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11-50 employees
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Market Research
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UMP is a full-service market research agency based in Kyiv, Ukraine and operating at Ukrainian market of research as of 1996 year
Member of ESOMAR since 1997, UAM (Ukrainian Association of Marketing) since 2002 and IriS (International Research Institutes) as of 2009
http://www.esomar.org/ http://www.uam.in.ua/ http://www.irisnetwork.org/
Research types: all quantitative and qualitative (U&A, product/ concepts/ naming/ packing tests, Tracking, Retail Audit, Mystery Shopping, Pricing surveys, Focus Groups Discussions, In-Depth Interviews, Gang Survey, on-line)
Current multinational clients are BEL Group, Coca-Cola, InBev, Kraft Foods, World Bank
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Fifi Rotab is the CEO of UMP.
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