Overview:Herbalife is one of the largest and oldest network marketing companies in the industry. It was founded in February 1980 by Mark Hughes, who began selling the company’s first product, a meal replacement protein shake called Formula 1, out of the trunk of his car. Since then Herbalife has grown to become a global distributor of nutrition, weight loss and skin care products in 72 countries. The company distributes its products through a multilevel marketing program.
Herbalife distributes nutritional products in weight management, energy and fitness, and personal care. Its weight management products account for nearly two-thirds of the company’s 2007 sales. Top selling products include the Formula 1 Nutritional Shake Mix, Formula 2 Multivitamin Complex, Formula 3 Cell Activator, Snack Defense and Herbal Concentrate.
Formula 1 Nutritional Shake Mix
This meal replacement protein shake is made of soy protein, fiber and essential nutrients. Herbalife claims the shake can help support metabolism and cellular growth repair and production. The shake is sold as a weight loss supplement to help dieters lose weight quickly and safely.
The Formula 2 Multivitamin Complex
This vitamin supplement contains over 20 essential nutrients and antioxidants such as folic acid, calcium and iron. The company cites the key benefits of the product as supporting management of a healthy weight, enhancing the immune system, and promoting healthy bones, skin and hair.
Formula 3 Cell Activator
This antioxidant supplement contains alpha-lipoic acid designed to combat damage caused by free radicals. The product also includes aloe, is believed to assist in nutrient absorption. The product is marketed as a way to support cellular energy production and healthy aging.
The Herbal Tea Concentrate
This instant tea, made with green tea leaves, is marketed as an energy booster which helps dieters maintain a healthy weight.