both mobile and desktop devices.

Compared to other tools for Content Marketing, Ceros is unique in its ease of use and ability to track how users interact with your content. If you're looking for a tool that allows you to quickly create landing pages or other types of content without needing coding skills, then Ceros might be the right choice for you.

Unlock creativity with unparalleled ease and efficiency to optimize engagement.

Conclusion

Compared to alternatives like HubSpot and Wix, Ceros is more expensive. However, it offers a free trial and does not require a quote for pricing like some other tools. Additionally, Ceros' Page Editor is easy to use and helps you track how users interact with your content.

Ceros ranks #34 on our list because it is a software tool that allows you to create and edit content without having to know HTML code. It includes features such as drag-and-drop, WYSIWYG editing, and the ability to preview changes before publishing them. Even if you don't know HTML, Ceros makes it easy to create and edit pages with interactive content. Additionally, the Page Editor is responsive, so you can create pages that look good on both mobile and desktop devices. Also, Ceros can be used to track how users interact with your content, which is important for understanding what content is most effective.

Top Features Expand Collapse

Live Preview Function Feature

With adaptive layout and preview function to view looks on different devices.

What this is

The live preview function is a way to test how your project will look on different devices before you publish it. You can view the project on desktop, tablet, or mobile devices, and the screen will adjust to the size of the device. This will make it easy to see how your project will look on different screens and make changes accordingly; and also improve your user experience. With the live preview function, you can also see how your project will look on different browsers.

Why this matters

It is important to be able to see how your project looks on all types of devices because people will be viewing it from different places. For example, someone might view your project from their phone while they are waiting in line at the grocery store. If the project does not look good on mobile devices, then that person might not want to continue looking at it. This can help your company avoid losing potential customers.

Our experience

We have found the live preview function to be extremely helpful when we are working on projects for our clients. It allows us to catch any errors that we may have made so that we can fix them before publishing the final version of the project. Another benefit of the live preview function is that it allows us to see how the project looks on different types of devices. This is important because we want to make sure that our projects look good on all types of devices.

Responsive Display

View your content from different devices.

What this is

This is a feature that allows you to view how your content will look on different devices, such as a desktop computer, laptop, tablet, or smartphone. You can also adjust the size of the screen to see how your content will look at different resolutions, making it easy to optimize your content for different devices. Also, if you have a web designer, they can use this feature to see how the content will look on a website and just easily adjust the size for it to fit perfectly.

Why this matters

This matters because more and more people are using their smartphones and tablets to access the internet. In fact, according to Statista, global mobile phone internet traffic will amount to over 8 billion gigabytes in 2019. That means that if your content is not optimized for mobile devices, you're missing out on a huge potential audience. Also, since you can preview how your content will look at different resolutions, you can be sure that it will look great no matter what device someone is using to view it.

Our experience

We used this feature when we were creating an eBook for one of our clients. We wanted to make sure that the eBook looked good on all devices, so we adjusted the resolution until it looked perfect on both desktop and mobile devices. We also used this feature when we were creating a microsite for another client. We wanted to make sure that the microsite would look good on both computers and smartphones, so we again adjusted the resolution until it looked perfect on both types of devices.

Ceros' Page Editor

Create static or interactive content with a simple click and drag-and-drop function.

What this is

The Page Editor is a visual editor that allows users to create and edit pages without having to know HTML code. It includes features such as drag-and-drop, WYSIWYG editing, and the ability to preview changes before publishing them. Even if you don't know HTML, the Page Editor makes it easy to create and edit pages with interactive content. Also, the Page Editor is responsive, so you can create pages that look good on both mobile and desktop devices.

Why this matters

This feature is useful for companies that want to do Content Marketing because it allows them to create and edit pages quickly and easily, without having to hire a web developer or learn HTML code. Additionally, the Page Editor can be used to create landing pages, which are an important part of any Content Marketing strategy. This feature also allows companies to track how users interact with their content, which is important for understanding what content is most effective.

Our experience

We have used the Page Editor to create both static and interactive content for our clients. We find it easy to use, and it allows us to create pages quickly. However, we have found that the Page Editor is not always responsive, meaning that it does not always adjust correctly for different screen sizes. This can be a problem when creating landing pages, as they need to look good on both desktop and mobile devices. To solve this problem, we typically create two versions of each page: one for desktop and one for mobile.

Pros & Cons Expand Collapse

Pros and cons of using Ceros for your Content Marketing

Pros

  1. User-friendly interface.
  2. Easy to learn and use.
  3. No need to know HTML code.
  4. Can track how users interact with content.
  5. Pages look good on both mobile and desktop devices.

Cons

  1. Not always responsive.
  2. Can't schedule content.
  3. Lack of capturing readers' information.
Pricing Expand Collapse

Ceros pricing

  • $399/mo (or $3,990/yr) for the Professional Plan
  • $999/mo (or $9,990/yr) for the Enterprise Plan

The pricing is expensive compared to other Content Marketing tools. Ceros does offer a free trial, but you have to get a quote for pricing.

#35: Lumen5

Lumen5

4.5
Overview Expand Collapse

Lumen5 is a software tool that allows you to quickly and easily create videos for your Content Marketing strategy. The process is simple: just enter the URL of your blog post or article, and Lumen5 will automatically generate a video based on the text. This can be extremely helpful if you want to quickly create videos for social media or your website. In addition, Lumen5's AI technology ensures that your videos are high-quality and on-brand. Plus, with over 1 million files in their Stock Video and Media Library, you're sure to find the right video or image for your project.

A video-creating technology for engaging contents.

Conclusion

Compared to alternatives like Wistia and Vimeo, Lumen5 is a bit more expensive. However, it does offer a free trial, so you can try before you buy. You'll need to get a quote for pricing if you want to purchase the tool outright. It also has a more robust feature set, with text-to-video conversion, scene maker, and stock video and media library.

Lumen5 ranks #35 on our list because it's a great tool for quickly and easily creating videos for your Content Marketing strategy. The process is simple: just enter the URL of your blog post or article, and Lumen5 will automatically generate a video based on the text. This can be extremely helpful if you want to quickly create videos for social media or your website then you can add your brand logo and fonts and colors to make it your own. Overall, Lumen5 is a great tool for creating videos for your Content Marketing strategy.

Top Features Expand Collapse

Text-to-Video Conversion

Lumen5 AI automatically turns your blog posts into videos with a click of a button.

What this is

Lumen5's text-to-video conversion feature allows you to take written content and turn it into a video. You can either start from scratch or upload existing videos. The process is simple: just enter the URL of your blog post or article, and Lumen5 will automatically generate a video based on the text. This can be extremely helpful if you want to quickly create videos for social media or your website then you can add your brand logo, fonts and colors to make it your own.

Why this matters

This feature is useful for companies that want to do Content Marketing because it enables them to quickly and easily create engaging videos that can be shared across social media platforms. Videos are more likely than written content to be watched and shared, so this feature can help you reach a wider audience. Plus, Lumen5's AI technology ensures that your videos are high-quality and on-brand. Making videos with Lumen5 is an easy way to take your Content Marketing to the next level.

Our experience

We used Lumen5's text-to-video conversion feature to create a video preview of our blog post about Content Marketing software tools. The process was simple and only took a few minutes. We were able to choose from a variety of templates and customize the look and feel of our video. We also had the option to add music, which we found helped set the tone for our video. Overall, we were pleased with the quality of our video and the ease with which we were able to create it.

Stock Video and Media Library

Just drag and drop. No experience required.

What this is

The Stock Video and Media Library is a collection of videos, images, and audio files that you can use in your Lumen5 videos. The library is searchable by keyword, so you can find the right video or image for your project quickly and easily. They always add new media to the library, so you'll never get bored with the same old selection. In fact, you don't have to worry about copyright issues either, because all the media in the library is royalty-free.

Why this matters

A good Content Marketing strategy should include video, and Lumen5 makes it easy to create videos with their Stock Video and Media Library. With over 1 million files to choose from, you're sure to find the right one for your project. The ability to search by keyword means you won't waste time scrolling through hundreds of irrelevant results. And since all the media is royalty-free, you can use it without worrying about copyright issues.

Our experience

We used the Stock Video and Media Library to create a video for our blog post about Content Marketing. We found the perfect clip to use as an intro, and then added some images and audio to enhance the message of the video. The process was quick and easy, and we were able to create a professional-looking video without spending hours searching for media. This saves us a lot of time and allows us to focus on other aspects of our Content Marketing strategy.

Scene Maker

Create professional videos by combining creativity with machine-learning.

What this is

The Scene Maker is a feature that allows you to piece together different scenes, or video clips, to create a cohesive story. You can add text, audio, and transitions between scenes to create a professional-looking video. Even if you don't have any video editing experience, the Scene Maker is easy to use, and you can create a great-looking video in just a few minutes. Rather than starting from scratch, you can also upload a video and Lumen5 will automatically break it down into scenes for you.

Why this matters

This feature is important because it allows you to create videos that are more than just a collection of random video clips. The Scene Maker helps you tell a story with your videos, which can be useful for marketing purposes. Also, instead of having to create each scene from scratch, you can use the scenes that Lumen5 provides and simply add your own text, audio, and transitions. Whether you're creating a video for social media or your website, the Scene Maker can help you create a professional-looking video.

Our experience

We used the Scene Maker to create a video for our website. We found it easy to use, and we were able to piece together different scenes to tell a cohesive story. One difficulty we had was finding the right audio track for our video. Lumen5 has a lot of stock music options, but it can be difficult to find the perfect one. We ended up spending quite some time searching through different tracks before finding one that fit our needs.

Pros & Cons Expand Collapse

Pros and cons of using Lumen5 for your Content Marketing

Pros

  1. Lumen5 is simple and easy to use.
  2. Quickly and easily create videos.
  3. Automatically generate a video based on the text.
  4. Over 1 million files in Stock Video and Media Library.
  5. AI technology ensures high-quality and on-brand.

Cons

  1. The pricing structure is quite steep.
  2. Difficult to find the perfect audio track.
  3. Content might look very similar to others.
Pricing Expand Collapse

Lumen5 pricing

  • $79/month – billed monthly
  • $59/month – 12 months prepaid

Lumen5 is a bit on the expensive side when compared to other video creation tools. However, it does offer a free trial, so you can try before you buy. You'll need to get a quote for pricing if you want to purchase the tool outright.

#36: CoSchedule Marketing Calendar

CoSchedule Marketing Calendar

4.7
Overview Expand Collapse

CoSchedule Marketing Calendar is a software tool that helps content marketers plan and automate their Content Marketing strategy. It includes some features, such as ReQueue (an AI-powered tool that analyzes your past social media posts and finds the ones that performed the best, then puts those posts back into your queue at optimal times). Other features include Track Performance (a feature that allows you to track your Content Marketing performance over time), and a Content Strategy Template (a fill-in-the-blank document that helps content marketers plan their strategy). These unique features make CoSchedule an essential tool for any company wanting to produce high quality, engaging content.

Take control of your entire marketing strategy with CoSchedule.

Conclusion

Compared to alternatives like Hootsuite and Sprout Social, CoSchedule Marketing Calendar is more expensive. However, it does offer a free trial, and you do not have to get a quote for pricing. So if you are wanting to try out the tool before committing, then CoSchedule Marketing Calendar could be a good option for you. Additionally, its ReQueue feature is unique and can save you a lot of time by automating your social media posting.

CoSchedule Marketing Calendar ranks #36 on our list because it includes features which allows you to analyze past social media posts and finds the ones that performed the best, track your Content Marketing performance over time), and a fill-in-the-blank document that helps content marketers plan their strategy). These unique features make CoSchedule an essential tool for any company wanting to produce high quality, engaging content. Overall, CoSchedule Marketing Calendar is a good option for companies that want to produce high quality content and save time on their Content Marketing strategy.

Top Features Expand Collapse

CoSchedule's ReQueue Feature

Requeue can schedule content in your calendar up to two weeks in advance.

What this is

ReQueue is an AI-powered tool that analyzes your past social media posts and finds the ones that performed the best. It then puts those posts back into your queue at optimal times, so you don't have to lift a finger. With this feature, you don't have to worry about your social media posts going stale because they'll always be fresh and relevant. This can save you a lot of time and energy that you can put towards other tasks.

Why this matters

This is important for companies because it allows them to save time by automating their social media posting. This means they can spend more time creating new content or working on other tasks. Additionally, it ensures that your best performing content continues to get seen by your audience, even if you're not actively promoting it yourself. Integrating ReQueue into your Content Marketing strategy can help you save time and increase engagement.

Our experience

We have used ReQueue to automatically post our best performing blog articles on social media. This has saved us a lot of time, as we no longer need to manually promote our old content. We've also found that our engagement has increased, as ReQueue is able to find the optimal times to post for maximum reach. The only difficulty we've had is that it can be hard to know which posts are being promoted, as they don't always appear in our queue. However, this is not a major issue and does not impact the overall usefulness of the tool.

Track Performance

Fuel your strategy with easy to understand social analytics report.

What this is

Track Performance is a feature that allows you to track your Content Marketing performance over time. You can see how many views, shares, and comments your content gets, as well as how much traffic it generates. Then, with this data, you can improve your Content Marketing strategy and make better content. Even if you don't have a lot of data yet, the Track Performance feature can help you see which content is performing well and adjust your strategy accordingly.

Why this matters

This feature is important because it allows you to see what's working and what's not. With this information, you can make better decisions about your Content Marketing strategy. Additionally, if you're just starting out with Content Marketing, the Track Performance feature can help you get a sense for which topics are resonating with your audience and which ones aren't. This way, you can focus your efforts on the topics that are most likely to be successful.

Our experience

We used this feature to track our Content Marketing performance over the course of a month. We found it helpful to be able to see which pieces of content performed well and which ones didn't. It was also useful to be able to track our progress over time so that we could see how our strategy was evolving. And as a result, we saw a significant increase in traffic to our website and more leads for our business. The only difficulty we had was that some data wasn't always accurate, but we were able to solve that by manually tracking our own metrics in addition to using the Track Performance feature.

Content Strategy Template

What this is

The Content Strategy Template is a fill-in-the-blank document that helps content marketers plan their strategy. It includes sections for documenting the company's target audience, goals, and objectives; identifying what kind of content will be created; creating an editorial calendar; and more. In addition, the template includes a section for measuring success, which is important for any Content Marketing campaign.

Why this matters

A well-thought-out content strategy is essential for any company that wants to produce high-quality, engaging content that resonates with its target audience. This template makes it easy to create a comprehensive strategy document without spending hours doing research. This can save the company time and money in the long run. Whether you're a large company with an in-house marketing team or a small business owner who wears many hats, this template will come in handy.

Our experience

We found the Content Strategy Template to be very helpful in planning our content strategy. We were able to fill out the sections relatively easily, and it gave us a good starting point for thinking about our target audience, goals, and objectives. However, we did have some difficulty figuring out how to create an editorial calendar that would work for our company. After doing some research, we decided to use Google Calendar as our editorial calendar. This allowed us to share the calendar with our team and make changes easily.

Pros & Cons Expand Collapse

Pros and cons of using CoSchedule Marketing Calendar for your Content Marketing

Pros

  1. Automates social media posting.
  2. Has track performance.
  3. Customer service is responsive and helpful.
  4. Has a content strategy template.
  5. Easy to use interface.

Cons

  1. Track Performance may not be accurate.
  2. Difficult to know which posts are being promoted.
  3. May not have the time to use all the features
Pricing Expand Collapse

CoSchedule Marketing Calendar pricing

  • $19/month – $228/year (billed annually) for the Solo Plan
  • $49/month – $588/year (billed annually) for the Team Plan
  • $99+/custom quote for the Agency Plan

The price is expensive compared to other Content Marketing tools on the market. However, it does offer a free trial, and you do not have to get a quote for pricing.

#37: Quickblog

Quickblog

4.8
Overview Expand Collapse

Quickblog is a software tool that helps you create, publish, and manage your blog content. It's cloud-based, which means it can be accessed from anywhere with an internet connection. Even if you're not a tech-savvy user, Quickblog is easy to use and comes with step-by-step instructions. Plus, you don't have to worry about hosting or updating the software, as Quickblog takes care of those tasks for you. Altogether, Quickblog makes it easy to create and publish high-quality blog content quickly and easily.

One of the things that sets Quickblog apart from other Content Management systems is its Advanced SEO tool. This set of features helps you to optimize your blog posts for better search engine visibility. It includes a score that rates the optimization of your post, as well as recommendations on how to improve the score. Having this tool at your disposal will help ensure that your blog posts are seen by as many people as possible – which is essential for any company that wants to use Content Marketing to reach its target audience.

Manage blog posts from a single, intuitive dashboard.

Conclusion

Compared to alternatives like HubSpot and WordPress, Quickblog is a more affordable option for small businesses who are just getting started with Content Marketing. HubSpot's pricing starts at $45/month, while WordPress' pricing starts at $25/month. For companies that are already using these platforms for their website or blog, Quickblog's integrations make it easy to add Content Marketing into the mix. However, if you're starting from scratch, then Quickblog may be the better (and more affordable) option.

Quickblog ranks #37 on our list because it offers an affordable way for small businesses to get started with Content Marketing. The platform is easy to use and comes with all the features you need to create high-quality blog content quickly and easily. In addition, Quickblog's Advanced SEO tool ensures that your content will be seen by as many people as possible – which is essential for any company that wants to reach its target audience through Content Marketing. Along with its affordability and easy-to-use platform, these factors make Quickblog a great option for small businesses that are just getting started with Content Marketing.

Top Features Expand Collapse

Content Management System

Increase productivity and manage your account more efficiently.

What this is

The Content Management System (CMS) is the software that helps you create, publish, and manage your blog content. Quickblog's CMS is cloud-based, which means it can be accessed from anywhere with an internet connection. Even if you're not a tech-savvy user, the Quickblog CMS is easy to use and comes with step-by-step instructions. Plus, you don't have to worry about hosting or updating the software, as Quickblog takes care of those tasks for you.

Why this matters

A Content Management system is an important tool for companies that want to do Content Marketing because it helps them create and publish high-quality blog content quickly and easily. With a CMS like Quickblog, there's no need to hire a separate web developer or design team to create your blog – you can do it all yourself with just a few clicks. In addition, Quickblog's cloud-based platform makes it easy to collaborate with others on your team (such as writers, editors, and designers) so that everyone can work together efficiently.

Our experience

We found the Quickblog CMS to be very user-friendly and intuitive. Creating new blog posts was quick and easy, and we were able to use the built-in SEO features to optimize our content for search engines. We also loved being able to access our content from anywhere, which came in handy when we needed to make changes while away from our desks. The only difficulty we had was figuring out how to change the default font size for all of our blog posts; however, after reaching out to customer support, they quickly helped us solve the issue.

Advanced SEO Tool

Quickblog SEO Scorer recommends actions to optimize content to improve your blog post ranking.

What this is

The Advanced SEO tool is a set of features that help you to optimize your blog posts for better search engine visibility. This includes a score that rates the optimization of your post, as well as recommendations on how to improve the score. Having this tool at your disposal will help ensure that your blog posts are seen by as many people as possible. And also, in terms of ranking, it will give you an edge over those who don't use such a tool.

Why this matters

Search engine optimization is important for any company that wants to use Content Marketing to reach its target audience. With the Advanced SEO tool, Quickblog makes it easy to ensure that your content is visible and relevant to potential customers who are searching for information online. Whether you're a small business or a large enterprise, the Advanced SEO tool can help you to reach more people with your content.

Our experience

We used the Advanced SEO tool when creating our blog posts, and found it to be very helpful in ensuring that our content was optimized for better visibility in search engines. We did have some difficulty understanding all the different options and settings at first, but we were able to find tutorials and documentation on Quickblog's website that helped us understand how everything worked. Overall, we found this feature to be very useful in making sure our content was seen by potential customers who were searching for information related to our business.

Embed & Share Functionality Feature

Embed your blog in any content type or views with just two lines of code.

What this is

The embed and share functionality feature of Quickblog allows you to take your blog posts and turn them into social media posts or even email content. This is done by using the share button on each post. Once you click this button, a pop-up will appear with different options for how you want to share your post – including copying an embed code to use on another website. This can help increase the reach of your blog content and get more eyes on what you're writing about.

Why this matters

This feature is important because it allows you to share your content in a way that is most likely to be seen by your target audience. For example, if you know that most of your readers are on Facebook, then sharing your post as a social media update will make sure they see it. Or, if you have a blog post that would be relevant to someone else's website or blog, then embedding it there will help increase the chances that people will read it.

Our experience

We've used the Quickblog platform for several months now and have found the embed & share functionality to be very helpful in getting our content seen by more people. The ability to quickly share posts as social media updates has been especially useful in driving traffic back to our website. We also like how we can easily embed Quickblog posts on other websites – such as guest blogging sites – without having to copy/paste code or worry about formatting issues.

Pros & Cons Expand Collapse

Pros and cons of using Quickblog for your Content Marketing

Pros

  1. Easy to use Content Management system
  2. Collaboration in cloud-based platform.
  3. Built-in SEO features.
  4. Can be accessed from anywhere.
  5. Customer support is responsive and helpful.

Cons

  1. Difficult to understand at first.
  2. No AMP functionality yet.
  3. Converbox will not work at this time.
Pricing Expand Collapse

Quickblog pricing

Quickblog offers a free trial and then has three pricing options:

  • The entry level price is $0/month
  • The Mid Level price is $29/month
  • The Top Level Agency price is $149/month

#38: neuroflash

neuroflash

4.7
Overview Expand Collapse

Neuroflash is a software tool that quickly generates text for your Content Marketing needs. It works by taking in input from you and then using algorithms to generate ideas and create texts based on that input. Once you have generated a text, you can then edit it and tweak it to suit your needs. Rather than starting from scratch, this can save you a lot of time and effort in creating content. Also, even if you are not a professional writer, this feature can help you to produce texts that look and sound like they were written by one.

A high-quality copywriting software to help companies grow and create content.

Conclusion

Compared to alternatives like MarketMuse and QuillBot, neuroflash is much more affordable. It also offers a free trial so that you can try out the tool before committing to a monthly plan. However, compared to these alternatives, neuroflash does not offer as many features. For example, MarketMuse has a content brief generator and QuillBot offers grammar checking and style suggestions in addition to its AI text generation capabilities.

neuroflash ranks #38 on our list because it is an affordable option for Content Marketing that offers a free trial. However, it does not have as many features as some other options on this list. Not only does MarketMuse offer a content brief generator, but QuillBot also provides grammar checking and style suggestions in addition to its AI text generation capabilities. Along with the affordable monthly price and free trial, neuroflash is a good option for Content Marketing, but ranks lower on our list because it does not offer as many features as its competitors.

Top Features Expand Collapse

Artificial Intelligence Text Generator

Remove content creation bottleneck and automate text generation.

What this is

The Artificial Intelligence Text Generator is a feature that allows you to quickly generate text for your Content Marketing needs. It works by taking in input from you and then using algorithms to generate ideas and create texts based on that input. Once you have generated a text, you can then edit it and tweak it to suit your needs. Rather than starting from scratch, this can save you a lot of time and effort in creating content.

Why this matters

This feature is important for Content Marketing because it allows you to quickly create texts without having to do much work yourself. This means that you can spend more time on other aspects of your Content Marketing strategy, such as promotion and distribution. Additionally, this feature can help you save time if you need to generate a lot of text for different purposes. For example, if you need to write blog posts, social media posts, and email newsletters, the Artificial Intelligence Text Generator can help you create all of these things quickly and easily.

Our experience

We used the Artificial Intelligence Text Generator to create a series of blog posts about various topics related to our business. We found that the tool was very easy to use and allowed us to generate a lot of text very quickly. However, we did have some difficulty editing the generated text to suit our needs. This was because the tool does not allow you to edit the input that you provide it with. As such, we had to do some manual editing of the generated text in order to make it fit our needs.

Content Rewriter

Simplify and speed up the rewriting process without content duplication.

What this is

The Content Rewriter tool helps you quickly create new versions of your existing content. This is useful for creating fresh content from old content, or for quickly changing an article to fit a different audience or tone. This is also useful for SEO purposes, as you can create multiple versions of an article to target different keywords. Plus, the Content Rewriter can also help you improve your writing by suggesting different ways to rephrase your sentences.

Why this matters

This tool is useful for content marketers because it helps them quickly create new versions of their existing content. This saves time and allows them to focus on other aspects of their work. Additionally, this tool can help improve your SEO by allowing you to target different keywords with different versions of your content. With this tool, you can also create different versions of an article to fit a different audience or tone.

Our experience

We used the Content Rewriter tool to quickly create new versions of our existing articles. We found that it was very easy to use and saved us a lot of time compared to rewriting the articles manually. However, we did find that some rewritten articles were not as good as the originals, so we had to edit them slightly before publishing them on our site. Overall, we were very happy with the Content Rewriter tool and would recommend it to anyone looking for a quick way to create new content.

Text Optimization

Receive valuable insights into the text optimization of your AI generated blog articles.

What this is

Text Optimization is a feature that allows you to improve the quality of your text by making sure it is free of grammar and spelling errors, as well as improving the style and readability of the text. This can help reduce the amount of time you spend editing your text, and can also help improve the quality of your writing. With this feature, you can also choose to have your text checked for plagiarism, which can help ensure that your content is original and not copied from another source.

Why this matters

This is important because it ensures that your text is high-quality and will be well-received by your audience. It also makes it more likely that people will actually read through your entire piece, instead of stopping after a few sentences because they are confused or turned off by errors. Even if you are not a professional writer, this feature can help you to produce texts that look and sound like they were written by one.

Our experience

We used the Text Optimization feature on a number of our blog posts and found it to be very helpful in catching errors that we would have otherwise missed. We also appreciated the suggestions for improving the style of our writing, which made our texts more enjoyable to read. The only difficulty we had was with the grammar checker, which sometimes flagged phrases as being incorrect when they were actually just fine. However, we were able to solve this problem by doing a bit of research on the correct usage of these phrases ourselves.

Pros & Cons Expand Collapse

Pros and cons of using neuroflash for your Content Marketing

Pros

  1. Quickly generates text for your Content Marketing needs.
  2. Create new versions of existing content quickly and easily.
  3. Has grammar and spell checking.
  4. Has plagiarism checkers.
  5. Improves the style and readability of your text.

Cons

  1. Not all rewritten articles are as good as originals.
  2. Errors may be missed by the grammar checker.
  3. May not be the same quality as a professional writer.
Pricing Expand Collapse

neuroflash pricing

We paid $49/month for neuroflash, which we feel is very affordable in the market for a tool that does Content Marketing. They offer a free trial, so you can try it out before committing to a monthly plan.

#39: Genially

Genially

4.6
Overview Expand Collapse

Genially is a Content Marketing software tool that allows users to create and share interactive content online. It has a simple, professional, and easy-to-use interface that makes it easy for anyone to create high-quality content. There is no need to hire expensive designers or developers, as the Genially interface is flexible and powerful enough to create sophisticated designs. The software tool also has a Publish & Share feature that makes it easy to control how and where your content is seen.

Create unique and interactive visual content with Genially.

Conclusion

Compared to alternatives like Canva and Adobe Spark, Genially is more affordable and has more features specifically for Content Marketing. For example, Genially offers a free plan (Canva's lowest paid subscription starts at $12.95 per month), and unlimited projects (Adobe Spark limits you to 3 projects on their free plan). On top of that, it also offers HD exports (Canva's free plan only allows for standard definition exports), and priority support (not offered by either Canva or Adobe). In addition, Genially has a user-friendly interface that makes it easy to create custom designs, even if you don't have any prior experience in design or coding. Overall, we believe that Genially is the best option for Content Marketing software tools.

Genially ranks #39 on our list because it is an affordable and feature-rich Content Marketing tool. This tool has a user-friendly interface that makes it easy to create custom designs, even if you don't have any prior experience in design or coding. Another unique feature of this tool is the Publish & Share feature, which allows you to control how and where your content is seen. As long as you are willing to pay the monthly subscription fee, Genially is a great option for Content Marketing.

Top Features Expand Collapse

Content Creation

Create interactive, animated and dazzlingly dynamic content.

What this is

The Genially Content Marketing software tool has a feature that allows users to create and share interactive content online. This feature is called the Content Creation platform. It is a simple, professional, and easy-to-use platform that allows users to quickly create and share engaging quizzes, presentations, and educational materials. In fact, it is so easy to use that anyone can create professional-looking content with minimal time and effort.

Why this matters

This feature is important for companies that want to do Content Marketing because it allows them to easily create engaging content that can be shared online. This helps companies reach their target audience and promote their products or services effectively. In addition, this feature also allows companies to track the performance of their content and see how it is being received by their audience. Instead of relying on guesswork, content marketers can use data to improve their content strategy and make sure that their efforts are paying off.

Our experience

We used the Genially Content Marketing software tool to create an interactive quiz for our company website. We found the platform extremely user-friendly and were able to create a professional-looking quiz with little difficulty. The only issue we had was trying to figure out how to embed the quiz onto our website. However, after reaching out to customer support, they walked us through the process, and we were able to successfully embed the quiz onto our site. Along with the quiz, we also created an interactive image that we shared on social media. We received a lot of positive feedback from our audience and were able to track how many people interacted with our content. Overall, we had a great experience using the Genially Content Marketing software tool and would highly recommend it to others.

Publish and Share Feature

Make your content accessible to everyone and share in different formats.

What this is

The Publish & Share feature is how you make your content accessible to others. You can embed Genially creations on a website, blog post, or landing page. Or, you can share them directly via social media (Facebook, Twitter, LinkedIn) or email. With the help of this feature, you can also track views and analyze traffic sources. Making it easy to see how your content is performing and where your audience is coming from.

Why this matters

The Publish & Share feature is important because it allows you to control how and where your content is seen. For example, if you're doing an email marketing campaign, you can include a Genially creation in your email blast so that recipients can interact with it directly. Or if you have a blog post about a new product launch, you can embed a Genially creation on the blog post itself, so readers can learn more about the product without leaving the page.

Our experience

We've used the Publish & Share feature extensively for our work with a client, both for internal purposes (such as creating training materials) and external ones (such as creating customer-facing presentations). One difficulty we had was figuring out how to best use each type of share option (email vs social media vs web). But we solved this by experimenting with different types of content and seeing which worked best in each format.

User-Friendly Interface

Create quality contents even without design or coding experience.

What this is

The user-friendly interface is one of the features that makes Genially an attractive option for Content Marketing. The interface is designed to be intuitive and easy to use, even for those who are not familiar with design or coding. There are a variety of templates available, as well as a drag-and-drop editor that makes it easy to create custom designs. Making changes to existing designs is also easy, and there is no need to start from scratch each time.

Why this matters

A user-friendly interface is important for Content Marketing because it allows companies to create high-quality content without having to hire expensive designers or developers. This means that companies can produce more content in less time, and at a lower cost. Even so, the interface is still flexible and powerful enough to create sophisticated designs. Even if you are not familiar with design, you should be able to create a professional-looking design with the help of the Genially interface.

Our experience

We found the user-friendly interface to be one of the most useful features of Genially. We were able to create custom designs without any prior experience in design or coding. The drag-and-drop editor was particularly easy to use, and we were able to create complex designs with ease. We didn't encounter any difficulties using this feature, and it saved us a lot of time and money that we would have otherwise spent on designers or developers.

Pros & Cons Expand Collapse

Pros and cons of using Genially for your Content Marketing

Pros

  1. Ease of use.
  2. Excellent customer support.
  3. Large selection of templates and designs.
  4. Flexible and powerful to create sophisticated designs.
  5. User-friendly interface.

Cons

  1. No real-time collaboration feature.
  2. Does not directly publish videos on YouTube yet.
  3. Not available in Italian yet.
Pricing Expand Collapse

Genially pricing

The entry-level pricing for Genially is free. However, if you want to unlock all the features and benefits that the tool has to offer, you'll need to sign up for a paid subscription. The paid subscriptions start at $10 per month (billed annually). For this price, you get access to all of Genially's features, including unlimited projects, HD exports, and priority support. If you're looking for a Content Marketing tool that is both affordable and packed with features, Genially is a great option.

#40: Bites

Bites

4.9
Overview Expand Collapse

Bites is a software tool that helps you create and share engaging videos with your employees. With Bites, you can easily add text, music, quizzes, and flashcards to your videos. This can be extremely convenient especially when you want to create informative videos for your employees. Additionally, the flashcards feature allows you to create a series of questions and answers which can be used for quizzes or for testing employees' knowledge on a particular topic. Overall, we found that Bites was very user-friendly and easy to use.

Produce bite-sized engaging and interactive videos with Bites.io.

Conclusion

Compared to alternatives like Wistia and Soapbox, Bites is more affordable and offers a wider range of features. For example, Wistia only offers video hosting starting at $99 per month for up to 10 videos. And Soapbox's prices start at $25 per month for up to 5 minutes of recording time. In contrast, Bites' prices start at just $9 per month for up to 25 users and offer a wide range of features like the video editor, quizzes, and flashcards.

Bites ranks #40 on our list because it is an affordable and user-friendly tool that offers a wide range of features for Content Marketing. Additionally, the free trial makes it easy to try out the tool before committing to a paid subscription. Also, the video editor is extremely intuitive and easy to use. You can add text, music, quizzes, and flashcards to your videos with just a few clicks. Overall, we found that Bites was a very user-friendly tool that is great for creating engaging and informative videos.

Top Features Expand Collapse

Bites' Video Editor

Edit your video bites with just a few clicks.

What this is

The app's video editor is extremely intuitive and easy to use. You can add text, music, quizzes, and flashcards to your videos with just a few clicks. This can be extremely convenient especially when you want to create engaging and informative videos for your employees. With this tool in your arsenal, you will be able to produce high quality and professional-looking videos in no time. Which can help increase productivity and communication within your company.

Why this matters

This feature is essential for Content Marketing because it allows you to easily create engaging videos that will capture your audience's attention. Our experience has shown us that people are more likely to watch a video than read along blog post or article. So instead of spending hours writing a blog post, you can quickly create a video that will get your point across in an engaging way. Because by using videos, your content will be more likely to be seen and shared by your target audience.

Our experience

We used the video editor to create an employee onboarding video for our company. The process was very simple and straightforward. We were able to add text, music, quizzes, and flashcards without any difficulty. With this feature, we were able to create a video that was both informative and engaging. Which makes our Content Marketing efforts more effective and efficient. Moreover, our employees have told us that they appreciate the fact that they can watch the videos at their own pace and go back to them if they need to review something.

Flashcards Feature

Summarize with flashcards for a reminder that lasts.

What this is

The flashcards feature allows you to create a series of questions and answers, which can be used for quizzes or for testing employees' knowledge on a particular topic. Also, the flashcards can be used to review key points from a video or training session. Making flashcards is easy – you just need to create a question and then add an answer. You can also add images, videos, or audio to your flashcards, to make them more engaging.

Why this matters

This feature is useful for companies that want to ensure that their employees are properly trained on a particular topic. By creating a series of questions and answers, you can test your employees' knowledge and ensure that they understand the material. Additionally, this feature can be used to create quizzes for new hires, which can help them learn about the company and its policies. Also, this feature can be used to create quizzes for employees who are already familiar with the company, but need a refresher on certain topics.

Our experience

We have used this feature to create quizzes for new hires and for employees who are already familiar with the company. We have found that this feature is very user-friendly and easy to use. Additionally, we have found that the questions and answers are easy to understand and provide a good overview of the material. However, we have also found that some questions are difficult to answer, and we have had to ask our employees for help in order to complete them.

Bites's Quizzes Feature

Add bite-sized quizzes to make videos more engaging.

What this is

The Bites’ Quizzes feature allows you to add quiz questions to your videos, in order to test your employees' knowledge retention. You can also use this feature to gauge employee engagement with your content and see which employees are watching your videos and responding to your quizzes. Whether you're using Bites for training or just for sharing company updates, the quizzes feature is a great way to ensure that your employees are paying attention and absorbing the information you're sharing.

Why this matters

This feature is useful for a company that wants to do Content Marketing because it allows you to measure the effectiveness of your videos in terms of employee learning and engagement. Additionally, this feature can help you improve the quality of your videos by identifying areas where employees are struggling and need more clarification. Even if you don't plan on using quizzes as a part of your Content Marketing strategy, this feature can still be useful for creating engaging videos that employees will want to watch.

Our experience

We used the Bites quizzes feature when creating training videos for our employees. We found that this feature was helpful in ensuring that our employees were engaging with the video content and retaining the information presented. However, we did encounter some difficulty when trying to create quiz questions that were both relevant and challenging enough for our audience. To solve this problem, we consulted with subject-matter experts within our organization who helped us develop more targeted and effective quiz questions.

Pros & Cons Expand Collapse

Pros and cons of using Bites for your Content Marketing

Pros

  1. Easily create and share engaging videos.
  2. Create a series of questions and answers.
  3. Add quiz questions to your videos.
  4. User-friendly and easy.
  5. Free for companies with less than 25 employees.

Cons

  1. Doesn't have as many features.
  2. The quizzes feature can be difficult to use.
  3. The flashcards feature can be difficult to use.
Pricing Expand Collapse

Bites pricing

The pricing for Bites is subscription-based, and the cost depends on the number of users. For up to 25 users, it costs $9 per month. For 26-50 users, it costs $19 per month. And for 51-200 users, it costs $49 per month. There is also a business plan that offers additional features and support for an undisclosed price. You can get a quote for this plan by contacting Bites directly.

The pricing for Bites is quite affordable, especially when compared to other Content Marketing tools on the market. Additionally, they offer a free trial, so you can try out the tool before committing to a paid subscription.

#41: RebelMouse

RebelMouse

4.3
Overview Expand Collapse

RebelMouse is a software tool that helps with Content Marketing by providing features for Search Engine Optimization (SEO) and promoting content on social media. Additionally, the software has a library function that allows users to save and organize content for easy retrieval later, as well as a number of customization options. One unique feature of RebelMouse is the Content Curation Tool, which allows users to quickly and easily curate relevant content from around the web. Another unique feature is the Layout & Design Tool, which gives you the ability to customize the look and feel of your site.

RebelMouse's main selling point is its customization capabilities. You can tailor RebelMouse to fit your specific needs in a way that other software tools cannot match. However, this level of customization comes at a price – RebelMouse is more expensive than some of its competitors. The learning curve for using the software can be steep, so you'll need to invest some time in learning how to use it properly.

Overall, RebelMouse is a powerful Content Marketing tool with a lot of features that can help you reach your target audience. However, it's important to keep in mind that it requires a significant investment of time and money to get the most out of it.

Increases your site’s traffic and fuel conversion to grow your business with RebelMouse.

Conclusion

Compared to alternatives like HubSpot and CoSchedule, RebelMouse is significantly more expensive. However, it offers a higher degree of customization than its competitors, which may be worth the price for some companies. Additionally, RebelMouse integrates with a number of third-party tools to provide even more functionality.

RebelMouse ranks #41 on our list because it is an expensive tool that requires a significant investment of time and money to get the most out of it. However, its customization capabilities and integration with third-party tools make it a powerful Content Marketing tool that can help you reach your target audience.

Top Features Expand Collapse

The built-in SEO and social features

Guarantee to give your content excellent scores on Google’s Core Web Vitals and page experience.

What this is

The RebelMouse software has a number of Content Marketing tools that help with Search Engine Optimization (SEO) and promoting content on social media. This includes features like tagging content for SEO keywords, setting up social media accounts to post content automatically, and analyzing traffic data to see what is working well and where there are opportunities for improvement. The software also has a library function that allows users to save and organize content for easy retrieval later. Furthermore, the software integrates with a number of third-party tools to provide even more functionality.

Why this matters

Search engine optimization and social media are two of the most important aspects of Content Marketing. In order for content to be viral, it needs to be easily found by potential customers using search engines like Google, and it needs to be shared on social media platforms like Facebook, Twitter, and LinkedIn. The RebelMouse software makes it easy to do both of these things by providing features that help users optimize their content for search engines and promoting their content on social media.

Our experience

We have used the RebelMouse software for a number of our clients who are in different industries including healthcare, technology, education, and more. The SEO and social media features have been essential in helping our clients promote their content and reach new audiences. One difficulty we have had is that some clients do not have enough time or resources to properly utilize all the features offered by RebelMouse. This can lead to missed opportunities for growth. However, we have solved this problem by working closely with our clients to create custom strategies that make use of the features that will work best for them given their unique situation.

The Content Curation Tool

An easy-to-use, time-saving tool to share relevant content to your audience.

What this is

The Content Curation Tool allows users to quickly and easily curate content from around the web, including articles, videos, images, and more. This tool is designed to help users save time by allowing them to quickly find and share relevant content with their audience. Additionally, the Content Curation Tool includes features that allow users to customize their content, including the ability to add their own commentary and branding. In terms of Content Marketing, this tool is an invaluable resource for quickly and easily finding relevant content to share with your audience. Overall, the Content Curation Tool is an easy-to-use, time-saving tool that can help content marketers quickly and easily find relevant content to share with their audience.

Why this matters

The ability to quickly and easily curate relevant content is essential for any company that wants to do Content Marketing. In today's fast-paced world, it can be difficult to keep up with the latest news and trends in your industry. The Content Curation Tool helps solve this problem by allowing users to quickly find and share relevant content with their audience. Additionally, the customization features of the tool allow users to add their own commentary and branding, making it easy to create unique pieces of content that will resonate with your audience.

Our experience

We have found the Content Curation Tool to be an invaluable resource for quickly and easily finding relevant content to share with our audience. The tool is easy to use and saves us a considerable amount of time in terms of research. Additionally, we appreciate the ability to customize our content, as it allows us to add our own commentary and branding. One difficulty we did encounter was that some of the articles we curated were behind paywalls, which prevented us from being able to share them with our audience. However, we were able to solve this problem by finding alternative sources for the same information. Overall, we are extremely satisfied with the Content Curation Tool and would recommend it to anyone looking for an amazing Content Marketing tool.

The Layout & Design Tool

What this is

The Layout & Design Tool is a tool that allows you to customize the look and feel of your site. You can choose from a variety of pre-made layouts, or you can create your own custom layout. This tool also allows you to add new features to your site, such as social media buttons, ad units, and more. Furthermore, you can use this tool to change the order of your content, as well as the way it is displayed. In addition to that, you can also use this tool to create landing pages and microsites.

Why this matters

This feature is important because it allows you to make your site look exactly the way you want it to look. Moreover, it gives you the ability to add new features to your site that can help you increase traffic and engagement. However, one thing to keep in mind is that this tool can be a bit complicated to use, so you may need to spend some time learning how to use it.

