LiveIntent, Inc.

About LiveIntent, Inc.

LiveIntent, one of the world’s largest people-based marketing platforms, connects 2,500 publishing and advertising brands with over 250 MM verified people every month across all types of media. With the anonymized email address at the center of its industry-leading identity graph, LiveIntent provides brands with solutions that help them monetize, acquire, and retain real people, even where cookies don’t work. LiveIntent enriches a brands’ data, making it possible for them to deepen their understanding of their audiences, and more effectively market to people wherever they are present and paying attention. LiveIntent has employees located in Denmark, Germany, UK and US along with offices in New York, Berlin, and Copenhagen.

Mission: Be Present. In our lives, we strive to exist in the moment with our coworkers, our families, and our customers. We make it possible for brands to be there when it matters most, with the people that matter most to their business.

Website	http://www.liveintent.com
Employees	201-500 employees View all LiveIntent, Inc. employees
Industry	Marketing & Advertising
Location	One World Trade, Floor 45, New York, NY 10007, US
Founded	2009
Keywords	Customer Acquisition, Email, Display Advertising, Adtech, Martech, Real Time Optimization, People Based Marketing

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Frequently Asked Questions about LiveIntent, Inc.

Who are the decision makers in LiveIntent, Inc.?

The decision makers in LiveIntent, Inc. are Abby Hamilton, Jon Beck, Christian Chen, etc. Click to Find LiveIntent, Inc. decision makers emails.

What services does LiveIntent offer for customer acquisition?

LiveIntent specializes in customer acquisition through its people-based marketing platform, which allows brands to reach their target audiences effectively. By leveraging verified user data, LiveIntent enables advertisers to deliver personalized messages across various channels, including email and display advertising. This approach helps brands attract new customers while optimizing their marketing spend.

How does LiveIntent ensure the accuracy of its audience data?

LiveIntent employs a rigorous verification process to maintain the integrity of its audience data. The platform collects information from over 2,500 publishing and advertising brands, ensuring that the data is not only extensive but also accurate. By utilizing advanced data management techniques and real-time optimization, LiveIntent continuously updates its audience profiles to reflect the most current and relevant information.

What types of advertising solutions does LiveIntent provide?

LiveIntent offers a range of advertising solutions tailored to meet the needs of different brands. These include email advertising, display advertising, and programmatic advertising options. By integrating these solutions into a single platform, LiveIntent allows advertisers to execute cross-channel campaigns that reach their audiences wherever they are, maximizing engagement and conversion rates.

Which industries does LiveIntent support with its marketing solutions?

LiveIntent serves a diverse array of industries, including retail, finance, travel, and entertainment. The platform's flexibility allows it to cater to the unique marketing needs of each sector, providing tailored solutions that enhance customer engagement and drive sales. Whether it's through targeted email campaigns or display ads, LiveIntent helps brands connect with their audiences effectively across various industries.

What is people-based marketing, and how does LiveIntent implement it?

People-based marketing is an approach that focuses on targeting individuals rather than devices or cookies. LiveIntent implements this strategy by utilizing verified user data to create detailed audience profiles. This allows advertisers to deliver personalized content and advertisements based on user behavior and preferences, resulting in higher engagement rates and improved ROI for marketing campaigns.

Can LiveIntent help with real-time optimization of marketing campaigns?

Yes, LiveIntent offers real-time optimization capabilities that enable brands to adjust their marketing strategies on the fly. By analyzing performance metrics and audience interactions in real-time, advertisers can make informed decisions to enhance their campaigns. This agility helps brands maximize their marketing effectiveness and ensures that they are reaching their target audiences with the right message at the right time.