Blackstone Group is a full-service custom marketing research and consulting firm providing clients with actionable insights for over 25 years.
Our unique proprietary methods are designed to provide maximum insight:
-SEQuaLS (customer satisfaction, loyalty and retention)
-Persona IPB (image positioning and branding)
-Namecraft (name generation and testing)
-SCAPE (new product development)
-Concept ESP (online early concept screening)
-(IQ)2 (online Interactive Insight from Qualitative/Quantitative)
-Custom longitudinal panels
-Chimeric (hybrid research)
Our team of 100+ research professionals and vast network of multilingual interviewers and moderators provide high quality research using state-of-the-art in-house resources:
-Web surveys (programming and hosting)
-Custom online dashboards
-Online focus groups
-40+ calling stations (CATI/CAWI)
-Predictive dialing
Our clients include leading organizations in a variety of industries, including: financial services, insurance, healthcare, CPG, not-for-profits/associations, pharmaceuticals, technology and utilities.
We are a certified minority-owned/diversity firm.
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11-50 employees
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Market Research
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332 S. Michigan Avenue, Suite 710, Chicago, IL 60604, US
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1987
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Consulting, Online Focus Groups, Custom, Satisfaction, Market Assessment Studies, New Product Development Research, Brand And Communication Research, Full-Service Marketing Research, Internet Marketing Research, Loyalty And Retention Studies
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Murasu K Senthil Kumar is the CEO of Blackstone Group. To contact Murasu K Senthil Kumar email at [email protected].
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