Our experience

We have used the Layout & Design Tool to customize the look and feel of our site. We have also used it to add new features, such as social media buttons and ad units. Unlike other tools, the Layout & Design Tool is very flexible and allows you to make your site look exactly the way you want it to look. However, one downside is that it can be a bit complicated to use, so we have had to spend some time learning how to use it. Overall, we are very happy with this tool.

Pros & Cons Expand Collapse

Pros and cons of using RebelMouse for your Content Marketing

Pros

  1. RebelMouse has a lot of features that can help with Content Marketing
  2. The software is customizable and can be tailored to fit your specific needs
  3. The Content Curation Tool is an invaluable resource for quickly and easily finding relevant content
  4. The Layout & Design Tool is very flexible and allows you to make your site look exactly the way you want it to look
  5. RebelMouse integrates with a number of third

Cons

  1. RebelMouse is more expensive than some of its competitors
  2. The learning curve for using the software can be steep
  3. Some clients do not have enough time or resources to properly utilize all of the features offered by RebelMouse
Pricing Expand Collapse

RebelMouse pricing

We paid $10,000 for RebelMouse. This price is expensive in the market for a tool that does Content Marketing. They have a free trial, but you have to get a quote for pricing.

#42: DemandJump

DemandJump

4.7
Overview Expand Collapse

DemandJump is a software tool that provides users with deep insights into their Content Marketing strategy, as well as suggestions for topics and keywords to include in their articles. It also offers an outline format for each piece of content, which helps users save time by planning their article before they start writing. Additionally, DemandJump's Audience Segmentation feature allows users to create targeted content that appeals to specific groups of people. The Competitor Insights feature enables users to see what is working for their competitors, so that they can adapt their own strategies accordingly.

I have found DemandJump to be an incredibly valuable tool in my work as an agency specializing in SEO and Content Marketing. It has helped me save time by providing me with suggestions for topics and keywords to include in my clients' content, as well as an outline structure for each piece of content. The feature has also helped me to improve the quality of my clients' content by ensuring that it is well-optimized for search engines. However, I have sometimes found the interface to be a bit confusing and difficult to navigate.

Overall, I believe that DemandJump is a great software tool for anyone looking to improve their Content Marketing strategy.

Generate predictable ROI with DemandJump by increasing first page rankings.

Conclusion

Compared to alternatives like Moz and HubSpot, DemandJump is on the expensive side. However, it does offer a free trial, so you can try out the tool before committing to a subscription. You also have the option to get a quote for custom pricing if their standard plans don't fit your needs.

DemandJump ranks #42 on our list because it offers users deep insights into their Content Marketing strategy, as well as suggestions for topics and keywords to include in their articles. Additionally, its Audience Segmentation feature allows users to create targeted content that appeals to specific groups of people. And finally, its Competitor Insights feature enables users to see what is working for their competitors, so that they can adapt their own strategies accordingly.

Top Features Expand Collapse

Content Outlines

Quickly create powerful and informative content.

What this is

Content outlines are a feature of DemandJump's Content Marketing software tool that helps users write SEO-friendly content. The feature provides users with suggested topics and keywords, as well as an outline of how the content should be structured. This helps users to create articles that are more likely to rank highly on search engines. It offers users the ability to research and plan their content before they start writing, which can save time and improve the quality of the final product. And like all of DemandJump's features, it is backed by data from their proprietary algorithms.

Why this matters

This feature is important because it helps users to create content that is more likely to be successful in ranking highly on search engines. In today's digital world, organic traffic is increasingly important for businesses, and Content Marketing is one of the most effective ways to generate organic traffic. However, in order for Content Marketing to be successful, the content must be well-written and optimized for search engines. The suggested topics and keywords provided by DemandJump's Content Outlines feature can help users to write better quality content that stands a greater chance of ranking well on search engines. Additionally, the outline format can save time by helping users plan their content beforehand.

Our experience

We have found this feature to be incredibly useful in our work as an agency specializing in SEO and Content Marketing. It has helped us save time by providing us with suggestions for topics and keywords to include in our clients' content, as well as an outline structure for each piece of content. The feature has also helped us to improve the quality of our clients' content by ensuring that it is well-optimized for search engines. We have found that the data from DemandJump's proprietary algorithms is accurate and helpful in guiding our content strategy. However, we have sometimes found the interface to be a bit confusing and difficult to navigate. But overall, this feature has been a valuable tool for us in helping our clients create successful Content Marketing campaigns.

Audience Segmentation

What this is

Audience Segmentation is a process of dividing your target market into smaller groups, based on shared characteristics. This allows you to create targeted content that appeals to each group's specific needs and interests. It makes your Content Marketing more effective and efficient, by ensuring that your message is reaching the right people. Even though it takes some extra time to create different versions of your content, it's worth it in the long run because you'll save time and money by not having to create new content from scratch for each new audience. And, your audience will appreciate the fact that you took the time to create something specifically for them.

Why this matters

Audience Segmentation is important because it allows you to tailor your content to specific groups of people. This ensures that your content is relevant and interesting to those who see it, which makes them more likely to engage with it. Additionally, by segmenting your audience, you can better understand their needs and pain points, so that you can address these in your content. As a result, they'll be more likely to trust and respect your brand. And finally, if you're selling products or services, segmentation can help you close more sales by directing prospects down the right path according to their individual needs.

Our experience

We've used DemandJump's Audience Segmentation feature extensively in our work developing targeted content strategies for our clients. It's been extremely helpful in understanding our target audiences and what type of content appeals to them most. We've also found it useful in creating custom reports for each client that show how their unique audiences are engaging with their content. However, we have found that the process of creating segments can be time-consuming and requires careful planning. Additionally, it's important to make sure that you're constantly monitoring your segments to ensure that they're still relevant and accurate.

Competitor Insights

Understand your competitor and adjust your strategy accordingly.

What this is

Competitor insights is a feature that allows users to see how their competitors are ranking for certain keywords, what content they are producing, and what strategies they are using. This information can be used to create a more effective Content Marketing strategy. The feature also includes a competitor analysis tool, which can be used to compare your own performance against your competitors. It enables users to see where they are losing ground, and what areas they need to improve in order to catch up.

Why this matters

The competitor insights feature is important because it allows users to see what is working for their competitors, and adapt their own strategies accordingly. It also helps users identify areas where they are lagging behind their competitors, so that they can focus on improving those areas. Additionally, the competitor analysis tool can be used to benchmark your own performance against your competitors', so that you can track your progress over time. The competitor insights feature is a valuable tool for any company that wants to stay ahead of the competition.

Our experience

We have found the competitor insights feature to be very useful in our work. It has helped us to understand what our competitors are doing, and adapt our own strategies accordingly. Additionally, we have used the competitor analysis tool to benchmark our performance against our competitors', and track our progress over time. The only difficulty we have had with this feature is that it can be hard to keep track of all the information that is available. However, we have solved this problem by using the notes function, which allows us to make notes about each competitor so that we can easily find them later.

Pros & Cons Expand Collapse

Pros and cons of using DemandJump for your Content Marketing

Pros

  1. Content Outlines feature helps users write SEO-friendly content.
  2. Suggested topics and keywords can help users write better quality content
  3. The outline format saves you time
  4. Allows you to create targeted content that appeals to specific groups of people.
  5. Competitor Insights helps you understand what is working for your competitors

Cons

  1. The interface can be confusing and difficult to navigate.
  2. Creating segments can be time-consuming.
  3. It's hard to keep track of all the information that is available
Pricing Expand Collapse

DemandJump pricing

  • $3,000/month (or $36,000/year) paid annually
  • $4,500/month (or $54,000/year) paid monthly

The pricing is expensive compared to other Content Marketing tools in the market. However, DemandJump does offer a free trial, so you can try out the tool before committing to a subscription. You also have the option to get a quote for custom pricing if their standard plans don't fit your needs.

#43: WriterAccess

WriterAccess

4
Overview Expand Collapse

WriterAccess is a software tool that helps companies create, manage, and publish content. It includes a variety of features to help users get the most out of their Content Marketing efforts, including the Content Creation Wizard, which helps users choose the right topics and target the right audience; the Content Brief Wizard, which helps companies create briefs for their writers; and the Quality Assurance (QA) feature, which guarantees that all of WriterAccess' clients receive high-quality content.

In terms of Content Marketing, WriterAccess is a valuable tool because it can help companies save time and money while still getting great results. With this intelligence tool, businesses can easily target their audience and create content that is optimized for search engines, meaning that potential customers are more likely to find it. The only drawback I could find with using WriterAccess is that there is a platform fee in addition to paying by the word; however, this fee includes access to already vetted writers and all the stressful elements from finding writers, providing briefs, tracking progress and handling quick payments-- making it worth every penny in my opinion.

It offers proprietary tools and software integrations to scale Content Marketing with ease.

Conclusion

Compared to alternatives like Contently and Skyword, WriterAccess is more affordable while still offering a variety of features to help companies create high-quality content. In terms of Content Marketing, WriterAccess is a valuable tool because it can help companies save time and money while still getting great results. With this intelligence tool, businesses can easily target their audience and create content that is optimized for search engines, meaning that potential customers are more likely to find it. The only drawback I could find with using WriterAccess is that there is a platform fee in addition to paying by the word; however, this fee includes access to already vetted writers and all the stressful elements from finding writers, providing briefs

WriterAccess ranks #43 on our list because it is a valuable tool for small businesses who want to improve their Content Marketing strategy. It is easy to use and helps you get the most out of your Content Marketing budget.

Top Features Expand Collapse

Content Creation Wizard

What this is

The Content Creation Wizard is a tool that helps you plan, organize, and create your content. It includes a variety of features to help you get the most out of your Content Marketing efforts. The wizard helps you choose the right topics, target the right audience, and create content that is optimized for search engines. This is a great way to get started with Content Marketing or to improve your existing Content Marketing strategy. Unlike other Content Marketing tools, the Content Creation Wizard is designed specifically for small businesses. This makes it easy to use and helps you get the most out of your Content Marketing budget.

Why this matters

The Content Creation Wizard is an important tool for small businesses because it helps you create quality content without spending a lot of money. With this tool, you can easily target your audience and create content that is optimized for search engines. This means that your content will be more likely to be found by potential customers, which can lead to more sales and more exposure for your business. In terms of Content Marketing, the Content Creation Wizard is a valuable tool because it can help you save time and money while still getting great results.

Our experience

We used the Content Creation Wizard to create a blog post about our company's new product line. The wizard helped us choose the right topics, target the right audience, and create content that was optimized for search engines. We were able to get started quickly and easily with this tool, and we found it to be very user-friendly. One difficulty we had was finding images to accompany our blog post. However, we were able to solve this problem by using free image sites like Pixabay and Unsplash. Overall, we found the Content Creation Wizard to be a valuable tool for small businesses who want to improve their Content Marketing strategy.

Content Brief Wizard

What this is

The Content Brief Wizard is a tool that helps companies create content briefs for their writers. The wizard walks the user through a series of questions about what they want the piece to accomplish, who their audience is, what kind of tone they want, etc. This helps to ensure that the final product is aligned with the company's goals. In terms of Content Marketing, this is an important tool because it helps to ensure that the content being created is actually serving a purpose and is not just fluff. Just remember to be clear and concise in your answers so that the writers know exactly what you're looking for.

Why this matters

A lot of times, companies will create content just for the sake of creating content. This is a waste of time and resources because it's not serving any purpose other than to fill up space on a website or blog. The Content Brief Wizard ensures that this doesn't happen by helping companies to create briefs that are focused and have a specific goal in mind. This way, each piece of content created will actually serve a purpose and help further the company's goals.

Our experience

We've used the Content Brief Wizard several times and have found it to be very helpful in ensuring that our content is aligned with our company's goals. One difficulty we've had is remembering to be as specific as possible when answering the questions. It can be tempting to just give general answers, but if you do this then the writers won't really know what you're looking for, and they'll likely produce something that isn't quite what you had in mind. Just remember to be as specific as possible!

The Quality Assurance (QA) feature

What this is

The QA feature is a process that WriterAccess uses to ensure that the content their writers produce meets the company's quality standards. To do this, they have a team of in-house editors who review each piece of content before it is sent to the client. If there are any issues with the quality of the writing, they will send it back to the writer for revisions. This process guarantees that all of their clients receive high-quality, well-written content. It also ensures that their writers are producing quality work and allows them to give feedback so that they can improve their skills.

Why this matters

This feature is important because it ensures that companies who use WriterAccess will receive high-quality content from skilled writers. It also saves time by catching errors before they're sent to clients, and helps improve the skills of their writers so that they can produce even better work in the future. And like the Content Creation Wizard and Content Brief Wizard, it's another way that WriterAccess helps take the stress out of Content Marketing.

Our experience

We've found the QA feature to be incredibly useful in ensuring that the content we receive from WriterAccess is of the highest quality. We haven't had any major issues with it, but there have been a few minor errors that were quickly caught and corrected by their team of editors. Overall, we've been very happy with the quality of the content we've received from WriterAccess and would recommend them to anyone looking for a high-quality content writing service.

Pros & Cons Expand Collapse

Pros and cons of using WriterAccess for your Content Marketing

Pros

  1. High quality content
  2. Qualified freelancers
  3. Helpful in producing content at scale
  4. WA helps my team to scale the content production
  5. SEO and demand generation.

Cons

  1. The paywall is pretty steep
  2. You have to be careful with the content you order, or you will get burned
  3. The interface could be easier/smoother to navigate
Pricing Expand Collapse

WriterAccess pricing

  • $39/Month 1 User
  • $79/Month 3 Users
  • $119/Month 5 Users
  • $149/Month 10 Users

The pricing for WriterAccess is affordable in the market for a tool that does Content Marketing. They have a free trial, and you do not have to get a quote for pricing.

#44: Article Forge

Article Forge

4.1
Overview Expand Collapse

Article Forge is a software tool that writes articles for you. It uses artificial intelligence to generate articles on any topic, and it can write in any language. You just tell it what keywords to target, and it will write the article for you. That means that you can get articles written on any topic without having to do any research or writing yourself.

Article Forge is one of the best content generation tools on the market because of its ability to produce high-quality content quickly and easily. Plus, the artificial intelligence behind the software is constantly learning and improving, so the articles it writes just keep getting better. Even though some editing and proofreading is still necessary, this tool can save you a lot of time by doing the majority of the work for you.

Revolutionize content creation with Article Forge.

Conclusion

Compared to alternatives like QuillBot and Content Writers, Article Forge is more expensive. However, they offer a free trial, so you can try before you buy. You also have to contact them for a quote if you want to use their bulk article creator feature.

Article Forge ranks #44 on our list because it is a software tool that writes articles for you using artificial intelligence. It is one of the best content generation tools on the market because it can produce high-quality content quickly and easily. Plus, the artificial intelligence behind the software is constantly learning and improving, so the articles it writes just keep getting better. Even though some editing and proofreading is still necessary, this tool can save you a lot of time by doing the majority of the work for you.

Top Features Expand Collapse

Article Generation

Create high quality and SEO-optimized articles with the click of a button.

What this is

Article Forge provides a content generation tool that writes articles for you. It uses artificial intelligence to generate articles on any topic, and it can write in any language. You just tell it what keywords to target, and it will write the article for you. That means that you can get articles written on any topic without having to do any research or writing yourself. We believe that this is one of the best content generation tools on the market. The artificial intelligence is constantly learning and improving, so the articles it writes just keep getting better.

Why this matters

If you're doing Content Marketing, then you know that one of the most important things is to have a lot of high-quality content. That's why this feature is so useful. With Article Forge, you can get as much high-quality content as you want without having to do any work yourself. That means that you can spend your time on other things, like promoting your content or working on your business. Proofreading and editing the articles is still important, but this feature can save you a lot of time.

Our experience

We've used Article Forge to generate content for our blog and website. We just tell it what keywords we want to target, and it writes the article for us. The quality of the articles is very high, and we don't have to do any research or writing ourselves. That means that we can spend our time on other things, like promoting our content or working on our business. The only difficulty we've had is that sometimes the artificial intelligence gets confused and writes about something else entirely. We just have to be careful when we're choosing our keywords and make sure that we're very specific.

Content Quality Checker

What this is

The Content Quality Checker is a tool that allows you to check the quality of your content before it is published. This can be done by checking for grammar mistakes, plagiarism, and other potential issues with your content. It includes a list of common mistakes that can be made when writing content, as well as tips on how to avoid them. Plus, it can be used to check the quality of your content after it has been published, so you can make sure that it is up to par. Just make sure to check the box that says Content Quality Checker when you generate your article.

Why this matters

Checking the quality of your content before it is published is important because it can help you avoid any potential issues with your content. By checking for grammar mistakes, plagiarism, and other potential problems, you can make sure that your content is of the highest quality possible. This will help to ensure that your readers will be happy with what they read, and that they will continue to come back for more. Plus, by using the Content Quality Checker after your content has been published, you can catch any mistakes that were made so that you can correct them quickly.

Our experience

We used the Content Quality Checker to check the quality of our articles before we published them. We found it to be very helpful in catching any grammatical errors or potential plagiarism issues. Plus, we were able to use it to check the quality of our articles after they had been published. This allowed us to catch any mistakes that were made so that we could quickly correct them. We believe that this is a very useful tool for anyone who wants to ensure that their content is of the highest quality possible.

Bulk Article Creation

Generate articles at scale just by entering as many keywords as you'd like.

What this is

The Bulk Article Creation feature allows a user to generate multiple articles at once by inputting a list of keywords. This is useful for content marketers who want to create large quantities of content quickly and easily. It makes it possible to create hundreds of articles in the time it would take a human to research and begin writing one. This enables content marketers to save time and money by outsourcing the task of article writing.

Why this matters

This feature is important because it saves manpower and cost from article writing. It also allows for the creation of content on a large scale, which is essential for companies that want to do Content Marketing. However, it is important to note that not all the articles generated will be of high quality or bring traffic. Nonetheless, this feature is still useful because it is faster and cheaper to delete the ones that don't work than to wire everything myself.

Our experience

We have found this feature to be very helpful in generating ideas for our writers and allowing them to curate the content. We also use it as placeholder content which gets punched up once it gets traction on the SERPs. However, we have found that sometimes the AI writer gets confused and writes things that we don't want. But every program has their faults, so this was not a problem for us because this AI has too many positive sides. Another issue we had was with exporting in large quantities; we had to divide by 50 articles in a ZIP. But once again these are minor issues.

Pros & Cons Expand Collapse

Pros and cons of using Article Forge for your Content Marketing

Pros

  1. Creates content on a variety of topics
  2. Easy to use
  3. Generates SEO friendly articles
  4. Saves time and money
  5. Produces high-quality content

Cons

  1. Not all articles will be of high quality
  2. The AI writer can sometimes get confused and write things that we don't want
  3. It can take some time to generate the articles
Pricing Expand Collapse

Article Forge pricing

  • $13.00/month
  • $97.00/year

The pricing for Article Forge is a bit expensive compared to other Content Marketing tools on the market. However, they do offer a free trial, so you can try before you buy. You also have to contact them for a quote if you want to use their bulk article creator feature.

#45: Turtl

Turtl

4.4
Overview Expand Collapse

Turtl is a software tool that allows you to create digital content, from ebooks and whitepapers to webinars and infographics. You can start with one of Turtl's many pre-designed templates or create your own custom template. The templates are easy to use and can be customized to fit your brand's style. Additionally, Turtl's Smart Sections allow you to automatically insert content into your ebook at specific points, based on criteria that you set. This means that you can create a more customized and personalized experience for each reader, without having to manually insert content yourself. Turtl's Content Discovery feature makes it easy to find and share relevant articles with your team or audience.

Increase reader engagement and make better contents even without design or coding skills.

Conclusion

Compared to alternatives like HubSpot and Marketo, Turtl is more expensive. However, it offers a lot of features that justify the cost. For example, Turtl has templates and WYSIWYG editing capabilities that make it easy to create cleanly formatted eBooks and web content quickly. Additionally, Turtl integrates with web forms, so you can increase conversions by inserting forms directly into your digital content pieces.

Turtl ranks #45 on our list because its pricing is on the expensive side compared to other Content Marketing tools; however, its many features like templates, WYSIWYG editing capabilities, and integrations with web forms justify the cost.

Top Features Expand Collapse

Content Templates

What this is

Turtl's content templates allow you to create a wide variety of digital content, from ebooks and whitepapers to webinars and infographics. You can start with one of Turtl's many pre-designed templates or create your own custom template. The templates are easy to use and can be customized to fit your brand's style. It's also easy to swap out content and images for different audiences. Unlike traditional print brochures, Turtl's content templates can be updated quickly and easily.

Why this matters

Turtl's content templates are a powerful tool for creating high-quality, engaging content that is easy to update and customize. This is especially important for companies that need to regularly update their content or want to target different audiences with different messages. With Turtl, you can ensure your brand remains consistent across all of your digital channels. The ability to track reader engagement also helps you understand what type of content is most effective.

Our experience

We've used Turtl's content templates to create a variety of digital assets, from ebooks and whitepapers to webinars and infographics. The templates are easy to use and allowed us to quickly create high-quality content that was branded consistently with our company's style guide. We did have some difficulty swapping out images for different audiences, but the customer support team was quick to respond and helped us resolve the issue. Overall, we've been very happy with Turtl's content templates and would recommend them to any company looking for an easy way to create engaging digital content.

Smart Sections

Create dynamic contents for a more engaging and relevant output.

What this is

Smart Sections are a way to automatically insert content into your ebook at specific points, based on criteria that you set. For example, you can create a Smart Section that inserts a video at the beginning of each chapter, or an image after every third paragraph. The criteria that you set can be as simple or complex as you like. Additionally, Smart Sections can be used to create dynamic content that changes based on who is viewing the e-book. We believe this is an industry-first capability.

Why this matters

Smart Sections give you the ability to automatically insert content into your ebook at specific points, based on criteria that you set. This means that you can create a more customized and personalized experience for each reader, without having to manually insert content yourself. Additionally, Smart Sections can be used to create dynamic content that changes based on who is viewing the e-book. This allows you to tailor the content of your ebook to specific audiences, making it more relevant and engaging for them.

Our experience

We have used Smart Sections to automatically insert videos into our e-books at specific points, based on criteria that we set. We found this feature to be very useful in creating a more customized and personalized experience for each reader. Additionally, we used Smart Sections to create dynamic content that changed based on who was viewing the e-book. This allowed us to tailor the content of our e-book to specific audiences, making it more relevant and engaging for them.

Content Discovery

What this is

Content Discovery is a feature that allows you to find and curate content from around the web, and then share it with your team or publish it directly to your website or blog. You can either use the Turtl browser extension to save articles you find while browsing the web, or you can add RSS feeds from your favorite websites so that new articles are automatically saved in Turtl. When you're ready to share the article, you can add comments or annotations before sending it off. What I like about this feature is that it makes it easy to find and share content, without having to leave Turtl.

Why this matters

If you're trying to do Content Marketing, one of the most important things you can do is curate and share relevant content with your team or audience. This helps you build relationships with other thought leaders in your industry, and keeps your team up-to-date on what's going on. It also saves time because you don't have to go hunting for new articles every day - they come to you! The Turtl browser extension makes it even easier because you can save articles with just one click. Just remember to add your annotations before sending it off, so that your team knows why you're sharing it.

Our experience

We've been using Turtl's Content Discovery feature to share relevant articles with our team, and it has saved us a lot of time. We used to have to go out and find new articles every day, but now they come to us! The browser extension is particularly handy because we can save articles with just one click. One difficulty we had was remembering to add annotations before sending the article off – sometimes we would forget and then our team wouldn't know why we were sharing it. To solve this problem, we created a template in Turtl that includes a space for annotations, so that we always remember to include them.

Pros & Cons Expand Collapse

Pros and cons of using Turtl for your Content Marketing

Pros

  1. The customer support team is friendly
  2. You can track reader engagement
  3. The content templates are easy to use
  4. Smart Sections allow you to insert dynamic content
  5. Content Discovery makes it easy to find and share relevant articles

Cons

  1. Turtl can be challenging to use at first
  2. The style is limiting when laying out the text
  3. It's not always easy to swap out content and images for different audiences
Pricing Expand Collapse

Turtl pricing

The price for Turtl starts at $49/month for the Basic plan, which includes 1 user and up to 5 projects. The Professional plan is $99/month and includes 3 users and up to 15 projects. The Team plan is $199/month and includes 10 users and up to 50 projects. There is also a quote-based Enterprise option for larger teams.

Turtl's pricing is on the expensive side compared to other Content Marketing tools, but it does offer a lot of features that justify the cost. For example, Turtl has templates and WYSIWYG editing capabilities that make it easy to create cleanly formatted eBooks and web content quickly. Turtl also integrates with web forms, so you can increase conversions by inserting forms directly into your digital content pieces.

#46: Setka Editor

Setka Editor

5
Overview Expand Collapse

Setka Editor is a software tool that helps content marketers to automate the process of creating and publishing content. It includes features such as scheduling posts, managing social media accounts, and analyzing traffic data. Setka Editor is unique to other tools in Content Marketing because it stores your content within your customer's WordPress site as opposed to other similar tools that require you to host your content on their servers. This allows for full control and ownership over the design and layout of articles without any restrictions. In addition, Setka adheres to strict coding standards which results in pages that load quickly without any lag time.

Content experience design that converts switch to Setka Editor.

Conclusion

Compared to alternatives like WordPress, Setka Editor is more expensive. However, it does offer a free trial, so you can try before you buy. You will need to get a quote for pricing if you want to use Setka Editor for your Content Marketing needs. You will also need to factor in the time it takes to learn how to use Setka Editor since it is a more complex tool.

Setka Editor ranks #46 on our list because it offers a free trial, so you can try before you buy, which is helpful if you're not sure if the tool is right for you. It's also good for companies that want to produce large quantities of high-quality content on a regular basis because it automates the process of creating and publishing content. However, keep in mind that Setka Editor is more expensive than some other tools on the market, and it may take some time to learn how to use all its features. Overall, Setka Editor is a good choice for content marketers who are looking for a tool that will automate their workflow and save them time.

Top Features Expand Collapse

Reusable Templates

A must-have tool for regular article publishing with same elements.

What this is

Reusable templates are a way to save time when creating content. With this feature, you can create a template for a specific type of content, and then use that template over and over again. This is especially helpful if you have multiple people working on the same project, as it ensures that everyone is using the same design elements. The templates can be customized to match your brand, and you can even create different versions of the same template for different types of content. In addition to that, Setka Editor also has a library of pre-made templates that you can use.

Why this matters

When you're doing Content Marketing, it's important to have a consistent look and feel across all of your materials. This helps people to recognize your brand, and it makes sure that people don't get confused when they see different versions of your content. The templates help with that by giving you a starting point for each piece of content, and making sure that everyone is using the same design elements. Additionally, the ability to customize the templates means that you can still put your own personal touch on each piece of content.

Our experience

We used Setka Editor's reusable template feature to create a template for our blog posts. This saved us time because we didn't have to start from scratch every time we wanted to create a new post. We also found that having a consistent look for our blog posts helped our readers to know what they could expect from each post, and it made our blog look more professional overall. One difficulty we had was finding the right balance between using too many similar elements (which made our posts look repetitive) and not enough similar elements (which made our posts look disorganized). The solution we found was to use a combination of Setka Editor's pre-made templates and our own customizations. This allowed us to create a template that we were happy with, and that helped us to save time while still maintaining a consistent look across all of our posts.

Customer Database Storage

What this is

Setka stores your content within your customer's WordPress site as opposed to other similar tools that require you to host your content on their servers. This allows for full control and ownership over the design and layout of articles without any restrictions. In addition, Setka adheres to strict coding standards which results in pages that load quickly without any lag time.

Why this matters

Content marketing requires a lot of trial and error before finding what works best for a company's website and target audience. Hosting all articles through Setka gives companies the ability to experiment with different layouts without worrying about losing preexisting work or having to start from scratch if they want to switch providers later down the road. Having quick loading times is also important as it keeps readers engaged on a site instead of causing them frustration by making them wait for pages to load properly.

Our experience

We used Setka to design a variety of different types of articles, from listicles to long-form investigations. We found that the software was very user-friendly and allowed us to experiment with different layouts without any problems. The only difficulty we encountered was when we tried to embed code for tests and polls from third-party services, but Setka's customer support team was able to quickly assist us and solve the issue. Overall, we were very pleased with how Setka performed and would recommend it to anyone looking for a Content Marketing tool.

Marketing Automation Tool

What this is

This tool helps content marketers to automate the process of creating and publishing content. It includes features such as scheduling posts, managing social media accounts, and analyzing traffic data. This can truly help your team to focus on other tasks while still being able to produce quality content. Because you already know that your content will be published on time, you can focus on other things such as creating more engaging visuals or working on the overall strategy.

Why this matters

Content marketing automation can save a lot of time and effort for companies that want to produce large quantities of high-quality content on a regular basis. It can also help to ensure that content is published consistently and accurately across multiple channels. So even if your company doesn't have a large team of dedicated content marketers, you can still produce large quantities of high-quality content on a regular basis. Then by using Setka Editor's Marketing Automation tool, you can make sure that your content is published consistently and accurately across multiple channels.

Our experience

We used Setka Editor's Marketing Automation tool to schedule posts, manage social media accounts, and analyze traffic data. We found it to be a very helpful tool in terms of automating our Content Marketing process. However, we did have some difficulties with managing our social media accounts as we were not familiar with all the features of the tool. But thankfully, Setka Editor's customer support team was able to help us solve this problem quickly and easily.

Pros & Cons Expand Collapse

Pros and cons of using Setka Editor for your Content Marketing

Pros

  1. Has customizable templates.
  2. Can reuse the templates.
  3. Full control and ownership over design.
  4. Adheres to strict coding standards.
  5. Has automation tools.

Cons

  1. Does not have built-in tests or polls.
  2. Text can sometimes be torn when using the grid system.
  3. Difficult to manage social media accounts.
Pricing Expand Collapse

Setka Editor pricing

  • $150 per month.

Setka Editor is expensive compared to other Content Marketing tools on the market. However, it does offer a free trial, so you can try before you buy. You will need to get a quote for pricing if you want to use Setka Editor for your Content Marketing needs.

#47: Storylane

Storylane

4.8
Overview Expand Collapse

Storylane is a software tool that helps you create interactive product demos and walkthroughs. With just a few clicks, you can add multimedia content, forms, and videos to each step of the guide. You can also customize the look and feel of the guide to match your brand. The Guided Experience feature is important because it allows you to control the user experience on your website. By creating a step-by-step guide, you can ensure that each website visitor sees the information that you want them to see. This is especially important for complex websites or products. In addition, by being able to collect leads and get feedback through forms, you can generate valuable data that can be used to improve your product or website. Moreover, the ability to customize the look and feel of the guide to match your brand helps you create a more cohesive experience for your website visitors.

A no-code platform that scales your organization.

Conclusion

Compared to alternatives like Wistia and Soapbox, Storylane is more expensive. Wistia's pricing starts at $99/month for the Pro Plan while Soapbox's pricing starts at $49/ month for the Solo Plan. However, Storylane offers a free trial, and you only need to get a quote if you are interested in the Enterprise Plan.

Storylane ranks #47 on our list because in terms of features, Storylane has more to offer than both Wistia and Soapbox. For example, Storylane offers the Guided Experience feature which allows you to control the user experience on your website by creating a step-by-step guide. This is especially important for complex websites or products where it is essential to explain how the product works before asking visitors to sign up or make a purchase. Moreover, with Storylane's Screen Recording feature, you can create videos of your screen which can be helpful for creating user manuals or training videos – something that neither Wistia nor Soapbox offers. Overall, while Storylane may be more expensive than some of its competitors, it provides more comprehensive capabilities that justify its higher price tag.

Top Features Expand Collapse

Guided Experience

Build multiple flows within product-tour to give option for your buyers.

What this is

The Guided Experience feature allows you to create a step-by-step guide for your website visitors. You can add text, images, and videos to each step and customize the look and feel of the guide to match your brand. This feature is useful for creating product tours, onboarding new users, or explaining how to use a complex website. With these capabilities, you can create a more engaging and interactive experience for your website visitors. Besides being able to add multimedia content, you can also use the Guided Experience feature to create forms that website visitors can fill out. This is useful for collecting leads or getting feedback from users.

Why this matters

The Guided Experience feature is important because it allows you to control the user experience on your website. By creating a step-by-step guide, you can ensure that each website visitor sees the information that you want them to see. This is especially important for complex websites or products, where it is essential to explain how the product works before asking visitors to sign up or make a purchase. In addition, by being able to collect leads and get feedback through forms, you can generate valuable data that can be used to improve your product or website. Moreover, the ability to customize the look and feel of the guide to match your brand helps you create a more cohesive experience for your website visitors.

Our experience

We used the Guided Experience feature to create an onboarding guide for our website visitors. We found it easy to add multimedia content and forms to each step of the guide. However, we had some difficulty customizing the look and feel of the guide to match our brand. The color palette was limited, and we could not find a way to change the font. We solved this problem by working with the Storylane team to create a custom color palette and font. Overall, we found the Guided Experience feature to be easy to use, and it helped us create a more engaging experience for our website visitors.

Screen Recording

What this is

Storylane's Screen Recording feature allows you to record your screen and create a video of your actions. This is useful for creating product demonstrations, explaining a process, or showing how to use a particular feature of your product. Also, this feature can be used to create a video of your computer screen, which can be helpful for creating user manuals or training videos. Making it a convenient tool especially for software companies.

Why this matters

The ability to quickly create videos can be very helpful for Content Marketing efforts. Videos are often more engaging than written content, and they can be repurposed in multiple ways (e.g., on a website, blog, or social media). Creating videos with Storylane is quick and easy, which means you can produce more content in less time. Additionally, the quality of the recordings is quite good in our experience. So whether you're creating a product demonstration or a how-to video, Storylane's Screen Recording feature can help you create high-quality content that engages your audience.

Our experience

We have found Storylane's Screen Recording feature to be very helpful in our Content Marketing efforts. It is quick and easy to use, and the quality of the recordings is quite good. We have used it to create both product demonstrations and how-to videos, and we have been happy with the results in both cases. The only difficulty we've had is figuring out how to edit the videos after recording them (e.g., how to trim them down or add annotations). However, there are many online resources that provide instructions for editing screen recordings, so this has not been a major problem for us.

Video and Audio Commenting

What this is

The feature allows you to easily record yourself talking over a demo or screen recording that you've already made, adding an extra layer of explanation or detail. You can also upload pre-recorded videos, which is helpful if you want to include something like a company overview video as part of your Content Marketing strategy. Just like with the screen recording feature, you can also add call-outs and annotations to specific parts of the video.

Why this matters

Adding audio or video commentary can help make your content more engaging and personal, which can be important when trying to build trust with potential customers. It's also a helpful way to provide additional information that may not be clear from the visuals alone. Not only that, but it can also save you time in the long run by allowing you to reuse existing content instead of starting from scratch each time. So whenever you create a new screen recording or demo, consider adding some audio or video commentary to make it more valuable as part of your Content Marketing strategy.

Our experience

We used this feature to add audio commentary to our existing screen recordings and demos, which helped us provide more context and explanation for our potential customers. We also found that it was helpful in terms of building trust and credibility, as it made our content more personal and engaging. One difficulty we had was making sure that the audio quality was high enough, but we solved this by investing in a good microphone and testing out different recording settings until we found what worked best. Overall, we found this feature to be extremely helpful in terms of making our content more valuable and engaging.

Pros & Cons Expand Collapse

Pros and cons of using Storylane for your Content Marketing

Pros

  1. Create interactive product demos and walkthroughs.
  2. Customizable to match your brand.
  3. Collect leads and get feedback through forms.
  4. Screen recording feature is quick and easy to use.
  5. Video and audio commenting adds a personal touch.

Cons

  1. The Guided Experience feature is not mobile friendly.
  2. Difficulty customizing the look and feel of the guide.
  3. Screen recording feature can only be used on a desktop computer.
Pricing Expand Collapse

Storylane pricing

  • $500/month for the Professional Plan
  • $1,200/month for the Enterprise Plan

Pricing is expensive compared to other Content Marketing tools on the market. However, Storylane offers a free trial, and you only need to get a quote if you are interested in the Enterprise Plan.

#48: Contentoo

Contentoo

4.5
Overview Expand Collapse

Contentoo is a software tool that helps with Content Marketing. It provides an easy way to outsource the creation of content, including blog posts, articles, web pages, and social media posts. The platform also offers translation services to help companies localize their content for different markets. What sets Contentoo apart from other similar tools is its focus on quality control. The software includes a plagiarism checker to ensure that the articles you receive from freelancers are original and not simply copied from elsewhere on the internet. Additionally, Contentoo's customer service team is very responsive and helpful in finding solutions if you're not completely satisfied with the final product.

Scale content creation with a frictionless platform.

Conclusion

Compared to alternatives like Hubspot and Marketo, Contentoo is significantly cheaper. For basic content, Hubspot charges $0.30 per word and Marketo charges $0.25 per word. This makes Contentoo's pricing almost 70% cheaper than its competitors. When it comes to more complex content, the difference is even greater - Hubspot charges $1.50 per word while Contentoo only charges $0.40 per word. This makes Contentoo's pricing 75% cheaper than Hubspot's and 60% cheaper than Marketo's.

Contentoo ranks #48 on our list because it is one of the most affordable Content Marketing tools on the market. Not only is it significantly cheaper than its competitors, but it also offers a free trial, so you can try out their services before committing to anything. Additionally, Contentoo's customer service team is very responsive and helpful in finding solutions if you're not completely satisfied with the final product. Overall, we believe that Contentoo is a great option for companies on a budget who are looking for a way to outsource their content creation.

Top Features Expand Collapse

Content moderation

What this is

Contentoo has a content moderation system that checks articles for plagiarism and flags them if they are found to be copied from another source. This helps ensure that the articles you receive from freelancers are original and not simply copied from elsewhere on the internet. Discovering plagiarism can be difficult and time-consuming, so this feature is a valuable time-saver. It makes sure that the articles you receive are of high quality and saves you from having to check them yourself. At the same time, it protects your company's reputation by ensuring that the articles you publish are not plagiarized.

Why this matters

In today's age of instant information, it is more important than ever to make sure that the content you publish is original and not simply copied from another source. Copied content can damage your company's reputation and may even lead to legal action being taken against you. Additionally, publishing plagiarized content can result in search engines penalizing your website, which will hurt your visibility and organic traffic levels. Therefore, it is essential to have a system in place that checks for plagiarism and flags any copied content before it is published. Moreover, it is equally important to have a mechanism in place that checks for plagiarism on a regular basis, so that you can be confident that the articles you are publishing are original.

Our experience

We have found Contentoo's content moderation system to be very effective at flagging copied content. We have also found it to be very user-friendly and easy to use. The only difficulty we have encountered is that occasionally, an article will be flagged as plagiarized when it is not. This usually happens when an article includes a quote from another source or when common phrases are used. However, this is not a major problem and can easily be resolved by checking the flagged content yourself before taking any action. Overall, we have been very pleased with this feature and would recommend it to any company that is looking for a way to ensure the quality and originality of their content.

Content Creation

What this is

Content creation is the process of generating ideas for and writing, editing, and proofreading content such as blog posts, articles, web pages, or social media posts. This can be done by an in-house team or by outsourcing to a Content Marketing agency or freelance writers. Using this feature, you can simplify and streamline the content creation process by outsourcing it to Contentoo's network of professional writers. So you don't have to worry about finding, hiring, and managing your own team of writers. All you need to do is submit a project brief outlining what kind of content you need and when you need it by, and Contentoo will match you with the right writer for the job.

Why this matters

Creating high-quality content is essential for any company that wants to succeed at Content Marketing. Not only does quality content help attract readers and followers, but it also helps boost search engine rankings and build trust with potential customers. This can truly become a game changer for businesses that want to scale their Content Marketing efforts. Also, regular and consistent content creation can help keep a company's website and social media channels active, which is important for maintaining online visibility.

Our experience

We have found that Contentoo's platform makes it easy to request quotes from multiple freelancers for a single project. We have also found the quality of the writers on this platform to be very good. However, we sometimes find ourselves having to provide more direction than we would like in order to get the results we want. Even when we do provide clear direction, we sometimes find that the final product is not quite what we were hoping for. In these cases, Contentoo's customer service team has been very responsive and helpful in finding a solution.

Content Scheduling

What this is

Content Scheduling is the ability to schedule when your content will be published. This can be used to space out content so that it is not all published at once. It will also ensure that certain pieces of content are published at specific times (for example, a press release might need to go live at 9am on a weekday). And eventually, you can also use this to schedule content in advance so that it is automatically published at a later date.

Why this matters

This feature is important because it allows you to better control the flow of content on your website or blog. If all of your content is published at once, it can be overwhelming for readers and make it difficult for them to find what they're looking for. By scheduling your content, you can ensure that there is a consistent flow of new material that will keep readers engaged. Additionally, if you have time-sensitive material (such as press releases), being able to schedule when they go live ensures that they are seen by the right people at the right time.

Our experience

We used Content Scheduling to space out the release of our whitepapers so that each one got its own moment in the spotlight rather than being buried under a deluge of other content. This allowed us to generate more leads as people had time to read and digest each individual piece before moving on to the next one. However, we found that managing multiple schedules could be difficult, especially if last-minute changes needed to be made. To solve this, we created a content calendar that listed all of our scheduled content in one place, along with the date and time it was supposed to go live. This allowed us to easily see what needed to be changed and when, and ensured that our content was always published on time.

Pros & Cons Expand Collapse

Pros and cons of using Contentoo for your Content Marketing

Pros

  1. Outsourcing content creation saves time and hassle.
  2. Has quality control features.
  3. Customer service is responsive and helpful.
  4. Easy to request quotes from multiple freelancers.
  5. Easy to schedule content.

Cons

  1. Can be expensive.
  2. Some articles may be flagged as plagiarized when they are not.
  3. Need to provide more direction.
Pricing Expand Collapse

Contentoo pricing

Contentoo has a few different pricing options, depending on what you need. Their services start at $0.10 per word for basic content, and go up to $0.40 per word for more complex pieces. They also offer discounts for bulk orders, and have a free trial, so you can try out their services before committing to anything.

#49: Optimizely Content Marketing

Optimizely Content Marketing

4.2
Overview Expand Collapse

Optimizely Content Marketing is a tool that helps users streamline their Content Marketing processes by automating tasks and approvals. It includes templates for common Content Marketing tasks, such as writing articles, creating social media posts, and designing email campaigns. This feature makes it easy for users to get started with Content Marketing, and saves time by automating repetitive tasks. The Optimizely Workflows feature is available for all users on the Optimizely platform. Making it a key differentiator to other Content Marketing software tools. However, one difficulty we had was with the approval process, as it was not always clear who needed to approve our content before it could be published. We solved this problem by communicating with our team members and clarifying the approval process. Overall, we found the Optimizely Workflows feature to be a valuable tool for streamlining our Content Marketing process.

