On the day Fallon opened its doors without a single client, it did so under the headline, “A new advertising agency for companies that would rather outsmart the competition than outspend them.”
More than 40 years later, and this mantra is unwavering. We are a creatively-led agency who pinned our public reputation on our commitment to smarts.
Smart brands create something of value in the world: entertainment value, social value, and belief value. Smart brands are additive to peoples’ lives and to culture. They help build ideas in the world, and they leave something behind.
For the work: http://www.fallon.com/
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201-500 employees
View all Fallon Service Inc employees
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Marketing & Advertising
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121 N Washington Ave, Suite #2400, Minneapolis, MN 55401, US
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1981
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Strategic Planning, Digital Strategy, Advertising, Consumer Insight, Creative Development, Data Analytics, Production, Design, Marketing, Media Strategy, Account Management, Media Planning & Buying, Brand Strategy, Social Media, Online Advertising, Media Research
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Harold "hal" Lichtenwald is the CEO of Fallon. To contact Harold "hal" Lichtenwald email at [email protected] or [email protected].
Fallon Service Inc. provides a comprehensive range of services including strategic planning, digital strategy, advertising, consumer insight, creative development, data analytics, production, design, marketing, media strategy, account management, media planning and buying, brand strategy, social media management, online advertising, and media research. This diverse portfolio allows us to tailor our approach to meet the unique needs of each client.
At Fallon, strategic planning begins with a deep understanding of our clients' business objectives and the competitive landscape. We conduct thorough market research and consumer insights analysis to identify opportunities and challenges. Our team collaborates closely with clients to develop actionable strategies that align with their goals, ensuring that every campaign is not only creative but also strategically sound.
Absolutely! Fallon specializes in digital strategy and online advertising. We create integrated digital marketing campaigns that leverage various channels such as social media, search engines, and display advertising. Our data analytics capabilities allow us to track performance and optimize campaigns in real-time, ensuring maximum ROI for our clients.
Fallon has experience working across a wide range of industries, including but not limited to consumer goods, healthcare, technology, retail, and entertainment. Our adaptable approach allows us to understand the specific challenges and opportunities within each sector, enabling us to deliver tailored solutions that drive results.
Data analytics is at the core of our decision-making process at Fallon. We utilize advanced analytics tools to gather insights on consumer behavior, campaign performance, and market trends. This data-driven approach allows us to make informed decisions, optimize campaigns for better performance, and provide our clients with measurable results that demonstrate the effectiveness of our strategies.
Starting a project with Fallon begins with an initial consultation where we discuss your goals, challenges, and vision. From there, we conduct research and analysis to inform our strategy. Once we have a clear understanding, we present a tailored proposal outlining our approach, timelines, and deliverables. Upon agreement, our team will collaborate closely with you throughout the project to ensure alignment and success.
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