About Bango

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Website
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Employees
201-500 employees View all link out icon
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Industry
Telecommunications
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Location
100 Hills Road, Cambridge, England CB2 1PG, GB
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Information
The world's largest online merchants, including Amazon, Google and Microsoft, use Bango technology to acquire more paying users. Bango has developed unique purchase behavior technology that enables millions more users to buy the products and services they want, using innovative methods of payment including carrier billing, digital wallets and subscription bundling. Bango harnesses this purchase activity into valuable marketing segments, called Bango Audiences. Merchants use these audiences to target their marketing at paying customers based on their purchase behavior. Better targeting increases spend through the Bango payments business, in turn generating more data insights, creating a powerful virtuous circle that drives continuous growth. Everyone connected to the Bango Platform thrives as the virtuous circle grows.

Frequently Asked Questions about Bango

Who is the CEO of Bango?

Gill Faiers is the CEO of Bango. To contact Gill Faiers email at [email protected] or [email protected].

Who are the decision makers in Bango?

The decision makers in Bango are Andrew Bovingdon, Alex Oh, Gaetan Gautron, etc. Click to Find Bango decision makers emails.

What services does Bango offer to online merchants?

Bango provides a comprehensive suite of services designed to enhance user acquisition and payment processes for online merchants. Their offerings include mobile billing solutions, in-app payment systems, and mobile analytics tools that help merchants understand user behavior and optimize their marketing strategies. By leveraging Bango's technology, merchants can effectively acquire more paying users and increase their revenue through improved payment experiences.

How does Bango's purchase behavior technology work?

Bango's purchase behavior technology analyzes user interactions and transactions to identify patterns and preferences. This data-driven approach allows merchants to tailor their marketing efforts and payment options to meet the specific needs of their users. By understanding how users engage with mobile content and apps, Bango helps merchants optimize their user acquisition campaigns and increase conversion rates.

Which industries can benefit from Bango's solutions?

Bango's solutions are applicable across a variety of industries, particularly those involved in mobile commerce, online retail, and digital content distribution. Key sectors include gaming, app development, streaming services, and e-commerce. Any business that relies on mobile transactions or seeks to enhance its user acquisition strategies can benefit from Bango's innovative technology and expertise.

What is the role of mobile analytics in Bango's offerings?

Mobile analytics is a critical component of Bango's offerings, providing merchants with insights into user behavior, engagement, and payment patterns. By analyzing this data, businesses can make informed decisions about their marketing strategies, optimize user experiences, and ultimately drive higher conversion rates. Bango's analytics tools help merchants track the effectiveness of their campaigns and identify opportunities for improvement.

Can Bango assist app developers with user acquisition?

Yes, Bango specializes in helping app developers enhance their user acquisition efforts. Through targeted marketing campaigns and data-driven strategies, Bango enables developers to reach potential users more effectively. Their expertise in mobile marketing and analytics allows developers to optimize their app's visibility and increase downloads, leading to a larger base of paying users.

What are the benefits of using Bango's mobile billing solutions?

Bango's mobile billing solutions offer several benefits, including streamlined payment processes, enhanced user experiences, and increased conversion rates. By providing a range of payment options that cater to different user preferences, Bango helps merchants reduce cart abandonment and improve customer satisfaction. Additionally, their technology supports secure transactions, ensuring that users feel confident when making purchases through mobile platforms.

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