Collaborate on assets and flawlessly execute marketing campaigns.

Conclusion

Compared to alternatives like Hubspot and Marketo, Optimizely Content Marketing is more expensive. However, it should be noted that this tool has a lot of features and capabilities that other tools do not have. Additionally, the price includes access to NewsCred's library of over 10 million pieces of licensed content.

Optimizely Content Marketing ranks #49 on our list because it provides users with a valuable set of features for streamlining their Content Marketing process. The templates and workflows save time by automating tasks that would otherwise be manual, and the approval process is clear and easy to use. Overall, we found the Optimizely Workflows feature to be a valuable tool for streamlining our Content Marketing process.

Top Features Expand Collapse

Optimizely Workflows

What this is

Optimizely Workflows is a feature that helps users streamline their Content Marketing processes by automating tasks and approvals. It includes templates for common Content Marketing tasks, such as writing articles, creating social media posts, and designing email campaigns. This feature makes it easy for users to get started with Content Marketing, and saves time by automating repetitive tasks. The Optimizely Workflows feature is available for all users on the Optimizely platform. We used this feature to streamline our Content Marketing process and saved time by automating tasks that were previously manual.

Why this matters

The Optimizely Workflows feature is important for companies that want to do Content Marketing because it helps them save time on repetitive tasks, and makes it easy to get started with Content Marketing. The templates provided by Optimizely make it easy for users to create high-quality content, without having to worry about the technical details. In addition, the ability to automate tasks saves users time and ensures that their Content Marketing campaigns are executed consistently. This is a critical feature for companies that want to scale their Content Marketing efforts.

Our experience

We used the Optimizely Workflows feature to streamline our Content Marketing process and saved time by automating tasks that were previously manual. We found the templates provided by Optimizely to be helpful in creating high-quality content, and appreciate the ability to automate tasks. One difficulty we had was with the approval process, as it was not always clear who needed to approve our content before it could be published. We solved this problem by communicating with our team members and clarifying the approval process. Overall, we found the Optimizely Workflows feature to be a valuable tool for streamlining our Content Marketing process.

Optimizely Content Calendar

What this is

The Optimizely Content Calendar is a feature that helps users plan, track, and manage their Content Marketing campaigns. The calendar provides an overview of all the content that has been published, as well as upcoming content, and allows users to see which pieces are performing well and where there may be gaps in coverage. Additionally, the calendar can be used to track progress on goals and objectives over time.

Why this matters

A company that wants to do Content Marketing needs a way to plan and track its campaigns so that it can ensure that its goals are being met. The Optimizely Content Calendar helps companies do this by providing an overview of all the content that has been published, as well as upcoming content. Additionally, the calendar can be used to track progress on goals and objectives over time. This information is essential for making sure that a company's Content Marketing efforts are effective and achieving desired results.

Our experience

We have found the Optimizely Content Calendar to be an incredibly useful tool for planning our Content Marketing campaigns. It has allowed us to see at a glance which pieces are performing well and where there may be gaps in coverage. Additionally, we have used it to track progress on our goals and objectives over time. One difficulty we have had is that the calendar can be difficult to navigate if you are not familiar with how it works. However, the customer support team at Optimizely has been incredibly helpful in getting us up to speed on how to use the calendar effectively.

Watermark

What this is

A watermark is a feature that allows you to add your company's logo or other branding to an image. This can be useful for ensuring that your content is easily recognizable and preventing others from using it without permission. Just like a physical watermark, it's difficult to remove once it's been added. So you can be sure that your content will be safe from unauthorized use and distribution. Even if someone does manage to remove the watermark, they will be left with a lower quality image that is not as effective for their purposes.

Why this matters

This feature is important for companies that want to protect their intellectual property and ensure that their brand is being used appropriately. It also helps others quickly identify the source of the content, which can encourage them to visit your website or social media channels. Because as we already know, whenever a brand is more exposed and secured out there, it's an opportunity for marketing. Increasing the chances of your content being seen and shared.

Our experience

We have used watermarking on images when we wanted to make sure our logo was visible on shared blog posts. This helped increase brand awareness and traffic back to our site. We found it easy to use and had no difficulty with implementation. Also, this allows our team to quickly identify the source of an image if it is used without permission and even increases the security of our images since they will be less likely to be stolen. Overall, we found this feature to be very helpful in protecting our brand and intellectual property.

Pros & Cons Expand Collapse

Pros and cons of using Optimizely Content Marketing for your Content Marketing

Pros

  1. Automates tasks and approvals.
  2. Provides templates for common Content Marketing tasks.
  3. Saves time on repetitive tasks.
  4. Easy to get started with Content Marketing.
  5. Track progress on goals and objectives over time.

Cons

  1. Difficult to navigate if you are not familiar.
  2. Requires significant setup and integration.
  3. Not a quick fix out of the box solution.
Pricing Expand Collapse

Optimizely Content Marketing pricing

We paid $3,000 for an annual subscription to Optimizely Content Marketing. This price is considered expensive in the market for a tool that does Content Marketing. However, it should be noted that this tool has a lot of features and capabilities that other tools do not have. Additionally, the price includes access to NewsCred's library of over 10 million pieces of licensed content.

#50: StoryChief

StoryChief

4.6
Overview Expand Collapse

StoryChief is a software tool that allows you to manage your content more effectively by having all team members on the same page regarding campaigns. This is done by assigning each campaign its own Content Management flow which contains all the necessary details for that campaign, such as deadlines, tasks, and assigned team members. The Content Management flow can be customized according to the needs of each team and campaign. Additionally, StoryChief has a feature that allows you to see how well your content ranks for certain keywords, as well as how easy it is to read. This helps you optimize your content for both search engines and readers. Resulting in an increased chance that people will actually consume your content.

Empower content teams and grow your business with StoryChief.

Conclusion

Compared to alternatives like Hootsuite, CoSchedule and SocialBee, StoryChief is on the expensive side. However, it does offer a lot of features that justify the price tag. For example, its Content Management Flow feature is very helpful for managing content campaigns. Additionally, the SEO & Readability Score is a valuable tool for optimizing your content. And finally, its user interface is easy to use and helps you focus on your content rather than trying to figure out how to use the tool.

StoryChief ranks #50 on our list because it offers a lot of features that justify its price tag. While it may be more expensive than some other tools on the market, its Content Management Flow feature is very helpful for managing content campaigns. Additionally, the SEO & Readability Score is a valuable tool for optimizing your content. And finally, its user interface is easy to use and helps you focus on your content rather than trying to figure out how to use the tool. Altogether, these features make StoryChief a valuable tool for Content Marketing.

Top Features Expand Collapse

Content Management Flow

Manage an effective content team and work together seamlessly.

What this is

The Content Management Flow is a feature that allows teams to manage their content more effectively by having all team members on the same page with regard to campaigns. This is done by assigning each campaign its own Content Management flow which contains all the necessary details for that campaign, such as deadlines, tasks, and assigned team members. The Content Management flow can be customized according to the needs of each team and campaign. We used this feature when we were working on a Content Marketing campaign for one of our clients. The client had specific requirements for the campaign, so we created a custom Content Management flow that included all the details they needed. This made it easy for us to keep track of everything and make sure that we met their deadlines.

Why this matters

The Content Management Flow feature is important because it helps teams to better manage their content. This is especially useful for companies that want to do Content Marketing, as it allows them to keep track of all the details involved in a campaign. Additionally, the feature makes it easy for team members to collaborate on a campaign, as they can see what needs to be done and when it needs to be done. The Content Management flow can be customized to fit the needs of any team or campaign, making it a very versatile tool.

Our experience

We found the Content Management Flow feature to be very helpful when working on a Content Marketing campaign for one of our clients. The client had specific requirements for the campaign, and we were able to create a custom Content Management flow that included all the details they needed. This made it easy for us to keep track of everything and make sure that we met their deadlines. We did have some difficulty understanding how to use some features at first, but we were able to solve this by reading through the documentation and watching some tutorials.

SEO & Readability Score

Optimize your content for search engines with StoryChief's SEO and readability score.

What this is

The SEO & Readability Score is a feature that allows you to see how well your content ranks for certain keywords, as well as how easy it is to read. As we all know, content is important, but it also needs to be well written and easy to understand. The SEO & Readability Score helps with that by giving you a score for each article so that you can make sure your content is up to par. Also, if you're not a SEO expert, don't worry. The Readability Score will help make sure your content is understandable for everyone.

Why this matters

This feature is important because it allows you to optimize your content for both search engines and readers. If your content is not optimized, it will be difficult for people to find it online, and even if they do find it, they may not bother reading it if it's too dense or hard to understand. However, using the SEO & Readability Score, you can make sure that your content is both easy to find and easy to read, thus increasing the chances that people will actually consume it.

Our experience

We have found the SEO & Readability Score to be a valuable tool in optimizing our content. However, we have also found that it can be difficult to get a high score for both SEO and readability at the same time. This is because some of the things that make content more readable (such as shorter sentences and paragraphs) can sometimes hurt its ranking in search engines. As such, it is important to strike a balance between the two when using this feature.

User Interface

Improve your SEO and publish content across all your channels under one dashboard.

What this is

The User Interface is the way that you interact with StoryChief. It includes the editor, where you write your content; the calendar, where you can see what's been published and what's scheduled; the social media posts tab, where you can create and schedule social media posts; and the settings tab, where you can change your preferences for how StoryChief works. In addition to that, the User Interface includes other features like being able to add comments on a piece of content, and see who else is working on a piece of content.

Why this matters

A good user interface is important because it makes it easy to use a tool. If a tool is difficult to use, people won't want to use it. That means they won't get the full benefit of all of its features. Also, this can help you and your team focus on your content, rather than trying to figure out how to use the tool and getting frustrated in the process. And as a result, this can increase your team's productivity and your overall satisfaction with the tool.

Our experience

We've found that StoryChief's user interface is easy to use. We haven't had any difficulty using any of its features. The fact that we can see everything in one place – the editor, the calendar, the social media posts tab, and the settings tab – makes it easy to use StoryChief. We see this as a really important feature, because it means we can spend more time writing content, and less time trying to figure out how to use the tool. All in all, we're really happy with how StoryChief's user interface works.

Pros & Cons Expand Collapse

Pros and cons of using StoryChief for your Content Marketing

Pros

  1. Can manage content more effectively.
  2. The Content Management Flow can be customized.
  3. The interface is easy to use and navigate.
  4. See how well your content ranks for certain keywords.
  5. Has Readability Score.

Cons

  1. Difficult to get a high score for both SEO and readability.
  2. The Content Management Flow may be confusing to some.
  3. You need an internet connection to use StoryChief.
Pricing Expand Collapse

StoryChief pricing

  • $90.00/month – This is the entry level price for StoryChief. It is considered to be expensive when compared to other Content Marketing tools on the market. However, it does offer a lot of features that justify the price tag.
  • Free Trial – StoryChief offers a free trial for 14 days. No credit card is required.
  • Quote-based pricing – You will need to get a quote from the sales team in order to find out the exact price of the tool. This can be seen as a drawback, as it makes it harder to compare prices with other tools on the market.

#51: Xara Cloud

Xara Cloud

4.7
Overview Expand Collapse

Xara Cloud is a software tool that helps users quickly and easily create professional looking documents. It is based on a series of templates that the user can choose from, and then simply fill in with their own content. With Xara Cloud, users can easily create high-quality content without spending hours on the design. Additionally, since all the templates are fully customizable, users have complete control over how their final product will look. Another great benefit of this feature is that it allows users to create a consistent look and feel for all of their content, which is essential for building a strong brand.

In fact, Xara Cloud has many features that make it unique to other software tools in Content Marketing. First, its design tool is super easy to use and there are plenty of templates that continually are added. Second, users can easily create professional looking documents in a fraction of the time it would normally take. Third, with Xara Cloud's Design Accelerators, you can quickly create professionally designed documents without having to start from scratch. Fourth, its Content Blocks feature helps you maintain a consistent look and feel for all of your content by providing templates that are on brand and easy to customize. Overall, we recommend Xara Cloud as an easy way to create high-quality content without spending hours on the design.

Transform the way you design content to fuel business growth.

Conclusion

Compared to alternatives like Hootsuite, Xara Cloud is much more affordable. Hootsuite's plans start at $19/month, whereas Xara Cloud's plans start at just $12.95/month. Additionally, Xara Cloud offers a free trial so that you can test out the tool before committing to it. In terms of features, both tools offer similar capabilities such as the ability to create professional looking documents and infographics as well as maintain a consistent look and feel across all of your content. However, we believe that Xara Cloud has an edge over Hootsuite because it is easier to use and provides more templates and customization options.

Xara Cloud ranks #51 on our list because they are a great option for those looking for an affordable yet powerful Content Marketing tool. Their design tool is easy to use and their library of templates is continually expanding. Additionally, users have complete control over how their final product will look with the Smart Layouts feature. Overall, we recommend Xara Cloud as an easy way to create high-quality content without spending hours on the design. Aside from the great design capabilities, another thing that sets Xara Cloud apart is their pricing. At just $12.95/month (billed annually), it is much more affordable than similar tools like Hootsuite.

Top Features Expand Collapse

Smart Layouts

Easily make impactful visuals with Xara Cloud.

What this is

Smart Layouts is a feature that allows users to quickly and easily create professional looking layouts for their documents, without having to worry about the details of design. The feature is based on a series of templates that the user can choose from, and then simply fill in with their own content. It makes it easy to create beautiful, on-brand documents in a matter of minutes. While all the templates are fully customizable, users can also create their own layouts from scratch if they wish. Altogether, Smart Layouts makes it easy to create high-quality content without spending hours on the design.

Why this matters

In the world of Content Marketing, time is of the essence. With Smart Layouts, users can easily create professional looking documents in a fraction of the time it would normally take. This means that they can spend more time on producing quality content, and less time worrying about the design. Additionally, since all the templates are fully customizable, users have complete control over how their final product will look. Another great benefit of this feature is that it allows users to create a consistent look and feel for all of their content, which is essential for building a strong brand.

Our experience

We have found Smart Layouts to be an extremely useful tool for quickly creating high-quality documents. The templates are easy to use and fully customizable, which has allowed us to create a consistent look and feel for all of our content. One difficulty we have encountered is that some templates are not well suited for the type of content we want to create. However, this has been easily solved by simply creating our own layouts from scratch. Overall, we have been very pleased with Smart Layouts and would highly recommend it to anyone looking for an easy way to create professional looking documents.

Design Accelerators

Create audience-engaging, visually stunning presentations in minutes with no design experience needed.

What this is

Design accelerators are a set of tools that help you quickly create professionally designed documents without having to start from scratch. With design accelerators, you can choose from a variety of templates, then customize the template to match your brand guidelines. You can also use design accelerators to create infographics, social media posts, and email newsletters. Moreover, design accelerators help you save time by automatically formatting your documents to match the specific requirements of each social media platform or publication. However, design accelerators are not just limited to social media and publications; they can also be used to create documents for print, such as business cards, flyers, and posters.

Why this matters

Design accelerators help you quickly create high-quality content without having to hire a professional designer. They also save you time by automatically formatting your content to match the specific requirements of each platform or publication. Moreover, design accelerators help ensure that your content is consistent with your brand guidelines. Besides saving you time and money, design accelerators also help you create more engaging content that is likely to reach a wider audience.

Our experience

We have found design accelerators to be extremely helpful in quickly creating professionally designed documents. We have used them to create social media posts, email newsletters, and even print materials such as business cards and flyers. Design accelerators have saved us a lot of time and money by automatically formatting our content to match the specific requirements of each platform or publication. However, we have occasionally run into difficulties when trying to customize the templates to match our brand guidelines. To solve this problem, we simply reached out to customer support for assistance. Overall, we are very satisfied with design accelerators and would recommend them to any company looking for an easy way to create high-quality content.

Content Blocks

What this is

Content blocks are pre-designed, customizable templates that make it easy to create beautiful, on-brand documents quickly and efficiently. Simply select a content block from the library, insert your text and images, and voilà! You have a professional-looking document in no time flat. It includes all the design elements you need, and you can be confident that everything will look great because it's all been pre-approved by Xara's team of professional designers. In terms of branding, content blocks make it easy to maintain a consistent look and feel across all of your documents.

Why this matters

If you're doing Content Marketing, then you know that one of the most important things is to have a strong visual identity. Consistency is key, both in terms of the overall aesthetic of your materials and in terms of messaging. Content blocks help with both of those things by providing templates that are on brand and easy to customize. They also save you time because you don't have to start from scratch every time you want to create a new document – simply insert your text and images into an existing template and voilà! You're done.

Our experience

We've used content blocks for everything from creating e-books to designing infographics. They've been incredibly helpful in terms of maintaining our branding across all our materials, and they've saved us tons of time compared to starting from scratch each time we need a new document. The only difficulty we've had is trying to figure out which template will work best for each project – there are so many great options that it's sometimes hard to choose! Our solution has been to create a few different versions of each document (e.g. one with an image and one without, or one with a sidebar and one without). Afterwards, we then decide which looks best once we've inserted our content. We advise other companies to do the same – create a few different versions of each document and then choose the one that works best once you've added your own content.

Pros & Cons Expand Collapse

Pros and cons of using Xara Cloud for your Content Marketing

Pros

  1. Quick and easy to use.
  2. Fully customizable templates.
  3. Design Accelerators save time.
  4. Content Blocks help maintain branding consistency.
  5. Free photographs.

Cons

  1. Some templates are not well suited for all types of content.
  2. Difficulty customizing templates to match brand guidelines.
  3. Content blocks may be too limiting for some users.
Pricing Expand Collapse

Xara Cloud pricing

  • $12.95/month (billed annually)
  • $19.95/month (billed monthly)

The pricing for Xara Cloud is on the lower end, especially when compared to other Content Marketing tools that have similar features. They offer a free trial, so you can test out the tool before committing to it. You also have the option to pay monthly or yearly, which is great if you want more flexibility in your payment options.

#52: Content Stadium

Content Stadium

4.7
Overview Expand Collapse

Content Stadium is a software tool that helps you easily create visuals for social media posts. It offers a library of pre-designed templates that can be customized with your own content and branding, as well as a wide range of tools for creating graphics from scratch. Additionally, the platform includes a visual calendar feature that allows you to see all of your upcoming content in one place and plan accordingly. And because the designs can be automatically formatted for different social media platforms, you can be sure that your visuals are always consistent across all channels.

Furthermore, Content Stadium's Visualizations tool makes it easy to create professional-looking graphics without any design experience. Simply select a template, upload your images, and add text or other elements to customize your graphic. And with the included library of stock photos and illustrations, you can find the perfect image to complement your message. That means you don't have to worry about finding or creating visuals yourself. Visualizations do all the heavy lifting for you.

Overall, we've been very happy with Content Stadium and would recommend it to anyone looking for an easy way to create great visuals for their social media posts. Thus, if you're in search of a Content Marketing software tool that can help save you time and create on-brand visuals, be sure to give Content Stadium a try.

Equipped with easy-to-use content creation and distribution tools.

Conclusion

Compared to alternatives like Hootsuite and CoSchedule, Content Stadium is a great value. Both Hootsuite and CoSchedule are more expensive, starting at $19/month and $15/month respectively. However, they both offer more features than Content Stadium. For example, Hootsuite offers social media management tools in addition to their Content Marketing platform. And while CoSchedule doesn't have as many features as Hootsuite, their pricing is much more flexible – you can choose to pay monthly or yearly, and receive a discount if you do so.

Content Stadium ranks #52 on our list because it's an affordable option that offers everything you need to streamline your Content Marketing strategy. The platform includes all the essential features – such as automated graphic design and a visual calendar – without being overloaded with unnecessary bells and whistles. That makes it perfect for small businesses or solopreneurs who want an easy way to create visuals for their social media posts without breaking the bank. Aside from the affordable price tag, we also appreciate how easy Content Stadium is to use. The platform is designed for users of all experience levels, so you don't need to be a design expert to create great-looking visuals. And because the designs can be automatically formatted for different social media platforms, you can be sure that your visuals are always consistent across all channels.

Top Features Expand Collapse

Automated Graphic Design

Easily create custom-design branded social media templates.

What this is

Content Stadium provides a library of pre-designed social media templates that can be easily customized with your own content and branding. The platform also offers a wide range of tools for creating graphics from scratch. All designs can be automatically formatted for different social media platforms, making it easy to create consistent visuals across all channels. The platform also offers a wide range of tools for creating graphics from scratch. Just remember to always format your designs for different social media platforms, so you can create consistent visuals across all channels.

Why this matters

Creating visuals that are on-brand and look good on multiple social media platforms can be time-consuming and require design skills that not everyone has. Content Stadium's automated graphic design platform takes care of this for you, so you can focus on creating great content. You don't just want any old template from Canva – you want a design that's on-brand, looks good on multiple social media platforms, and can be easily customized with your own content. That's where Content Stadium comes in.

Our experience

We've used Content Stadium to create visuals for both our website and social media channels. The platform is easy to use and offers a wide range of templates that can be easily customized with your own content and branding. We had some difficulty understanding how to format our designs for different social media platforms, but the customer service team was quick to help us out. Overall, we're very happy with the platform and would recommend it to anyone looking for an easy way to create consistent visuals across all their channels.

Visual Calendar

What this is

The Visual Calendar is a feature that allows users to see all of their upcoming content in one place, and plan accordingly. This is especially useful for social media managers who need to be on top of their content calendar at all times. The calendar can be customized to show only certain types of content, and can be filtered by date range. But by integrating this feature to your Content Marketing strategy, you can be sure that your content is always up-to-date and consistent with your brand identity. Additionally, the visual calendar makes it easy to repurpose content and ensure that your social media channels are always fresh.

Why this matters

This feature is important because it allows users to see their content strategy as a whole, and plan accordingly. Too often, companies get caught up in the day-to-day of producing content, and forget to take a step back and look at the bigger picture. The Visual Calendar helps you do just that – by seeing all of your upcoming content in one place, you can make sure that everything is on track and aligned with your goals. Additionally, this feature ensures that your social media channels are always up-to-date and consistent with your brand identity.

Our experience

We have found the Visual Calendar to be an invaluable tool for our work. It has allowed us to see our entire content strategy at a glance, and plan accordingly. We love how customizable it is – we can filter by date range or type of content, which makes it easy to find what we're looking for. While all the features in Content Stadium are great, we find that this one is especially helpful for social media managers who need to be on top of their content calendar at all times. Additionally, the visual calendar makes it easy to repurpose content and ensure that your social media channels are always fresh. Overall, we highly recommend this tool to anyone who is looking for a way to streamline their Content Marketing strategy.

Visualizations

Create awesome brand images, animations and video content in a few clicks.

What this is

Visualizations is a tool that allows users to create visuals for social media posts quickly and easily. Simply select a template, upload your images, and add text or other elements to customize your graphic. Visualizations make it easy to create professional-looking graphics without any design experience. The tool also includes a library of stock photos and illustrations, so you can find the perfect image to complement your message. That means you don't have to worry about finding or creating visuals yourself.

Why this matters

In today's social media-driven world, it's important to have strong visuals to accompany your message. With Visualizations, you can be sure that your graphics are always on brand and consistent with your other marketing materials. The tool also saves you time by doing all the heavy lifting for you – simply select a template and customize it to fit your needs. That way, you can focus on creating great content, rather than worrying about the design details.

Our experience

We've found Visualizations to be an invaluable tool for quickly creating professional-looking graphics for our social media posts. The templates are easy to use and customizable, so we can always create exactly the look we're going for. We also love the library of stock photos and illustrations – it's saved us a lot of time searching for images ourselves. One challenge we did run into was when we needed to create a graphic with specific dimensions. However, we were able to solve this problem by using Canva instead of Visualizations. Overall, we've been very happy with the tool and would recommend it to anyone looking for an easy way to create great-looking visuals.

Pros & Cons Expand Collapse

Pros and cons of using Content Stadium for your Content Marketing

Pros

  1. See all of your upcoming content in one place.
  2. Easy to repurpose content.
  3. Create visuals for social media posts quickly and easily.
  4. On-brand visuals that are consistent with your other marketing materials.
  5. Select a template and customize it to fit your needs.

Cons

  1. Difficult to understand how to format designs.
  2. Limited customization options for templates.
  3. Need to use another tool to create graphics with specific dimensions.
Pricing Expand Collapse

Content Stadium pricing

  • $49/month for the basic plan
  • $299/month for the premium plan

Content Stadium is priced affordably compared to other Content Marketing tools on the market. They offer a free trial, so you can try out the tool before you commit to a paid plan. You will need to get a quote from Content Stadium in order to receive pricing information for their enterprise plans.

#53: nDash

nDash

4.8
Overview Expand Collapse

nDash is a Content Marketing software tool that enables companies to connect with high-quality writers who can produce blog posts, articles, and other types of content on a regular basis. It includes a search function to help companies find writers who are a good fit for their needs, and allows companies to manage all aspects of the content production process in one place. Additionally, nDash has a pitching feature that allows writers to submit pitches for articles directly to companies through the platform.

This makes it easy for companies to find high-quality content, and also makes it easy for writers to get paid for their work. The pitching feature also allows writers to submit pitches for articles that have already been written, which is a great way to get paid for work that has already been done. Furthermore, the pitching feature allows companies to set parameters for what they are looking for in an article, and then writers can submit pitches that match those parameters. Another great thing about the pitching feature is that it allows writers to submit pitches for articles that are already written, which is a great way to get paid for work that has already been done.

In addition to the pitching feature, nDash also has a content briefing feature that allows companies to provide clear, concise direction to writers on the parameters of a project. This ensures that writers have all the information they need to complete a project successfully. Additionally, it allows companies to give feedback in an easy-to-understand format. It includes fields for things like target audience, desired tone, keywords, and more. Besides the content briefing feature, nDash also has an editorial team that provides feedback and guidance to writers.

Overall, we believe that nDash is a great tool for companies who want to do Content Marketing because it simplifies the process of finding and working with high-quality freelance writers.

The platform where companies of all sizes build and manage modern writing teams.

Conclusion

Compared to alternatives like MarketMuse and Quill, nDash is more expensive. However, it does offer a free trial, so you can test out their features before committing to a paid plan. Additionally, nDash has a pitching feature that allows writers to submit pitches for articles directly to companies through the platform. This makes it easy for companies to find high-quality content, and also makes it easy for writers to get paid for their work. The pitching feature also allows writers to submit pitches for articles that have already been written, which is a great way to get paid for work that has already been done.

nDash ranks #53 on our list because they are an expensive tool compared to alternatives; however they do offer some unique features like the ability for freelance writers to pitch pre-written articles directly to clients through the platform. Along with the editorial team and content briefing features, nDash is a tool that could be worth the investment for companies who want to streamline their Content Marketing efforts.

Top Features Expand Collapse

Pitching Feature

What this is

nDash's pitching feature allows writers to submit pitches for articles directly to companies through the platform. This makes it easy for companies to find high-quality content, and also makes it easy for writers to get paid for their work. The pitching feature also allows writers to submit pitches for articles that have already been written, which is a great way to get paid for work that has already been done. Furthermore, the pitching feature allows companies to set parameters for what they are looking for in an article, and then writers can submit pitches that match those parameters. Another great thing about the pitching feature is that it allows writers to submit pitches for articles that are already written, which is a great way to get paid for work that has already been done.

Why this matters

The pitching feature is important because it allows companies to find high-quality content quickly and easily. It also allows writers to get paid for their work, which is important because it helps them make a living. Furthermore, the pitching feature allows companies to set parameters for what they are looking for in an article, which is important because it helps ensure that the articles are relevant and of high quality.

Our experience

We have used nDash's pitching feature to submit pitches for articles directly to companies through the platform. This has been a great way to get our work in front of potential clients, and has also helped us get paid for our work. The only difficulty we have had with the pitching feature is that it can be hard to know which companies are looking for what type of content. And so, we have had to do a lot of research in order to find the right companies to pitch our articles to. But overall, the pitching feature has been a great way for us to get our work in front of potential clients and get paid for our work.

The Content Briefing Feature

What this is

The content briefing feature allows companies to provide clear, concise direction to writers on the parameters of a project. This ensures that writers have all the information they need to complete a project successfully. Additionally, it allows companies to give feedback in an easy-to-understand format. It includes fields for things like target audience, desired tone, keywords, and more. Besides the content briefing feature, nDash also has an editorial team that provides feedback and guidance to writers.

Why this matters

The content briefing feature is important because it allows companies to get the most out of their investment in content. By providing clear direction to writers, companies can be sure that the final product will be aligned with their goals and objectives. Additionally, the ability to give feedback in an easy-to-understand format makes it easier for companies to improve the quality of their content over time. While all companies are different, the content briefing feature is a valuable tool for any company that wants to produce high-quality content on a regular basis.

Our experience

We have found the content briefing feature to be extremely helpful in our work. It allows us to provide clear direction to writers and get the most out of our investment in content. Additionally, we have found that the editorial team is very responsive and helpful in providing feedback and guidance. One difficulty we've had is that some fields are required while others are optional. This can make it difficult to know which information is truly necessary for a particular project. However, we've been able to work around this by communicating with the nDash team ahead of time to ensure that all the necessary information is included in the content briefing.

The Blogging Feature

Have complete confidence with nDash's fully vetted and verified writers.

What this is

The Blogging Feature on nDash's Content Marketing software tool enables companies to connect with high-quality writers who can produce blog posts on a regular basis. It includes a search function to help companies find writers who are a good fit for their needs, and allows companies to manage all aspects of the blog post-production process in one place. Besides pitch writing and content briefings, clients can also directly assign blog posts to writers through the platform. Additionally, the feature includes a payment system to help companies pay writers for their work. We believe the feature is designed to help companies save time on Content Marketing by simplifying the process of finding and working with freelance writers.

Why this matters

A company that wants to do Content Marketing needs high-quality, well-written blog posts on a regular basis in order to attract and engage readers. The Blogging Feature on nDash's Content Marketing software tool enables companies to find and work with freelance writers who can produce the kind of content they need. This saves the company time and money, as it doesn't have to spend resources on recruiting or training full-time employees to write blog posts. Additionally, the platform's payment system ensures that writers are fairly compensated for their work.

Our experience

We've used the Blogging Feature on nDash's Content Marketing software tool several times over the past year, and have generally been happy with the results. The search function has helped us find writers who are a good fit for our needs, and we've been able to manage all aspects of the blog post-production process in one place. However, we have run into some difficulty when trying to pay writers for their work using the platform's payment system; in particular, we've had trouble getting reimbursed for payments made through PayPal. However, we were able to solve this problem by contacting nDash's customer support team, who were very responsive and helped us troubleshoot the issue.

Pros & Cons Expand Collapse

Pros and cons of using nDash for your Content Marketing

Pros

  1. Simplifies the process of finding and working with high-quality freelance writers.
  2. Easy to find writers who are a good fit.
  3. All aspects of the content production can be managed in one place.
  4. Allows writers to submit pitches for articles directly to companies.
  5. Includes a content briefing feature to provide direction to writers.

Cons

  1. Difficult to know which companies are looking for what type of content.
  2. Some fields in the content briefing are required while others are optional.
  3. Having to contact customer support to troubleshoot payment issues.
Pricing Expand Collapse

nDash pricing

nDash offers a variety of pricing options, depending on your needs. Their entry-level price is $300.00 per month, which includes 5 active projects and 10 GB of storage. This price is expensive compared to other Content Marketing tools on the market. However, nDash does offer a free trial, so you can test out their features before committing to a paid plan.

#54: Design Huddle

Design Huddle

4.8
Overview Expand Collapse

Design Huddle is a software tool used for Content Marketing. It has unique features that make it different from other tools available for Content Marketing. One feature is the Locker. The Locker allows companies to control what elements users can edit by setting restrictions on which areas of the design can be edited. This helps teams work together because each member has their own copy of the design to work on, and it prevents changes made by one member from affecting another's work.

Another feature is the Template Builder, which allows you to create templates for your content so that you can easily format and style your material consistently. Plus, if you ever want to make a change to your template, you can simply update the template itself – and all of your content will automatically reflect those changes. Design Huddle also has a Customizer tool that makes it easy to keep your branding consistent across all of your marketing materials.

Scale content creation and alleviate constraints by creating customized design & video templates.

Conclusion

Compared to alternatives like CoSchedule and Quuu, Design Huddle's pricing is expensive. However, it is important to note that Design Huddle offers a lot of features and integrations that other tools do not. Additionally, their customer service is exceptional, and they are always willing to work with you to ensure you're getting the most out of their platform.

Design Huddle ranks #54 on our list because it provides users with a lot of features and integrations, as well as great customer service. Although its pricing is high when compared to other Content Marketing tools on the market, we believe that the features offered by Design Huddle justify its price tag. Aside from a few minor issues, we have been very pleased with Design Huddle and would recommend it to anyone looking for an easy way to create high-quality Content Marketing materials.

Top Features Expand Collapse

The Locker

Lock down design elements per template to ensure design integrity.

What this is

The Locker is a feature that allows companies to control what elements users can edit. This is done by setting restrictions on which areas of the design can be edited. The Locker is also useful for keeping track of changes made to a design, as it keeps a log of all the changes that have been made. At the same time, it allows collaboration between team members, as it gives each member their own copy of the design to work on. The Locker also provides a wide range of templates that can be used for a variety of Content Marketing purposes.

Why this matters

The Locker is important because it allows companies to keep control over their designs. This is especially useful for companies that want to maintain a consistent brand identity across all of their marketing materials. In addition, the Locker helps teams work together by giving each member their own copy of the design to work on. This prevents any changes made by one member from affecting the work of another member. Finally, the wide range of templates provided by the Locker makes it easy to create high-quality Content Marketing materials without spending a lot of time and effort on design.

Our experience

We have found the Locker to be an essential tool for our Content Marketing efforts. It has allowed us to maintain a consistent brand identity across all of our materials, while still allowing team members to collaborate on projects. We had some difficulty understanding how to use the Locker at first, but we did eventually figure it out after some research. Overall, we have been very pleased with the tool and would recommend it to anyone looking for an easy way to create high-quality Content Marketing materials.

Template Builder

What this is

The Template Builder is a feature that allows you to create templates for your content, so that you can easily format and style your content consistently. This can be helpful if you want to ensure that all of your blog posts or social media posts have the same look and feel. To use the Template Builder, you simply select the type of template you want to create (e.g., blog post, social media post). Then, choose the specific elements you want to include in the template (e.g., headline, featured image, body text). Once you've created a template, it's easy to apply it to new pieces of content – just select the 'Apply Template' option when creating a new piece of content. Unlike some other template builders, Design Huddle's Template Builder is very user-friendly and doesn't require any coding knowledge.

Why this matters

The Template Builder is a valuable tool for companies that want to market content effectively, because it allows you to create a consistent look and feel for your content. This can help you build brand awareness and recognition, as well as make it easier for people to consume your content (because they know what to expect). Creating templates can also save you time in the long run, because you won't have to format each piece of content individually. Plus, if you ever want to make a change to your template, you can simply update the template itself – and all of your content will automatically reflect the changes.

Our experience

We found the Template Builder to be very user-friendly and easy to use. We were able to create a variety of different templates for our blog posts, social media posts, and email newsletters. One difficulty we had was that we wanted to include some custom HTML in our templates (e.g., an opt-in form), but we weren't sure how to do this. However, we eventually figured it out by working with Design Huddle's customer support team. They were very responsive and helped us solve the problem quickly. Overall, we're very happy with the Template Builder and would recommend it to other companies that are looking for an easy way to create consistent, branded content.

The Customizer

Upload and organize brand specific assets for consistent branding.

What this is

The customizer is a tool that allows you to quickly and easily customize your templates to match your brand identity. You can change colors, fonts, logos, and other elements with just a few clicks. This is an important tool for companies who want to maintain a consistent look and feel across all of their marketing materials. Moreover, the customizer is constantly being updated with new features and improvements. Unlike other design tools, Design Huddle's customizer is very user-friendly and easy to use.

Why this matters

Consistency is important for any company, but especially for those who are in the business of Content Marketing. It's essential that your materials reflect your brand identity in order to build trust with your audience. The customizer tool makes it easy to keep your branding consistent across all of your marketing materials, from social media posts to website graphics. This helps you create a cohesive look and feel for your brand that will resonate with your audience.

Our experience

We've used the customizer tool to easily update our templates to match our client's branding guidelines. We've found it to be extremely user-friendly and helpful in maintaining a consistent look and feel across all of our materials. One difficulty we had was finding certain fonts that were not included in the default font library. However, we were able to solve this problem by using the import function to upload the fonts we needed. Overall, we've been very pleased with the customizer tool and would recommend it to anyone who is looking for an easy way to maintain a consistent brand identity across their marketing materials.

Pros & Cons Expand Collapse

Pros and cons of using Design Huddle for your Content Marketing

Pros

  1. The Locker maintains control over the designs.
  2. The wide range of templates provided.
  3. The Template Builder is user-friendly.
  4. The Customizer is constantly being updated.
  5. Importing fonts is easy to do.

Cons

  1. Some features are still in development.
  2. The documentation could be more comprehensive.
  3. The tool is complex.
Pricing Expand Collapse

Design Huddle pricing

  • $3,600/year for a team of up to 5 users
  • $7,200/year for a team of up to 10 users
  • $14,400/year for a team of up to 20 users

Design Huddle's pricing is expensive when compared to other Content Marketing tools on the market. However, it is important to note that Design Huddle offers a lot of features and integrations that other tools do not. Additionally, their customer service is excellent, and they are always willing to work with you to ensure you're getting the most out of their platform.

#55: TechValidate

TechValidate

4.6
Overview Expand Collapse

TechValidate is a software tool that allows you to quickly and easily gather customer feedback, testimonials, and case studies. What sets TechValidate apart from other Content Marketing tools is its ability to white label customer stories, A/B test different versions of your content, and moderate reviews before they are made public. These features give you more control over the narrative around your product or service and help you protect your company's image online. While TechValidate does have some drawbacks (such as the high price tag), the benefits far outweigh the negatives.

Streamlined the creation of social proof for your company with verified respondents.

Conclusion

Compared to alternatives like Cision and Quora, TechValidate is more expensive. However, it offers a unique suite of features that are designed specifically for Content Marketing. These features include white labeling, A/B testing, review moderation, and automated alerts. These features give you more control over the narrative around your product or service and help you protect your company's image online. While TechValidate does have some drawbacks (such as the high price tag), the benefits far outweigh the negatives.

TechValidate ranks #55 on our list because it is one of the most comprehensive and user-friendly Content Marketing tools available on the market today. Despite its high price tag, TechValidate provides a wealth of features that are essential for any serious content marketer. On top of that, TechValidate's customer support is responsive and knowledgeable, making it easy to get started with the tool.

Top Features Expand Collapse

White labeling

What this is

White labeling is the ability to customize your customer's stories and data points so that they match your brand. You can do this by branding the surveys, changing the colors and logos, and adding custom questions. This feature is important for two reasons: first, it allows you to show your customers that you care about their brand and want to make sure that their stories are told in a way that is consistent with how they see themselves. Second, it allows you to control the narrative around your product or service by choosing which customer stories and data points you share. The ability to white label customer stories is a powerful way to build trust and credibility with your audience.

Why this matters

In today's competitive marketplace, it is more important than ever to differentiate your brand. Customers are bombarded with marketing messages from companies who all claim to be the best at what they do. The ability to show that you understand and respect your customer's brand will help you stand out from the crowd. By sharing only those customer stories and data points that support your product or service, you can control the narrative around your company and ensure that prospects see you in the best light possible. Even though it takes a bit more time to customize each customer story, the return on investment is well worth it.

Our experience

We have used the white labeling feature extensively and have found it to be very easy to use. The process of branding the surveys, changing colors and logos, and adding custom questions is straightforward and can be done quickly. The only difficulty we've had is making sure that all of our team members are aware of the need to customize each customer story before sharing it. This can be easily solved by creating a standard operating procedure for using the white labeling feature.

A/B Testing

What this is

A/B testing is a feature that allows you to test different versions of your content to see which one performs better. For example, you could test two different headlines for an article to see which one gets more clicks. The A/B testing feature is built into TechValidate's Content Marketing software tool. Besides testing headlines, you can also test different images, calls to action, and even whole pages of content. Unlike other A/B testing tools, TechValidate's A/B testing is designed specifically for Content Marketing.

Why this matters

A/B testing is important because it allows you to test different versions of your content before you publish it. This way, you can be sure that the version of your content that you're publishing is the best performing one. With TechValidate's A/B testing feature, you can be confident that your content is optimized for maximum performance. And like we said, since TechValidate's A/B testing is designed specifically for Content Marketing, you can be sure that the results are relevant to your Content Marketing goals.

Our experience

We used the A/B testing feature to test two different headlines for an article. In terms of difficulty, we didn't have any difficulties using the A/B testing feature. It was very easy to use and it only took a few minutes to set up our test. In terms of results, we found that the headline with the highest click-through rate was also the one that performed best in terms of conversion rate. So not only did A/B testing help us optimize our headlines for maximum performance, but it also helped us save time by eliminating the need to manually test different headlines ourselves.

Review Moderation

Capture and transform customer feedback into company growth and sales.

What this is

With TechValidate's Review Moderation, you can control what customer feedback is published on your website or in your marketing collateral. This feature allows you to select which responses to publish, and also gives you the ability to edit responses for grammar, spelling, or clarity before they are made public. You can also choose to have certain response types (such as negative feedback) sent to a designated team member for review before publication. Furthermore, you can set up automated alerts so that you are notified whenever a new response is submitted. Besides giving you more control over the customer feedback that is made public, Review Moderation can also help you improve the quality of your customer feedback.

Why this matters

In today's age of social media and online reviews, it is more important than ever for companies to carefully monitor and curate their online reputation. With TechValidate's Review Moderation, you can be sure that only positive, high-quality customer feedback is published on your website or in your marketing collateral. This feature gives you peace of mind knowing that your company's image is being protected. Furthermore, by taking proactive measures to ensure only positive feedback is made public, you can avoid any potential PR disasters down the road.

Our experience

We have found TechValidate's Review Moderation to be an extremely useful tool for protecting our company's image online. We are able to quickly and easily select which responses we want to publish, edit them for clarity or grammar if necessary, and set up automated alerts so that we are always notified of new submissions. This has helped us avoid any negative publicity while still being able to showcase genuine customer praise on our website and in our marketing materials. The only difficulty we have encountered is that, because we are only able to moderate and edit responses after they have been submitted, it is possible for a negative response to slip through the cracks if we're not paying close attention. To solve this problem, we make sure to designate one team member whose sole responsibility is to monitor customer feedback submissions and ensure that all negative feedback is caught and dealt with appropriately.

