Visit South Bend Mishawaka (VSBM) is the lead destination marketing organization for St. Joseph County, Ind., one of the most populous counties in Indiana. Our office is located in downtown South Bend, the fourth-most populous city in the state, just south of the iconic University of Notre Dame.
Our office also promotes tourism in Mishawaka, New Carlisle, Granger, North Liberty, Lakeville, Osceola, Roseland and Walkerton.
St. Joseph County is home to nearly 5,000 hotel rooms and more than 300,000 square feet of meeting space, plus dozens of unique attractions. Studebaker National Museum, Potato Creek State Park, The History Museum and Mishawaka’s Riverwalk are among the places that draw visitors year-round.
Youth sports are also a significant driver of tourism. Hockey, baseball, softball, soccer, lacrosse, baton twirling and other sports dot the events calendar.
VSBM’s promotion of the area helps drive significant economic impact. Nearly 5 million people visit St. Joseph County a year while spending $621.9 million. Nearly 8,000 people are employed through tourism around the county.
Additionally, VSBM is accredited by the Destination Marketing Accreditation Program through Destinations International. Accreditation was achieved in 2019.
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1-10 employees
View all Visit South Bend Mishawaka employees
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Leisure, Travel & Tourism
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574-232-0231
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101 N. Michigan St. #300, South Bend, Indiana 46601, US
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The decision makers in Visit South Bend Mishawaka are Jake Brown, Jeff Jarnecke, Kari Bumgardner, etc. Click to Find Visit South Bend Mishawaka decision makers emails.
South Bend and Mishawaka offer a variety of attractions for visitors. Key highlights include the iconic University of Notre Dame, the Studebaker National Museum, and the beautiful Potawatomi Zoo. Additionally, the Riverwalk in Mishawaka provides scenic views and recreational opportunities, while the South Bend Farmers Market showcases local produce and crafts.
South Bend and Mishawaka host a wide range of events throughout the year, including cultural festivals, sporting events, and community gatherings. Notable events include the South Bend Chocolate Festival, the Mishawaka Summer Concert Series, and various art fairs. For a complete calendar of events, visitors can check the official Visit South Bend Mishawaka website.
Absolutely! South Bend and Mishawaka are home to numerous family-friendly activities. Families can enjoy the interactive exhibits at the Indiana State Museum, spend a day at the Potawatomi Zoo, or explore the various parks and playgrounds in the area. Additionally, the local libraries often host children's programs and events.
The dining scene in South Bend and Mishawaka is diverse, offering a range of cuisines to suit all tastes. Visitors can find everything from casual eateries and local diners to fine dining establishments. Popular options include traditional Midwestern fare, international cuisine, and farm-to-table restaurants. For recommendations, the Visit South Bend Mishawaka website features a list of local dining options.
Planning a group visit or event in South Bend is made easy with the resources available through Visit South Bend Mishawaka. They offer assistance with venue selection, accommodations, and itinerary planning. Whether it's a corporate retreat, family reunion, or a wedding, their team can help coordinate all aspects of your event to ensure a memorable experience.
South Bend and Mishawaka offer a variety of outdoor activities for nature enthusiasts. Visitors can explore the scenic trails at the Indiana Dunes National Park, enjoy fishing and boating on the St. Joseph River, or take part in hiking and biking at local parks such as the Potawatomi Park and the Riverwalk. Seasonal activities like ice skating and sledding are also popular during the winter months.
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