FLORMAR

Flormar, which was founded in Milan, Italy, the capital of art and fashion, moved to Istanbul, which unites Europe and Asia, in 1970. With the inspiration it drew from the endless energy of this unparalleled city, Flormar succeeded in becoming one of the world's most dynamic makeup brands, and it reached 40,000 sales points in 110 different countries. By integrating the science of colors with the art of makeup, it devoted itself to developing innovative products, and it is currently among the top 500 exporters in Turkey.Flormar, which set out on its retail journey in 2008, continues to grow at full speed with its 950 stores located in 250 cities. Offering a young, colorful, fun, and lively shopping experience alongside a wide array of products ranging from skin care and makeup products to accessories and perfumes, Flormar aims to become the most accessible beauty brand for women with its affordable prices and quality products.According to a report released by a world-renowned independent research company*, Flormar was selected as the fastest growing global brand in the color cosmetics category. Flormar, which opens up a new store every 4 days and sells 250 products per minute, remains a pioneer in several markets worldwide and a leader Turkey.In 2012, the majority of Flormar's shares was transferred to Groupe Rocher, a family business that has been operating for three generations. Following this merger that aimed to expand its business family and brand, Flormar continues to achieve great success in the face of global competition by increasing its strength as a leading beauty brand.Aiming to become the best friend of women who like to express themselves through colors, keep up with the trends and most importantly, look beautiful at all times, the brand aims to maintain its steady growth and to double its business volume every three years.*Euromonitor, Reinventing Global Color Cosmetics, 30/11/2016, London.