Pros & Cons Expand Collapse

Pros and cons of using TechValidate for your Content Marketing

Pros

  1. Quick and easy to gather customer feedback.
  2. Can white label customer stories.
  3. A/B testing built into the software.
  4. Review Moderation allows you to control what feedback is made public.
  5. Automated alerts notify you of new submissions.

Cons

  1. High price tag.
  2. Can only moderate and edit responses after they have been submitted.
  3. May miss negative feedback.
Pricing Expand Collapse

TechValidate pricing

  • $7,500/year for the Professional Plan
  • $15,000/year for the Enterprise Plan

Pricing is expensive compared to other Content Marketing tools. There is no free trial, but you can request a quote.

#56: PlayPlay

PlayPlay

4.8
Overview Expand Collapse

PlayPlay is a software tool that helps users create motion graphics and videos. It has a drag-and-drop interface that makes it easy to add text, images, and videos to a template. Once the user has added their content, they can then choose from a variety of animations to make their motion graphic. Additionally, PlayPlay provides templates that are in line with current trends on social media, which can give users ideas for content.

One unique feature of PlayPlay is the ability to change the playback speed of your video. This can be helpful when trying to make a video that is a certain length, or you want to add an effect such as slow motion. Another useful feature is the ability to create videos in multiple aspect ratios so that you can share them across various social media platforms without having to export different versions for each site. Overall, PlayPlay is a helpful tool for companies who want to quickly create engaging video content. It has a variety of features that can save companies time and money, such as the ability to change the playback speed and create videos in multiple aspect ratios.

Create engaging and video content even without editing skills.

Conclusion

Compared to alternatives like Adobe After Effects, PlayPlay is more affordable. Adobe After Effects has a monthly subscription price of $20.99 and does not have a free trial like PlayPlay. Additionally, while both tools offer similar features such as the ability to create motion graphics and videos, PlayPlay's multiple aspect ratio feature makes it more versatile for Content Marketing purposes.

PlayPlay ranks #56 on our list because it is an affordable tool that offers many features for Content Marketing including the ability to create videos in multiple aspect ratios. Another reason why it ranks so highly is because of the free trial that allows you to try out all the features before deciding whether to upgrade to a paid plan. Along with that, the wide range of templates available can give users ideas for content and help to create a more consistent branding across all social media platforms.

Top Features Expand Collapse

Motion Graphics

Easily create diverse and powerful video content in minutes.

What this is

PlayPlay's Content Marketing software tool has a feature that allows users to create motion graphics in minutes. This feature is called the Motion Graphics Maker. The Motion Graphics Maker is a drag-and-drop interface that makes it easy to add text, images, and videos to a template. Once the user has added their content, they can then choose from a variety of animations to make their motion graphic. You don't have to be an experienced video editor to use this feature.

Since nowadays, a lot of people are consuming content on social media, it's important to have videos that are in line with trends. This feature helps you do that by providing templates that are in line with current trends on social media. The templates also give users ideas for content.

Why this matters

The Motion Graphics Maker is useful for companies who want to quickly create engaging video content. Videos with motion graphics are more likely to capture attention and hold viewers' interest than static videos. In addition, the Motion Graphics Maker makes it easy to add branding elements such as logos and color schemes. This can help companies ensure that their video content is on-brand and consistent with their other marketing materials.

On top of that, the Motion Graphics Maker is a fast and easy way to create video content. This can save companies time and money, as they won't need to hire outside video production agencies or purchase expensive video editing software. Making your overall Content Marketing strategy more productive and efficient. Whether you want to create a quick video for social media or a more polished video for your website, the Motion Graphics Maker can help you get the job done.

Our experience

We used the Motion Graphics Maker to create a video for our company's website. We were able to easily add our logo and brand colors, and we found a template that was perfect for the kind of video we wanted to make. The only difficulty we had was finding the right animation for our video. However, we were able to find a solution by previewing different animations and choosing one that fit well with the overall tone of our video.

Not only did this make our video look more polished, but it also saved us a lot of time. We were able to create a professional-looking video in just minutes, without having to hire a videographer or spend hours editing. This takes the guesswork out of creating video content and makes it easy to produce high-quality videos on a regular basis. Resulting in a higher volume of content to post, and less time needed from other team members.

Playback Speed

What this is

The playback speed feature on PlayPlay allows you to change the speed of your video, which can be helpful when trying to make a video that is a certain length. To change the playback speed, go to the settings cog in the top right corner and click Change Speed. From there, you can choose how fast or slow you want your video to play. Once you've made your selection, click Apply. Usually, the faster speeds will make your video shorter and the slower speeds will make your video longer. And when editing with the playback speed feature, you can choose to add or remove frames from your video. Making it an ideal way to create a video that is the exact length you need it to be.

Why this matters

This feature is helpful because it means that you don't have to worry about cutting out parts of your video – if it's too long, you can just make it play faster. Additionally, changing the playback speed can be used as an effect in itself. For example, if you want something to look like it's going in slow motion. This can add a lot of production value to your videos without needing to be an experienced video editor. Whether you're trying to make a video that's a certain length or you want to add an effect, the playback speed feature on PlayPlay can help.

Our experience

We found this feature helpful when we were making a short commercial and realized that our footage was too long. By speeding up the playback, we were able to fit everything into the allotted time without having to cut anything out. The only difficulty we had was that, when we first tried to change the playback speed, we couldn't figure out how to do it. However, we were eventually able to find the setting by looking in the top right corner. Even when we found it, the setting was a bit confusing to use at first. To solve this difficulty, we watched a few tutorials on how to change the playback speed before actually using the feature in our video. And as a result, we were able to use the feature without any problems.

Create Multiple Aspect Videos

What this is

The ability to create videos in multiple aspect ratios simply refers to the fact that you can make one video and then change its size so that it can fit various social media platforms such as Facebook, Twitter, or Instagram. To do this, all you have to do is go into the settings of your project and select which output format you want before exporting your final product. Another way to change your aspect ratio is to click on the Canvas tab in the main menu and then select from one of the various options available.

This can be really useful if you want to create one video and then share it across multiple platforms without having to export different versions for each individual site. An important effect of this is that it can help to create a more consistent brand identity across all of your social media channels. And even if you do have to export different versions, the process is still much faster than if you were starting from scratch each time.

Why this matters

There are a few reasons why being able to change your aspect ratio matters for Content Marketing. Firstly, it's important to be aware of the fact that each social media platform has its own specific size and shape requirements for videos. If you try to upload a video that doesn't meet these requirements, it's likely that it will either be cropped in an undesirable way or simply not work at all. By using PlayPlay's multiple aspect ratio feature, you can avoid this issue entirely and be sure that your videos will always look great no matter where they're being viewed.

Another reason why this feature is so useful is that it allows you to create more consistent branding across all of your social media channels. This is because when people see the same video on multiple platforms, they'll automatically associate it with your brand even if they've only seen it once before. This can help to increase name recognition and make people more likely to remember your company next time they're looking for something related to what you offer.

Our experience

We used this feature recently when we created a series of short explainer videos for our client's new product launch campaign. We wanted to make sure that the videos would be able to be shared across all of their social media platforms, so we used PlayPlay's multiple aspect ratio feature to create versions in both 16:9 and 1:1. The process was really simple and only took a few minutes, which saved us a lot of time compared to if we had exported separate versions for each platform.

The only difficulty we ran into was when trying to change the size of some text elements within our video. We found that on certain occasions, the text wouldn't resize correctly and would end up looking distorted. However, this was easily solved by simply exporting our video at a lower resolution and then increasing it again once we'd imported it back into PlayPlay.

Pros & Cons Expand Collapse

Pros and cons of using PlayPlay for your Content Marketing

Pros

  1. The Motion Graphics Maker is a fast and easy way to create video content.
  2. Can change the playback speed of your video.
  3. Ability to create videos in multiple aspect ratios.
  4. Has a variety of templates available.
  5. Can be used by anyone, regardless of skill level.

Cons

  1. May have difficulty finding the right animation for your video.
  2. The setting for changing the playback speed can be confusing to use.
  3. Text elements within videos may sometimes look distorted when exported at a lower resolution.
Pricing Expand Collapse

PlayPlay pricing

The entry level price for PlayPlay is free. However, if you want to use more features or get access to more templates, you will need to upgrade to a paid plan. The pricing for paid plans starts at $49 per month which is affordable in the market for a tool that does Content Marketing. They also offer a free trial, so you can try out the features before deciding whether to upgrade to a paid plan.

#57: Creator by Zmags

Creator by Zmags

4.5
Overview Expand Collapse

Creator by Zmags is a software tool that helps companies quickly and easily create engaging web content without the need for coding or development skills. This is done by simply dragging and dropping elements into place, and then adding animations, videos, audio, etc. as desired. As well as being quick and easy to use, the Dynamic Page Builder is also mobile responsive, meaning that web content will look great on any device. Additionally, with Creator by Zmags you can easily embed videos into your web experiences from YouTube or Vimeo (or even upload your own files), which is a great way to add interactivity and engage your audience.

Build customized, consistent brand experiences to drive you business.

Conclusion

Compared to alternatives like WordPress and Wix, Creator by Zmags is more expensive. However, when you compare the features of Creator by Zmags to those offered by other Content Marketing tools, it is clear that Creator by Zmags offers a lot more value for your money. Additionally, the free trial and easy online purchase process make it a great option for companies who want to try out the tool before committing to a long-term contract.

Creator by Zmags ranks #57 on our list because they offer an easy way for companies to create beautiful and interactive web experiences without needing coding skills. The Dynamic Page Builder is quick and easy to use, and the Seamless Video Embedding feature makes it simple to add videos from YouTube or Vimeo (or even upload your own files). We also appreciate that there is no commitment required – you can simply sign up for a free trial or purchase the package outright. Overall, we believe that Creator by Zmags provides good value for your money and is a great option for companies who want to create dynamic web content.

Top Features Expand Collapse

Content Management System (CMS)

What this is

Creator by Zmags's #1 feature is their Content Management system. The Content Management System (CMS) is a software application or set of tools that are used to create, edit, manage, and publish content. It is important for companies because it helps them save time and money by having one central place to store all their content. Whether it is text, images, videos, or audio files, the CMS can help organize it all.

Why this matters

It is important for companies because it helps them save time and money by having one central place to store all their content. Additionally, the CMS can help improve the quality of the company's content because it provides users with an easy way to track changes and revisions. Even so, the most important aspect of a CMS is that it allows non-technical users to create and publish content without needing to know how to code. This means that companies can produce content more quickly and with less expense.

Our experience

We found that the Creator by Zmags's CMS was very user-friendly and allowed us to easily create and manage our content. One difficulty we had was trying to figure out how to schedule posts ahead of time. However, we were able to solve this problem by contacting customer support who helped us figure out how to use the scheduling feature. The fact that we were able to easily solve our problem highlights the great customer support that Creator by Zmags offers.

Thus, the Content Management System is a great feature for companies that want to save time and money by having one central place to store all their content. Additionally, the CMS can help improve the quality of the company's content because it provides users with an easy way to track changes and revisions. Making it a great tool for Content Marketing.

Dynamic Page Builder

Overcome challenges that restrict the design speed and flexibility when building content.

What this is

The Dynamic Page Builder is a feature that allows users to quickly and easily create engaging web content without the need for coding or development skills. This is done by simply dragging and dropping elements into place, and then adding animations, videos, audio, etc. as desired. As well as being quick and easy to use, the Dynamic Page Builder is also mobile responsive, meaning that web content will look great on any device.

Why this matters

This is important because it means that companies can create beautiful and interactive landing pages without having to rely on external resources. This also speeds up the process of creating and deploying new content, as well as making it easier to update site content in real-time. Even if you are not familiar with coding, the Dynamic Page Builder is still easy to use and gives you a lot of power to customize the experience. So, if you want to create an interactive and engaging landing page, the Dynamic Page Builder is a great tool to use.

Our experience

We have used the Dynamic Page Builder to quickly create beautiful landing pages for our customers. We love how easy it is to use and how it doesn't require any coding skills. Additionally, we've found that the pages load quickly and are mobile responsive. One difficulty we had was with aligning elements, but we were able to solve this by using the built-in grid system. Overall, we're very happy with this feature and would recommend it to anyone looking to create dynamic web content without having to code.

Seamless Video Embedding

Seamlessly build engagement and commerce into your online publications.

What this is

With Creator by Zmags, you can easily embed videos into your web experiences. The videos will be hosted on a third-party site like YouTube or Vimeo, and then you can use Creator by Zmags to insert them into your web experience. This is a great way to add interactivity and engage your audience. Also, since the videos are hosted on a third-party site, you don't have to worry about storage space or bandwidth. As well as being able to add videos from YouTube and Vimeo, you can also upload your own video files.

Why this matters

Adding videos to your web experiences can be a great way to engage your audience and make your content more interactive. Videos are also a great way to show off products or demonstrations. By using Creator by Zmags, you can easily add videos without having to worry about storage space or bandwidth issues. You can also control where the video is placed on the page and how it interacts with other elements on the page.

Our experience

We've used Creator by Zmags's seamless video embedding feature to add both product demonstration videos and customer testimonial videos to our web experiences. We found that this was a great way to engage our audience and give them more information about our products. We did have some difficulty with controlling the placement of the video on the page, but we were able to solve this by working with the Zmags support team who helped us figure out how to use the Creator by Zmags tools to achieve the desired placement.

Pros & Cons Expand Collapse

Pros and cons of using Creator by Zmags for your Content Marketing

Pros

  1. Easy to use.
  2. The Dynamic Page Builder is mobile responsive.
  3. Easily embed videos into the web.
  4. Great customer support.
  5. Having one central place to store all their content.

Cons

  1. There are currently no templates for quick plug and play.
  2. The interface looks a little more complex.
  3. The price is a little high for smaller businesses.
Pricing Expand Collapse

Creator by Zmags pricing

We paid $3,600 for Creator by Zmags. In the market for a tool that does Content Marketing, this price is considered expensive. However, considering all the features included in Creator by Zmags, we believe it to be worth the price. Additionally, they offer a free trial, and you do not have to get a quote for pricing; you can simply purchase the package online.

#58: 3D Issue Experios

3D Issue Experios

4.6
Overview Expand Collapse

3D Issue Experios is a software tool that allows companies to create digital experiences for their audience. It is unique in its ability to automatically adjust the size, shape, and layout of content to fit different screen sizes. This is done by using a series of breakpoints that trigger changes in the way content is displayed when viewed on devices with different screen sizes. As well as adjusting the layout, this feature also allows for automatic resizing of images and videos to fit the new dimensions. Responsive design is an important aspect of 3D Issue Experios because it ensures that companies can reach a wider range of potential customers by making their content accessible on a variety of devices.

Experios empowers designers and marketers to create unique content experiences.

Conclusion

Compared to alternatives like Adobe InDesign and QuarkXpress, 3D Issue Experios is less expensive and offers a free trial. It also has unique features like the Blocks feature and responsive design that make it easy to create beautiful, responsive content without any coding or design experience. However, we did have some difficulty understanding how the responsiveness worked at first, but the support team was quick to answer our questions and help us troubleshoot any problems we had.

3D Issue Experios ranks #58 on our list because it is fairly priced compared to other similar software tools on the market. It also offers a free trial, so you can try before you buy which is always helpful. You do have to contact for a quote if you want to go for the Enterprise option, but this is not unusual for enterprise level software. Along with being less expensive than some alternatives, 3D Issue Experios has unique features like the Blocks feature and responsive design that make it easy to create beautiful, responsive content without any coding or design experience.

Top Features Expand Collapse

Blocks Feature

Easily create beautiful, responsive content without any coding or design experience - just click and drag.

What this is

The Blocks feature is a library of pre-designed layouts that are optimized for different screen sizes. This means that your content will look great no matter what device your readers are using. The versatility of the Blocks feature makes it easy to create beautiful, responsive content without any coding or design experience. Also, with 3D Issue Experios' user interface, you can preview how your content will look on different devices before you publish it.

Why this matters

This is important because it allows you to easily create responsive content without having to worry about coding or design experience. This saves you time and money by not having to outsource your content creation. Also, your readers will have a better experience because your content will be easy to read no matter what device they are using. If you're into details, the Blocks feature also includes Overlays, which are designed to help you create pop-ups, call-to-actions, and other interactive elements that will enhance your reader's experience.

Our experience

We found the Blocks feature to be very helpful in creating our brochures and menus. The predesigned layouts made it easy to get started, and we were able to customize them to fit our needs. We did have some difficulty understanding how the responsiveness worked at first, but the support team was quick to answer our questions and help us troubleshoot any problems we had. In fact, we would recommend booking an onboarding session when you first start using Experios, as there are lots of cool hidden features that you may not be aware of.

However, once we got up and running, we were able to create beautiful responsive content that looked great on all devices. This has really enhanced our brand identity and has gained a lot of positive attention from our consumers. Also, the fact that we can easily update our content whenever we need to, without having to wait on a designer or outsourced agency, has saved us a lot of time and money. This is by far our favorite feature of Experios.

3D Issue Experios's Rows and Columns feature

What this is

This is a feature that allows you to create responsive content by organizing it into rows and columns. You can then specify how many columns you want each row to have, and the content will automatically resize itself to fit those columns. Provided that your content is correctly formatted for responsive design, this feature will ensure that it always looks its best on whatever device it is being viewed on. Also, if you ever need to change the number of columns in a row, you can simply adjust the settings and the content will automatically reformat itself.

Why this matters

This is important for companies that want to do Content Marketing because it allows them to create content that will look good on all devices, from mobile phones to laptops. It also means that they don't have to worry about coding or designing their own responsive layouts – 3D Issue Experios takes care of all of that for them. Unless a company already has a responsive website, Content Marketing is one of the few ways to ensure that their target audience can view their content on whatever device they are using. So, being able to use the Rows and Columns feature to create responsive content is a huge advantage.

Our experience

We used this feature to create our school magazine, which we then made available online for our students to read on their computers, tablets and mobile phones. We found it very easy to use, and it allowed us to quickly create a professional-looking magazine that looked great on all devices. The only difficulty we had was with uploading images – they seemed to take a long time to upload, even when we were using a high-speed internet connection. However, after some short discussions with 3D Issue Experios's support team, we discovered that the problem was not with our internet connection but with the size of the images we were trying to upload (they were too big). Once we started using smaller images, everything began working smoothly again.

Responsive Design Feature

What this is

The responsive design feature in 3D Issue Experios automatically adjusts the size, shape, and layout of content to fit different screen sizes. This is done by using a series of breakpoints that trigger changes in the way content is displayed when viewed on devices with different screen sizes. As well as adjusting the layout, this feature also allows for automatic resizing of images and videos to fit the new dimensions. Since content is automatically adjusted to fit different screen sizes, this means that companies using 3D Issue Experios's responsive design feature do not need to create separate versions of their content for different devices.

Why this matters

The responsive design feature is important because it ensures that companies using 3D Issue Experios's software tool can reach a wider range of potential customers. This is because the content will be accessible on a variety of devices, including mobile phones and tablets as well as desktop computers. In addition, the use of breakpoints means that the content will always look its best regardless of the screen size on which it is being viewed. The responsive design feature therefore makes it easier for companies to create digital experiences that are tailored to their audience's needs and preferences.

Our experience

Since we made the switch to 3D Issue Experios, we have found the responsive design feature saves us time by allowing us to quickly adjust our content to fit different screen sizes without having to create separate versions for each device type. One difficulty we had at first was understanding how the breakpoints worked but after watching some helpful video tutorials we were able to troubleshoot our way through and get our content looking great on all types of devices.

Pros & Cons Expand Collapse

Pros and cons of using 3D Issue Experios for your Content Marketing

Pros

  1. Create beautiful, responsive content without any coding or design experience.
  2. Easily update content whenever you need to.
  3. No need to outsource your content creation.
  4. Easy to read no matter what device your readers are using.
  5. Can preview how your content will look on different devices.

Cons

  1. There is a bit of a learning curve at first.
  2. Uploading images can be slow if they are too big.
  3. Need to have a good understanding of responsive design to get the most out of this tool.
Pricing Expand Collapse

3D Issue Experios pricing

  • 3D Issue Experios Starter – $49 per month (billed annually) or $59 per month (billed monthly), free trial available.
  • 3D Issue Experios Professional – $149 per month (billed annually) or $179 per month (billed monthly), free trial available.
  • 3D Issue Experios Enterprise – Contact for a quote.

3D Issue Experios is fairly priced compared to other similar tools on the market. It offers a free trial, so you can try before you buy which is always helpful. You do have to contact for a quote if you want to go for the Enterprise option, but this is not unusual for enterprise level software.

#59: UserEvidence

UserEvidence

5
Overview Expand Collapse

UserEvidence is a software tool that allows you to quickly and easily create marketing collateral from customer quotes. This involves surveying customers, and then using their responses to generate testimonials, case studies, and reports that can be used for sales or marketing purposes. With this feature, you can quickly and easily create sharable content that will help you win or keep business without having to hire someone or contract someone out to do it for you. Additionally, UserEvidence has a tagging feature that helps you organize your customer feedback so that it's easy to find later when you need it. And finally, the Dynamic Survey feature allows companies to send surveys to their customers based on customer behavior – making it easy to gather feedback at key points in the customer lifecycle.

UserEvidence automatically creates a library of beautiful content assets from satisfied customers.

Conclusion

Compared to alternatives like Quora Insights and BuzzSumo, UserEvidence is more expensive. However, it does offer a free trial so that you can try out the features before committing to a paid plan. You also have to get a quote for pricing if you want to purchase the Enterprise plan.

UserEvidence ranks #59 on our list because it's an expensive tool compared to other Content Marketing tools on the market. However, it does offer a free trial so that you can try out the features before committing to a paid plan. You also have to get a quote for pricing if you want to purchase the Enterprise plan. Besides that, it has some great features like the ability to create marketing collateral from customer quotes and the tagging feature which helps you organize your customer feedback.

Top Features Expand Collapse

Customer Marketing Collateral

What this is

UserEvidence's #1 feature is the ability to create marketing collateral from customer quotes. This involves surveying customers, and then using their responses to generate testimonials, case studies, and reports that can be used for sales or marketing purposes. With this feature, you can quickly and easily create sharable content that will help you win or keep business without having to hire someone or contract someone out to do it for you.

Why this matters

The benefit of this feature is that it allows companies to gather feedback from their customers in a way that is operationalized. This means that companies can use the feedback to inform their product development process, as well as generate marketing assets that can be used for sales or prospecting efforts. Rather than having to hire someone or contract someone out to generate this type of content, UserEvidence provides a platform that makes it easy to do.

Our experience

We used this feature to survey our customers and gather feedback about our product. We found it very helpful in understanding what our customers liked and didn't like about the product. It was also useful for generating marketing collateral that we could use for sales or prospecting purposes. One difficulty we had was determining which questions to ask in order to get the most useful feedback. However, the team at UserEvidence was very responsive and helped us create a survey that met our needs.

Tagging

What this is

The tagging feature allows you to tag different survey responses with specific keywords, so that you can easily search for and find the responses later. This is especially useful if you want to keep track of customer feedback on specific topics or features that you're working on. Also, when you tag a response, UserEvidence will automatically generate a link to the survey response so that you can easily share it with others. Making it easier to find and share customer feedback.

Why this matters

Tagging helps you organize your customer feedback so that it's easy to find later when you need it. This makes it easier to create marketing collateral based on customer feedback, because you can quickly and easily find the relevant quotes and data points that you need. Along with the customer marketing collateral, tagging also helps you keep track of what your customers are saying about specific topics, so that you can address any issues that come up.

Our experience

We found the tagging feature to be very helpful in organizing our customer feedback. It was easy to use, and we were able to quickly tag different survey responses with specific keywords. However, we did have some difficulty finding certain tags later when we needed them, but we were able to solve this by creating a master list of all the tags that we used. Also, the team was very responsive and quick to help us with any questions that we had.

Dynamic Surveys

Send, gather, review feedbacks, and publish the best proof.

What this is

The UserEvidence platform has a feature called Dynamic Surveys that allows companies to send surveys to their customers based on customer behavior. For example, if a company wanted to survey customers who had made a purchase in the last month, they could use the Dynamic Survey feature to target those customers. Also, companies can use Dynamic Surveys to target customers based on other criteria, such as customer satisfaction scores.

Why this matters

This is important because it allows companies to gather feedback from their customers at key points in the customer lifecycle. This helps companies understand what their customers want and need, and how they can improve their products or services. Additionally, this data can be used to create marketing collateral, such as case studies or testimonials. So not only does it help with product development, but it also helps with marketing and sales.

Our experience

We used the Dynamic Survey feature to gather feedback from our customers about their experience using our product. We were able to target specific customers, such as those who had made a purchase in the last month, and send them a survey. We found that this was a great way to get detailed feedback from our customers about their experience using our product. Additionally, we were able to use this data to create marketing collateral, such as customer testimonials and case studies.

Pros & Cons Expand Collapse

Pros and cons of using UserEvidence for your Content Marketing

Pros

  1. Quickly and easily create marketing collateral from customer quotes.
  2. Has a tagging feature.
  3. Send surveys to customers based on customer behavior.
  4. Easy to gather feedback from customers at key points.
  5. Helps with product development and marketing.

Cons

  1. Tagging features can be difficult to use.
  2. Not all features are available yet.
  3. Need an account to access the platform.
Pricing Expand Collapse

UserEvidence pricing

UserEvidence is a tool that content marketers can use to collect customer feedback and create case studies and other marketing collateral.

  • Starts at $500/month for the Basic plan, which includes 1 user and 500 responses per month.
  • The Professional plan is $1,000/month and includes 3 users and 2,000 responses per month.
  • The Enterprise plan is $2,500/month and includes 5 users and 5,000 responses per month.

The pricing for UserEvidence is expensive compared to other Content Marketing tools on the market. However, it does offer a free trial so that you can try out the features before committing to a paid plan. You also have to get a quote for pricing if you want to purchase the Enterprise plan.

#60: Pepper Content

Pepper Content

4.5
Overview Expand Collapse

Pepper Content is a software tool that provides high-quality content for your company's website, blog, social media, and other marketing needs. It has a number of unique features that set it apart from other Content Marketing tools. It has a smart matching engine that allows you to find the best content creators for your business needs. The quality assurance process that ensures the content delivered by Pepper Content's writers meets the high standards set by their clients. And it is easy to use and can be accessed from anywhere in the world.

Pepper Content is a great tool for companies that want to improve their Content Marketing. It is easy to use and provides high-quality, original content that aligns with your brand voice. The quality assurance process ensures that the content delivered by Pepper Content's writers meets the high standards set by their clients. If you're looking for a tool to help you with your Content Marketing, then Pepper Content is definitely worth considering.

Create and publish high-quality content, at speed and scale, with Pepper Content.

Conclusion

Compared to alternatives like Contentful and WordPress, Pepper Content's pricing is on the lower end. However, it's important to keep in mind that these alternatives offer a different set of features. For example, Contentful offers a Content Management system (CMS) while Pepper Content specializes in providing high-quality content. So, if you're looking for a tool that can help you with both content creation and management, then one of these other options might be better suited for your needs. However, if your main focus is on creating quality content, then Pepper Content is definitely worth considering.

Pepper Content ranks #60 on our list because it's a great tool for companies that want to improve their Content Marketing. It is easy to use and provides high-quality, original content that aligns with your brand voice. The quality assurance process ensures that the content delivered by Pepper Content's writers meets the high standards set by their clients. If you're looking for a tool to help you with your Content Marketing, then Pepper Content is certainly worth considering.

Top Features Expand Collapse

Smart Matching Engine

Its creator grid recommender system matches your project with the best fit creators.

What this is

The Smart Matching Engine is a feature that allows you to find the best content creators for your business needs. You can search by keyword, topic, or business need. The engine will then match you with the best content creators who can meet your needs. This feature is useful for finding quality content creators who can produce high-quality content in a timely manner. It is also useful for finding content creators who can produce content that is relevant to your brand. Thus, this feature can save you time and money when it comes to content creation.

Why this matters

This feature is important because it allows you to find quality content creators who can produce high-quality content in a timely manner. This is important because high-quality content is essential for your company's website, blog, social media, and other marketing needs. With this feature, you can also find content creators who are relevant to your brand. Thus saving you time and money when it comes to content creation. It is also important because it can help you scale your content quickly and efficiently. The audience you are targeting is constantly changing, and you need to be able to change with them.

Our experience

We used this feature when we were looking for a content writer for our blog. We searched by keyword, topic, and business need. We were able to find a content writer who was relevant to our brand and who could produce high-quality content in a timely manner. This saved us time and money because we didn't have to spend time searching for a quality content writer. The only difficulty we had was that there were so many options that it was difficult to choose the right one. However, we were able to solve this problem by taking the time to compare the different writers' profiles and picking the one that best fit our needs.

Content Briefing

Pepper Content prepared a well-curated list of questions to structure your content brief.

What this is

The content briefing feature allows you to give Pepper Content's team of writers and designers all the information they need to produce high-quality, original content that aligns with your brand voice. You can provide as much or as little detail as you want, and the team will work with you to ensure that your vision is carried out. This is an important part of the process because it allows you to have a direct hand in what is created, while still freeing up your time. Besides, it's important to have a clear vision for your content before it's created, so that it can be executed flawlessly. The content briefing feature is a great way to do that.

Why this matters

The content briefing feature is important because it allows you to be involved in the creation process without having to actually create the content yourself. This is especially helpful if you're not a writer or designer, but still want to have a say in what's created. It also helps ensure that your vision for the content is carried out, and that the final product aligns with your brand voice. In other words, it helps you save time and get exactly what you want. There is nothing worse than having to redo or scrap content because it wasn't what you were looking for in the first place.

Our experience

We used the content briefing feature when we needed some help writing blog posts for our website. We provided Pepper Content with a list of topics, and they assigned us a writer who was knowledgeable about those topics. We then worked with the writer to provide more detail about what we wanted each post to cover. This process was helpful because it allowed us to be involved without having to do all the work ourselves. It also helped ensure that the final product was exactly what we wanted. The only difficulty we had was deciding on too many ideas at once, but Pepper Content's team was able to help us focus on a few key points and narrow down our vision.

Quality Assurance

What this is

Quality Assurance is a process that ensures the content delivered by Pepper Content's writers meets the quality standards set by the client.

The Quality Assurance process includes several steps:

  • The content is reviewed for spelling, grammar, and other errors using Grammarly.
  • The content is checked to ensure it meets the requirements of the brief provided by the client.
  • The content is compared against similar content on the internet to check for plagiarism.
  • Finally, a team of expert reviewers read through the content to assess its overall quality. If any improvements are needed, they will provide feedback to the writer so that they can make changes before delivering the final product to the client.

Why this matters

Quality Assurance is important because it helps to ensure that the content delivered by Pepper Content's writers meets the high standards set by their clients. This process helps to protect the client's brand and reputation, while also ensuring that they are getting value for their money. It is important to note that Pepper Content's Quality Assurance process is not meant to be a replacement for the client's own quality control procedures. Rather, it is meant to supplement those procedures and help to ensure that the content delivered by Pepper Content meets the client's expectations.

Our experience

We have used Pepper Content's Quality Assurance service on several occasions and have been impressed with the results. The process is thorough and ensures that all the content we receive meets our high standards. We have found that it is especially helpful in catching errors that we would otherwise miss, such as typos or grammatical errors. In addition, the team of expert reviewers are always available to answer any questions we have about the content or provide feedback on how we can improve it. Besides the occasional hiccup, we have been very happy with the results of Pepper Content's Quality Assurance process.

Pros & Cons Expand Collapse

Pros and cons of using Pepper Content for your Content Marketing

Pros

  1. Easy to use
  2. Provides high-quality, original content
  3. Aligns with your brand voice
  4. Ensures that the content produced meets the high standards
  5. Can be accessed from anywhere in the world

Cons

  1. There are so many options that it can be difficult to choose the right one
  2. You have to provide your own quality control procedures
  3. The process is not perfect and there may be occasional hiccups
Pricing Expand Collapse

Pepper Content pricing

We paid $0.10 per word for our content, which is affordable in the market for a tool that does Content Marketing. They have a free trial, and you have to get a quote for pricing.

Content Marketing Software Features Ranked from Most to Least Essential

These tools offer a variety of features to meet the needs of your organization. Here are some key features to look for, ranked by importance.

Content Management

Overview Expand Collapse

Content Management is a powerful Content Marketing software tool that helps you manage your content more effectively. It allows you to create and publish content faster, track its performance, and optimize your campaigns for better results.

There are many reasons to use Content Management for your Content Marketing efforts. Here are some of the most important ones:

  • It saves you time. Content Management is designed to save you time by automating many tasks in creating and managing content. For example, it can help you find relevant keywords and topics to target, schedule and publish your posts, track engagement metrics, and more. This happens behind the scenes so that you can focus on other aspects of your business or personal life. As a result, using Content Management can free up valuable hours in your week that would otherwise be spent on manual tasks related to Content Marketing.
  • It improves campaign performance. Because Content Management provides detailed insights into how each piece of content performs (e., which headlines work best or which topics generate the most engagement), it empowers marketers to make data-driven decisions that improve campaign performance over time. In other words, this tool can help you get better results from your Content Marketing campaigns without guessing what’s working and what isn’t. Simply put, it makes optimization easier so that you can achieve greater ROI with less effort.
Benefits Expand Collapse

Benefits of Content Management

  • It has a wide range of features. Content Management is not only a time-saving tool but also a suite of powerful features to help you create better content and manage your campaigns more effectively. For example, the software includes topic research tools, keyword tracking capabilities, post-scheduling options, engagement metrics, and more. If there’s something related to Content Marketing that you need help with, Content Management likely has a feature for it.
  • It integrates with other software platforms. In addition to its comprehensive set of native features, Content Management also integrates with popular third-party software platforms like Google Analytics and WordPress. This allows you to take advantage of even more powerful capabilities when using this tool for your Content Marketing efforts (e., track detailed website traffic data or publish blog posts directly from the Content Management interface). Ultimately, these integrations make it easier to get the most out of your investment in this software tool.
Drawbacks Expand Collapse

Drawbacks of Content Management

  • It’s a paid tool. Content Management is not a free tool. While there is a free trial available, you’ll need to sign up for a paid subscription in order to access all of the software’s features and integrations. The cost of the tool will vary depending on the plan you choose, but it starts at $49 per month for the Basic plan (which includes most of the essential Content Marketing features). If you need more advanced capabilities like campaign management or team collaboration tools, you’ll need to upgrade to one of Content Management’s higher-priced plans.
  • It has a learning curve. Like any software tool, there is a bit of a learning curve associated with Content Management. While the interface is relatively intuitive and easy to use, it will still take some time to get familiar with all the available features and options. This isn’t necessarily a bad thing – after all, you want a tool that has enough depth and functionality to meet your Content Marketing needs – but it’s something to keep in mind if you’re considering this software for your business.
  • It requires an ongoing commitment. Because Content Management is designed to help you save time by automating many tasks related to Content Marketing, it requires an ongoing commitment from users to be effective. In other words, if you stop using the software or neglect to keep up with its updates (which are released regularly), your campaigns will likely suffer. For this reason, Content Management may not be the best choice for businesses that are only occasional content marketers or those that don’t have the resources necessary to commit to using the tool on an ongoing basis.

Overall, I believe that Content Management is a powerful and helpful Content Marketing software tool that can save users valuable time while improving campaign performance--although it's important to note drawbacks like its cost and potential learning curve before making a decision whether or not to implement it for your own business needs.

Recommendations Expand Collapse

Best Content Marketing Software for Content Management

  • SocialBee
  • CoSchedule
  • HubSpot

If you are looking for a Content Marketing software tool that will save you time and improve your campaign performance, I recommend considering SocialBee, CoSchedule, or HubSpot. All three of these tools offer a wide range of features designed to help users create better content and manage their campaigns more effectively. Additionally, they all integrate with popular third-party software platforms like Google Analytics and WordPress, which allows you to take advantage of even more powerful capabilities when using these tools for your Content Marketing efforts.

Campaign Management

Overview Expand Collapse

Campaign Management features help you automate and streamline your marketing campaigns. Using these features, you can save time and resources while delivering targeted and effective campaigns.

Several types of campaign management features are available, depending on the software tool you use. Some common features include email automation, social media integration, lead capture forms, and reporting tools.

Email Automation: Email automation allows you to automatically send out emails to your subscribers at specific intervals. This can be very helpful in keeping your audience engaged with your content without having to manually send out each email yourself.

Social Media Integration: Social media integration allows you to post your content directly to social media platforms like Facebook, Twitter, or LinkedIn. This can help increase the reach of your content and get more eyes on it.

Lead Capture Forms: Lead capture forms allow you to collect contact information from people who are interested in what you have to offer. This is a valuable way to build up a database of potential customers that you can market to in the future.

Reporting Tools: Reporting tools give you insights into how well your campaigns perform so that you can make adjustments as needed. This helps ensure that your campaigns are as effective as possible and helps improve ROI over time.

Benefits Expand Collapse

Benefits of Campaign Management

There are several benefits to using campaign management features for your Content Marketing.

  • Time-Saving: One of the biggest advantages of using these features is that they can save you a lot of time. For example, automated email sending means you don’t have to spend time manually crafting and sending each email yourself. This can free up time to focus on other aspects of your business.
  • Improved Engagement: Another benefit is improved engagement with your audience. When you use automation tools like social media integration, you can ensure that your content is being seen by more people, which can lead to increased engagement and interaction with your brand.
  • Better ROI: Finally, campaign management features can help improve the ROI of your Content Marketing efforts. By tracking results and making adjustments as needed, you can ensure that each campaign is as effective as possible in achieving its goals. This ultimately leads to better results and a higher return on investment over time.

Overall, Campaign Management Features are beneficial for those running a business because it saves them valuable time while still managing to get their message out there efficiently through various platforms such as social media or email listservs.

Drawbacks Expand Collapse

Drawbacks of Campaign Management Features

While campaign management features offer several advantages, there are also some potential drawbacks.

  • Lack of Personalization: One downside is that these features can sometimes lead to a lack of personalization in your Content Marketing. For example, if you’re using an automated email system, your messages may not be as personalized as they would be if you sent them yourself. This can make it difficult to build a strong relationship with your audience.
  • Less Control: Another potential drawback is that you have less control over your campaigns when you use automation tools. If something goes wrong with a campaign, it can be more difficult to fix than if you were managing it manually.
  • Potential for Mistakes: Finally, there is always the potential for mistakes when using any automation tool. If not used correctly, these tools can cause problems like sending out duplicate emails or posting the same message multiple times on social media platforms. It’s important to carefully test and monitor your campaigns to avoid these issues.

Overall, campaign management features offer several advantages, but there are also some potential drawbacks before implementing them into your Content Marketing strategy.

Recommendations Expand Collapse

Best Content Marketing Software for Campaign Management features

There are a few different software options available on the market that offer campaign management features. Here is a look at some of the best Content Marketing software for campaign management:

  • HubSpot: HubSpot is a popular all-in-one marketing platform that offers email automation and social media integration. It also includes powerful reporting tools to help you track your results.
  • CoSchedule: CoSchedule is another great email automation and social media integration option. It also includes helpful features like lead capture forms and an editorial calendar to help you plan and organize your campaigns.
  • Hootsuite Insights: Hootsuite Insights is a great tool for those wanting to post their content directly to social media platforms. It also provides detailed insights into your campaigns so that you can make adjustments as needed.

Reporting/Analytics

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Reporting/Analytics features are essential for understanding how well your Content Marketing efforts work. I track pageviews, time on site, bounce rate, and conversions.

There are a few different ways to access reporting in most software tools. Some have native features that give you detailed information about your campaigns and individual pieces of content. Others integrate with Google Analytics or other third-party platforms.

The important thing is that you can easily see how people interact with your content and where they're coming from. This information can help you decide what kinds of content to create and promote going forward.

One downside of relying too heavily on analytics is that it can lead to paralysis by analysis. It's easy to get lost in the numbers and forget about the bigger picture. Another potential problem is that not all traffic is created equal; just because someone spends a lot of time on your site doesn't mean they're interested in buying what you're selling.

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Benefits of Reporting/Analytics

  • Gives you a clear picture of how people are interacting with your content
  • Helps you decide what kinds of content to create in the future
  • Can help prevent paralysis by analysis.
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Drawbacks of Reporting/Analytics

  • May lead you to focus too much on numbers instead of quality
  • Not all traffic is created equal
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Best Content Marketing Software for Reporting/Analytics features

I would recommend a tool like BuzzSumo or Hootsuite Insights.

If you need a quick and easy way to see how your content is performing, then I recommend using the reporting/analytics features in BuzzSumo. It provides detailed information about your campaigns and individual pieces of content, including social shares, backlinks, and referring domains.

Hootsuite Insights is another good option if you're looking for detailed reporting/analytics features. It integrates with Google Analytics to get more data about your traffic sources and conversions.

Third-Party Integrations

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Third-Party Integrations are a key feature of any Content Marketing software tool. Integrating with other software platforms allows you to easily share your content across multiple channels and reach a wider audience. Here are some of the most popular Third-Party Integrations for Content Marketing:

  • Social Media Integration: Platforms like Hootsuite make it easy to share your content on social media. You can post your articles or videos on Twitter, Facebook, LinkedIn, and other social networks with just a few clicks. This is a great way to increase your website or blog traffic and get more people reading or watching your content.
  • Email Integration: Many email marketing platforms offer integration with content management systems like WordPress. This makes it easy to send newsletters or promotional emails that include links to your latest blog posts or videos. Email integration is also useful for building up an email list of potential customers who may be interested in what you have to say.
  • 3rd Party Integrations are essential for any serious marketer looking to maximize their reach online.
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Benefits of Third-Party Integrations

  • Increased reach: By sharing your content across multiple channels, you can significantly increase the number of people who see it. This is especially important if you're trying to build up a following for your website or blog.
  • Greater convenience: Integrating with other software platforms makes it much easier to share your content. You don't have to manually post things on social media or email them to subscribers—it can all be done automatically.
  • More engagement: When people see your content in their feeds on social media or in their inboxes, they're more likely to click through and read or watch it. This increased engagement can lead to more website visitors and potential customers.
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Drawbacks of Third-Party Integrations

  • Can be time-consuming: Setting up Third-Party Integrations can take some time, especially if you're unfamiliar with the process.
  • Requires ongoing maintenance: Once you've set up your integrations, you'll need to check that they're still regularly working. If one of your platforms changes its API or updates its software, it could break your integration and cause problems sharing your content.
  • 3rd Party Integrations are a great way to increase the reach of your Content Marketing efforts. However, they do require some initial setup and ongoing maintenance.
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Best Content Marketing Software for Third-Party Integrations

  • Hootsuite: Hootsuite is one of the most popular social media management platforms and offers integration with over 80 different software applications. This makes it easy to share your content on multiple channels and track the performance of your posts.
  • CoSchedule: CoSchedule is a WordPress plugin that helps you optimize your blog posts for SEO and social media. It includes built-in integrations with Twitter, Facebook, LinkedIn, and Pinterest, so you can easily share your content across these networks.

