Overview:PSB is a global research consultancy. We leverage cutting edge tools & technologies to deliver actionable insights which inform our clients’ mission-critical strategic and communications decisions. PSB exists to help brands, causes and organizations of all sizes win in their marketplaces. Our delivery is characterized by deep industry expertise, customization, commitment, and urgency.
Our core competencies include corporate reputation, brand positioning, messaging strategy, crisis management and copy testing. PSB has a roster of blue-chip political, entertainment and corporate clients including Fortune 100 corporations. PSB has 9 offices around the world and is a part of WPP, the world's largest communications services group.
PSB is a part of Y&R Brands and WPP (NASDAQ:WPPGY).