DRINKS

DRINKS is the online leader in adult beverage, reinventing wine buying for the 21st century. Through its pioneering Wine as a Service (WaaS) platform and Direct to Consumer (DTC) properties, DRINKS brings thousands of award-winning wines safely and conveniently to millions of customers across the United States in 1-2 days. DRINKS created a new way to build a direct relationship with consumers by opening up the beverage alcohol category for online shopping. The company’s WaaS platform allows any company or brand to launch its own ship-to-home wine program quickly and easily, enabling our partners — including Fortune 20 and industry-leading digital marketers — to reach 96% of adults in the U.S. The company’s DTC division, featuring storefronts Wine Insiders and Martha Stewart Wine Co., is the nation’s largest online wine marketplace by volume. DRINKS powers this unique ecosystem with its patented enterprise technology, including the ability to customize merchandising and deliver unique recommendations and messaging for each shopper. We are proud to work with top influencers and tastemakers coupled with high-quality wine producers from around the world. DRINKS’ data-driven wine sourcing engine delivers exceptional unit economics for WaaS partners, with private label packaging designs informed by machine learning and optimized for online consumer appeal. Forbes named DRINKS America’s 18th best startup employer in 2020.