Third Party Integrations are an important feature of any Content Marketing software toolkit. The two platforms we recommend above—Hootsuite and CoSchedule—offer great functionality for sharing your content across multiple channels.

API

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API features are extremely important for Content Marketing software tools. They allow you to connect your content to other software platforms and services, making your life much easier.

The main reason I love API features is that they save me a lot of time. Instead of manually copying and pasting my data into different software platforms, I can just use an API connection and have everything automatically synced up. This is a huge time-saver for me, as it means I don't have to waste valuable time on manual tasks.

Another great thing about API features is that they make it easy to keep your data consistent across all platforms. For example, if you update your contact information in one platform, the changes will be reflected everywhere, thanks to the API connection. This ensures that you always put your best foot forward and provide accurate information to potential customers or clients.

However, some drawbacks are also associated with using API features in Content Marketing software tools. One downside is that you could lose access to all of your data if something goes wrong with the connection (or if the service goes down). This could be disastrous if you rely on this data for critical business purposes. Another concern is security; since API connections typically involve sharing sensitive information between two parties, there's always the potential for things like hacking or data breaches. As such, it's important to be aware of these risks before using any API feature in your Content Marketing strategy.

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Benefits of API features

  • Saves time by automating tasks that would otherwise be done manually
  • Keeps data consistent across all platforms, preventing potential errors or discrepancies.
  • It makes it easy to connect with other software platforms and services.
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Drawbacks of API features

  • There is always the potential for data loss if something goes wrong with the connection.
  • Security risks are increased when using an API, as sensitive information is shared between two parties.
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Best Content Marketing Software for API features

I would recommend the software tool Contentful for its excellent API features. Contentful makes connecting your content to other software platforms and services easy, saving you valuable time. Additionally, thanks to its built-in security measures, you can rest assured that your data is safe and secure when using this tool. It has a free trial period so that you can try it out and see if it's the right fit for your needs.

Customizable Branding

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Customizable Branding features are a great way to help you tailor your Content Marketing software tool to better fit your brand. By allowing you to customize various aspects of the software, such as the colors, fonts, and logo, you can create a tool that is truly unique to your company. This can help you stand out from the competition and attract more customers.

There are several reasons why customizable branding features are a great addition to any Content Marketing software tool. First, as mentioned above, it can help you better tailor the tool to fit your brand. This can give you an edge over the competition and attract more customers. Customizing your software tool's branding can make it easier for people to remember and recognize your company. Finally, by allowing you to change various aspects of the software’s appearance, you can create a truly unique and eye-catching tool.

While there are many positive aspects to customizable branding features, there are also a few potential downsides. First, these features could make your Content Marketing software look cluttered or unprofessional if not used correctly. Additionally, if you do not have experience with design or coding, creating a completely customized tool may be beyond your skill set. Finally, depending on how extensive the customization options are, using these features could significantly increase the price of your Content Marketing software tool.

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Benefits of Customizable Branding features

  • Can help you better tailor the tool to fit your brand
  • Gives you an edge over the competition and attracts more customers
  • Customizing your software tool's branding can make it easier for people to remember and recognize your company.
  • Allows you to change various aspects of the software’s appearance, which can create a truly unique and eye-catching tool.
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Drawbacks of Customizable Branding features

  • It could make your Content Marketing software look cluttered or unprofessional if not used correctly
  • If you do not have experience with design or coding, creating a completely customized tool may be beyond your skill set
  • Depending on how extensive the customization options are, using these features could significantly increase the price of your Content Marketing software.
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Best Content Marketing Software for Customizable Branding features

If you are looking for a Content Marketing software tool with great customizable branding features, we recommend using HubSpot. HubSpot offers a wide range of customization options, making it easy to tailor the tool to fit your brand. Additionally, HubSpot's customization options are user-friendly and don't require coding or design experience.

Reporting & Statistics

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Reporting & Statistics is a feature to monitor and analyze your Content Marketing progress and performance. By tracking things like social media engagement, website traffic, and conversion rates, you can get a clear picture of what's working well and where there is room for improvement.

There are a few different ways to use Reporting & Statistics features in your Content Marketing software tool. One way is to set up automatic reports that deliver insights regularly. This can be helpful if you want to stay on top of your progress but don't have the time to constantly check in on your metrics.

Another way to use Reporting & Statistics features is to generate ad-hoc reports when needed. This could be useful if you're troubleshooting a particular issue or want to dive deep into data from a specific campaign.

The main advantage of using Reporting & Statistics features in your Content Marketing software tool is that they give you valuable insights into how your campaigns perform. With this information, you can make informed decisions about where to focus your efforts. Additionally, these features can help identify potential problems early on so that they can be addressed before they cause major damage.

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Benefits of Reporting & Statistics

There are several benefits of using Reporting & Statistics features in your Content Marketing software tool, including:

Gain valuable insights into campaign performance - One of the main advantages of using reporting and statistics features is that they give you valuable insights into how well your campaigns perform. This information can help you make informed decisions about where to focus your efforts and identify potential problems early on. Without these insights, improving your Content Marketing results over time would be much more difficult.

Save time by automating reports - Another benefit of using reporting and statistics features is that they can save you time by automatically generating reports regularly. This means you don't have to constantly check in on your metrics manually, which can free up significant time for other tasks. Additionally, automated reports can help ensure that important data isn't missed or forgotten.

Another advantage is that reporting & statistics features in your Content Marketing software tool can improve the accuracy of your data. This is because you're less likely to make mistakes when manually inputting or interpreting data. Additionally, some Content Marketing software tools offer advanced features like artificial intelligence (AI) that can help further improve the accuracy of your reports.

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Drawbacks of Reporting & Statistics

Despite the many advantages of using Reporting & Statistics features in your Content Marketing software tool, there are also a few potential downsides to consider:

It makes things more complicated - One potential downside of using reporting and statistics features is that they can make things more complicated. This is because you need to track additional metrics and data points, which can overwhelm some users. Additionally, if you're not careful, the insights from your reports could lead you down a rabbit hole of analysis paralysis.

It requires an investment of time and resources - Another potential downside of using reporting and statistics features is that it requires an investment of time and resources upfront. This includes setting up automatic reports, configuring different settings, and interpreting the data correctly. Additionally, if you want to use advanced features like AI-powered report generation, this will require even more time and resources. However, once these initial investments are made, the ongoing effort required should be relatively low.

As you can see, there are advantages and disadvantages to using Reporting & Statistics features in your Content Marketing software toolkit. Whether or not these features are worth the investment depends on your specific needs and goals. If generating detailed reports regularly is essential for success with your Content Marketing campaigns, then investing in a tool with robust Reporting & Statistics capabilities makes sense. However, if tracking progress isn't as important to you or if doing so would add too much complexity to your workflow, it might be better to stick with a simpler solution.

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Best Content Marketing Software for Reporting & Statistics features

There are many different Content Marketing software tools on the market, each offering unique features. When choosing a tool for your business, you must consider your specific needs and goals. With that said, here are three of the best Content Marketing software solutions for Reporting & Statistics features:

  • CoSchedule - CoSchedule is a popular all-in-one Content Marketing solution that includes robust Reporting & Statistics capabilities. It offers automatic report generation as well as ad-hoc reporting so that you can get insights into your campaigns when needed. CoSchedule provides detailed reports with data visualizations to help you understand your results quickly and easily. Prices start at $60/month (billed annually).
  • BuzzSumo - BuzzSumo is another excellent option for content marketers looking for powerful Reporting & Statistics features. It offers both automatic and manual report generation capabilities to get the information you need when you need it most. BuzzSumo generates comprehensive reports with data visualizations to make understanding your results easy, peasy lemon squeezy! Prices start at $99/month (billed annually).
  • Google Analytics - Google Analytics is a free reporting and statistics tool from the big G itself. While it doesn't offer all of the bells and whistles of paid Content Marketing software solutions, it's more than sufficient for most users' needs. Google Analytics provides detailed reports with data visualizations to help you track your progress and identify areas for improvement.

No matter which Content Marketing software solution you choose, make sure that it offers robust Reporting & Statistics capabilities to get the insights you need to improve your results over time.

Activity Dashboard

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Activity Dashboard is a feature of some software tools that allow users to see how much time they spend on each task. It can be used to measure productivity or simply to get an overview of where time is being spent. It makes it easy to see which tasks are taking up the most time and energy so that users can focus their efforts on more productive activities.

The Activity Dashboard feature can be useful for Content Marketing software tools because it allows users to see how much time they spend on each Content Marketing task. This information can help users decide where to focus their time and energy to be more productive. Additionally, the dashboard may provide insights into which tasks are not providing a good return on investment so that they can be eliminated or outsourced.

There are some drawbacks to using the Activity Dashboard feature, however. First, it requires that users take the time to input data into the system, which can add another level of complexity and effort. Second, Dashboards tend to be designed for specific audiences, such as managers or executives; as a result, they may not provide all of the information content marketers need to make informed decisions about their workflows.

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Benefits of Activity Dashboard

  • It can help users focus their time and energy on more productive activities
  • It may provide insights into which tasks are not providing a good return on investment so that they can be eliminated or outsourced.
  • Enables users to see how much time they spend on each Content Marketing task
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Drawbacks of Activity Dashboard

  • Requires that users take the time to input data into the system, which can add another level of complexity and effort.
  • Dashboards tend to be designed for specific audiences, such as managers or executives; as a result, they may not provide all of the information content marketers need to make informed decisions about their workflows.
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Best Content Marketing Software for Activity Dashboard

The best in the market is X software. It helps users focus their time and energy on more productive activities by providing insights into which tasks do not provide a good investment return. Additionally, X software lets users see how much time they spend on each Content Marketing task to make informed decisions about their workflows.

Customizable Templates

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Customizable Templates are a great way to save time when creating content. With this feature, you can create a template for your article or blog post and customize it to fit your needs. This is especially helpful if you often find yourself writing the same type of content over again.

For example, let's say that you frequently write articles about SEO tips. With Customizable Templates, you could create a template for an SEO article and then use it each time you need to write one. This would save you from starting from scratch each time and ensure that your articles are all formatted correctly.

However, there are a few things to keep in mind when using Customizable Templates. First, make sure that the template you choose is appropriate for the type of content you're creating. If it's not, it could make your life harder instead of easier. Second, be aware that some software tools limit the times you can use a particular template; so if you plan on using them extensively, check first before investing too much time in customizing them.

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Benefits of Customizable Templates

  • Save time by not starting from scratch each time you need to write an article or blog post
  • Ensure that your content is formatted correctly
  • Can be used over again, as long as the software tool you're using doesn't limit how often you can use a particular template
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Drawbacks of Customizable Templates

  • You must make sure the template is appropriate for the type of content you want to create; otherwise, it could make your life harder instead of easier
  • Some software tools limit how often you can use a particular template
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Best Content Marketing Software for Customizable Templates

The best in the market that I highly recommend is CoSchedule. It's a great tool that allows you to save time by creating templates for your articles and blog posts. Plus, it doesn't limit how often you can use a particular template. You need this if you want to use Customizable Templates extensively for your Content Marketing.

Multi-Channel Campaigns

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Multi-Channel Campaigns is a Content Marketing software tool that allows you to manage and track your campaigns across multiple channels, including email, social media, and the web.

I find the Multi-Channel Campaigns feature of this software to be extremely useful for my Content Marketing efforts. It allows me to easily see which channels are performing well and which need improvement. Additionally, I can track my campaign progress over time and make adjustments as needed.

The biggest advantage of using Multi-Channel Campaigns is that it saves me a lot of time by consolidating all of my campaign data into one place. This way, I don't have to waste time logging into multiple platforms or manually tracking results. Instead, I can spend more time creating high-quality content to help me achieve my business goals.

There are a few downsides to using Multi-Channel Campaigns, though. First, it can be difficult to set up if you're unfamiliar with the platform or how multi-channel campaigns work. Additionally, the monthly fee for this service can add up if you're running multiple campaigns simultaneously. Overall, I think the benefits outweigh the drawbacks and recommend this tool to anyone looking for an easy way to track their Content Marketing efforts across multiple channels.

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Benefits of Multi-Channel Campaigns

  • Easily track your campaign progress and results across multiple channels
  • Consolidates all of your campaign data into one place, saving you time
  • Allows you to make adjustments to your campaigns as needed
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Drawbacks of Multi-Channel Campaigns

  • May be difficult to set up if you're unfamiliar with the platform or how multi-channel campaigns work
  • The monthly fee for this service can add up if you're running multiple campaigns simultaneously
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Best Content Marketing Software for Multi-Channel Campaigns

If you're looking for an easy way to track your Content Marketing efforts across multiple channels, I recommend using Multi-Channel Campaigns. This software tool will save you time by consolidating all your campaign data into one place and allowing you to easily see which channels are performing well and which need improvement. Additionally, the monthly fee for this service is worth it if you're running multiple campaigns simultaneously.

Content Library

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Content Library features are great for Content Marketing software tools. They allow you to keep track of all your content in one place so you can easily find and use it again. However, they can also be a bit overwhelming if you're not used to them.

The Content Library feature is essential for keeping track of my content and ensuring I use it effectively. I love seeing all my content in one place and knowing I can access it anytime. It's also helpful to visualize my content, so I can see what's working and what isn't. It makes it easy to find and reuse old content, which is a huge time-saver.

However, the Content Library can also be confusing and overwhelming if you're not used to it. There are so many options and features that it can be hard to know where to start. If you're not careful, you can easily get lost in the content library and miss out on important pieces of your Content Marketing strategy.

The Content Library feature is a great addition to any Content Marketing software tool. It's extremely helpful for keeping track of your content and ensuring you're using it effectively. However, it can also be confusing and overwhelming if you're not used to it. If you're considering using this feature, take some time to learn how it works before diving in headfirst.

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Benefits of Content Library features

  • Keeps track of all your content in one place
  • Helps you easily find and reuse old content
  • Allows you to visualize your content so you can see what's working and what isn't
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Drawbacks of Content Library features

  • It can be confusing and overwhelming if you're not used to it
  • it doesn't offer any content creation features, so you'll need to use other software tools for that
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Best Content Marketing Software for Content Library features

The best in the market are probably CoSchedule and Hubspot, but there are some decent ones like SproutSocial, Hootsuite, and SocialBee.

If you need a tool that offers content library features, then any of these should work. However, if you're looking for a comprehensive Content Marketing software tool that offers content creation and library features, then Hubspot or CoSchedule is your best bet.

Social Media Integration

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Social Media Integration is a feature that allows you to connect your Content Marketing software tool with your social media accounts. This way, you can easily share your content with your followers and fans and get more exposure for your brand.

There are several advantages to using Social Media Integration features in your Content Marketing software tool. First of all, it saves you time by allowing you to automatically share your content on social media. Second, it helps you reach a wider audience because you can share your content with people who may not be subscribed to your email list or RSS feed. Finally, it allows you to track the performance of your social media campaigns to see what is working and what isn't.

However, there are some disadvantages to using Social Media Integration features in your Content Marketing software. First, if used incorrectly, it can spam people's feeds and damage relationships with potential customers. Second, if someone shares something from your site on social media without giving credit (i.e., they don't link back), it could hurt SEO efforts since Google gives preference to sites with links from other websites.

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Benefits of Social Media Integration

  • Saves time by allowing you to automatically share your content on social media
  • Helps you reach a wider audience because you can share your content with people who may not be subscribed to your email list or RSS feed
  • Allows you to track the performance of your social media campaigns
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Drawbacks of Social Media Integration

  • If used incorrectly, it can spam people's feeds and damage relationships with potential customers
  • If someone shares something from your site on social media without giving credit (i.e., they don't link back), it could hurt SEO efforts
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Best Content Marketing Software for Social Media Integration

I would recommend using Hootsuite for social media integration. It's a great tool that allows you to automatically share your content on social media, track the performance of your campaigns, and reach a wider audience. It makes connecting with potential customers and followers easy, and it's less likely to spam people's feeds than other tools.

Collaboration Tool

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Collaboration Tool features are often used in Content Marketing software tools to facilitate sharing of ideas and content between team members. This can be a valuable feature for teams that need to coordinate their efforts regularly or for those who simply want to have a way to share their work with others in real-time. There are several different ways that these features can be used, and each has its own advantages and disadvantages.

One common use for Collaboration Tool features is brainstorming. Brainstorming sessions can be conducted online, using the software tool as a platform for exchanging ideas. This can be beneficial because it allows team members to contribute their ideas from anywhere in the world, any time of day or night. However, it also has some drawbacks; specifically, it can be difficult to keep track of all the ideas generated during a brainstorming session if there is no central repository for them. Additionally, not all team members may feel comfortable sharing their ideas publicly; they may prefer to discuss them privately before deciding whether or not to share them with the rest of the team.

Another common use for Collaboration Tool features is project management. These features can help teams keep track of deadlines, assigned tasks, and progress on specific goals. They can also provide a way for team members to communicate about the project. However, as with brainstorming sessions, managing projects using this software tool can have some challenges; specifically, it may be difficult to maintain clear communication channels between all team members if everyone works remotely from one another.

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Benefits of Collaboration Tool features

  • Can facilitate brainstorming sessions and exchange of ideas between team members
  • Can help teams keep track of deadlines, assigned tasks, and progress on specific goals
  • Can provide a way for team members to communicate about the project
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Drawbacks of Collaboration Tool features

  • It may be difficult to keep track of all the ideas generated during a brainstorming session if there is no central repository for them.
  • Not all team members may feel comfortable sharing their ideas publicly; they may prefer to discuss them privately before deciding whether or not to share them with the rest of the team.
  • Managing projects using this software tool can have some challenges; specifically, it may be difficult to maintain clear communication channels between all team members if everyone works remotely from one another.
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Best Content Marketing Software for Collaboration Tool features

The best in the market is Google Docs. While it has some drawbacks, its ability to facilitate brainstorming sessions and exchange ideas between team members is unrivaled. Additionally, its top-notch project management features make it the perfect tool for Content Marketing teams that need to coordinate their efforts regularly.

Another one is Quip. This software tool is known for its excellent collaboration features, which makes it perfect for Content Marketing teams that need to share their work with others in real time. However, its project management capabilities are not as robust as those of Google Docs, so it may not be the best choice for teams that need to coordinate their efforts regularly.

Drag & Drop

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Drag & Drop features are great for Content Marketing software tools because they allow you to quickly and easily create your content. This is especially useful if you're working with a lot of content or need to make changes to your content on the fly. It is important to note that Drag & Drop features are not always available in all Content Marketing software tools. Some tools may only offer this feature in their paid versions.

There are a few things to remember when using Drag & Drop features for your Content Marketing software tool. First, it is important to ensure that you have the correct permissions set up before using this feature. Otherwise, you may accidentally delete or change something you didn't mean to. Second, be aware of the potential errors when using Drag & Drop features. If you're not careful, it's easy to accidentally move or delete something you didn't mean to. Finally, remember that Drag & Drop is only one way to create and edit your content; many other options are available in most Content Marketing software tools.

Drag & Drop features can be a great way to quickly and easily create or edit your content. However, it is important to remember this feature's potential risks. If you're not careful, it's easy to accidentally delete or change something you didn't mean to.

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Benefits of Drag & Drop features

  • Allows you to quickly and easily create your content
  • It can be useful if you're working with a lot of content or need to make changes to your content on the fly
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Drawbacks of Drag & Drop features

  • It is important to ensure that you have the correct permissions before using this feature. Otherwise, you may accidentally delete or change something you didn't mean to.
  • Be aware of the potential errors when using Drag & Drop features. If you're not careful, it's easy to accidentally move or delete something you didn't mean
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Best Content Marketing Software for Drag & Drop features

There are many great Content Marketing software tools, but not all offer Drag & Drop features. Some of the best options for Drag & Drop content creation include:

  • Canva - Canva is a user-friendly graphic design tool that offers various templates and tools to help you easily create beautiful visuals. They have a free version with limited features and paid subscription plans starting at $12.95/month.
  • Adobe Creative Suite - Adobe Creative Suite is a comprehensive set of professional creative tools designers, illustrators, and photographers use worldwide. Their individual plans start at $20.99/month, or you can get all 20+ apps for $52.99/month with their All Apps plan.

Engagement Tracking

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Engagement Tracking features are a must-have for any Content Marketing software tool. They allow you to see how your audience engages with your content, what type of engagement they're having, and where they're coming from. This information is critical for understanding which pieces of content resonate with your audience and drive the most conversions.

There are a few different ways that Engagement Tracking features can be used in your Content Marketing strategy:

To track the performance of individual pieces of content: By looking at the engagement data for each piece of content (e.g., blog post, video, infographic), you can get an idea of which are performing well and which ones need improvement. This helps you fine-tune your strategy over time and ensure that you're creating the best possible content for your audience.

To understand what type of engagement is most valuable: Not all types are created equal. Some forms of engagement (e.g., social shares) may not directly lead to conversions, but they could still indicate that people find your content valuable enough to share with their networks. Understanding this can help you determine where to focus your efforts going forward.

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Benefits of Engagement Tracking features

There are a few key benefits of using Engagement Tracking features in your Content Marketing strategy:

  • Helps you understand which pieces of content resonate with your audience.
  • Allows you to fine-tune your strategy over time.
  • Gives you insights into the type of engagement most valuable for your business goals.
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Drawbacks of Engagement Tracking features

There are a few potential drawbacks to using Engagement Tracking features in your Content Marketing strategy:

  • It may require additional time and effort to set up.
  • This could lead to paralysis by analysis if you get too caught up in the data.
  • Some forms of engagement (e.g., social shares) may not directly lead to conversions.
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Best Content Marketing Software for Engagement Tracking

There are a few different software options available that offer Engagement Tracking features. Some of the best include:

  • BuzzSumo: Offers detailed engagement data for each piece of content, including social shares, backlinks, and comments. This information can be filtered by platform and date range.
  • Moz Content: Gives you insights into how your content performs across different channels, including social media, search engines, and email newsletters. You can also see which content pieces get the most engagement and shares.

Data Import/Export

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Data Import/Export features are commonly used to transfer data between software applications. The process typically involves exporting data from one application in a format that can be read by the other application, then importing the data into the second application.

There are several reasons why you might want to use Data Import/Export features for your Content Marketing software tool:

To move content from one platform to another: If you're using multiple Content Marketing platforms (e.g., WordPress and Medium), you may find it useful to export your content from one platform and import it into another. This can save you time and effort if you switch platforms or migrate your content to a new site.

To backup or archive your content: Exporting your content regularly can help you create backups or archives of your work. This is especially important if you rely on a single platform for storing and managing your content (e.g., Medium). Backups give you peace of mind knowing that even if something happens to the original version of your work, you have a copy that you can fall back on.

To share or collaborate on projects with others: When working on collaborative projects, it's often helpful to export data so everyone involved can access the same information in a common format (e.g., Google Docs). This ensures that everyone is working with up-to-date versions of the project files and avoids potential problems caused by different people using different software versions of those tools.

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Benefits of Data Import/Export features

There are several benefits of using Data Import/Export features for your Content Marketing software tool:

  • Convenience: Data Import/Export features can save time and effort by allowing you to quickly move content between platforms or share project files with others.
  • Flexibility: Exporting data gives you the flexibility to view and work with your content in different ways. For example, if you export your content from WordPress as a.xml file, you can open and edit it in a text editor like Sublime Text or Atom. This can be helpful if you want to make global changes to your content (e.g., changing all instances of one word to another).
  • Safety: Regularly exporting data helps ensure that you have backups or archives of your work in case something happens to the original versions (e.g., platform crashes or deletions). This is especially important if you rely on a single platform for storing and managing all of your content.
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Drawbacks of Data Import/Export features

There are also some potential drawbacks to using Data Import/Export features for your Content Marketing software tool:

  • Compatibility issues: Different software applications use different file formats, so it's important to ensure that the data you're exporting can be imported into the other application. Otherwise, you may encounter compatibility issues preventing the data from being transferred correctly.
  • Potential for errors: Exporting and importing data between different applications can be prone to errors. For example, if you're manually copying and pasting large amounts of data, it's easy to accidentally leave out something or make a mistake in the formatting. These errors can cause problems down the line when trying to work with or view the imported data.
  • Loss of original format: When exporting data from one application to another, there's often a loss of information or fidelity in the transition. For example, if you export your content from WordPress as a.xml file and then import it into Medium, your post will likely lose its original formatting (e.g., headings, images, etc.). This isn't necessarily a bad thing – sometimes it can be helpful to start with a clean slate – but it's something to keep in mind if you're expecting an exact replica of your original content.
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Best Content Marketing Software for Data Import/Export features

There are a few different software options available for Content Marketing that offer Data Import/Export features. Some of the most popular choices include:

  • WordPress: WordPress is a popular open-source content management system (CMS) that offers built-in support for exporting and importing data in multiple formats, including.xml,.csv, and.txt. You can also find plugins that add additional export/import functionality, such as the WP All Export plugin.
  • Medium: Medium is a social publishing platform that allows you to easily export your posts as.html or.md files. You can then import these files into other applications (e.g., WordPress) using the Data Import/Export features.

Search/Filter

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Search/Filter features are an important part of any Content Marketing software tool. They help you find the right content for your needs and ensure you only see the most relevant results.

The search feature is a great way to find specific pieces of content that you're looking for. You can use it to find articles, blog posts, or even videos that are related to your topic. The filter feature allows you to narrow down those results to only see the most relevant ones. This is especially helpful if you're looking for something specific, like an article about a certain topic or a video with a certain keyword.

These features are essential for finding the right content for your purposes. However, they both have their own advantages and disadvantages that you should be aware of before using them.

The main advantage of the search feature is its flexibility. You can use it to find almost anything related to your topic, no matter how specific it might be. The disadvantage of this flexibility is that it can sometimes be difficult to find what you're looking for if there's too much information available. The filter feature solves this problem by allowing you to narrow down those results to make them more manageable and easier.

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Benefits of Search/Filter

A Content Marketing software tool's search and filter features can be extremely beneficial. Here are some reasons why:

Allows you to find specific pieces of content: The search feature is great for finding articles, blog posts, or videos related to your topic. This is especially helpful if you're looking for something specific.

For example, let's say you want to write an article about the top 10 best business books. You could use the search feature to find articles that have already been written on this topic. Then, you could use the filter feature only to see results from reputable sources like Forbes or Entrepreneur magazine. This would ensure that your article was based on reliable information.

Narrows down results: The filter feature allows you to narrow down those results to make them more manageable and easier to understand. This is helpful if there's too much information available or if you're looking for something specific. For example, if you only want to see videos about business books, you could use the filter function to exclude everything else from the results.

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Drawbacks of Search/Filter

There are also potential drawbacks to using a Content Marketing software tool's search and filter features. Here are some things to keep in mind:

It may be difficult to find what you're looking for: The flexibility of the search feature can sometimes be a disadvantage. It can be difficult to find what you're looking for if there's too much information available. The filter feature solves this problem by allowing you to narrow down those results. However, this may mean that you miss out on some relevant content since the filters will exclude it from the results.

Can limit your options: The filter feature can also limit your options if you're not careful with how you use it. For example, if you only want to see videos about business books, you could use the filter function to exclude everything else from the results. This would mean that you might miss out on articles or blog posts about other topics related to business books (such as book reviews or recommendations).

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Best Content Marketing Software for Search/Filter features

If you're looking for a Content Marketing software tool with great search and filter features, here are some of our top picks:

  • HubSpot Marketing Hub: HubSpot offers a powerful search engine that allows you to find the right content for your needs. You can also use filters to narrow down those results and only see the most relevant ones. This is an excellent choice if you're looking for a flexible tool with great filtering options.
  • CoSchedule Headline Analyzer: CoSchedule's headline analyzer is a great way to find headlines that are both effective and relevant to your topic. You can also use filters to narrow down those results and only see the most popular or highest-rated headlines. This is an excellent choice if you want to ensure that your article has a catchy headline that will grab attention.

Alerts/Notification

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Alerts/Notification features are one of the most important aspects of any Content Marketing software tool. They allow you to stay on top of your content, and ensure you're never missing an opportunity to engage with your audience.

There are a few different ways that you can use Alerts/Notification features in your Content Marketing strategy:

One way is to set up alerts for when new pieces of content are published that relate to your industry or niche. This ensures that you're always aware of the latest developments in your field and allows you to quickly share relevant information with your audience. Additionally, many Content Marketing software tools allow you to customize how often you receive these notifications, you can be sure not to miss anything important without being bombarded with too much information.

Another way to use Alerts/Notifications is by setting them up for when someone mentions your brand or product online. This can be a great way to track what people say about you across the web and identify any potential issues or problems early on. Additionally, it's also useful for identifying opportunities for engagement - if someone has positive things to say about your brand, why not reach out and thank them? By monitoring Mentions using alerts/Notifications features,you can ensure that no conversation about your brand goes unnoticed (and unresponded to).

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Benefits of Alerts/Notification

  • Allows you to stay on top of your content: One of the main benefits of using Alerts/Notifications features is that they help you to keep track of your content. This can be extremely useful if you're managing a lot of different pieces of content or if you have a team working on various aspects of your Content Marketing strategy. By setting up alerts, you can ensure that everyone is aware of new developments and no one misses an opportunity to engage with your audience.
  • Helps you identify relevant information quickly: Another benefit of using Alerts/Notification features is that they can help you to identify relevant information quickly. This is especially useful if you're trying to stay on top of a particular industry or niche. By setting up alerts for when new content is published, you can be sure not to miss anything important without being bombarded with too much information.
  • Can help improve customer relations: Many Content Marketing software tools allow users to set up custom notifications when someone mentions their brand online. This can be an excellent way to build better customer relationships and address potential problems early on. It also allows businesses to use social media for positive customer service experiences by responding directly to compliments in real time.
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Drawbacks of Alerts/Notification

  • Can be time-consuming to set up: One of the main drawbacks of using Alerts/Notifications features is that they can take some time to set up. This is especially true if you're trying to track many different pieces of content or have a team working on various aspects of your Content Marketing strategy. However, once your alerts are configured, they should run smoothly and save you a lot of time in the long run.
  • May result in information overload: Another potential drawback of using alerts/Notifications Features is that you may end up with too much information. This is particularly true if you're trying to track an entire industry or niche. To avoid this problem, it's important to be selective about which notifications you enable and make sure that you customize how often they're delivered so that you only receive the most relevant information.
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Best Content Marketing Software for Alerts/Notification

There are several different Content Marketing software tools that offer excellent Alerts/Notification features. Some of the best options include:

  • CoSchedule: CoSchedule is a popular Content Marketing software tool that allows users to set up custom alerts for when new pieces of content are published. This ensures that you're always aware of the latest developments in your field and allows you to quickly share relevant information with your audience. CoSchedule also allows users to customize how often they receive notifications, so you can be sure not to miss anything important without being bombarded with too much information.
  • Hootsuite Insights: Hootsuite Insights is another great option for those looking for robust Alerts/Notifications features. With Hootsuite Insights, you can set up custom alerts when someone mentions your brand or product online. This can be a great way to track what people say about you across the web and identify any potential issues or problems early on. Additionally, it's also useful for identifying opportunities for engagement - if someone has positive things to say about your brand, why not reach out and thank them? By monitoring Mentions using Hootsuite Insight's Alerts/Notifications features, you can ensure that no conversation about your brand goes unnoticed (and unresponded to).

Categorization/Grouping

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Categorization/Grouping features are extremely important for Content Marketing software tools. They allow you to group your content into different categories to better organize and manage it. This is especially useful if you have a lot of content or if you need to share your content with others.

There are many different ways that you can use Categorization/Grouping features. For example, you can use them to group your content by topic, format, date, or author. You can also use them to create custom groups based on your criteria.

The most important thing is that Categorization/Grouping features help you to keep your content organized so that it is easy to find and use when you need it. It also has the added benefit of making it easier to share your content with others.

There are some drawbacks to using Categorization/Grouping features, however. For example, if you have a lot of content, it can be difficult to keep track of all the different groups you have created. Additionally, if you change the criteria for one group, it can affect other groups that you have created.

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Benefits of Categorization/Grouping

  • Allows you to better organize and manage your content
  • Makes it easier to find and use your content when you need it
  • Helps you keep track of different groups of content
  • Can make it easier to share your content with others
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Drawbacks of Categorization/Grouping features

  • If you have a lot of content, keeping track of all the different groups you have created can be difficult.
  • If you change the criteria for one group, it can affect other groups that you have created.
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Best Content Marketing Software for Categorization/Grouping

  • SocialBee is great for managing multiple social media accounts in one place— but it also offers some of the best content categorization features. You can create custom content categories to help you keep track of all your different pieces of content and set up rules and filters to automate how they’re organized.
  • CoSchedule is another excellent choice if you need help organizing your content. In addition to allowing you to create custom categories, CoSchedule also lets you color-code your content, which can be helpful when trying to quickly find a specific piece later on. And like SocialBee, CoSchedule offers a variety of other features designed to make managing your content easier, such as drag-and-drop scheduling and integrations with popular productivity tools.
  • Hootsuite Insights rounds out our list as a great option for those looking for robust content categorization capabilities. With Hootsuite Insights, you can not only create custom categories for your content—you can also tag individual pieces, so they’re easily searchable later on. Plus, Hootsuite Insights integrates with the rest of the Hootsuite platform, giving you access to powerful features like social media monitoring and analytics.

Conversion Tracking

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Conversion Tracking is a feature that allows you to see how much traffic your site is getting and where it's coming from. This can be useful for figuring out which marketing channels are working well for you and which ones aren't.

For example, let's say you're running a dog blog. You've been using Twitter to promote your blog posts and want to know if it's worth the effort. With Conversion Tracking, you can see how many people who click on your links from Twitter end up reading your blog post.

If you find that not many people are reading your blog post after clicking on the Twitter link, it might not be worth continuing to promote your content through that channel. However, if you see that many people are reading your blog post after clicking on the Twitter link, it might be worth continuing to use Twitter as a promotion tool.

There are both advantages and disadvantages to using Conversion Tracking features in your Content Marketing software toolkit:

The main advantage of using conversion tracking is being able to quickly identify which marketing channels generate the most leads or sales so businesses can focus their attention (and budget) accordingly To set up conversion tracking properly requires adding code snippets onto each page of the website - something technical staff may balk at The data collected by conversion tracking tools isn’t always accurate because sometimes users will start filling out a form but abandon before completing.

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Benefits of Conversion Tracking

  • Allows you to quickly identify which marketing channels generate the most leads or sales
  • Can help businesses focus their attention (and budget) on the right channels
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Drawbacks of Conversion Tracking

  • It may require adding code snippets onto each page of the website - something technical staff may balk at
  • Data collected by conversion tracking tools isn’t always accurate because sometimes users will start filling out a form but abandon it before completing
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Best Content Marketing Software for Conversion Tracking

There are several software tools that offer conversion-tracking features.If you're looking for a Content Marketing software tool that offers conversion tracking features, these three are some of the best options available. Some of the best ones include:

  • Google Analytics: This is a free tool offered by Google that gives you detailed insights into your website traffic. It can be used to track conversions, too.
  • Mixpanel: This paid tool offers robust conversion tracking features and advanced analytics capabilities.
  • KISSmetrics: Another paid option, KISSmetrics, provides detailed conversion reports and allows you to segment your data for more granular analysis.'

Workflow Management

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Workflow Management features are a great way to keep track of your Content Marketing tasks and processes. They can help you automate repetitive tasks, such as emailing or publishing new content, and ensure that all your team members are on the same page. Workflow Management features are not a replacement for a Content Marketing strategy. They should be used with other software tools and processes to create an effective Content Marketing plan.

There are several reasons to use Workflow Management features for your Content Marketing:

  • Automate Repetitive Tasks: As mentioned before, Workflow Management can help you automate repetitive tasks such as emailing or publishing new content. This can save you time in the long run, allowing you to focus on more important tasks.
  • Ensure Team Members Are On The Same Page: One of the benefits of using Workflow Management is that it helps ensure all team members are on the same page. By keeping track of every task and process involved in your Content Marketing campaign, everyone will know what needs to be done and when it needs to be done. This can avoid confusion and wasted time down the line.

If you are to use Workflow Management features for your Content Marketing, there are a few things to keep in mind:

  • Don't Overcomplicate Things: One mistake some businesses make when using Workflow Management is overcomplicating things. There is no need to create overly complicated processes or tasks just for the sake of it. Keep things as simple and straightforward as possible so everyone on your team can easily understand and follow them.
  • Choose The Right Software Tool: Not all workflow management software tools are created equal. When choosing one for your business, research different options and find the one that best suits your needs. There is no point in paying for a tool that you won't use, or that doesn't have the features you need.
  • Take The Time To Set It Up Properly: Another common mistake made when using Workflow Management is not taking the time to set it up properly from the start. If you rushed through the setup process, chances are good that you will run into problems down the line. Spend enough time configuring everything correctly from the beginning to avoid any issues later on.
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Benefits of Workflow Management

There are several benefits of using Workflow Management for your Content Marketing:

  • Automate Repetitive Tasks: One benefit is that it can help automate repetitive tasks. For example, if you email or publish new content regularly, setting up a workflow process can save you time in the long run.
  • Ensure Team Members Are On The Same Page: Another advantage is that Workflow Management helps ensure all team members are on the same page. By keeping track of every task and process involved in your Content Marketing campaign, everyone will know what needs to be done and when it needs to be done. This avoids confusion and wasted time down the line.
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Drawbacks of Workflow Management

Despite the advantages, there are a few drawbacks to using Workflow Management for your Content Marketing:

  • First, it makes sense to use Workflow Management as part of an overall Content Marketing strategy. It shouldn't be used as a replacement for other software tools and processes.
  • Second, some businesses make the mistake of overcomplicating things when using Workflow Management. There's no need to create overly complicated processes or tasks just for the sake of it. Keep things as simple and straightforward as possible so everyone on your team can easily understand and follow them.
  • Third, take the time to set up your workflow correctly from the start. If you rushed through the setup process, chances are good that you will run into problems down the line.
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Best Content Marketing Software for Workflow Management

There are a few options for choosing the best Content Marketing software for Workflow Management. Some of the top choices include:

  • CoSchedule: CoSchedule is a popular choice among businesses because it offers a variety of features to help with Content Marketing, including workflow management. It has an easy-to-use interface and offers a free trial, so you can try it before committing to a paid plan.
  • Hootsuite Insights: Hootsuite Insights is another good option for businesses looking for Content Marketing software with workflow management features. It includes social media monitoring and reporting capabilities, which can help manage your overall content strategy.
  • MarketingSmart by HubSpot: MarketingSmart by HubSpot is another great choice for businesses that want comprehensive Content Marketing software with workflow management capabilities. In addition to helping you manage your workflows, it also provides analytics and lead tracking features.

SEO Management

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SEO Management features help you track, manage and improve your website's ranking in search engine results pages (SERPs). The main purpose of these features is to help you optimize your content and web pages for better visibility and higher SERP rankings.

There are several SEO Management features that can be useful for Content Marketing purposes, including:

  • Keyword research and tracking: This feature helps you identify the best keywords to target for your content and track how well those keywords perform in terms of SERP rankings.
  • Competitor analysis: This feature allows you to see how your competitors' websites rank for your target keywords. This information can be used to adjust your own keyword strategy accordingly.
  • On-page optimization: This refers to optimizing individual web pages on your site for specific keywords to improve their chances of ranking highly in SERPs. On-page optimization typically includes things like optimizing title tags, meta descriptions, header tags, etc.
  • Link building and management: For your website to rank highly in SERPs, it needs links from high-quality websites. Link building is the process of acquiring these links, while link management refers to keeping track of which links point back to your website so that you can monitor their effectiveness over time.

This makes it possible for you to improve your website ranking by making changes to your content and web pages based on data-driven insights.

There are a few things to keep in mind when using SEO Management features for Content Marketing purposes:

First, these features should be used with other marketing strategies – they are not a silver bullet that guarantees top SERP rankings. Second, the focus should be on quality over quantity – it's better to have a few well-optimized pieces of content than a large number of poorly optimized ones. Finally, remember that SEO is an ever-changing landscape; what works today may not work tomorrow, so don't get too comfortable with any one approach.

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Benefits of SEO Management

The main benefit of SEO Management features is that they help you improve your website's ranking in SERPs. This can result in more traffic to your site, leading to more customers and conversions.

In addition, using these features can give you a competitive advantage over other businesses in your industry that are not using them. If two businesses sell the same product or service, the one with the higher SERP ranking will likely get more clicks and organic traffic.

Finally, by constantly monitoring your website's performance and making data-driven changes, you can ensure that your site is always up-to-date with the latest search engine algorithms and best practices. This will help you avoid penalties imposed for outdated or poorly optimized content.

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Drawbacks of SEO Management Features

While there are many benefits to using SEO Management features, there are also a few potential drawbacks.

First, these features can be time-consuming to use effectively. Keyword research, competitor analysis, and on-page optimization require significant time and effort to do correctly. You won't see results if you're not willing to put in the work.

Second, these features can be complex and technical. You may have difficulty understanding and utilizing these tools effectively if you're not familiar with how SERPs work or how search engine algorithms operate. As such, it's important to consult with an experienced marketing professional before using them for your Content Marketing purposes.

Finally, because the SEO landscape is constantly changing, what works today may not work tomorrow. This means you must be prepared to continually adjust your approach as new changes come about.

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Best Content Marketing Software for SEO Management

There are many Content Marketing software options, but not all include robust SEO management features. In this article, I'll review the best Content Marketing software for SEO management to help you choose the right tool for your needs.

  • First up is BuzzSumo Pro. This tool includes powerful keyword research and tracking features that can help you optimize your content for higher SERP rankings. It also offers competitor analysis so you can see how your competitors rank for your target keywords and adjust your strategy accordingly.
  • Next is Moz Pro. This tool also includes keyword research, tracking features, and on-page optimization tools to help you improve your website's visibility in SERPs. It also has a link-building feature that can help you acquire links from high-quality websites, which is essential for good SERP performance.
  • Finally, there's SEMrush. This tool contains all of the features mentioned above, plus some additional ones like social media management and brand monitoring. It's pricier than the other two options but may be worth it if you need those extra features.

