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11-50 employees
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Market Research
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425 S Financial Place, Suite 3250, Chicago, Illinois 60605, US
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Shapiro+Raj is the sixth-largest independent insights and inspiration company in North America. Our mission is to help Fortune 500 clients find new and different ways to grow their brands in today's continually reshaping landscape. We have integrated behavioral science principles with behavioral economic capabilities and battle-tested brand marketing experience to creatively connect the dots between what consumers think, feel, say and do. The results are powerful commercially viable insights that open up new pathways for growth. Headquartered in Chicago, the firm has offices in New York, Dallas, and Pune, India.
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Bridget Pagels is the CEO of Shapiro+Raj.
The decision makers in Shapiro+Raj are Adam Weil, Amir Kapadia, Chelsey Merker, etc. Click to Find Shapiro+Raj decision makers emails.
Shapiro+Raj offers a comprehensive range of market research services, including both qualitative and quantitative methodologies. Our qualitative services encompass focus groups, in-depth interviews, and ethnographic studies, allowing us to gather rich, detailed insights into consumer behavior. On the quantitative side, we provide robust analytics, surveys, and data analysis to help clients understand market trends and consumer preferences. Together, these services enable us to deliver actionable insights that drive brand growth.
At Shapiro+Raj, we leverage advanced analytics to transform data into meaningful insights. Our team employs various analytical techniques, including predictive modeling, segmentation analysis, and data visualization, to uncover patterns and trends that inform strategic decision-making. By integrating analytics into our research processes, we help clients identify growth opportunities, optimize marketing strategies, and enhance customer experiences.
Shapiro+Raj serves a diverse range of industries, including consumer packaged goods, healthcare, technology, retail, and financial services. Our extensive experience across these sectors allows us to tailor our research methodologies and insights to meet the unique challenges and opportunities faced by our clients. Whether it’s understanding consumer behavior in the fast-moving consumer goods sector or navigating the complexities of healthcare marketing, we provide industry-specific expertise.
Yes, Shapiro+Raj specializes in helping clients develop effective brand strategies. Our insights-driven approach involves understanding market dynamics, consumer perceptions, and competitive landscapes. We work closely with clients to identify their brand’s unique value proposition and create strategies that resonate with target audiences. By combining qualitative insights with quantitative data, we ensure that our brand strategies are grounded in reality and poised for success.
The timeline for completing a market research project with Shapiro+Raj can vary depending on the scope and complexity of the research. Generally, qualitative studies may take 4 to 6 weeks, while quantitative research projects can range from 6 to 12 weeks. We work closely with our clients to establish clear timelines and milestones, ensuring that we deliver insights in a timely manner to support their decision-making processes.
Shapiro+Raj is committed to delivering high-quality and reliable research. We employ rigorous methodologies and adhere to industry best practices throughout the research process. Our team of experienced researchers utilizes a combination of qualitative and quantitative techniques, ensuring that our findings are robust and actionable. Additionally, we conduct thorough data validation and analysis to minimize bias and enhance the credibility of our insights.
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