About Upstream

We are a leader in mobile technology, providing innovative solutions to 1.2 billion consumers. In an ever-increasing digital world we help businesses grow their digital reach & toolkits to optimize user experience, increase engagement, attract new customers and boost their revenues.

Think of performance marketing but on steroids as our top-notch marketeers and engineers build digital journeys through an omnichannel marketing approach like no other. Currently we work with the biggest names in Telco, Insurance, Education, FMCGs and Retail in over 45 countries in Latin America, Africa, the Middle East and South-East Asia.

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Website
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Employees
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Industry
Computer Software
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Location
Berkeley Square, Office 286A, 2nd Floor, London, GB
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Founded
2001
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Keywords
Emerging Markets, Mobile Marketing, Mobile Commerce, Cybersecurity, Internet Access, Digital Services, Operator Billing, Digital Subscriptions, Digital Acquisition, Ad Fraud Protection, Carrier Billing Protection

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Frequently Asked Questions about Upstream

Who is the CEO of Upstream?

Konstantinos Kastanis is the CEO of Upstream. To contact Konstantinos Kastanis email at [email protected] or [email protected].

Who are the decision makers in Upstream?

The decision makers in Upstream are Adenike Lucas, Andy Greening, Crystal Dreisbach, etc. Click to Find Upstream decision makers emails.

What types of mobile marketing solutions does Upstream offer?

Upstream provides a comprehensive suite of mobile marketing solutions designed to enhance customer engagement and drive conversions. Our offerings include targeted SMS and push notification campaigns, mobile advertising, and personalized content delivery. We leverage data analytics to optimize campaigns and ensure that businesses can effectively reach their target audiences in emerging markets.

How does Upstream support businesses in emerging markets?

Upstream specializes in emerging markets by offering tailored solutions that address the unique challenges and opportunities in these regions. We provide mobile commerce solutions that facilitate transactions, operator billing for seamless payment processing, and digital services that enhance internet access. Our expertise allows businesses to expand their digital reach and engage with consumers effectively in these dynamic markets.

What is Upstream's approach to cybersecurity?

At Upstream, we prioritize cybersecurity to protect our clients and their customers. We implement robust security measures across all our platforms, including advanced encryption, fraud detection systems, and compliance with international data protection regulations. Our cybersecurity solutions are designed to safeguard mobile transactions and user data, ensuring a secure digital experience for both businesses and consumers.

Can Upstream assist with digital subscriptions and acquisition strategies?

Yes, Upstream offers specialized solutions for digital subscriptions and customer acquisition. We help businesses design and implement effective subscription models that drive revenue growth. Our digital acquisition strategies utilize data-driven insights to attract and retain customers, ensuring that businesses can build a loyal subscriber base while maximizing their digital presence.

What measures does Upstream take to protect against ad fraud?

Upstream employs advanced technologies and analytics to combat ad fraud effectively. Our ad fraud protection solutions include real-time monitoring, anomaly detection, and verification processes to ensure that advertising campaigns deliver genuine results. By safeguarding our clients' advertising investments, we help them achieve better ROI and maintain trust with their customers.

How does Upstream facilitate carrier billing for mobile transactions?

Upstream provides seamless carrier billing solutions that enable consumers to make purchases directly through their mobile phone accounts. This method simplifies the payment process, especially in regions with limited access to traditional banking services. Our carrier billing platform is designed to enhance user experience, increase transaction success rates, and provide businesses with a reliable revenue stream from mobile commerce.

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