Kino Associates

  • Website: http://www.kinoassociates.com/
  • Size: 1-10 employees
  • Overview: Kino is a creative agency informed by aesthetic anthropology. We believe that beauty comes in the simplest form. This is an ethic that pervades our work. Excellent design is measured by effective communication. Aesthetic Anthropology This is led by University of Cambridge Anthropologists who specialise in visual aesthetics. We provide a unique understanding of user experience through anthropological expertise. Research and statistics only get you so far. To be able to truly communicate, an understanding of why is essential. Decisions are often unconscious, and therefore it can take an outsider to truly identify the underlying motivation. We bring this research back to purpose and enable an understanding of why the user interacts with said medium the way they do.

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