Dir, Advanced Services @ Director/GM, Advanced Services Cisco, Greater China Director of Board, Cisco Systems (China) Information Technology Services Ltd. June, 2012-Now Lead as general manager of Greater China Advanced Services organization, a professional service arm of Cisco. Responsible for its P&L, devise strategies and execution of business plan. Managed a delivery team of 350 people with diverse skill sets including consultants, solution architects, project/program managers and engineers. Key responsibilities include: • Deliver business results and overachieving positive net margin, customer SAT, productivity gains, and YoY growth of profitability. • Transform the team to capture the new business opportunities in cloud based consumption models, datacenter and new technology areas such as IP Contact Center, and 4G/LTE SP mobility • Build multi-years strategies and GTM execution plan completed with target market segmentations, resources, portfolio management, pricing and cost structure • Build people strategy with multi-years view of talent development and workforce plan • Drive innovations to align and support Cisco’s vision to become #1 IT company From August 2012 to Present (3 years 5 months) Dir, Business Development @ Director, Sales Business Development Cisco, Asia Pacific and Greater China 2007- June, 2012 Lead Cisco’s Integrated Solutions Group (ISG) in Asia Pacific and Greater China. This group worked with strategic customers on architecture and solution designs and implementations using network as platform that solved customer’s specific needs. Responsible for driving solutions development and strategic customer engagements in FSI, manufacturing, oil and gas, power and utility, public sector, etc. • Drive strategies and solutions for 200+ top tier China enterprise segments with revenue target of $400M in 2011/12 • Develop processes and program governance for go-to-market through Integrated Account Planning (IAP), business solutions and strategic partnership • Drive vertical and horizontal solutions development including Next Gen Banking Architecture, Smart Grid, and Smart Campus for MFG, and Cloud Services etc. • Drove engagement strategy and execution for 14 top accounts in APAC and China and achieved more than $250M revenue in 2010 • Established standard based customer engagement methodology and approach base on EA framework From August 2010 to July 2012 (2 years) Mgr, Business Development @ Senior Manager, Vertical Business Development Cisco APAC 2004-2007 Drove FSI go-to-market strategies and executions. Provided sales teams with industry insights, business intelligence, and customer winning strategies, reference site visits, and consulting support. Being a principle architect for business solutions development; linking business with Cisco technology architecture. • Engaged strategic FSI customers throughout APAC • Led the cross-functional team to successful launch first Asia Pacific banking summit which was well attended by 200+ bank executives • Coordinated global resources to support field operations. Liaised with US and European counter-parts to share solutions know-how, best practices and market intelligence. • Created sales tools including marketing and sales collaterals, and demo kits for initiatives such as Branch of the Future, business resilience, Business Ready Data Center, and E-learning. • Developed and managed ecosystem partnerships, e.g with IBM, British Telecom, Verint, on solutions and marketing initiatives. • Piloted with IBM an Integrated Smart Bank, which showcased end-to-end banking solutions in IBM innovation center, integrating many of the worlds’ first solutions e.g. Softphone in ATMs, IPT branch banking, and Intelligent ATM. • Built solutions that integrated Cisco’s IP Telephony system with British Telecom’s IP Turret for Capital market From August 2006 to July 2010 (4 years)

Master's degree, Information and Communication Management @ Polytechnic University From 1989 to 1993 BSEE, MS Information and Telecommunication Management @ NYU Poly From 1985 to 1989 Willie Yam is skilled in: Business Development, Data Center, Cloud Computing, Product Marketing, Strategic Partnerships, SaaS, Strategy, Managed Services, Product Management, Pre-sales, Enterprise Software, Cisco Technologies, Cross-functional Team Leadership, Virtualization, Telecommunications