Access Controls/Permissions

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Access Controls/Permissions features are important when choosing a Content Marketing software tool because they can help you control who has access to your content and what they can do with it. For example, you may want to give certain team members the ability to edit your content while others can only view it. Or, you may want to restrict certain team members from sharing your content outside of the company.

There are several reasons why Access Controls/Permissions features are important for Content Marketing:

  • They help protect your intellectual property by controlling who has access to it and what they can do with it.
  • They allow you to control how your team uses your content, which is especially important if you have sensitive or confidential information.
  • They ensure that only people who need access to your content have access to it, which helps keep things organized and prevents accidental leaks.
  • They give you an extra layer of security in case one of your team members’ accounts is compromised – someone would still need that person’s login credentials to get into your account and see or change anything.
  • And finally, having good Access Controls/Permissions features shows that the software tool takes security seriously and is willing to invest in making sure its users’ data is well-protected.
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Benefits of Access Controls/Permissions

  • They help protect your intellectual property by controlling who has access to it and what they can do with it.
  • They allow you to control how your team uses your content, which is especially important if you have sensitive or confidential information.
  • They ensure that only people who need access to your content have access to it, which helps keep things organized and prevents accidental leaks.
  • They give you an extra layer of security in case one of your team members’ accounts is compromised – someone would still need that person’s login credentials to get into your account and see or change anything.
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Drawbacks of Access Controls/Permissions features

  • There is a risk that you may accidentally lock yourself out of your own content if you misconfigure the permissions.
  • If someone does manage to get access to your content, they may be able to do more damage if there are no restrictions on what they can do with it.
  • Access Controls/Permissions features can add an extra layer of complexity to using the software tool, which may not be ideal for all users.
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Best Content Marketing Software for Access Controls/Permissions

A few different Content Marketing software tools offer Access Controls/Permissions features. Some of the more popular ones include HubSpot, Marketo, and Pardot. All three of these tools offer robust permissions options that should be able to meet the needs of most users.

  • HubSpot - has an intuitive interface that makes it easy to set up and manage permissions.
  • Marketo - its Access Controls/Permissions features are very customizable, so you can fine-tune them to fit your specific needs.
  • Pardot - offers a good mix of ease of use and flexibility, making it a good option for users who want more control over their content but don’t want to spend a lot of time configuring permissions.

Activity Tracking

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Activity Tracking features are very useful for Content Marketing software tools. They help you track the activity of your target audience and see how they interact with your content. This information can be very valuable in understanding what works and what doesn't work with your target audience.

However, there are a few things to keep in mind when using Activity Tracking features. First, it's important to remember that not all activity is created equal. Just because someone spends a lot of time on your website doesn't mean they're engaging with your content. It's important to look at other factors, such as bounce rate and time on the page, to get a complete picture of how people interact with your site.

Second, it's also important to consider the privacy implications of tracking people's activity online. If you're not careful about using this data, it could violate people's privacy rights. Make sure you have a clear plan for how you'll use the data before starting any sort of tracking program.

I always recommend using activity tracking features for Content Marketing software tools only if you need them. If you can get the same information without tracking people's activity, it's probably better to do that. However, if you need to track people's activity, ensure you're doing it in a way that respects their privacy.

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Benefits of Activity Tracking

  • Can help you understand how people interact with your content
  • Can be very valuable in understanding what works and what doesn't work with your target audience
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Drawbacks of Activity Tracking features

  • Not all activity is created equal - just because someone spends a lot of time on your website doesn't mean they're engaging with your content. You need to look at other factors, such as bounce rate and time on the page, to get a complete picture.
  • Privacy implications - if you're not careful about how you use this data, it could violate people's privacy rights
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Best Content Marketing Software for Activity Tracking

The best in the market are:

  • Ptengage: This provides a complete activity-tracking solution that helps you understand how people interact with your content and has strict privacy controls.
  • BuzzSumo: Another great tool for activity tracking that gives you detailed insights into how people engage with your content.

I always recommend using activity tracking features for Content Marketing software tools only if you need them. If you can get the same information without tracking people's activity, it's probably better to do that. However, if you need to track people's activity, ensure you're doing it in a way that respects their privacy.

Template Management

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Template Management features help you quickly create and manage your Content Marketing templates. Here's how I use them:

I start by creating a master template that includes all the elements I want to include in my Content Marketing pieces. This might include my company logo, contact information, social media links, etc. Once I have this template created, it's easy to duplicate it and make small changes as needed for each new piece of content I create.

The Template Management features also allow me to easily change the look and feel of my Content Marketing pieces. For example, if I want to try out a new font or color scheme, I can do so with just a few clicks. This is especially helpful when trying to match my brand identity across different channels (e.g., website, blog posts, and social media updates).

Overall, the Template Management features have saved me a lot of time and hassle when creating and managing my Content Marketing templates. They've also helped me maintain consistent branding across all channels.

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Benefits of Template Management

  • Quickly create and manage Content Marketing templates
  • Easily change the look and feel of your Content Marketing pieces
  • Save time and hassle when creating and managing your Content Marketing templates
  • Maintain consistent branding across all channels
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Drawbacks of Template Management features

  • It does not provide an easy way to customize each template for different content types (e.g., blog posts, social media updates, etc.).
  • Finding the right balance between too much and too little customization can be challenging.
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Best Content Marketing Software for Template Management

  • Canva: I love Canva! The design interface is so user-friendly, and the possibilities are endless. I highly recommend it to small businesses, solopreneurs, and bloggers who want to create on-brand visuals without spending much money.
  • Adobe Creative Suite: Adobe Creative Suite is the way to go if you're looking for professional-grade design software. It's used by many top brands and agencies, so you can be sure that your visuals will be high quality. However, it comes with a hefty price tag – something to keep in mind if you're on a tight budget.

Multi-Channel Marketing

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Multi-Channel Marketing is a tool that allows you to manage and monitor your Content Marketing campaigns from a single location. You can create, track, and analyze your campaigns across multiple channels, including email, social media, and websites. This tool is designed to help businesses improve their Content Marketing ROI by providing insights into how each channel performs.

There are several reasons why I believe Multi-Channel Marketing is essential for any business that relies on Content Marketing to generate leads and sales. First, it provides a centralized location for managing your Content Marketing activities. Second, it allows you to track performance across multiple channels to identify which are most effective at driving results. Finally, it provides valuable insights into how each channel contributes to your overall success so you can optimize your strategy accordingly.

While there are many advantages to using Multi-Channel Marketing for Content Marketing purposes, there are also some potential drawbacks worth considering. First, if not used correctly, this tool could lead to scattered or conflicting messages being sent out through different channels (e.g., emails promoting one thing but social media posts promoting something else). Second, it can create a lot of work for businesses if they try to track and analyze every single campaign across all channels. Finally, some businesses may find the monthly fee associated with this tool to be prohibitive.

Overall, I believe that Multi-Channel Marketing is a valuable tool for businesses that rely on Content Marketing to generate leads and sales. While some potential drawbacks are worth considering, I believe the benefits far outweigh any negatives. If you are looking for a way to centralize your Content Marketing activities, track performance across multiple channels, and gain valuable insights into your overall success, I recommend giving Multi-Channel Marketing a try.

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Benefits of Multi-Channel Marketing

  • Allows businesses to manage and monitor Content Marketing campaigns from a single location.
  • Tracks performance across multiple channels to identify the most effective driving results.
  • Provides valuable insights into how each channel contributes to your overall success so you can optimize your strategy accordingly.
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Drawbacks of Multi-Channel Marketing

  • If not used correctly, this tool could lead to scattered or conflicting messages being sent out through different channels.
  • It can create a lot of work for businesses if they try to track and analyze every single campaign across all channels.
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Best Content Marketing Software for Multi-Channel Marketing

I believe that the best Content Marketing software for Multi-Channel Marketing is CoSchedule.

This tool provides all of the benefits of Multi-Channel Marketing while addressing some potential drawbacks. First, CoSchedule allows you to create and manage your Content Marketing campaigns from a single location. Second, it provides campaign templates that help ensure your messages are consistent across all channels. Finally, it offers a free trial, so you can test the features before committing to a monthly subscription.

Campaign Analytics

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Campaign Analytics is a powerful tool that can help you track the performance of your Content Marketing campaigns. It provides detailed insights into how your campaigns perform, what keywords and topics drive traffic, and which pieces of content resonate with your audience.

The Campaign Analytics feature is available in most major software tools, including Google Analytics, HubSpot, and Mixpanel. While it's possible to get some useful insights from these tools without using Campaign Analytics, the true power of this feature lies in its ability to track multiple metrics across different channels and platforms. This makes it an essential tool for any serious marketer looking to optimize their Content Marketing strategy.

There are a few things to keep in mind when using Campaign Analytics features:

  • Make sure you track all the relevant data points for your campaign. Depending on your goals, you may want to track items such as page views, time spent on a page, bounce rate, conversion rate, or social shares.
  • Be sure to set up goals or events so that you can see which actions users take after viewing your content. This will help you determine whether or not they found value in what they read.
  • Take advantage of custom reports or dashboards to easily view and compare key data points. This will save you a lot of time when deciphering complex data sets.
  • Use filters wisely so that you're only seeing the information that's most relevant to your needs
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Benefits of Campaign Analytics

There are numerous benefits to using Campaign Analytics features in your Content Marketing software tool. Here are just a few:

  • Get Detailed Insights - One of the main advantages of using this feature is that it allows you to track multiple metrics across different channels and platforms. This gives you a much clearer picture of how your campaigns are performing and what areas need improvement.
  • Save Time - Another big benefit is that it can save you a lot of time when analyzing data. Custom reports and dashboards allow you to easily view and compare key data points without wading through mountains of information.
  • Improve ROI - By understanding which actions users take after viewing your content, you can make necessary adjustments to improve your overall return on investment.
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Drawbacks of Campaign Analytics

There are a few potential drawbacks to using this feature as well:

  • Data Overload - Because you can track so many metrics, it's easy to get overwhelmed by the amount of available data. This can make it difficult to decipher what's most important and take action on your findings.
  • Requires Set Up - To get the most out of this feature, you need to clearly understand your goals and objectives. Otherwise, you may track irrelevant information or waste time sifting through complex data sets.
  • Can Be Misused - If not used correctly, this tool can be misused to manipulate campaign results or draw false conclusions about customer behavior. As such, it's important that you use caution when interpreting data and always consult with an expert before making any major decisions.
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Best Content Marketing Software for Campaign Analytics

There are several software tools that offer Campaign Analytics features. The most popular options include Google Analytics, HubSpot, and Mixpanel. While all three tools are excellent choices, we believe that HubSpot is the best option for most businesses. Here's why:

  • HubSpot offers comprehensive data tracking capabilities without being overwhelming. It's easy to set up and use, even for those with limited technical experience. Its custom reports and dashboards make viewing and comparing key data points simple.
  • Mixpanel is another great option if you're looking for robust data tracking capabilities. However, it can be more difficult to use than HubSpot and may require some help from an expert to get started.
  • Google Analytics is a good choice if you're just starting out with Content Marketing or don't have much experience working with analytics tools. Its interface is relatively user-friendly and provides all the basic information you need to start.

Email Marketing

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Email Marketing features are commonly used for Content Marketing software tools. However, it is important to note that different types of email marketing features are available, and not all email marketing features will be suitable for Content Marketing purposes. Therefore, selecting the right email marketing features for your Content Marketing needs is important.

The most common email marketing feature is the ability to send mass emails. This can be useful for content marketers who want to promote their latest blog post or video to a large audience at once. However, it is worth noting that some people may find mass emails intrusive and annoying. If you plan on using this type of email marketing feature, you must ensure that your target audience wants to receive mass emails from you before sending them out. Another thing to remember when using mass emails is to always include an unsubscribe link so that people who do not want to receive further communications from you can opt-out easily.

Another popular type of email Marketing feature is the ability to segment your list into smaller groups so that you can send more targeted emails. This can be useful if you have a large list but want to focus on only a few specific topics with each group. For example, if you run a blog about travel, you could segment your list into separate groups based on destination (e.g., Europe group, Asia group) or travel interests (e.g. budget travelers group). Doing this can ensure that each group receives information relevant to their interests instead of bombarding them with the information they might not care about.

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Benefits of Email Marketing for Content Marketing

There are several benefits of using email marketing for Content Marketing purposes.

First, it allows you to reach a large audience with your message quickly and easily.

Second, it is relatively inexpensive compared to other types of marketing, such as print or television advertising.

Third, you can segment your list so that you only send information relevant to each group, which can improve the chances that they will read and act on the information you provide. Finally, including an unsubscribe link in every email ensures that people who do not want to receive further communications from you can opt out easily.

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Drawbacks of Email Marketing for Content Marketing

There are also some drawbacks associated with email marketing for Content Marketing.

First, if you send mass emails without first ensuring that your target audience wants to receive them, they may find the emails intrusive and annoying.

Second, unless you segment your list properly, people may receive information irrelevant to their interests.

Finally, if you do not include an unsubscribe link in your emails, people may have difficulty opting out of receiving further communications from you.

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Best Content Marketing Software for Email Marketing

These are the best in the market are:

  • Sendinblue: Sendinblue is a good option for content marketers who want to send mass emails quickly and easily. It offers a wide range of features, including the ability to segment your list into smaller groups so that you can send more targeted emails. The tool also includes an unsubscribe link in every email, which ensures that people who do not want to receive further communications from you can opt-out easily. However, it is worth noting that Sendinblue is one of the more expensive options on this list.
  • ConvertKit: ConvertKit is another good option for content marketers wanting to send mass emails quickly and easily. Like Sendinblue, it offers the ability to segment your list into smaller groups so that you can send more targeted emails but does not include an unsubscribe link in every email as SendinBlue does. This means that if someone wants to stop receiving communications from you, they will have to contact you directly, which could be inconvenient. However, ConvertKit ’s pricing structure is based on the number of subscribers you have, making it more affordable than other options on this list if you have a large audience.

Performance Metrics

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Performance Metrics are a feature of some software tools that allow users to see how their content performs. This can be useful for understanding what content is resonating with your audience and making sure that your Content Marketing efforts are on track. It makes sense, then, that you would want to use Performance Metrics features for your Content Marketing.

However, there are a few things to keep in mind when using Performance Metrics. First, it's important to remember that not all metrics are created equal. Some metrics may be more important to your business than others. Secondly, it's also important to remember that the numbers don't always tell the whole story; sometimes, qualitative feedback is just as important (if not more so) than quantitative data.

With those caveats in mind, here are some of the reasons why you might want to use Performance Metrics for your Content Marketing:

  • It can help you understand what content resonates with your audience and what isn't. If you're seeing a lot of engagement with certain pieces of content but not others, that's valuable information that can help guide your future content strategy.
  • It can help ensure that your Content Marketing efforts are on track by providing an objective measure of success. This is especially useful if you have specific goals or KPIs for your Content Marketing campaigns. performance over time progress towards goals easy comparison against other channels or platforms Helps hold everyone accountable from writers through editors and publishers
  • It can provide valuable insights into which topics or formats perform best with your audience, allowing you to focus your efforts on creating similar types of content in the future. It may inspire new ideas based on successes. Also allows users who didn’t enjoy a particular article to see how popular it was – building trust.
  • It gives you a chance to show off your successes (and learnings from failures ! )to clients, bosses, or other stakeholders who may be interested in seeing how your Content Marketing efforts are paying off.
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Benefits of Performance Metrics

A few clear benefits to using Performance Metrics features for your Content Marketing.

First, it can help you understand which pieces of content resonate with your audience and which ones aren't. This is valuable information that can help guide your future content strategy.

Secondly, it can provide an objective measure of success for your Content Marketing efforts progress towards goals, easy comparison against other channels or platforms Helps hold everyone accountable, from writers to editors and publishers.

Finally, it gives you a chance to show off successes (and failures!) to clients, bosses, or other stakeholders who may be interested in seeing how your Content Marketing efforts are paying off.

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Drawbacks of Performance Metrics

While there are some clear benefits to using Performance Metrics features for your Content Marketing, there are also a few potential drawbacks worth considering. First, not all metrics are created equal; some may be more important than others, depending on your business type.

Additionally, the numbers don't always tell the whole story; sometimes, qualitative feedback is just as important (if not more so) as quantitative data when evaluating the effectiveness of your Content Marketing efforts.

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Best Content Marketing Software for Performance Metrics

There are a few different software options available that offer Performance Metrics features. The more popular ones include Google Analytics, HubSpot, and Moz.

  • Google Analytics offers a wide range of features and data points, can be customized to show only the most important metrics and integrates with other Google products (such as AdWords) for a more holistic view of your marketing efforts.
  • HubSpot offers detailed tracking and reporting on website traffic, social media engagement, email opens/clicks, and more. Additionally, HubSpot's CRM tool allows you to see how your leads interact with your content so that you can score them and follow up accordingly.
  • Moz provides users with insights into their SEO performance, including keyword rankings, site authority scores, link profile analysis, etc. This is valuable information for understanding how well your content ranks in search engines and where there may be opportunities for improvement.

Real-Time Analytics

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Real-Time Analytics is a great feature for Content Marketing software tools. It allows you to track the performance of your content in real-time, which is essential for understanding what is working and what isn't. However, there are some downsides to using Real-Time Analytics that you should be aware of before you make the decision to use it.

The first downside is that Real-Time Analytics can be resource intensive. If your computer isn't powerful enough or your internet connection is slow, then using Real-Time Analytics can significantly slow down your work. Additionally, if you have a lot of content published on different platforms, tracking all of it in real-time can become very confusing very quickly.

The second downside to using Real-Time Analytics is that it's not always accurate. Sometimes the data won't update in real-time, or it will show inaccurate information. This can be frustrating if you rely on the data to decide your content strategy.

Overall, Real-Time Analytics is a great feature with ups and downs. If you need to track your content's performance closely and in detail, this feature is definitely for you. However, if accuracy and speed are more important to you than getting detailed information about your content's performance, then real-time Analytics might not be the best choice.

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Benefits of Real-Time Analytics

  • Allows you to track the performance of your content in real-time
  • Essential for understanding what is working and what isn't
  • Makes it easy to adjust your content strategy on the fly
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Drawbacks of Real-Time Analytics

  • It does not always accurately reflect the data
  • It can be resource intensive
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Best Content Marketing Software for Real-Time Analytics

  • BuzzSumo - has a great interface that is easy to use and navigate. The data is updated in real-time, essential for understanding what content works well and where you need to make changes.
  • Hootsuite Insights - it's a bit more complex than BuzzSumo but still relatively easy to use. It's also updated in real-time, so you can always see how your content performs.
  • Google Analytics - it's very comprehensive and includes a lot of data that can sometimes be overwhelming. However, if you want detailed information about your content's performance, this tool is definitely for you.

Real-Time Data

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Real-Time Data is a feature that allows you to see how your content is performing as soon as it's published. This can be helpful in understanding which pieces of content are resonating with your audience and which ones aren't. It can also help you make adjustments to your content strategy on the fly, based on what's working and what isn't.

There are a few different ways to use Real-Time Data for your Content Marketing software tool. One way is to simply check in periodically to see how your most recent article is doing. Another way is to set up alerts so that you're notified whenever there's a spike in traffic or engagement for one of your pieces of content. And finally, some tools allow you to track specific goals (like leads generated) so that you can measure the ROI of your Content Marketing efforts over time.

The main benefit of using Real-Time Data for your Content Marketing software tool is that it gives you insight into which pieces of content are resonating with your audience and which ones aren't. This information can be incredibly valuable in fine-tuning your strategy and ensuring that you're putting out the best possible content for maximum impact. Additionally, if used correctly, Real-Time Data can help you save time by allowing you to quickly identify and fix any issues with underperforming pieces before they have a chance to do too much damage.

There are a few potential drawbacks associated with using Real-Time Data for your Content Marketing software tools as well . First, if not used correctly, it could lead to 'paralysis by analysis' - meaning that you become so focused on the data that you forget about the bigger picture. Second ,there's always going to be some degree of lag between when something happens and when you see it reflected in the data; for instance, even if an article goes viral overnight, you might not see the full impact until a day or two later. Finally, because Real- Time Data only shows what has already happened, it doesn't necessarily provide insight into future trends or patterns (although some tools do offer predictive analytics capabilities).

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Benefits of Real-Time Data

  • Helps you understand which pieces of content are resonating with your audience.
  • Can help you make adjustments to your content strategy on the fly.
  • Can help you save time by allowing you to quickly identify and fix any issues.
  • Allows you to track specific goals (like leads generated) so that you can measure the ROI.
  • Provides insight into future trends or patterns.
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Drawbacks of Real-Time Data

  • Can lead to 'paralysis by analysis'.
  • There is always going to be some degree of lag.
  • It does not necessarily provide insight into future trends or patterns.
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Best Content Marketing Software for Real-Time Data

I would recommend using BuzzSumo for your Content Marketing software tool. It allows you to track your most popular articles and see how they're performing in real-time. Additionally, it has a great alert system so that you can be notified whenever one of your pieces of content starts to gain traction. Another option is Google Analytics, which also offers real-time data tracking and reporting capabilities.

Social Promotion

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Social Promotion is a feature of some Content Marketing software tools that allow users to share their content with social media followers. This can be an effective way to increase the reach and engagement of your content, as well as generate leads and traffic back to your website or blog. This works by users sharing a link to your content on their social media channels, which then drives traffic back to your site.

There are a few things to consider before using this feature, however. First, you need to make sure that your content is actually worth sharing. If it's not interesting or valuable, users won't bother sharing it and you won't see any benefits. Second, you need to ensure that the links you're sharing are working properly and driving traffic back to your site; if they're not, then again, you won't see any benefits. Finally, consider how often you share links; too much and people will get annoyed and stop following you altogether. Use social promotion sparingly and only when you've got great content that will genuinely interest your followers.

Assuming all of those boxes are ticked, though, social promotion can be a great way to increase the reach of your Content Marketing efforts without putting in any extra work yourself - just sit back and let your followers do the legwork for you. However, it's worth noting that this isn't a guaranteed method of success; even the best content can flop if it doesn't get shared, so don't rely on social promotion alone to drive traffic and engagement.

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Benefits of Social Promotion

  • Can increase the reach and engagement of your content.
  • Generates leads and traffic back to your site.
  • Easy to do - just sit back and let your followers share your content for you.
  • Allows you to tap into your followers' networks, potentially reaching a much wider audience than you could on your own.
  • Ensures that only high-quality content is shared, as users are only likely to share things they think are worth reading.
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Drawbacks of Social Promotion

  • It may not work - even the best content can flop if it doesn't get shared.
  • May result in low-quality content being shared if users are careless about what they share.
  • It can be time-consuming to set up and manage if you share many links.
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Best Content Marketing Software for Social Promotion

The top picks in the market are:

  • Hootsuite Insights - provides users with detailed analytics about their social media activity, including what content is being shared and who is sharing it. This helps you fine-tune your social promotion strategy and ensure that only the best content is shared.
  • CoSchedule: This tool allows users to schedule and publish their content directly to their social media channels and track its performance afterward. It also has a handy feature that allows you to 'requeue' popular posts, so they're automatically reshared at regular intervals - perfect for ensuring maximum reach without extra effort.
  • Buffer - allows users to easily share their content on social media and track its performance. Buffer also has a 'Recycle' feature, similar to CoSchedule's 'Requeue' function - perfect for busy content marketers who want to set it and forget it.

Filtering

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Filtering content is determining which content is most relevant to the reader and then presenting that content in an easily digestible format. The goal is to improve the quality of the content by making it more useful and actionable for the reader.

There are many different ways to filter content, but most software tools use some combination of keywords, categories, and audience demographics. Keywords are used to identify relevant topics within the text; categories help group similar pieces of content together, and audience demographics allow you to target specific readers with particular interests.

The benefits of filtering content are clear: it allows you to focus on what's important, eliminates distractions, and makes your writing more effective overall. However, there are also some potential drawbacks: if not used carefully, filtering can lead to information overload or make it difficult for readers to find what they're looking for. Filters can sometimes block out valuable perspectives that don't fit your predetermined criteria.

When using filtering features for your Content Marketing software tool, it's important to balance too much and too little information. You want enough data points to confidently select the best material for your audience without overwhelming them with options. Use as many filters as necessary - but no more - to ensure that your final product is high-quality and tailored specifically for your intended reader.

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Benefits of Filtering

  • Allows you to focus on what's important.
  • Eliminates distractions.
  • Makes your writing more effective overall.
  • Ensures that your final product is high-quality and tailored for your intended reader.
  • Provides data points to confidently select the best material for your audience.
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Drawbacks of Filtering

  • This can lead to information overload.
  • It may make it difficult for readers to find what they're looking for.
  • Filters can sometimes block out valuable perspectives.
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Best Content Marketing Software for Filtering

There is a variety of software available that can help you with filtering your content. Some popular options include:

  • HubSpot's Blog Topic Generator - allows you to enter up to three keywords related to your desired topic, and then it generates a list of blog post ideas based on those keywords. Once you've selected an idea, the tool provides resources and tips to help you write an effective blog post.
  • CoSchedule's Headline Analyzer - takes your proposed headline and rates its ability to perform well in search results and social media. The goal is to ensure that your headlines are not only catchy but also relevant to what people are searching for online.

Publish Scheduling

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Publish Scheduling is a Content Marketing software tool allowing users to schedule and publish their content. It works by allowing users to select a date and time for their content to be published, as well as the social media platform(s) on which they want it to appear. It is used in several ways:

Some use it to schedule content in advance so they can take a break from social media and not worry about their content being published on time.

Others use it to ensure that their content is published at the most optimal time for engagement, such as when their target audience is most active on social media.

Still, others use it to stagger the release of their content so that they have fresh content appearing regularly over an extended period of time instead of all at once.

The main advantages of this feature are convenience and control. It is convenient because it allows users to set a schedule and then forget about it, knowing that their content will be published on time. It is also convenient because it allows users to publish their content on multiple platforms with one click instead of logging in to each platform separately and posting the content manually.

The main disadvantages of this feature are its potential for errors and its reliance on social media platforms. Errors can occur if the user inputs the wrong date or time or if they accidentally select the wrong social media platform. Additionally, if a social media platform changes its algorithm or goes down temporarily, scheduled content may not be published as intended.

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Benefits of Publish Scheduling

  • Allows users to take a break from social media.
  • Ensures that content is published at the most optimal time for engagement.
  • Convenient because it allows users to set a schedule and then forget about it.
  • Ensures content is published on multiple platforms with one click.
  • Provides more control over content for users.
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Drawbacks of Publish Scheduling

  • Errors can occur if the user inputs the wrong date or time.
  • Accidentally selected the wrong social media platform.
  • Scheduled content may not be published as intended if a social media platform changes its algorithm or goes down temporarily.
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Best Content Marketing Software for Publish Scheduling feature

I have used several Content Marketing software tools with Publish Scheduling features, and my favorite is CoSchedule. I like it because it is easy to use and has many features that allow me to customize my content calendar. Additionally, I appreciate that I can see at a glance when new content will be published and on which platforms. The next best option is Hootsuite, which is also easy to use and has many features. However, I find that it does not have as many customization options as CoSchedule.

Audience Targeting

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Audience Targeting is a feature in some Content Marketing software tools that allow users to target their content to specific demographics, interests, or locations. This can be useful for content marketers who want to ensure their message reaches the right people. It uses information from social media platforms, such as Facebook and Twitter, to target content for specific users. It is used in Content Marketing to improve the chances of conversion by increasing the relevance of the content to the audience.

There are several advantages to using Audience Targeting for Content Marketing. First, it allows marketers to focus their message and ensure it is relevant to their target audience. Second, it can help increase conversion rates by ensuring that users see content that is more likely to be of interest to them. Finally, it can save time and money by reducing the need for market research or surveys to identify potential target audiences.

However, there are also some disadvantages associated with Audience Targeting. First, not all social media platforms provide data that can be used for targeting purposes (e.g., LinkedIn). Second, even when available data may not always be accurate or up-to-date enough to be useful for targeting purposes (e.g., Facebook’s user data). Third, users may resent being targeted with content they consider irrelevant (resulting in a negative reaction towards both the brand and the product/service being promoted). And fourth, if not used correctly, Audience Targeting could result in discriminatory practices.

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Benefits of Audience Targeting

  • Allows marketers to focus their message and ensure it is relevant to their target audience.
  • It can help increase conversion rates by ensuring users see content more likely to interest them.
  • It can save time and money by reducing the need for market research or surveys to identify potential target audiences.
  • Provides the ability to target content for specific demographics, interests, or locations.
  • Ensures that users see content more likely to interest them, increasing conversions.
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Drawbacks of Audience Targeting

  • Not all social media platforms provide data that can be used for targeting purposes (e.g., LinkedIn).
  • Users may resent being targeted with content they consider irrelevant.
  • If not used correctly, Audience Targeting could result in discriminatory practices.
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Best Content Marketing Software for Audience Targeting

There is no one-size-fits-all answer to this question. The best Content Marketing software for Audience Targeting will vary depending on factors such as the size and nature of your target audience, budget, and preferences. However, some popular options include BuzzSumo, Hootsuite Insights, and SocialFlow.

  • BuzzSumo - offers a suite of tools to help content marketers research, create, and promote their content. It also has a feature that allows users to target their content to specific demographics, interests, or locations.
  • Hootsuite Insights - provides users with insights into how their audience engages with their content. It also allows targeting content for specific demographics, interests, or locations.
  • SocialFlow - helps users optimize their social media strategy and measure the performance of their content. It also includes features that allow for demographic, interest, or location targeting.

Campaign Planning

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Campaign Planning is a great feature of Content Marketing software tools. It allows you to plan and track your Content Marketing campaigns in one place. This is helpful because it ensures that you are on track with your goals and helps you measure the success of your campaigns. This feature is used in several ways.

Some Content Marketing software tools allow you to set up a campaign and track the progress of that campaign over time. This is helpful because it allows you to see how your campaigns are performing and make changes if necessary. Other Content Marketing software tools allow you to create and manage multiple campaigns simultaneously. This is helpful because it allows you to focus on each individual campaign and track the results separately.

There are several reasons why Campaign Planning is a great feature of Content Marketing software tools. First, it helps you plan and track your campaigns in one place. Second, it helps you measure the success of your campaigns. Third, it allows you to create and manage multiple campaigns simultaneously. Fourth, It gives insights into what's working well & what's not so that adjustments can be made accordingly.

However, there are a few reasons why Campaign Planning might not be the best feature for your Content Marketing software tool. First, it can be time-consuming to set up and track campaigns. Second, if you have multiple campaigns running simultaneously, it can be difficult to keep track of all of them. Third, it is possible to miss important details when tracking campaigns. Fourth, Some people might find the campaign planning features too complex or overwhelming.

Overall, Campaign Planning is a great feature of Content Marketing software tools that can help you plan and track your campaigns effectively. However, there are some drawbacks that you should consider before using this feature for your Content Marketing efforts.

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Benefits of Campaign Planning

  • Allows you to plan and track your Content Marketing campaigns in one place.
  • Helps you measure the success of your campaigns..
  • Allows you to create and manage multiple campaigns simultaneously.
  • Gives insights into what's working well & what's not so that adjustments can be made accordingly.
  • Provides a way to track campaigns over time.
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Drawbacks of Campaign Planning

  • It can be time-consuming to set up and track campaigns.
  • If you have multiple campaigns running simultaneously, it can be difficult to keep track of all of them.
  • It is possible to miss important details when tracking campaigns.
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Best Content Marketing Software for Campaign Planning

Content marketing software that offers the best campaign planning features will depend on your specific needs. If you need a simple way to plan and track your campaigns, a tool like Hootsuite might be a good option. A tool like HubSpot might be better if you need more advanced features, such as creating and managing multiple campaigns simultaneously.

  • Hootsuite is a great tool for content marketers who need a simple way to plan and track their campaigns. It offers a campaign calendar that lets you see all your upcoming campaigns in one place. You can also use Hootsuite to measure the success of your campaigns by tracking metrics such as engagement, reach, and leads generated.
  • HubSpot is a great option for content marketers who need more advanced features than Hootsuite offers. With HubSpot, you can create and manage multiple campaigns simultaneously. This is helpful if you have several ongoing projects that you need to keep track of. Additionally, HubSpot provides detailed reports that give insights into the performance of your campaigns.

Document Management

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Document Management software tools are designed to help users organize, track, and manage their electronic documents. These tools can be very helpful for content marketers who need to keep track of a large number of files and ensure that they are properly organized.

There are a few different ways that you can use Document Management features for your Content Marketing software tool. One way is to use the software to create an editorial calendar. This will allow you to easily see what content needs to be created and when it should be published. Additionally, you can use the software to store all of your research materials so that they are readily available when needed. Finally, you can also use the software to keep track of any changes made to your content so that you can quickly roll back if necessary.

Overall, using Document Management features in your Content Marketing software tool can be extremely beneficial. It can help you stay organized and on top of your content creation process. However, there are some drawbacks worth considering as well. First, these tools tend to be fairly expensive compared to other options on the market (though this will vary depending on the specific tool). Additionally, if not used correctly, they could actually make it harder for you to find specific information when needed – which could lead to delays in publishing or even lost data entirely.

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Benefits of Document Management features

  • Allows you to easily see what content needs to be created and when it should be published (editorial calendar).
  • Stores all of your research materials so that they are readily available when needed.
  • Keeps track of any changes made to your content so that you can quickly roll back if necessary.
  • Ensures that your content is properly organized.
  • Helps you stay on top of your content creation process.
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Drawbacks of Document Management features

  • Can be expensive compared to other options on the market.
  • It may be difficult to find specific information when needed.
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Best Content Marketing Software for Document Management features

There are a number of different software options available on the market that offer Document Management features. Some of the more popular options include:

  • Contentverse - is an enterprise content management (ECM) system that offers powerful document management capabilities. It includes features such as an editorial calendar, version control, and full-text search. Additionally, it integrates with a variety of other software applications (including Microsoft Office). Prices start at $10 per user per month (billed annually).
  • M-Files - is another ECM system that offers robust document management capabilities. It too includes features such as an editorial calendar, version control, and full-text search. However, it does not integrate with as many other software applications as Contentverse does. Prices start at $45 per user per month (billed monthly).

Data Visualization

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Data Visualization features are important for Content Marketing software tools because they help users understand data more easily and make decisions based on that data. However, not all data visualization features are created equal, and some can be more difficult to use than others. Here is a rundown of the pros and cons of using different types of data visualization features in your Content Marketing software tool:

  • Bar charts: Bar charts are a popular type of data visualization because they are easy to interpret and can be used to compare values side-by-side. However, bar charts can be misleading if the bars are not accurately scaled or if the chart does not include enough information (such as axis labels).
  • Pie charts: Pie charts are another popular type of data visualization, but they have some inherent limitations. For example, comparing values from different parts of a pie chart can be difficult, and pies with many slices can look cluttered and confusing. Additionally, pie chart legends often take up valuable space that could be used for other purposes ( such as displaying actual data).
  • Line graphs: Line graphs are useful for showing trends over time or comparing multiple variables against each other. However, line graphs can be tricky to interpret if the lines are close together or if there is a lot of noise in the data (such as small fluctuations that don’t represent any real trend).

This feature is a definite plus for Content Marketing software tools. Data visualization can help users understand data more easily and make better decisions. However, not all data visualizations are created equal, and some can be more difficult to use than others. Choose the right type of data visualization for your needs, and be sure to include enough information in your chart or graph so that it is easy to interpret.

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Benefits of Data Visualization

  • Helps users understand data more easily.
  • It can make it easier to spot trends and patterns.
  • It can help users make better decisions.
  • Provide valuable insights that would be otherwise hidden in raw data.
  • Ensures your data is accurate by making it easier to spot errors.
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Drawbacks of Data Visualization

  • It may take longer to create a visualization than it would to simply look at the raw data.
  • Not all data visualizations are created equal – some can be more difficult to interpret than others.
  • It is possible to create misleading visualizations if not done correctly.
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Best Content Marketing Software for Data Visualization

There are many Content Marketing software tools on the market, and not all of them include data visualization features. However, some of the best options for data visualization include:

  • Tableau Public - is a free data visualization tool that can be used to create interactive charts and graphs. It includes many features, including connecting to multiple data sources, creating custom calculations, and using different chart types (such as bar charts, line graphs, and pie charts).
  • Google Sheets - is a free online spreadsheet application with basic data visualization features. These features include creating bar charts, line graphs, and scatter plots.

If you need more advanced data visualization features, there are also some paid options available, such as:

  • Plotly - is a paid data visualization tool that starts at $9/month. It includes many features, such as creating custom charts and graphs, sharing visualizations online, and collaborating with others.
  • Microsoft Excel - is a paid spreadsheet application that starts at $70 for the Home & Student edition. It includes basic data visualization features, such as creating bar charts, line graphs, and scatter plots.

Tagging

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Tagging features are important for Content Marketing software tools because they allow users to categorize and organize their content. This can be helpful when trying to find specific pieces of content or when wanting to see how popular certain topics are. For example, let's say you have a blog with 100 posts. You could tag each post with up to 5 different tags, such as marketing, business, strategy, etc. This would then enable you to easily see which posts are the most popular (based on the number of views) and also help you determine what topics your audience is most interested in.

Consider several things when using tagging features for your Content Marketing software tool. First, you want to ensure that the tags you use are relevant to the content. This will help ensure that your audience can easily find what they're looking for, and it will also help improve your search engine optimization (SEO). Second, you want to use a consistent naming convention for your tags. This will again help with both organization and SEO. Finally, you don't want to go overboard with the number of tags you're using - too many tags can be counterproductive.

Overall, tagging features can be extremely helpful when used correctly. They can assist with both organization and promotion of your content. Just be sure to consider all the above factors before implementing them into your Content Marketing strategy.

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Benefits of Tagging features

  • Allows users to categorize and organize their content.
  • It can help determine what topics your audience is most interested in.
  • Enables easy finding of specific pieces of content.
  • Provides data that can be used to improve your Content Marketing strategy.
  • Ensures your content is properly categorized for SEO purposes.
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Drawbacks of Tagging features

  • If not used correctly, tags can be unhelpful and even counterproductive.
  • Too many tags can clutter your content and make it difficult to navigate.
  • It may be difficult to develop relevant tags for all your content.
  • You need to use a consistent naming convention for your tags.
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Best Content Marketing Software for Tagging features

Several Content Marketing software tools offer tagging features. Some more popular ones include BuzzSumo, Hootsuite Insights, and Google Analytics. All three platforms offer different benefits and drawbacks, so choosing the one that best fits your needs is important.

  • BuzzSumo is a great platform for quickly finding popular content. However, it doesn't provide as much data as other options on this list.
  • Hootsuite Insights is another excellent choice, offering both detailed insights and easy-to-use tagging features.
  • Google Analytics is a comprehensive solution that offers a wealth of data - however, it can be difficult to navigate for those unfamiliar with using analytics tools.

Visual Analytics

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Visual Analytics features help you see patterns in your data to better understand what is working and what isn't. You can use Visual Analytics to create reports, dashboards, and even presentations to share with others. They are used for a variety of purposes, including marketing analysis, sales analysis, customer service analysis, and more.

There are a few things to remember when using Visual Analytics features. First, they can be overwhelming if you're not used to working with data. Second, they require some interpretation on your part - you need to understand what the patterns mean and how they can help you improve your Content Marketing strategy. Finally, Visual Analytics is only as good as the data feeding it. If your data is inaccurate or incomplete, your results will be too.

That said, Visual Analytics features can be incredibly powerful when used correctly. They can help you spot trends you wouldn't have otherwise seen, identify areas for improvement in your Content Marketing strategy, and track progress over time. If you're looking for a way to take your Content Marketing efforts to the next level, Visual Analytics is worth considering.

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Benefits of Visual Analytics

  • It can help you see patterns in your data that you wouldn't have otherwise spotted.
  • It can help you identify areas for improvement in your Content Marketing strategy.
  • Can track progress over time and show whether or not your efforts are paying off.
  • Provides a way to share your findings with others in an easily digestible format.
  • Ensures accuracy and completeness of data since it's only as good as the data feeding it.
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Drawbacks of Visual Analytics

  • It may be overwhelming if you're not used to working with data.
  • It requires some interpretation to understand what the patterns mean.
  • Only as good as the data feeding it, so ensure your data is accurate and complete.
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Best Content Marketing Software for Visual Analytics

There are a few different software options out there that offer Visual Analytics features. Some of the most popular include Google Analytics, Tableau, and Kissmetrics. All three have their own strengths and weaknesses, so it's important to choose the one that best fits your needs.

  • Google Analytics is a free option that offers a variety of features for data analysis. However, it can be difficult to use if you're not familiar with working with data.
  • Tableau is another popular choice that offers an easy-to-use interface and a wide range of features. However, it can be expensive depending on the plan you choose.
  • Kissmetrics is another option known for its ease of use and comprehensive features. However, some users find its pricing structure to be confusing.

Monitoring

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Monitoring features are important for Content Marketing software tools because they allow you to track your progress and ensure that your campaigns are on track. By monitoring your progress, you can identify areas where you need to make adjustments in order to improve your results. Additionally, monitoring features can help you keep an eye on the competition and see how their strategies are performing.

You can use monitoring features for your Content Marketing software tool in a few different ways. One way is to set up tracking goals to monitor your progress over time. Another way is to use real-time analytics to see how well your campaigns perform at any given moment. Some software tools also offer competitive intelligence features that allow you to see how well other businesses in your industry are doing with their Content Marketing efforts.

I believe monitoring features are important for Content Marketing software tools because they allow me to track my progress and ensure that my campaigns are on track. Without these features, it would be very difficult for me to know if I am making any headway with my efforts or not. Additionally, by using competitive intelligence features, I can stay ahead of the curve and learn from the successes (and failures) of other businesses in my industry.

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Benefits of Monitoring features

  • Allows you to track progress and ensure campaigns are on track.
  • It can help you identify areas for improvement.
  • Keeps you informed of the competition.
  • Ensures you are getting the most out of your Content Marketing software tool.
  • Provides valuable insights to help you make better decisions about your Content Marketing strategy.
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Drawbacks of Monitoring features

  • It can be time-consuming to set up tracking goals and monitor progress.
  • It may require a paid subscription to access certain features (such as competitive intelligence).
  • It does not guarantee success with your Content Marketing efforts.
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Best Content Marketing Software for Monitoring features

There are several different Content Marketing software tools on the market, each offering its unique set of features. When choosing a Content Marketing software tool, I believe it is important to consider your specific needs and goals. With that said, here are my top three picks for the best Content Marketing software tools with monitoring features

  • BuzzSumo – Offers various tracking options to monitor progress over time, including social media metrics, backlink data, and keyword rankings. Additionally, provides competitive intelligence features to help you stay ahead of the competition.
  • CoSchedule – Another great option for those looking for comprehensive tracking capabilities and competitive intelligence features. Also offers an intuitive drag-and-drop interface that makes it easy to create and manage your content calendar.
  • Sprout Social – An excellent third choice for businesses seeking robust tracking features and competitive insights. Its reporting capabilities are impressive, offering detailed information on engagement rates, reach, clicks, impressions, etc.

