PR*Nutrition

  • Website: http://www.prbar.com
  • Size: 11-50 employees
  • Overview: PR*Nutrition is the premier product development and marketing company focused on providing a complete nutrition product to the athletic, body-fat loss, and diabetic athletic markets. PR*Nutrition products include the original PR*Bar, Team USA Performance Nutrition Bars and the PR*Nutrition Program Guide and Cookbook. The Company’s products are sold through its website (www.prbar.com), specialized nutritional consultants, specialty and mass food retailers, as well as gyms and fitness centers. PR*Bar is the Official Performance Nutrition Bar of the U.S. Olympic and Paralympic Teams. A portion of the proceeds of sales of the Team USA bars will support the training of U.S. Olympic and Paralympic athletes and hopefuls. PR*Bar’s agreement with the USOC marks the first time the USOC sports dietitians have consulted with a nutrition bar company to help create a product based on collective input. PR*Bars are certified by Informed Choice (http://www.informed-choice.org), a quality assurance program for sports nutrition products. Informed Choice certifies that supplements and/or ingredients have been tested for banned substances by the World Class sports doping control laboratory, HFL Science. A line of Sports Recovery & Performance bars are in development and due to launch in early 2012.

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