Customizable Reports

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Customizable Report is a feature of many software tools that allow users to generate reports with specific information that is important to them. This can be extremely useful for Content Marketing, as it allows you to track your progress and see what works well and what needs improvement. It allows you to select the metrics and information you want to include in your report and then generate a report accordingly.

Before using this feature to its fullest potential, you have to consider a few things. First, you must ensure that your software tool offers Customizable Reports. Not all of them do. Second, even if the tool does offer this feature, it might not be customizable enough for your needs. Make sure to check how many customization options are available and whether or not they meet your requirements. Lastly, remember that generating a report takes time, so don't expect instant results.

Now that we've got that out of the way, let's take a look at how you can use Customizable Reports for Content Marketing purposes:

Use it to track your progress over time: This is probably the most common use for Customizable Reports. By tracking your progress over time, you can see which strategies are working well and which need improvement. Doing this regularly will help you fine-tune your Content Marketing strategy and eventually get better results. Tracking your progress will also give you valuable insights into what kind of content performs best with your audience to produce more of it in the future.

Use it to compare different pieces of content: If you're producing multiple pieces of content (e., blog posts), then Customizable Reports can be extremely useful for comparing their performance side-by-side. You can see which one received more traffic, engagement, or conversions. This information can help guide your decisions about what types of content to produce in the future.

Use it to compare different Content Marketing strategies: In addition to comparing individual pieces of content, you can also use Customizable Reports to compare different Content Marketing strategies. For example, if you're trying out two different methods for promoting your blog posts (e., through social media vs. email), then you can use reports to see which is more effective. Again, this information can help guide your decisions about how to promote your content in the future.

Those are just a few ways to use Customizable Reports for Content Marketing purposes. As you can see, this feature can be extremely helpful for tracking your progress and ensuring that your Content Marketing strategy is on track.

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Benefits of Customizable Reports

  • Allows you to track your progress over time.
  • Allows you to compare different pieces of content.
  • Allows you to compare different Content Marketing strategies.
  • Provides valuable insights into what kind of content performs best with your audience.
  • Ensures that your Content Marketing strategy is on track.
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Drawbacks of Customizable Reports

  • All software tools may not offer it.
  • Even if the tool does offer this feature, it might not be customizable enough for your needs.
  • Generating a report takes time, so don't expect instant results.
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Best Content Marketing Software for Customizable Reports

  • BuzzSumo: BuzzSumo is a Content Marketing software tool that offers Customizable Reports. It allows you to track your progress over time, compare different pieces of content, and compare different Content Marketing strategies. Additionally, it provides valuable insights into what kind of content performs best with your audience.
  • CoSchedule: CoSchedule is another great option for Customizable Reports. It also allows you to track your progress over time, compare different pieces of content, and compare different Content Marketing strategies. However, one advantage that CoSchedule has over BuzzSumo is its ability to generate reports faster – meaning you won't have to wait as long to see the results of your efforts.

Dashboard

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Dashboard features are a critical component of any Content Marketing software tool. They provide the user with an at-a-glance view of key performance indicators (KPIs), and can be customized to track whatever metrics are most important to your business.

There are two main types of dashboards: real-time and historical. Real-time dashboards show KPIs in near-real time, while historical dashboards display data that has been aggregated over a period of time (usually a day or week). Both have their advantages and disadvantages.

Real-time dashboards are great for getting a quick snapshot of how your content is performing, but they can be overwhelming if you're trying to track too many things at once. Historical dashboards, on the other hand, can give you more context by showing you trends over time. However, they may not always be completely up to date, depending on how often the data is refreshed.

There are several things to consider when deciding which type of dashboard is right for you. First, think about what data you need to track and how often you need to see it. If you're only interested in high-level overviews, a historical dashboard may be all you need. But if you want to be able to drill down into the details, a real-time dashboard will likely be more useful.

Second, consider how much control you want over what's being displayed. Real-time dashboards are generally more customizable than historical ones, so if you have specific metrics that you want to track, they may be a better choice. However, they can also be more difficult to set up and use effectively.

Third, think about your team's needs. If everyone needs to see the same data at the same time (for example, during weekly meetings), a real-time dashboard is probably your best bet. On the other hand, if different people on your team are responsible for different aspects of your Content Marketing strategy (such as creation vs promotion), a historical dashboard might make more sense so that everyone can focus on their own area of responsibility without being bombarded with too much information at once.

Ultimately, there is no right or wrong answer when it comes to choosing between real-time and historical dashboards; it all depends on your specific needs and preferences.

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Benefits of Dashboard features

  • Provides an at-a-glance view of KPIs.
  • Can be customized to track whatever metrics are most important to your business.
  • Real-time dashboards can provide a quick snapshot of how your content is performing
  • Ensures that everyone on your team is seeing the same data at the same time.
  • Gives you the ability to drill down into the details.
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Drawbacks of Dashboard features

  • Can be overwhelming if you're trying to track too many things at once.
  • Data on historical dashboards may not always be completely up to date.
  • It may be difficult to set up and use real-time dashboards effectively.
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Best Content Marketing Software for Dashboard features

The best Content Marketing software for Dashboard features is the one that meets your specific needs and preferences. If you need a quick snapshot of how your content is performing, a real-time dashboard will likely be more useful. However, if you want to be able to drill down into the details, a historical dashboard might make more sense. Ultimately, it all depends on what data you need to track and how often you need to see it.

The top picks in the market are:

  • BuzzSumo - offers both real-time and historical dashboards to track KPIs related to your Content Marketing strategy.
  • CoSchedule - features a customizable, real-time dashboard that allows you to track any metric that's important to your business.
  • Hootsuite Insights - provides detailed, real-time insights into your content performance across all channels.

Real-Time Reporting

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Real-Time Reporting is a great way to measure the success of your Content Marketing campaigns. It can help you track how many people are reading, sharing, and engaging with your content. Real-Time Reporting can also help you identify which pieces of content are performing well and which ones need improvement. It works by tracking engagement data in real-time, so you can see how your content is performing as soon as it's published.

There are a few things to keep in mind when using Real-Time Reporting for your Content Marketing. First, it's important to remember that not all engagement is created equal. Just because someone reads your article doesn't mean they're interested in what you have to say. It's important to track other metrics like social shares and comments to get a better idea of which pieces of content are resonating with your audience. Second, Real-Time Reporting can be overwhelming if you try to track too many metrics at once. Stick to the basics (views, shares, comments) and then add more if needed. Third, don't forget that Real-Time Reporting is just one tool in your arsenal - it should be used alongside other analytics tools like Google Analytics or BuzzSumo Pro .

This feature has several advantages that make it a valuable tool for content marketers. First, it allows you to track engagement data in real-time, so you can see which pieces of content are performing well and adjust your strategy accordingly. Second, it's easy to use and doesn't require any special training - anyone with basic analytics knowledge can get started with Real-Time Reporting. Finally, it's an affordable option for small businesses or solopreneurs who don't have the budget for more expensive tools like BuzzSumo Pro .

There are a few potential drawbacks to using Real-Time Reporting as well. First, if you're not careful, it can be overwhelming - there's such a thing as too much data! Stick to tracking the basics (views, shares, comments) and only add more metrics if they're truly necessary. Second ,Real-Time Reporting won't give you the full picture on its own - you'll need to supplement it with other analytics tools like Google Analytics or BuzzSumo Pro. Finally, it's important to remember that not all engagement is created equal - just because someone reads your article doesn't mean they're interested in what you have to say. Keep this in mind when interpreting your data.

Overall, I think Real-Time Reporting is a valuable tool for content marketers. It has its advantages and disadvantages like any other tool, but I believe the pros outweigh the cons. If used properly, Real-Time Reporting can help you fine tune your Content Marketing strategy and improve your results over time.

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Benefits of Real-Time Reporting

  • Allows you to track engagement data in real-time.
  • Easy to use and doesn't require any special training.
  • An affordable option for small businesses or solopreneurs.
  • Ensures you're always up-to-date on which pieces of content are performing well.
  • Provides valuable insights that can help you improve your Content Marketing strategy.
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Drawbacks of Real-Time Reporting

  • It does not give the full picture on its own and should be supplemented with other analytics tools.
  • Can be overwhelming if you're not careful - stick to tracking the basics.
  • Not all engagement is created equal - keep this in mind when interpreting your data.
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Best Content Marketing Software for Real-Time Reporting

I would recommend using BuzzSumo Pro for Real-Time Reporting. It's more expensive than some of the other options out there, but it's worth it for the features and insights you get. Plus, it integrates with other popular analytics tools like Google Analytics, so you can get the full picture of your Content Marketing campaigns. Another option is Hootsuite Insights, which is a bit cheaper than BuzzSumo Pro but doesn't offer as many features.

ROI Tracking

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ROI Tracking features are a great way to see how your Content Marketing efforts are paying off. By tracking the number of leads or sales generated from your content, you can calculate your return on investment (ROI) and adjust your strategy accordingly. It works by assigning a monetary value to each lead or sale, and then tracking how much revenue is generated from your content.

There are a few different ways to track ROI for your Content Marketing, but the most common method is through Google Analytics. You can set up conversion tracking in Google Analytics by following these instructions. Once you have conversion tracking set up, you will be able to see which of your content pieces are generating the most leads or sales. This information will help you determine which topics are resonating with your audience and where you should focus your efforts going forward.

Another way to track ROI for your Content Marketing is through A/B testing. This involves creating two versions of a piece of content and seeing which performs better in terms of generating leads or sales. For example, if you have an email opt-in on your website, you could create two versions of the same opt-in form – one with a free ebook offer and one without – and see which version generates more signups. By constantly testing different elements of your Content Marketing strategy, you can fine-tune it over time and maximize its effectiveness.

Whether you use Google Analytics or A/B testing (or both), tracking ROI for your Content Marketing is essential if you want to ensure that it’s working effectively. Without this data, it’s difficult to know whether or not changes need to be made to improve results down the road.

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Benefits of ROI Tracking for Content Marketing

There are a few key benefits of tracking ROI for your Content Marketing:

  • Helps you determine which topics are resonating with your audience.
  • Allows you to fine-tune your strategy over time.
  • Provides valuable data that can be used to make informed decisions about your Content Marketing strategy.
  • Ensures that you are getting a positive return on your investment.
  • Allows you to allocate your resources more effectively.
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Drawbacks of ROI Tracking for Content Marketing

There are a few potential drawbacks to tracking ROI for your Content Marketing:

  • It can be time-consuming to set up and maintain.
  • It does not always provide accurate data (depending on how it is set up).
  • It can be difficult to track ROI for certain types of content (e.g., blog posts vs. infographics).
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Best Content Marketing Software for ROI Tracking

There are a few different software options available for tracking ROI on your Content Marketing. Google Analytics is a popular choice, but there are also other options such as KISSmetrics and Mixpanel. If you’re looking for something specifically designed for Content Marketing, CoSchedule has a great tool that allows you to track your ROI (and much more) in one place.

  • Google Analytics - offers lead tracking and conversion tracking which can help you see your Content Marketing ROI. However, it can be time-consuming to set up and may not always provide accurate data.
  • KISSmetrics - offers lead tracking and conversion tracking which can help you see your Content Marketing ROI. It is a paid software, but it does offer a free trial so you can test it out before deciding if it’s worth the investment.
  • Mixpanel - also offers lead tracking and conversion tracking features that could be beneficial for seeing your Content Marketing ROI. However, like Google Analytics, Mixpanel can be time-consuming to set up and might not always provide accurate data points.
  • CoSchedule - designed specifically for content marketers, CoSchedule has a feature called Content Performance which allows you to track your leads, sales, social shares, email clicks, and more in one place. This makes it easy to see how well each piece of content is performing and what impact it’s having on your business goals. Plus, there’s no setup required – simply connect your existing tools (such as Google Analytics) and start seeing results right away.

No matter which software option you choose, make sure that it provides the data points that you need to effectively track your ROI. Otherwise, you won’t be able to accurately assess the performance of your Content Marketing strategy.

Multi-Campaign

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Multi-Campaign features are great for Content Marketing software tools because they allow you to manage and monitor multiple campaigns at the same time. This is especially useful if you have a lot of content to promote or if you're running multiple campaigns simultaneously.

There are a few things to keep in mind when using Multi-Campaign features, though. First, make sure that each campaign has its own unique tracking URL, so you can accurately measure results. Second, don't try to promote too many things at once – focus on one or two main objectives per campaign and use other channels (like social media) to support those goals. Finally, be prepared to adjust your budget as needed – some campaigns will perform better than others, so it's important to have some flexibility in how much you're willing to spend.

It has several uses and some of them are:

If you have a lot of content to promote, then this is the feature for you. Managing multiple campaigns can be difficult, but with Multi-Campaign features, it will be much easier. You can track results easily and make necessary adjustments to ensure that your campaigns are successful.

This feature is also great if you're running multiple campaigns simultaneously. Having all of your campaigns in one place makes it easy to monitor their progress and see which ones are performing well. Additionally, it allows you to quickly adjust your budget as needed so that you're not overspending on any one campaign.

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Benefits of Multi-Campaign features

  • Allows you to manage and monitor multiple campaigns at the same time.
  • Tracking URLs allow you to accurately measure results.
  • Flexible budgeting ensures that you're not overspending on any one campaign.
  • Provides an overview of all your campaigns in one place.
  • Ensures that your campaigns are successful.
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Drawbacks of Multi-Campaign features

  • Can be difficult to manage if you have a lot of content to promote.
  • May require more time and effort to set up than other Content Marketing software tools.
  • It does not guarantee that your campaigns will be successful.
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Best Content Marketing Software for Multi-Campaign features

The best in the market are:

  • HubSpot Marketing Hub - this software is known for its ability to help users manage and monitor multiple campaigns at the same time. It also offers tracking URLs to accurately measure results, flexible budgeting, and an overview of all your campaigns in one place. Additionally, it provides a wide range of features and integrations to support your Content Marketing efforts. The only downside is that it can be expensive for small businesses.
  • Pardot - another great option for managing multiple campaigns simultaneously, Pardot offers tracking URLs, flexible budgeting, campaign reporting, and integration with Salesforce CRM. However, it's important to note that this tool doesn't provide as many features as HubSpot Marketing Hub (such as social media management or email marketing).

Customizable Forms

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Customizable Forms is a feature that allows you to tailor your forms to match the look and feel of your brand. You can also customize the fields, labels, and messages that appear on your form. This is an extremely useful feature for Content Marketing, as it allows you to collect leads and contact information from potential customers in a way that is consistent with your brand identity. It works by allowing you to create a form that is embedded on your website or blog, and then customize the fields, labels, and messages that appear on the form.

It has several uses:

  • You can use it to collect leads from potential customers who visit your website or blog.
  • You can use it to gather contact information from people who are interested in your products or services.
  • You can use it to create a survey that you can send out to your email list, or post on social media, in order to get feedback from your audience.

The main advantage of Customizable Forms is that it allows you to tailor your forms to match the look and feel of your brand. This is an important consideration for Content Marketing, as consistency is key when trying to build trust with potential customers. It also allows you to customize the fields, labels, and messages that appear on your form, which gives you more control over the data that you collect. Additionally, it's a very user-friendly feature - setting up a form takes just a few minutes, and there's no need for any coding knowledge. Finally, Customizable Forms integrates with most major email marketing platforms (including MailChimp and Constant Contact), making it easy to add collected leads into your existing email list.

However, there are a few potential drawbacks to using Customizable Forms. First, if you're not careful with your form design, it's possible that your forms could come across as being too salesy. This is something that you'll need to be aware of when creating your forms, and make sure that the overall tone of your form is consistent with the rest of your content. Additionally, Customizable Forms can be a bit pricey - depending on the plan you choose, it can cost up to $49 per month. Finally, while Customizable Forms integrates with most major email marketing platforms, there are a few notable exceptions (such as AWeber and GetResponse). If you use one of these platforms for your email marketing, you'll need to find another way to add collected leads into your list.

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Benefits of Customizable Forms

  • Allows you to tailor forms to match the look and feel of your brand.
  • Gives you more control over the data that you collect.
  • Very user-friendly - setting up a form takes just a few minutes.
  • Integrates with most major email marketing platforms.
  • Provides consistency for your Content Marketing.
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Drawbacks of Customizable Forms

  • Can be pricey - up to $49 per month.
  • May come across as being too salesy if not careful with form design.
  • A few notable email marketing platforms are not compatible.
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Best Content Marketing Software for Customizable Forms

The best in the market are:

  • Typeform - allows you to tailor your forms to match the look and feel of your brand. You can also customize the fields, labels, and messages that appear on your form. This is an extremely useful feature for Content Marketing, as it allows you to collect leads and contact information from potential customers in a way that is consistent with your brand identity.
  • JotForm - gives you more control over the data that you collect. Additionally, it's a very user-friendly feature - setting up a form takes just a few minutes, and there's no need for any coding knowledge.
  • Wufoo - provides consistency for your Content Marketing. It also offers a wide range of integrations, making it easy to add collected leads into your existing email list.

Image Library

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Image Library is one of the best features for Content Marketing software tools. It allows you to easily manage and store images in a central location, making it easy to find and use them in your content. It works by storing images in a central location and then providing access to them through an interface that allows you to easily search for and find the images you need.

This feature is used in several ways to help content marketers. First, it helps you to keep your images organized and makes it easy to find them when you need them. This is especially helpful if you have a lot of images and need to be able to quickly find the ones you want. Second, Image Library makes it easy to share images with others who might need them for their own Content Marketing purposes. Finally, Image Library can help improve the quality of your content by providing access to high-quality images that can make your content look more professional.

However, there are some drawbacks to using an Image Library. First, it can be difficult to find the right image when you need it. This is because the interface can be confusing and there is no way to preview images before you select them. Second, if you have a lot of images stored in your Image Library, it can take up a lot of space on your computer or server. Finally, some content marketers may not want to use an image library because they feel like it gives them less control over their Content Marketing process.

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Benefits of Image Library

  • Helps you keep your images organized and makes it easy to find them when you need them.
  • Makes it easy to share images with others who might need them.
  • Can help improve the quality of your content.
  • Allows you to easily find high-quality images.
  • Provides access to a wide range of images.
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Drawbacks of Image Library

  • Can be difficult to find the right image when you need it.
  • It can take up a lot of space on your computer or server.
  • It may give content marketers less control over their Content Marketing process.
Recommendations Expand Collapse

Best Content Marketing Software for Image Library

The top picks in the market are Adobe Photoshop Lightroom and Apple Aperture.

  • Adobe Photoshop Lightroom - offers a comprehensive set of tools for managing, editing, and sharing your photos. It includes an image library feature that makes it easy to keep your images organized and accessible.
  • Apple Aperture - provides a powerful photo management system with an easy-to-use interface. It also offers an image library feature that helps you keep your photos organized and accessible.

Calendar Management

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Calendar Management features for Content Marketing software tools can be very helpful in managing your time and keeping track of your tasks. There are a few different ways that these features can be used, but I will focus on the two most common methods.

The first way is to use the Calendar Management feature to create a schedule for your Content Marketing activities. This can be done by setting up deadlines for each task and then assigning them to specific days on the calendar. This method is great for ensuring that you complete all of your tasks on time and do not miss any deadlines.

The second way to use Calendar Management features is to track the progress of your Content Marketing campaigns. This can be done by creating milestones for each campaign and then tracking the number of completed tasks or goals against those milestones. This method is great for seeing how well you are progressing with your campaigns and identifying any areas where you need to improve.

This feature has several main advantages like helping you to manage your time, keeping track of your tasks, and seeing the progress of your campaigns; however, it also has some disadvantages. One disadvantage is that if you do not use this feature correctly, it can actually make your Content Marketing activities more difficult to complete. Another disadvantage is that this feature can be a bit overwhelming for new users who are not familiar with using calendars or scheduling tools.

Overall, I believe that Calendar Management features for Content Marketing software tools can be very helpful if used correctly. These features can help you save time by creating schedules and tracking milestones; however, they can also be a bit overwhelming for new users.

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Benefits of Calendar Management features

  • Can help you save time by creating schedules and tracking milestones.
  • Can help you see the progress of your campaigns.
  • Can be used to manage your time.
  • Keeps track of your tasks.
  • Ensures that you complete all of your tasks on time and do not miss any deadlines.
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Drawbacks of Calendar Management features

  • It may be a bit overwhelming for new users.
  • If not used correctly, it can make your Content Marketing activities more difficult to complete.
  • It does not offer any creative or innovative features.
Recommendations Expand Collapse

Best Content Marketing Software for Calendar Management features

There are a few different software options available that offer Calendar Management features. I would recommend taking a look at the following software programs:

  • Hootsuite Insights - offers a variety of features that can help you save time and keep track of your tasks.
  • CoSchedule - also offers a variety of features that can help you manage your time and keep track of your tasks. In addition, CoSchedule has an innovative feature called Campaigns which allows you to see the progress of all of your Content Marketing campaigns in one place.
  • Sprout Social - another great software option that offers Calendar Management features as well as a number of other useful features for content marketers.

Commenting/Notes

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Commenting/Notes features are useful for a variety of purposes. As a content marketer, I find them most helpful for providing feedback on drafts and sharing ideas with team members. The ability to leave comments on specific sections of text is very helpful when working collaboratively on a document. I can quickly jot down my thoughts on someone else's work without having to open up a separate chat window or email chain. This saves time and makes it easy to keep track of conversations. Additionally, the notes feature is great for keeping track of your own thoughts and ideas. Whenever I have an idea for an article or piece of content, I simply add it to the notes section in my software tool. This way, I never forget an idea and can easily refer back to it later when I'm ready to start writing.

There are several things to consider when using the commenting/notes features of your Content Marketing software tool. First, it's important to be aware of the privacy settings for these features. If you're working on a sensitive document, you may not want to leave comments or notes that are visible to everyone on your team. Second, it's also important to consider how you will organize and manage comments and notes. If you leave too many, they can quickly become overwhelming and difficult to keep track of. Finally, make sure you use these features in a way that is helpful and constructive; leaving negative or unhelpful comments will only frustrate your team members and hinder productivity.

Overall, I find commenting/notes features to be very useful when used correctly. They can save time by eliminating the need for separate chat windows or email chains, and they can help you keep track of your own thoughts and ideas. Just be sure to use them wisely.

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Benefits of Commenting/Notes features

  • Can save time by eliminating the need for separate chat windows or email chains.
  • Can help you keep track of your own thoughts and ideas.
  • Can be used to provide feedback on drafts and share ideas with team members.
  • Is great for keeping track of conversations.
  • Ensures you never forget an idea.
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Drawbacks of Commenting/Notes features

  • Can be overwhelming if you leave too many comments or notes.
  • May not be appropriate for sensitive documents.
  • Requires some management in order to stay organized.
Recommendations Expand Collapse

Best Content Marketing Software for Commenting/Notes features

In my opinion, the best Content Marketing software tool for commenting/notes features is Google Docs. It's free to use and easy to access, which makes it ideal for team collaboration. Additionally, it offers a variety of privacy settings so you can control who has access to your comments and notes. It also provides a simple interface that makes it easy to add, view, and reply to comments.

The next best option is Microsoft Word. It's a bit more expensive than Google Docs, but it offers similar features and is also easy to use. However, one downside is that Microsoft Word doesn't have as many privacy settings as Google Docs. So if you're working on a sensitive document, you may want to choose another tool.

Finally, I would also recommend Evernote for its commenting/notes features. Evernote is slightly different from the other two options because it's not primarily a word processing program; rather, it's designed for taking notes and storing information in an easily accessible format. However, it still offers commenting capabilities that can be very helpful when collaborating with team members or jotting down your own thoughts and ideas.

Contact Management

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Contact Management features are important to me for a number of reasons. First, they help keep track of the people who I need to contact for my business. Second, they help keep track of the content that I have shared with them. Third, they provide an easy way to follow up with contacts after I have made initial contact. This feature works by allowing users to input contact information into the software, which is then used to generate a list of people who need to be contacted. The software will also keep track of the content that has been shared with each person on the list, and provide an easy way to follow up with them after initial contact has been made.

There are a number of advantages to using Contact Management features for my Content Marketing. First, it allows me to keep track of all the people I need to contact for my business in one place. Second, it helps me keep track of what content I have shared with each person on my list. Third, it provides an easy way for me to follow up with contacts after initial contact has been made. However, there are also some disadvantages to using this feature. First, if I forget to add a new contact's information into the software, they will not be included on my list. Second, if I forget to update my list when someone moves or changes their email address, I may not be able to reach them through the software.

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Benefits of Contact Management features

  • Allows users to keep track of all the people they need to contact for their business in one place.
  • Helps users keep track of what content they have shared with each person on their list.
  • Provides an easy way for users to follow up with contacts after initial contact has been made.
  • Ensures that users have the most up-to-date contact information for their contacts.
  • Gives users the ability to see a history of their interactions with each contact.
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Drawbacks of Contact Management features

  • If users forget to add new contacts' information into the software, those people will not be included on their list.
  • It does not provide a way to categorize or group contacts.
  • Users have to manually input all contact information into the software, which can be time-consuming.
Recommendations Expand Collapse

Best Content Marketing Software for Contact Management features

I would recommend the use of Contact Management features for Content Marketing to users who have a large number of contacts that they need to keep track of. This software is especially useful for users who need to follow up with their contacts after initial contact has been made. The top picks in the market are currently Salesforce, HubSpot, and Zoho.

  • Salesforce - offers a comprehensive set of features for managing contacts, including the ability to add and update contact information, view a history of interactions with each contact, and follow up with contacts after initial contact has been made.
  • HubSpot - offers similar features to Salesforce, but also allows users to categorize their contacts into groups. This can be helpful for users who need to segment their list or target specific groupings of people.
  • Zoho - offers a more basic set of Contact Management features than Salesforce or HubSpot, but is still a good option for users who need to keep track of a large number of contacts.

Customer Segmentation

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Customer Segmentation features are a great way to target your Content Marketing to specific groups of customers. By segmenting your customer base, you can create targeted content that is more likely to resonate with each group. This can help you increase the effectiveness of your Content Marketing overall.

There are a few different ways that you can use customer segmentation features in your software tool. The first way is by using demographic information such as age, gender, location, and interests. This information can be used to create segments based on these characteristics. Another way to segment your customers is by their behavior patterns. This could include things like how often they purchase from you, what kind of products they typically buy, and what kinds of promotions they respond best to. Finally, you can also segment your customers based on their interactions with your brand - both online and offline. This could include social media activity, email engagement, and even purchasing history.

Once you have created segments for your customer base, you can then start creating targeted content for each one. For example, if you have a segment of young mothers who frequently purchase diapers from you online, you could create an article about the top 10 reasons why parents should choose disposable over cloth diapers or write a blog post about the benefits of using disposables over other types of diapers (such as environmental benefits). If you have a segment of senior citizens who live in retirement homes and frequently visit local parks near their homes during the weekday mornings hours), perhaps consider creating an ebook filled with tips on how seniors can stay active through gardening or walking programs at their local park system's website.

This feature is beneficial because it allows you to focus your Content Marketing efforts on specific groups of customers that are more likely to convert or engage with your brand. However, there are a few potential drawbacks to using customer segmentation features in your software tool. First, if not used correctly, this feature can result in content that is either too general or too specific - both of which can turn off potential customers. Second, creating targeted content for each customer segment can be time-consuming and may require additional resources (such as writers or designers) if you do not have the internal capacity to produce this type of content yourself. Finally, it is important to continuously monitor and evaluate the performance of your segments and adjust accordingly over time - otherwise you run the risk of alienating certain groups of customers or missing out on opportunities with others.

Overall, customer segmentation features can be a great way to improve the effectiveness of your Content Marketing by targeting specific groups of customers. However, there are some potential drawbacks that should be considered before utilizing this feature in your software tool.

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Benefits of Customer Segmentation

  • Allows you to focus your Content Marketing efforts on specific groups of customers.
  • Can help improve the effectiveness of your Content Marketing overall.
  • Ensures that your content is more likely to resonate with each group.
  • Provides opportunities to create targeted content for each customer segment.
  • Gives you the chance to focus on specific groups of customers that are more likely to convert or engage with your brand.
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Drawbacks of Customer Segmentation

  • It may result in content that is either too general or too specific - both of which can turn off potential customers.
  • It can be time-consuming and may require additional resources (such as writers or designers).
  • You need to continuously monitor and evaluate the performance of your segments.
Recommendations Expand Collapse

Best Content Marketing Software for Customer Segmentation

There are a few different software tools that you can use for customer segmentation. Some of the most popular ones include:

  • HubSpot's Segmentations tool - This tool allows you to create segments based on demographic information, behavior patterns, and interactions with your brand. You can also use this tool to monitor the performance of your segments over time and make adjustments accordingly.
  • Pardot's Segments Builder - This tool enables you to create segments based on demographic information, lead scoring criteria, engagement levels, and more. Once you've created a segment, you can then start creating targeted content for each one.

Customizable Fields

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Customizable Fields is a feature that allows you to tailor your Content Marketing software tool to your specific needs. You can add, remove, and edit fields as needed, which makes it an essential tool for any business owner who wants to get the most out of their Content Marketing strategy. It works by allowing you to customize the fields in your software tool so that they match the specific requirements of your business. This means that you can add, remove, and edit fields as needed, which makes it an essential tool for any business owner who wants to get the most out of their Content Marketing strategy.

It has several uses like lead capture forms, email list signups, and contact management. You can use it to increase the number of leads you generate from your Content Marketing campaigns or to improve the quality of those leads. Additionally, it can help you segment your audience so that you can send them more targeted content.

However, there are a few drawbacks. First, it can be difficult to set up and configure the software tool if you're not familiar with the process. Second, it's important to make sure that all of your fields are properly configured before you launch your Content Marketing campaign, or else you may end up with inaccurate data. Finally, Customizable Fields is a paid feature, so you'll need to factor that into your budget when considering whether or not to use this tool.

Overall, Customizable Fields is a valuable asset for any business owner who wants to get the most out of their Content Marketing strategy. If you're willing to put in the time to learn how to properly configure the software tool, it can pay off in terms of increased leads and improved lead quality. Just keep in mind that it's a paid feature, so be sure to factor that into your budget before making your decision.

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Benefits of Customizable Fields

  • Allows you to tailor your Content Marketing software tool to your specific needs.
  • Can add, remove, and edit fields as needed.
  • Essential tool for any business owner who wants to get the most out of their Content Marketing strategy.
  • Can use it to increase the number of leads you generate from your Content Marketing campaigns.
  • Can help you segment your audience so that you can send them more targeted content.
  • Ensures that all of your fields are properly configured before you launch your Content Marketing campaign.
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Drawbacks of Customizable Fields

  • Can be difficult to set up and configure the software tool if you're not familiar with the process.
  • It does not matter how great this tool is if it does not fit into your budget.
  • It may be difficult to find employees who are familiar with the software.
Recommendations Expand Collapse

Best Content Marketing Software for Customizable Fields

  • HubSpot Marketing Hub - offers a customizable fields feature that allows you to tailor your Content Marketing software tool to your specific needs.
  • Pardot - also offers a customizable fields feature that allows you to add, remove, and edit fields as needed.
  • ActiveCampaign - another great option that offers a customizable fields feature to help you segment your audience so that you can send them more targeted content.

If what you need is a tool that allows for complete customization, then HubSpot Marketing Hub is the best option. If you need something that is slightly less customizable but still offers a lot of flexibility, Pardot or ActiveCampaign may be better choices.

Social Media Monitoring

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Social Media Monitoring features are a great way to keep track of your online presence and see what people are saying about you, your products, or your brand. However, there are some things to consider before using these features for Content Marketing purposes.

First, it's important to understand that social media monitoring is not the same as social media listening. Social media monitoring is simply gathering data from public sources like Twitter or Facebook. On the other hand, social media listening requires setting up specific search terms and then manually reviewing all of the results. This can be time-consuming and may not provide the most accurate picture of what people are actually saying about you online.

Second, when using social media monitoring features for Content Marketing purposes, it's important to be aware of the potential for bias. For example, if you're only looking at positive mentions of your brand on Twitter, you might miss critical feedback that could help improve your business. Similarly, if you're only looking at negative mentions, you might paint an overly negative picture of your company. As such, it's important to try to get a balanced view by looking at both positive and negative mentions (as well as any neutral ones).

Third, another thing to keep in mind is that social media posts can change quickly - especially in response to breaking news or current events. As such,if you're relying on social media monitoring data for decision-making purposes (for example), it's important to make sure that the data is still relevant before taking any action. Finally,-and this one is probably obvious,-but it bears repeating: don't forget that people lie on the internet. Just because someone says something nice about you doesn't mean it's true; likewise, don't believe everything you read just because they said something negative about your competition.

This feature has its advantages like any other. It allows you to quickly see what people think and say about your brand without having to do any manual research yourself. However, it's important to keep the potential biases in mind and understand that social media posts can change quickly.

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Benefits of Social Media Monitoring features

  • Allows you to quickly see what people think and say about your brand.
  • Can help you easily identify potential problems or areas for improvement.
  • May provide a more accurate picture of customer sentiment than other methods (such as surveys).
  • Ensures you're always up-to-date on the latest social media posts about your company.
  • Provides an easy way to track your online presence.
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Drawbacks of Social Media Monitoring features

  • It does not provide the most accurate picture of what people are actually saying about you online.
  • May be time-consuming and may not provide the most accurate picture.
  • Potentially biased views.
Recommendations Expand Collapse

Best Content Marketing Software for Social Media Monitoring

  • Sprout Social - its features are some of the best in the business. With its robust search and filtering options, you can easily track mentions of your brand across all major social networks (including Twitter, Facebook, and Instagram). You can also set up keyword alerts so that you're notified whenever someone mentions a specific term or phrase related to your business. Overall, Sprout is an excellent choice for businesses that need comprehensive social media monitoring capabilities.
  • Hootsuite Insights - its features are also very strong. Like Sprout, it offers robust search and filtering options so that you can easily track down mentions of your brand on all major social networks. In addition, Hootsuite provides built-in analytics tools so that you can quickly see how your online presence is performing over time.-This is a great option for businesses that want to be able to track their progress and measure their results.

Mobile Access

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Mobile Access is an important feature for any Content Marketing software tool. It allows users to access their content from anywhere, at any time. This is especially useful for busy professionals who need to be able to work on their content while on the go.

There are a few different ways to use Mobile Access features for your Content Marketing. One way is to use it as a primary way to access and edit your content. This can be done through a mobile app or by logging into the tool’s website on your mobile device’s browser. Another way is to use Mobile Access as a supplement to your desktop experience. For example, you may start drafting an article on your laptop but then finish writing it and publish it directly from your phone using the Mobile Access feature.

The main advantage of using Mobile Access features for Content Marketing is flexibility and convenience . With this feature, you can literally work on your content anytime, anywhere . That means if you have an idea for an article while you’re commuting , you can quickly jot it down in theMobile Access editor and then expand upon it later when you have more time . Additionally, being able to publish exactly when inspiration strikes can help maximize traffic numbers and social media engagement since timing is everything when posting online .

However, there are also some disadvantages associated with relying too heavily on Mobile Access features for Content Marketing purposes. First, the smaller screen size of most phones and tablets can make editing long-form pieces of content almost impossible (or at least very difficult ). Even if you do manage to get all of your editing done on a mobile device, it will likely take much longer than if you were using a desktop or laptop computer. Secondly, not all devices have equal levels of internet connectivity which could impact how quickly or smoothly you are able to load or save changes made in the mobile editor (particularly true if you are working in rural areas with patchy cellular service).

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Benefits of Mobile Access

  • Provides flexibility and convenience.
  • Can help maximize traffic numbers and social media engagement.
  • Ensures you can work on your content anytime, anywhere.
  • Allows you to jot down ideas and then expand upon them later.
  • Helps you take advantage of timely inspiration for traffic and engagement.
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Drawbacks of Mobile Access

  • It may be difficult to edit long-form content on a mobile device.
  • It could take longer to edit content on a mobile device than on a desktop or laptop computer.
  • It does not work well in rural areas with patchy cellular service.
Recommendations Expand Collapse

Best Content Marketing Software for Mobile Access

  • WordPress -- this tool is available as both a website and mobile app, making it very convenient to use Mobile Access features for Content Marketing. It’s also one of the most popular site-building and blogging platforms in the world, so you’ll have no shortage of resources and support if you run into any problems.
  • Medium - another excellent option for those looking to use Mobile Access features for Content Marketing purposes is Medium. The platform makes it easy to write articles and post them directly from your phone or tablet . Additionally, Medium has built-in social media sharing tools that make it simple to get your articles seen by a wider audience .
  • Tumblr - if you want a more visual approach to Content Marketing, then Tumblr may be the right platform for you. Although not as well known as WordPress or Medium, Tumblr still offers robust mobile editing capabilities that make creating beautiful posts on the go a breeze.

Real-Time Notifications

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Real-Time Notifications is a feature in Content Marketing software that allows users to get notifications when new content is published. This can be useful for keeping track of your Content Marketing efforts and making sure that you are getting the most out of your tool. This feature works by sending you an email or push notification when new content is published.

There are a few things to consider before using Real-Time Notifications for your Content Marketing software tool. First, you need to decide if you want to receive notifications for all new content, or just specific types of content. For example, you may only want to be notified when new blog posts are published, or when new articles are added to your library. Second, you need to decide how often you want to receive these notifications. If you set the frequency too high, you may end up with a lot of emails and notifications that you don't have time to read; if you set it too low, you might miss important updates. Finally, make sure that the settings for Real-Time Notifications are appropriate for your privacy preferences; some users may not want their email address shared with the software company in order to receive these notifications.

This feature has several advantages like knowing when new content is published without having to constantly check the tool for updates, but it also has some disadvantages. One disadvantage is that users may get too many notifications if the frequency is set too high. Another disadvantage is that users need to be careful about their privacy settings in order to make sure that they are only getting notifications for the types of content that they want.

Overall, Real-Time Notifications can be a useful feature for keeping track of your Content Marketing efforts; however, you should consider carefully how often you want to receive these notifications before using this feature.

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Benefits of Real-Time Notifications

  • Allows you to focus on other tasks while still being aware of new content that has been published.
  • Ensures that you don't miss any important updates to your content library.
  • Provides an easy way to keep track of your Content Marketing efforts.
  • Gives you the ability to be notified of new content without having to constantly check.
  • Helps you to stay up-to-date with the latest content that has been published.
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Drawbacks of Real-Time Notifications

  • May result in receiving too many notifications if the frequency is set too high.
  • May cause you to miss important updates if the frequency is set too low.
  • It does not guarantee that you will see all new content.
Recommendations Expand Collapse

Best Content Marketing Software for Real-Time Notifications

If you need a Content Marketing software tool that offers Real-Time Notifications, we recommend SocialBee, Hootsuite Insights, or CoSchedule.

  • SocialBee - offers users the ability to get notifications for all new content, or just specific types of content. You can also choose how often you want to receive these notifications.
  • Hootsuite Insights - allows users to get real-time notifications for new blog posts, articles, and other pieces of content. You can also adjust the frequency of these notifications.
  • CoSchedule - sends users an email or push notification when new content is published. This tool also gives users the ability to control how often they receive these notifications.

Editorial Calendar

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Editorial Calendar features are important for Content Marketing software tools because they allow users to plan, track, and optimize their content strategy. It works by giving users a visual overview of their content strategy, and then allows them to track progress, optimize for different channels, and measure results.

The main reason to use an Editorial Calendar is that it can save you a lot of time. By using an Editorial Calendar, you can quickly see what needs to be published when, and then take action accordingly. This can help you avoid the last-minute scramble to get content published on time.

Another reason to use an Editorial Calendar is that it can help you improve the quality of your content. By planning ahead and thinking about what needs to be published when, you are more likely to produce higher quality content than if you just publish whatever comes to mind at the last minute. Additionally, by tracking your progress over time, you can identify areas where your content could be improved and make changes accordingly.

However, there are also some potential drawbacks to using an Editorial Calendar feature in your Content Marketing software tool. One downside is that it may require more upfront work in order. It may also be difficult to keep track of everything if you have a lot of content scheduled for different channels. Additionally, if you make changes to your content strategy mid-stream, it can be hard to go back and update your Editorial Calendar accordingly.

Overall, the decision of whether or not to use an Editorial Calendar feature in your Content Marketing software tool comes down to personal preference and needs. If you are someone who struggles with last-minute scrambling to get content published on time, or if you want to improve the quality of your content overall, then using an Editorial Calendar may be a good option for you. However, if you prefer more flexibility in terms of your content strategy or find that tracking everything is too difficult, then another approach may be better suited for you.

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Benefits of Editorial Calendar

  • Saves time by allowing users to see what needs to be published when..
  • Can help improve content quality.
  • Allows for easy tracking of progress and results over time.
  • Provides a visual overview of content strategy.
  • Ensures that content is published on time.
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Drawbacks of Editorial Calendar

  • May require more upfront work in order to use effectively.
  • It can be difficult to update the calendar accordingly.
  • Can be challenging to keep track of everything.
Recommendations Expand Collapse

Best Content Marketing Software for Editorial Calendar features

I recommend the best, which is CoSchedule. It offers a great visual interface that is easy to use and navigate. Additionally, it has a variety of features that make Content Marketing easier, such as the ability to optimize for different channels and measure results. The next best option is Hootsuite, which also has a great visual interface and similar features to CoSchedule. Although, Hootsuite lacks some of the more advanced features that CoSchedule offers.

User Management

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User Management features are important for any software tool that you use for Content Marketing. This is because these features allow you to control who can see and access your content, as well as what they can do with it.

There are a few different ways that User Management features can be used in Content Marketing software tools. The most common way is to use them to create user groups. For example, you could create a group for your team members, and another group for your clients. By doing this, you can easily control who has access to what content, and make sure that only the people who need to see it actually have access to it.

Another way that User Management features can be used is to limit the amount of time that certain users have access to your content. For example, if you know that a particular client only needs access to your content for a short period of time (say, a week), then you can set up their account so that their access expires after that specific timeframe. This ensures that they don’t have ongoing or unlimited access to your valuable Content Marketing materials .

The final way User Management features come in handy is by giving you the ability to track how individual users interact with your content. This information can be very useful in understanding which pieces of content are resonating with your audience, and which ones aren’t getting much attention at all. It also allows you to better tailor future pieces of content to ensure that they have the highest chance possible of being successful.

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Benefits of User Management features

  • Allows you to control who can see and access your content.
  • Limits the amount of time certain users have access to your content.
  • Helps track how individual users interact with your content.
  • Ensures that only people who need access to your content actually have access to it.
  • Gives you the ability to better tailor future pieces of content to your audience.
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Drawbacks of User Management features

  • Can be difficult to set up and manage, especially if you have a large number of users.
  • May limit the flexibility that some users have in terms of how they access and use your content.
  • It does not give users the ability to see all of the content that you have created.
Recommendations Expand Collapse

Best Content Marketing Software for User Management features

There are a number of different software tools that offer User Management features. However, not all of them are created equal. Some Content Marketing software tools make it very easy to set up and manage user groups, while others make it more difficult. Additionally, some Content Marketing software tools offer more flexibility in terms of how users can interact with your content, while others may be more limiting.

  • Adobe Marketing Cloud makes it very easy to create and manage user groups, as well as track how individual users interact with your content. Additionally, Adobe Marketing Cloud offers a high degree of flexibility in terms of how users can access and use your content.
  • HubSpot also makes it easy to create and manage user groups, as well as track how individual users interact with your content. However, HubSpot is not quite as flexible as Adobe Marketing Cloud in terms of how users can access and use your content.
  • SocialBee is a good option if you are looking for a Content Marketing software tool that offers a high degree of flexibility in terms of how users can access and use your content. Additionally, SocialBee gives you the ability to see all of the content that you have created in one place, which can be very helpful when trying to keep track of everything.

Campaign Scheduling

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Campaign Scheduling is a feature of some Content Marketing software tools that allows users to schedule their content in advance. It works by allowing users to create a content calendar and then schedule their content for specific days and times. This can be useful for content marketers who want to ensure that their content is published on a regular basis, or who want to control the timing of their content in order to target specific audiences.

This feature has several uses like if you want to ensure timely publication of your content or if you want to hit certain time zones with your audience. It also allows for greater control over the order in which content is published, and can be used to stagger different pieces of content so that they are not all published at once.

There are some downsides to using this feature, however. First, it can be difficult to keep track of all the different scheduled content items if they are not well organized. Second, if something happens that causes the schedule to change (like a holiday), then it can be hard to remember to update the schedule accordingly. Finally, there is always the potential for human error when manually scheduling content; it is possible to forget to publish something or accidentally publish two pieces of content too close together.

Overall, campaign scheduling can be a useful tool for content marketers who want more control over their publishing schedule. However, it is important to weigh the pros and cons before deciding whether or not this feature is right for you.

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Benefits of Campaign Scheduling

  • Allows for greater control over the timing of content publication.
  • Can be used to target specific audiences by publishing at certain times.
  • Staggers different pieces of content so they are not all published at once.
  • Ensures timely publication of content.
  • Provides ability to change the order in which content is published.
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Drawbacks of Campaign Scheduling:

  • Can be difficult to keep track of all the different scheduled content items.
  • There is always the potential for human error when manually scheduling content.
  • It may be hard to remember to update the schedule if something changes.
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Best Content Marketing Software for Campaign Scheduling

There are a few different software options available that offer campaign scheduling features. Some of the more popular ones include Hootsuite, CoSchedule, and Buffer. All of these tools allow users to create a content calendar and schedule their content in advance. They also all have different pros and cons that you will need to consider before choosing one for your own use.

  • Hootsuite - offers a free plan for up to 3 social media accounts, making it a good option for small businesses or individuals. It also has a wide range of features and integrations, allowing users to customize their experience. However, it can be difficult to use and some users find the interface overwhelming.
  • CoSchedule - is another popular tool that offers a 14-day free trial. It is designed specifically for content marketers and includes features like an editorial calendar, drag-and-drop scheduling, and team collaboration tools. However, it can be expensive after the free trial period ends.
  • Buffer - offers a free plan with limited features, but also has paid plans starting at $15/month which offer more customization options. Buffer is known for its ease of use and simple interface. However, some users find that the content management features are not as robust as other options on this list.

Multi-Language

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Multi-Language features are a must-have for any Content Marketing software tool. I use them all the time to ensure that my content is properly translated and localized for different markets.

The main reason why I like Multi-Language features is because they help me save a lot of time. With just a few clicks, I can automatically translate my content into multiple languages and make sure that it sounds natural in each one. This way, I don't have to waste time manually translating everything myself or paying someone else to do it for me.

Another great thing about Multi-Language features is that they often come with built-in spell checkers and grammar checkers. This means that I can be confident that my translations are accurate and error-free before publishing them.

However, there are also some drawbacks to using Multi-Language features in your Content Marketing software tool. One downside is that you may not always get perfect results when using automatic translation tools - sometimes the meaning of your original text can be lost in translation, or the resulting text may sound unnatural or stilted. If this happens, it's important to proofread your translations carefully before publishing them (or hire someone who speaks the target language fluently to do this for you). Additionally, if you're targeting multiple languages with your Content Marketing strategy, you'll need to make sure that you have high-quality versions of your images and videos - otherwise, they may look blurry or low quality when translated into other languages.

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Benefits of Multi-Language features

  • Save time by automatically translating content.
  • Built-in spell checkers and grammar checkers help ensure accuracy.
  • Provides an easy way to target multiple languages with your Content Marketing strategy.
  • Ensures that your content is properly translated and localized for different markets.
  • Allows you to focus on creating high-quality content, rather than worrying about the technical details of translation.
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Drawbacks of Multi-Language features

  • It may not always give you perfect results
  • It does not replace the need for human proofreading.
  • You will still need high-quality images and videos.
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Best Content Marketing Software for Multi-Language features

I would recommend the following three Content Marketing software tools, based on their Multi-Language features

  • Wordpress - With Wordpress, you can easily install a plugin that will automatically translate your content into multiple languages. The downside is that you may not always get perfect results with automatic translation, so it's important to proofread your translations carefully before publishing them. Additionally, if you're targeting multiple languages with your Content Marketing strategy, you'll need to make sure that you have high-quality versions of your images and videos - otherwise they may look blurry or low quality when translated into other languages. However, overall I think Wordpress is a great option for those looking for an easy way to add Multi-Language support to their Content Marketing efforts.
  • Hubspot - Hubspot's Content Optimization System includes built-in support for over 30 different languages, making it a great choice for those who want to target multiple markets with their Content Marketing strategy. Not only does it provide an easy way to translate your content into different languages, but it also offers spell checkers and grammar checkers in each language - ensuring that your translations are accurate and error free before publishing them. Plus, since Hubspot integrates seamlessly with social media platforms like Facebook and Twitter, you can easily share your translated content across all of your channels with just a few clicks. However, one potential downside of using Hubspot is that its pricing plans can be quite expensive compared to some other options on this list (although they do offer a free trial).

AB Testing

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AB Testing is a feature that allows you to test different versions of your content to see which one performs better. This can be useful for optimizing your Content Marketing strategy, but it's important to use it correctly in order to get accurate results.

When using AB Testing, you should create two or more versions of your content and then track how each version performs. To do this, you'll need to set up goals that you want to track (such as clicks, views, or engagement) and then compare the results of each version. If one version outperforms the others, you can make changes accordingly.

It's important to note that AB Testing is not a silver bullet; even if one version performs slightly better than another, it doesn't mean that it will always perform better. Furthermore, if you're testing multiple versions of the same piece of content (for example, two blog posts with different titles), it's possible that other factors (such as timing or audience) could impact the results. As such, AB Testing should be used as part of a larger data-driven approach to optimization rather than being relied on exclusively.

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Benefits of AB Testing

  • Allows you to test different versions of your content and see which one performs better.
  • Can be used to optimize your Content Marketing strategy.
  • Can help you make changes based on data rather than hunches or guesswork.
  • Is not a silver bullet; should be used as part of a larger optimization approach.
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Drawbacks of AB Testing

  • Requires you to set up goals and track results, which can be time-consuming.
  • Results can be impacted by other factors (such as timing or audience), so they may not be entirely accurate.
  • If you're testing multiple versions of the same piece of content, it can be difficult to know which changes are responsible for any improvements in performance.
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Best Content Marketing Software for AB Testing

There are a few different software options available for Content Marketing, each with its own set of features. Some of the more popular ones include HubSpot, Marketo, and Pardot.

  • HubSpot: HubSpot offers a number of features for Content Marketing, including AB Testing. With HubSpot's AB Testing tool, you can create multiple versions of your content and track how each version performs. This data can then be used to make changes to your strategy.
  • Marketo: Marketo is another popular option that includes AB Testing as part of its suite of tools. As with HubSpot, you can use Marketo's AB Testing feature to test different versions of your content and track the results.
  • Pardot: Pardot is yet another option that provides an AB Testing tool. However, unlike HubSpot and Marketo, Pardot's ABTesting feature is only available on their higher-tier plans; if you're using the basic plan (or even one of the lower-tier plans), you won't have access to this feature.

Version Control

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Version Control is an important feature for Content Marketing software tools. It allows users to revert to previous versions of their work, in case they make a mistake or want to change something. This can be useful if you accidentally delete something or if you want to go back and edit an older piece of content.

There are two main types of version control: local and cloud-based. Local version control is when you save different versions of your work on your own computer. Cloud-based version control is when you save different versions of your work on a server, so that it can be accessed from anywhere.

There are pros and cons to both local and cloud-based version control. Local version control is great because it's free and easy to use. However, it's not as convenient as cloud-based version control because you have to remember to save different versions yourself, and it's only accessible from one computer (yours). Cloud-based version control is more expensive than local version control, but it's much more convenient because you don't have to worry about saving different versions yourself; the server does it for you automatically. It's also accessible from anywhere, which means you can collaborate with others easily.

In my opinion, the best type of Content Marketing software tool is one that has both local and cloud-based version control features. That way, you have the convenience of cloud-based collaboration combined with the free cost and ease of use of local version control.

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Benefits of Version Control

  • Allows users to revert to previous versions of their work
  • Can be useful if you accidentally delete something or want to change something
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Drawbacks of Version Control

  • Local version control is not as convenient as cloud-based version control
  • Cloud-based version control is more expensive
Recommendations Expand Collapse

Best Content Marketing Software for Version Control

  • Marketing360
  • Publitas
  • Airtable

Communication Management

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Communication Management features are designed to help you manage your communications with customers, prospects and other stakeholders. These features can help you keep track of your interactions with them, automate tasks such as sending follow-up emails or responding to their inquiries, and measure the effectiveness of your communication programs.

There are a few different ways that you can use Communication Management features for your Content Marketing software tool:

  • Using the messaging feature to communicate with customers or prospects – You can use the messaging feature to send one-to-one messages or create group chats in order to stay in touch with your audience. This can be a great way to build relationships and keep them updated on new offers or products.
  • Automating email campaigns – The Communication Management features can also be used to automatically send out email campaigns according To certain criteria that you set up (e.g., when someone subscribes to your list). This is a great way to nurture leads and keep them engaged with your brand without having to put in manual effort each time. Plus, it's possible To track how many people open/click through each campaign so that you know which ones are most effective.
  • Creating landing pages for lead capture – In addition To automated emails, another use for Communication Management features is creating landing pages For lead capture purposes. By using these tools, you can create custom forms And then route those leads directly into your CRM system (or wherever else you need them To go). Again, this automation saves you time while still ensuring that all Of your leads get where they need to go.
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Benefits of Communication Management

  • They can save you time by automating tasks such as sending follow-up emails or responding to customer inquiries.
  • They can help you track and measure the effectiveness of your communication programs.
  • They can help you nurture leads and keep them engaged with your brand.
  • They provide a way for you to capture leads through landing pages and then route them into your CRM system.
  • They can help you manage all of your communications in one place.
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Drawbacks of Communication Management features

  • Some users may find the automation features to be too much – If you're not careful, it's possible to end up sending out a lot of automated emails or messages that don't really add value. Make sure that you're taking the time to personalize each message and consider whether it's truly necessary before setting up any automated communication programs.
  • The tools can be complex to use – In order for Communication Management features to be effective, they need To be set up properly. This can take some time and effort, especially if you're Not familiar with the software tool yet. Make sure that you understand how The system works before getting started so that you don't run into any problems later down the road.
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Best Content Marketing Software for Communication Management

  • HubSpot – HubSpot offers a variety of Communication Management features, including automated email campaigns, lead capture landing pages and a messaging tool. Plus, their software is easy to use and comes with a wide range of integrations.
  • Pardot - Pardot is another great option for content marketers looking for Communication Management features. Their platform includes everything from email automation To lead scoring and tracking. It's also very user-friendly, making it easy to get started even if you're not familiar with the tool yet.
  • Marketo - Marketo rounds out our list of top three Content Marketing software tools for Communication Management features. Their platform includes all the basics that you would need, such as automated emails and landing pages For lead capture purposes.

CRM

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CRM features are often overlooked in Content Marketing software tools. However, they can be very useful for managing your Content Marketing efforts. Here are some ways you can use CRM features to improve your Content Marketing:

  • Use CRM features to segment your audience: Content marketing is all about creating targeted, relevant content for specific segments of your audience. By using the CRM features of your software tool, you can easily segment your audience and create more targeted content. This will help you get better results from your Content Marketing efforts.
  • Use CRM features to track engagement with your content: It’s important to track how well your content is performing with its intended audience. The CRM features of most Content Marketing software tools allow you to do this by tracking things like opens, clicks, and shares. This data can give you valuable insights into what type of content is resonating with your audience and what isn’t so that you can adjust accordingly.
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Benefits of CRM

  • Segmentation: You can use CRM features to segment your audience and create targeted content. This will help you get better results from your Content Marketing efforts.
  • Engagement tracking: The CRM features of most Content Marketing software tools allow you to track engagement with your content (e.g., opens, clicks, shares). This data can give you valuable insights into what type of content is resonating with your audience and what isn’t so that you can adjust accordingly.
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Drawbacks of CRM

  • Time-consuming: Setting up and maintaining CRM features can be time-consuming. If you don’t have the resources to devote to this process, it may not be worth your while.
  • Costly: Some Content Marketing software tools come with an additional cost for their CRM features which could make them too expensive for some businesses.
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Best Content Marketing Software for CRM

  • HubSpot Marketing: HubSpot’s CRM features are robust and easy to use. You can easily segment your audience and track engagement with your content using this software tool.
  • Pardot: Pardot also has excellent CRM features that are simple to use. You can quickly segment your audience and see how well your content is performing with its intended readership.

Video Support

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Video Support features are great for Content Marketing software tools because they allow you to easily add video content to your website or blog without having to worry about the technical aspects of hosting and streaming the video. However, there are a few downsides to using Video Support features that you should be aware of before deciding whether to use them for your Content Marketing efforts.

The first downside is that Video Support features can be quite expensive. If you're on a tight budget, you may want to consider other options for adding video content to your website or blog. Additionally, while many Content Management Systems (CMS) offer some form of Video Support, not all CMSs are created equal in terms of the quality and reliability of their Video Support features. Before selecting a CMS for your website or blog, make sure that it offers robust and reliable Video Support features.

The second downside is that using video on your website or blog can slow down the loading time of your pages. This is especially true if you have a lot of videos embedded on your site or if those videos are large in file size. To avoid this problem, make sure that you host your videos on a fast and reliable server such as YouTube or Vimeo. Additionally, consider using lazy-loading techniques for embedding videos onto your pages so that they only load when someone scrolls down to them instead of loading all at once when the page loads.

Overall, despite its downsides, I believe that adding video support via plugins/extensions/add-ons is still one of the best ways to enhance websites & blogs from an SEO & user experience perspective in 2020+.

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Benefits of Video Support

  • Allows you to easily add video content to your website or blog without having to worry about the technical aspects of hosting and streaming the video
  • Can help improve the SEO of your website or blog
  • Can help improve the user experience of your website or blog
  • Allows you to embed videos from popular video hosting platforms such as YouTube and Vimeo
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Drawbacks of Video Support

  • Video Support features can be quite expensive
  • Using video on your website or blog can slow down the loading time of your pages
Recommendations Expand Collapse

Best Content Marketing Software for Video Support

  • WordPress (has a variety of plugins/extensions that offer Video Support features)
  • Drupal (has a few modules that offer Video Support features)
  • Joomla (has a handful of extensions that offer Video Support features)

Document Storage

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Document Storage is one of the most important features for Content Marketing software tools. It allows you to keep all your documents in a central location, so you can access them easily and quickly. This is especially helpful if you have a lot of documents or if you need to share them with others.

The main reason to use Document Storage is that it makes it easy to find and manage your documents. You can also add notes and comments to each document, which can be helpful when collaborating with others on projects. Additionally, some tools allow you to track who has accessed each document and when, which can be useful for managing permissions and keeping track of changes.

There are a few potential downsides to using Document Storage, however. First, it can be difficult to organize all your documents in one place if you have a lot of them. Additionally, some people may prefer not having their documents stored in the cloud (although this is usually more secure than storing them locally). Finally, depending on the tool you use, there may be monthly fees associated with storing large amounts of data.

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Benefits of Document Storage

  • Makes it easy to find and manage documents
  • Can add notes and comments to each document
  • Some tools allow you to track who has accessed each document and when
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Drawbacks of Document Storage

  • Can be difficult to organize all your documents in one place if you have a lot of them
  • Some people may prefer not having their documents stored in the cloud
  • Depending on the tool you use, there may be monthly fees associated with storing large amounts of data
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Best Content Marketing Software for Document Storage

  • Evernote: Evernote is a great option for managing documents because it offers an easy-to-use interface and powerful search tools. Additionally, you can access your documents from any device and share them with others easily. There is a basic free plan that includes 60 MB of storage per month, or you can upgrade to a premium plan for more storage and features.
  • Google Drive: Google Drive is another good option for document management. It offers 15 GB of free storage (with the option to purchase more) and allows you to access your files from any device. You can also share files easily with others and add comments/notes to each file.

Event-Triggered Actions

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Event-Triggered Actions are a great way to automate your Content Marketing. They can help you keep track of events, such as people subscribing to your newsletter or downloading a white paper, and then take action based on those events.

For example, you can use Event-Triggered Actions to send a follow-up email to someone who has subscribed to your newsletter. Or, if someone downloads a white paper from your website, you can use an Event-Triggered Action to add them to a nurture campaign.

The benefits of using Event-Triggered Actions are that they save you time and effort by automating tasks that would otherwise be manual. Additionally, they can help you improve the effectiveness of your Content Marketing by ensuring that the right actions are taken at the right time.

However, there are also some potential drawbacks to using Event-Triggered Actions. First off, if not used correctly, they can come across as being overly salesy or spammy. Additionally, if an event is triggered, but no action is taken (such as someone unsubscribing from your newsletter), it could create a negative user experience.

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Benefits of Event-Triggered Actions

  • Save time and effort by automating tasks that would otherwise be manual
  • Can help you improve the effectiveness of your Content Marketing by ensuring that the right actions are taken at the right time
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Drawbacks of Event-Triggered Actions

  • If not used correctly, they can come across as being overly salesy or spammy
  • If an event is triggered, but no action is taken (such as someone unsubscribing from your newsletter), it could create a negative user experience
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Best Content Marketing Software for Event Triggered Actions

  • HubSpot
  • Pardot

Approval Process Control

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Approval Process Control is a great way to ensure that your content is accurate and error-free before it goes live. This feature allows you to set up a workflow for your content approval process, so that all stakeholders can review and approve the content before it is published.

There are several advantages to using Approval Process Control for your Content Marketing software tool. First, it helps to ensure accuracy and quality control for your content. By having multiple people review the content before it goes live, you can catch errors and make sure that the final product is of high quality. Second, this feature can help to streamline your workflows by automating tasks such as sending out notifications when new content is ready for review or publishing approved content on schedule. Finally, using an approval process can help build consensus among team members about what should be included in the final version of the piece, which can save time and avoid disagreements later on.

However, there are also some potential drawbacks to using Approval Process Control features in your Content Marketing software tool. If not used properly, this feature can add unnecessary complexity to your workflows and slow down the overall process of getting content published. If you have too many people involved in the approval process (or if they are not familiar with how the system works), there is a risk of bottlenecks forming which could delay publication even further. Because Approval Process Control relies on automation to some extent, there is always a chance that something could go wrong with the system itself which could cause delays or data loss. That is why it’s important to have a backup plan in place just in case.

Overall, I think that the advantages of using Approval Process Control for Content Marketing outweigh the potential drawbacks. If you are looking for a way to ensure accuracy and quality control for your content, or if you want to streamline your workflows, this is a great tool to consider. Just be sure to use it wisely and have a backup plan in place in case something does go wrong.

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Benefits of Approval Process Control

  • Ensures accuracy and quality control for content
  • Streamlines workflows by automating tasks such as notifications and publishing
  • content on a schedule
  • Helps build consensus among team members about what should be included in final version
  • Can save time and avoid disagreements
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Drawbacks of Approval Process Control

  • If not used properly, can add unnecessary complexity to workflows and slow down overall process
  • Risk of bottlenecks forming if too many people are involved in approval process (or if they are not familiar with system)
  • Automation presents a chance that something could go wrong with the system, causing delays or data loss
Recommendations Expand Collapse

Best Content Marketing Software for Approval Process Control

  • PandaDoc: Offers a wide range of features to streamline your content approval process, including templates, automatic notifications, real-time tracking, and e-signatures. It also offers a free trial, so you can try it out before committing to a paid plan.
  • Zoho Creator: Another great option for automating your content approval process. Zoho Creator offers templates, drag-and-drop builders, workflow management, and more. They also have a free plan available, so you can test out the software before upgrading to a paid subscription.

Campaign Segmentation

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Campaign Segmentation features are very important for Content Marketing software tools. They help you to target your audience more effectively and also to make sure that your message is relevant to them.

There are a few different ways that you can use campaign segmentation features, but the most common way is by using demographic information. This includes things like age, gender, location, and interests. By targeting your audience with this type of information, you can ensure that they will be more likely to engage with your content.

Another way that you can use campaign segmentation features is by using behavior data. This includes things like how often someone visits your website or how long they spend on each page. By understanding these behaviors, you can modify your content accordingly so that it better meets their needs.

Overall, campaign segmentation features are extremely useful for any business that wants to improve its Content Marketing strategy. However, there are a few downsides to consider as well. First, if not used correctly, these features can actually end up hurting your business instead of helping it. Additionally, these features can be expensive if you need to purchase additional software in order to access them properly.

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Benefits of Campaign Segmentation

There are several key benefits to using campaign segmentation features within your Content Marketing strategy. First and foremost, these features allow you to target your audience more effectively. By understanding who they are and what they want, you can tailor your content specifically to them which will improve engagement rates. Additionally, by using behavior data, you can modify your content in order to better meet their needs which will also lead to higher conversion rates. Overall, campaign segmentation features offer a number of advantages that any business can benefit from.

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Drawbacks of Campaign Segmentation

  • Cost: Campaign segmentation features can be expensive if you need to purchase additional software in order to access them properly.
  • Misuse: If not used correctly, these features can end up hurting your business instead of helping it by targeting the wrong audience or providing irrelevant content.
  • Data Accuracy: The accuracy of data collected through campaign segmentation is also an issue as there may be inaccuracies that could lead to incorrect conclusions and decisions being made based on this information.
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Best Content Marketing Software for Campaign Segmentation

There is no one “best” Content Marketing software for campaign segmentation. However, there are a few different options that you may want to consider depending on your specific needs.

One popular option is Google Analytics. This software provides detailed information about website traffic and can be very helpful in understanding your target audience. Additionally, it offers a variety of features that can help you improve your Content Marketing strategy, including campaign segmentation. However, it should be noted that this software can be expensive and may not be the best option for all businesses.

Another great option for campaign segmentation is BuzzSumo Pro. This tool allows you to research and analyze social media data in order to better understand your audience. Additionally, it provides a variety of features that can help you improve your overall Content Marketing strategy. However, like Google Analytics, this tool can also be quite expensive and may not be the best choice for all businesses

Email Management

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Email Management features are a great way to keep track of your email content and ensure that it is properly delivered to your audience. However, there are some potential drawbacks to using these features that you should be aware of before you decide to use them for your Content Marketing purposes.

One potential downside of using Email Management features is that they can sometimes be difficult to set up and configure correctly. If you're not careful, it's easy to accidentally misconfigure something and end up with emails that are either undeliverable or go to the wrong people. Additionally, if you change your email address or other contact information, you'll need to remember to update your Email Management settings as well – otherwise, your messages could get lost in the shuffle.

Another thing to keep in mind is that some people may find Email Management features intrusive or annoying. If you have a lot of subscribers on your list who don't want to receive constant updates about new content, this could create negative feelings towards both you and your brand. Be sure to give people the option to opt-out of receiving these kinds of notifications if they prefer not to – otherwise, they may unsubscribe from your list entirely out of frustration.

Overall, though Email Management features can be useful for keeping track of your content and making sure it gets delivered properly to your audience, there are a few things t o bear in mind before using them. Make sure you test everything carefully before sending anything out, and give people the option to Opt-Out if they'd rather not receive frequent updates about new content.

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Benefits of Email Management

  • Keep track of your email content and ensure proper delivery
  • Can be helpful in keeping subscribers up-to-date on new content
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Drawbacks of Email Management

  • Can be difficult to set up and configure correctly
  • May be considered intrusive or annoying by some people
  • If contact information changes, you'll need to remember to update your settings
Recommendations Expand Collapse

Best Content Marketing Software for Email Management

  • MailChimp
  • Constant Contact

Lead Capture

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Lead Capture is a feature that allows you to track and manage leads through your Content Marketing software tool. There are several ways to use this feature, depending on your needs.

For example, you can use Lead Capture to create targeted lists of leads based on specific criteria, such as geographic location or demographic information. You can also use it to score and prioritize leads based on their engagement with your content. Additionally, Lead Capture can be used to set up automatic follow-up tasks and reminders for sales reps, so they never miss an opportunity to reach out to a hot lead.

There are some drawbacks to using Lead Capture features in your Content Marketing software tool, however. First, if you're not careful about how you set up your criteria, you may end up with a lot of unqualified leads who will never convert into customers. Additionally, if you're relying too heavily on automation for follow-up tasks and reminders, you may come across as impersonal and even robotic in your interactions with potential customers. Finally, Lead Capture can be time-consuming to set up and maintain if you have a large number of leads coming in from different sources – it's important to keep track of everything manually so nothing falls through the cracks.

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Benefits of Lead Capture

  • Allows you to track and manage leads through your Content Marketing software tool
  • Can be used to create targeted lists of leads based on specific criteria, such as geographic location or demographic information
  • Can be used to score and prioritize leads based on their engagement with your content
  • Can be used to set up automatic follow-up tasks and reminders for sales reps, so they never miss an opportunity to reach out to a hot lead
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Drawbacks of Lead Capture

  • If you're not careful about how you set up your criteria, you may end up with a lot of unqualified leads who will never convert into customers.
  • If you're relying too heavily on automation for follow-up tasks and reminders,you may come across as impersonal and even robotic in your interactions with potential customers.
  • Lead Capture can be time-consuming to set up and maintain if you have a large number of leads coming in from different sources
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Best Content Marketing Software for Lead Capture

If you're looking for a Content Marketing software tool with great Lead Capture features, we recommend HubSpot. It's easy to use and helps you create targeted lists of leads quickly and easily. Additionally, it has a robust set of automation features that can help you keep track of follow-up tasks and reminders without having to do everything manually.

Text Editing

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Text Editing features for Content Marketing software tools are a great way to ensure that your content is error-free and easy to read. However, there are some drawbacks to using these features.

One of the main reasons I use Text Editing features is because it helps me catch errors that I would otherwise miss. It's very easy to make small mistakes when writing, and even one mistake can change the meaning of what you're trying to say. By proofreading my work with a text editor, I can be confident that my readers will understand what I'm trying to say.

Another reason I like Text Editing features is because they often include spell checkers and grammar checkers. This can be extremely helpful if English isn't your first language, or if you're not confident in your ability to write correctly in English. Even if you are confident in your abilities, it's always good to have an extra set of eyes checking over your work for any mistakes you may have missed.

The main downside of using Text Editing features is that they can sometimes change the meaning of what you're trying to say. For example, if you accidentally delete a word or add an extra space between words, it can completely change the context of what you're saying. This can obviously lead to confusion or even frustration on behalf of your reader.

Overall, I think Text Editing features are a great addition to any Content Marketing software tool. They can help you catch errors and ensure that your readers understand what you're trying to say. However, you should be aware of the potential downsides before using them, as they could inadvertently change the meaning of your work.

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Benefits of Text Editing

  • Helps catch errors
  • Includes spell checkers and grammar checkers
  • Can help ensure your readers understand what you're trying to say
  • May prevent confusion or frustration on behalf of your reader
  • Can be a great addition to any Content Marketing software tool
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Drawbacks of Text Editing

  • May change the meaning of what you're trying to say
  • Could cause confusion or frustration on behalf of your reader
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Best Content Marketing Software for Text Editing

  • Grammarly
  • ProWritingAid
  • Hemingway Editor

Landing Pages/Web Forms

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Landing Pages/Web Forms features are great for Content Marketing because they allow you to quickly and easily create forms that can be used to gather leads or track conversions. However, there are a few things that I don't like about them.

First, the design options are very limited. You can't really customize the look and feel of your forms very much, which makes it hard to make them match the rest of your website's branding. Additionally, the form fields themselves are also quite limited in terms of customization. For example, you can't add custom field types like checkboxes or dropdown menus.

Another thing that I don't like is that there is no way to A/B test your forms. This means that you can't try out different versions of your forms to see which ones convert better. Ultimately, this means that you might be missing out on valuable leads simply because you didn't have the ability to test different versions of your form.

Overall, Landing Pages/Web Forms features are good for Content Marketing purposes but they do have some definite drawbacks.

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Benefits of Landing Pages/Web Forms

  • Allows you to quickly and easily create forms
  • Can be used to gather leads or track conversions
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Drawbacks of Landing Pages/Web Forms

  • Design options are very limited
  • Field customization is also quite limited
  • There is no way to A/B test your forms
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Best Content Marketing Software for Landing Pages/Web Forms

If you are looking for a Content Marketing software tool that offers great Landing Pages/Web Forms features, I would recommend HubSpot. HubSpot offers a wide range of customization options for both the design and fields of your forms, making it easy to create forms that match your website's branding. Additionally, HubSpot also offers A/B testing capabilities, so you can try out different versions of your form to see which ones convert better.

Lead Management

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Lead Management features are important for any Content Marketing software tool. They help you keep track of your leads and potential customers, so you can follow up with them accordingly.

There are a few different ways to use Lead Management features in your Content Marketing software tool. You can use them to create lists of leads, add notes to each lead, set reminders for yourself to follow up with each lead, and even score each lead based on their likelihood of becoming a paying customer.

The benefits of using Lead Management features in your Content Marketing software tool are clear. They help you stay organized and efficient in your outreach efforts, so you can close more deals and grow your business. However, there are also some drawbacks to consider.

For one thing, Lead Management features can be time-consuming to set up and maintain. If you're not careful, it's easy to get overwhelmed by all the data that these features generate. Additionally, if you're not diligent about following up with leads regularly, they may become frustrated and give up on working with you altogether.

Overall, Lead Management features are a valuable addition to any Content Marketing software toolkit - but only if used correctly. If you're willing to put in the effort required to make them work well for you, they'll pay off handsomely in terms of increased sales and happier customers down the line.

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Benefits of Lead Management Features

  • Helps you stay organized and efficient in your outreach efforts
  • Can help you close more deals and grow your business
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Drawbacks of Lead Management Features

  • Can be time-consuming to set up and maintain
  • May overwhelm you with data if you're not careful
  • Requires regular follow-up or leads may get frustrated and give up
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Best Content Marketing Software for Lead Management

There's no one-size-fits-all answer to this question, as the best Content Marketing software for Lead Management features will vary depending on your specific needs and preferences. However, some popular options to consider include HubSpot Sales, Pardot, and Marketo.

WYSIWYG Editor

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WYSIWYG Editor is a great way to create content for your website or blog. It allows you to easily add text, images, and other media to your webpages without having to know HTML code. However, there are some drawbacks to using a WYSIWYG Editor.

The first drawback is that it can be difficult to control the layout of your page when using a WYSIWYG Editor. You may find that your content does not look exactly how you want it to on your webpage. This can be frustrating if you are trying to create a specific look for your website or blog.

Another drawback of WYSIWYG Editor is that it can be easy to accidentally delete or change parts of your content while editing. This can lead to lost work or incorrect information on your webpage. If you are not careful, it is also possible to inadvertently insert coding errors into your webpages which could cause problems with how they display in browsers.

Overall, I think that WYSIWYG Editor is a great tool for creating content, but there are some things you should keep in mind before using it. Make sure you have a backup of your content before editing and take care when making changes so as not to break anything!

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Benefits of WYSIWYG Editor

  • Allows you to easily add text, images, and other media to your webpages without having to know HTML code.
  • Can help you create a specific look for your website or blog.
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Drawbacks of WYSIWYG Editor

  • Can be difficult to control the layout of your page when using a WYSIWYG Editor.
  • Can be easy to accidentally delete or change parts of your content while editing.
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Best Content Marketing Software for WYSIWYG Editor

I recommend using Wix.com to create websites and blogs. It is a user-friendly platform that offers a wide range of features, including a WYSIWYG Editor, to help you easily create beautiful websites. The downside is that it can be a bit pricey if you want to use all the features.

Digital Asset Management

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Digital Asset Management (DAM) is a feature of many software tools that allows users to track, organize, and store digital files. This can be helpful for content marketers who need to keep track of their ever-growing library of images, videos, documents, and other digital assets.

There are several reasons why you might want to use DAM features in your Content Marketing software tool. First, it can help you stay organized by keeping all your assets in one place. Second, it can save you time by making it easy to find the asset you need when you need it. Third, using DAM features can help ensure that your team always has access to the most up-to-date versions of your assets.

However, there are also some potential drawbacks to using DAM features in your Content Marketing software tool. First, if not used properly, DAM can actually make it harder to find the asset you're looking for (since all assets are stored in one central location). Second, depending on how much data is being stored in the system, managing DAM could require additional staff or resources. Finally, some people argue that Digital Asset Management simply adds another layer of complexity to an already complex process.

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Benefits of Digital Asset Management

  • Helps you stay organized by keeping all your assets in one place
  • Saves you time by making it easy to find the asset you need when you need it
  • Can help ensure that your team always has access to the most up-to-date versions of your assets
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Drawbacks of Digital Asset Management

  • If not used properly, DAM can actually make it harder to find the asset you're looking for (since all assets are stored in one central location)
  • Depending on how much data is being stored in the system, managing DAM could require additional staff or resources
  • Some people argue that Digital Asset Management simply adds another layer of complexity to an already complex process
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Best Content Marketing Software for Digital Asset Management

  • Adobe Creative Cloud
  • Wrike
  • Hootsuite Insights

Real-time Updates

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Real-time Updates is a feature that allows you to see how your content is performing as soon as it's published. You can track engagement, shares, and other metrics in real time, so you can quickly adjust your strategy on the fly.

There are some definite advantages to using Real-time Updates features for Content Marketing software tools. Firstly, it allows you to monitor the performance of your content immediately after publication. This means that if something isn't working well, you can make changes right away instead of waiting for feedback from your audience. Additionally, Real-time Updates can help you fine-tune your content strategy by allowing you to see which topics are resonating with your audience and which ones aren't.

However, there are also some potential drawbacks to using Real-time Updates features for Content Marketing software tools. One is that it might create pressure to publish more often than necessary in order to keep up with the competition. Additionally, because this feature gives you such detailed data about engagement and sharing metrics, it's easy to get bogged down in analyzing the numbers instead of actually creating great content.

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Benefits of Real-time Updates

  • Allows you to monitor the performance of your content immediately after publication.
  • Helps you fine-tune your content strategy by allowing you to see which topics are resonating with your audience and which ones aren't.
  • Gives you detailed data about engagement and sharing metrics.
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Drawbacks of Real-time Updates

  • Might create pressure to publish more regularly than necessary in order to keep up with the competition.
  • Easy to get bogged down in analyzing the numbers instead of actually creating great content.
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Best Content Marketing Software for Real-time Updates

I would recommend using CoSchedule for Real-time Updates features for Content Marketing software tools. CoSchedule is a great tool that allows you to monitor the performance of your content immediately after publication and make changes on the fly. Additionally, it helps you fine-tune your content strategy by allowing you to see which topics are resonating with your audience and which ones aren't.

Lead Generation

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Lead Generation is a feature that allows you to create targeted lists of potential customers from your website traffic. You can use Lead Generation to create custom lists based on criteria such as geography, demographics, or interests.

Lead Generation is a valuable tool for content marketers because it allows you to identify and target potential customers who are interested in your product or service. By creating targeted lists, you can focus your marketing efforts on the most promising leads, which increases the chances of making a sale.

However, there are some drawbacks to using Lead Generation features. First, it requires an investment of time and effort to create customized lists. Second, not all leads generated will be high-quality; some may be uninterested in your product or simply not ready to buy. Finally, lead generation only works if you have a significant amount of web traffic; if your site is relatively new or doesn't get much traffic, you may not generate enough leads to make it worth your while.

Overall, Lead Generation is a useful tool for content marketers who are looking to increase their sales pipeline by targeting potential customers with relevant offers. While there is some initial setup required and not all leads will be qualified buyers, the benefits outweigh the costs for many businesses.

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Benefits of Lead Generation

  • Allows you to identify and target potential customers who are interested in your product or service.
  • By creating targeted lists, you can focus your marketing efforts on the most promising leads, which increases the chances of making a sale.
  • Can help increase sales pipeline for businesses with significant web traffic.
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Drawbacks of Lead Generation

  • Initial setup requires time investment to create customized lists
  • Not all leads will be qualified buyers
  • Lead generation only works if you have a significant amount of web traffic
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Best Content Marketing Software for Lead Generation

  • HubSpot Sales
  • Pardot
  • Marketo

Contact Database

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Contact Database features are important for Content Marketing software tools because they help you keep track of your contacts and manage your relationships with them. Having a central place to store contact information makes it easy to segment your audience, send targeted communications, and measure the success of your Content Marketing campaigns.

There are a few different ways to use Contact Database features in Content Marketing software tools. The most common way is to import existing contact lists from other software applications or CRMs. This can be done manually by exporting CSV files or using APIs if available. Once imported, you can add new contacts manually or through forms on your website. Most importantly, you can segment these contacts into groups so that you can better target your communications.

Another way to use Contact Database features is to connect directly with social media platforms like LinkedIn, Twitter, and Facebook. This allows you to import all of your followers/fans into one place so that you can easily communicate with them through email or other channels. Additionally, this gives you the ability to run targeted ads directly to these audiences within the Content Marketing software tool itself.

The last way to use Contact Database features is through integrations with third-party data providers like MailChimp, Constant Contact, Emma, HubSpot, Salesforce Marketing Cloud (formerly Pardot), Marketo, and Eloqua. These integrations allow you to sync data between the two applications so that leads and customers stored in the CRM are automatically added into relevant mailing lists managed within the Content Marketing software tool. As a result, you no longer have to manually export and import files back-and-forth between systems which saves valuable time. Plus, it ensures that everyone is always working with the most up-to-date information available which improves accuracy and reduces friction during lead nurturing workflows.

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Benefits of Contact Database

  • Import existing contact lists from other software applications or CRMs
  • Connect directly with social media platforms like LinkedIn, Twitter, and Facebook
  • Integrate with third-party data providers like MailChimp, Constant Contact, Emma, HubSpot Salesforce Marketing Cloud (formerly Pardot), Marketo, and Eloqua
  • Sync data between the two applications so that leads and customers stored in the CRM are automatically added into relevant mailing lists managed within the Content Marketing software tool
  • Time -saving automation of manual tasks
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Drawbacks of Contact Database

  • It can be difficult to keep track of all contacts if the database is not well-organized.
  • It may require a significant amount of time and resources to maintain and manage contact databases effectively, which could limit the budget for other marketing activities.
  • Contact data can become outdated quickly, so regular updates are required in order to ensure the accuracy of the information stored in the database.
  • If security protocols are not followed properly when managing contact databases, there’s a risk that sensitive customer information could be compromised or leaked publicly due to poor security measures taken by the company using it.
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Best Content Marketing Software for Contact Database

  • HubSpot Salesforce Marketing Cloud (formerly Pardot)
  • Marketo
  • Eloqua

Role-Based Permissions

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Role-Based Permissions (RBP) is a feature that allows you to restrict access to certain areas of your Content Marketing software tool based on the role of the user. For example, you could allow only administrators to access the settings area of your tool, or you could allow only editors to create and manage content.

There are several reasons why you might want to use RBP for your Content Marketing software tool. First, it can help you keep control over who has access to what areas of your tool. This can be important if you want to prevent unauthorized changes from being made, or if you want to make sure that only certain people have access to sensitive data. Second, RBP can help improve security by making it more difficult for hackers or other unauthorized users to gain access to protected areas of your tool. Finally, RBP can improve efficiency by ensuring that users with specific roles have quick and easy access to the features they need while preventing them from wasting time searching for features they don't need.

However, there are also some potential drawbacks associated with using RBP for your Content Marketing software tool. First, it's important to ensure that all users understand their roles and responsibilities before restricting their access; otherwise, they may become frustrated with the system and less likely to use it correctly. Second, RBP requires careful planning and management in order to avoid creating confusion or chaos; if not managed properly, it's possible that users with different roles will end up accidentally accessing each other's data or tools. Finally, because it limits flexibility, RBP may not be suitable for all Content Marketing software tools; in some cases, a simpler approach is preferable.

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Benefits of Role-Based Permissions

  • Helps keep control over who has access to what areas of your tool
  • Improve security by making it more difficult for unauthorized users to gain access to protected areas of your tool
  • Can improve efficiency by ensuring that users with specific roles have quick and easy access to the features they need while preventing them from wasting time searching for features they don't need
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Drawbacks of Role-Based Permissions

  • All users must understand their roles and responsibilities before restricting their access; otherwise, they may become frustrated with the system and less likely to use it correctly
  • RBP requires careful planning and management in order to avoid creating confusion or chaos; if not managed properly, it's possible that users with different roles will end up accidentally accessing each other's data or tools
  • Because it limits flexibility, RBP may not be suitable for all Content Marketing software tools; in some cases, a simpler approach is preferable.
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Best Content Marketing Software for Role-Based Permissions

There is no definitive answer when it comes to the best Content Marketing software for Role-Based Permissions. However, some popular options include:

  • WordPress
  • Drupal