Image of Vishal Maru

Vishal Maru

Manager - Digital Marketing

Manager - Digital Marketing at Discover Financial Services

Chicago, Illinois

Section title

Vishal Maru's Email Addresses & Phone Numbers

Vishal Maru's Work Experience

Discover Financial Services

Manager - Digital Marketing

July 2014 to Present

Greater Chicago Area

Muzenly

Digital Strategy Advisor

June 2014 to Present

Discover Financial Services

Project Manager - Digital Marketing

February 2013 to June 2014

Greater Chicago Area

Vishal Maru's Education

Emerson College

MA Integrated Marketing Communications

2008 to 2010

University of Mumbai

Bachelor of Engineering

2002 to 2006

Vishal Maru's Professional Skills Radar Chart

Based on our findings, Vishal Maru is ...

Reasonable
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Observant

What's on Vishal Maru's mind?

Based on our findings, Vishal Maru is ...

52% Left Brained
48% Right Brained

Vishal Maru's Estimated Salary Range

About Vishal Maru's Current Company

Discover Financial Services

Frequently Asked Questions about Vishal Maru

What company does Vishal Maru work for?

Vishal Maru works for Discover Financial Services


What is Vishal Maru's role at Discover Financial Services?

Vishal Maru is Manager - Digital Marketing


What is Vishal Maru's personal email address?

Vishal Maru's personal email address is m****[email protected]


What is Vishal Maru's business email address?

Vishal Maru's business email addresses are not available


What is Vishal Maru's Phone Number?

Vishal Maru's phone (217) ***-*344


What industry does Vishal Maru work in?

Vishal Maru works in the Marketing and Advertising industry.


About Vishal Maru

📖 Summary

Self motivated, data driven marketer with a strong foundation in technology and in depth experience in online marketing. - Strategy development, management and successful execution of cross channel digital marketing campaigns. - Hands on experience with numerous analytical tools and development platforms to include Google Adwords / Analytics, Facebook Ads, ClickTale, ASP .Net and Wordpress. Also proficient with Microsoft Office. - Demonstrated leadership, collaboration, and excellent communication skills.Manager - Digital Marketing @ From July 2014 to Present (1 year 6 months) Greater Chicago AreaDigital Strategy Advisor @ Providing strategic counsel on digital acquisition strategy and user experience From June 2014 to Present (1 year 7 months) Project Manager - Digital Marketing @ From February 2013 to June 2014 (1 year 5 months) Greater Chicago AreaOnline Marketing Associate @ - Winner, Rooster award [quarterly excellence award]. - Implemented content, link building and social media strategies for search engine optimization [SEO] which improved non brand rankings and traffic. Over 100% increase in loan volume through non brand organic searches. - Optimized paid search [SEM] brand campaigns; created mobile campaigns, and made them profitable through keyword / bid optimization, ad optimization and landing page optimization. - Successfully launched display advertising campaign and developed an attribution model for measuring impact. Resulted in additional 5% loan volume through digital channel and overall organic lift of 10%. From June 2010 to February 2013 (2 years 9 months) Online Marketing Strategist @ - Part of the core team of this technology startup. Primarily responsible for online customer acquisition. - Finalist [top 5] in the startup competition during TechWeek 2011 in Chicago. - SafetyBook team presented at The White House Safety Data Palooza 2012. From January 2011 to December 2012 (2 years) Greater Chicago AreaOnline Marketing Consultant @ - Conducted an SEO site audit. Developed a comprehensive on-page and off-page optimization plan. From March 2010 to September 2010 (7 months) Senior Office Assistant - Office of Graduate Admission @ - Winner of the ‘WOW’ award for an enthusiastic approach towards work and taking initiatives beyond the scope of assignments. - Made valuable contributions towards operations and process management. From January 2009 to May 2010 (1 year 5 months) Intern - E-Commerce division @ - Implemented on-page optimization to significantly improve the search engine rankings, thus traffic by 30%. - Implemented and managed paid search (SEM) campaigns to increase revenue on Google & Bing search engines. - Analyzed web analytics’ data and conducted usability testing to diagnose and improve website’s user interface (UI). From May 2009 to August 2009 (4 months) Executive - Client Service (Direct Marketing and CRM) @ - Planned and executed a 3-month direct marketing campaign for HDFC Bank debit card customers. Contributed to market segmentation based on card type, frequency and value of purchases; developed a communication strategy for each target audience. Increased card usage by 10%. From October 2007 to July 2008 (10 months) Software Engineer @ - Developed an application that automated invoice report generation which saved over 20 billable-hours/month. From August 2006 to September 2007 (1 year 2 months) MA, Integrated Marketing Communications @ Emerson College From 2008 to 2010 Bachelor of Engineering @ University of Mumbai From 2002 to 2006 Vishal Maru is skilled in: Online Marketing, SEO, SEM, Online Advertising, Display Advertising, Retargeting, PPC, Analytics, Marketing Communications, Start-ups, E-commerce, Advertising, Email Marketing, Digital Marketing, CRM


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In a nutshell

Vishal Maru's Personality Type

Extraversion (E), Sensing (S), Feeling (F), Judging (J)

Average Tenure

1 year(s), 4 month(s)

Vishal Maru's Willingness to Change Jobs

Unlikely

Likely

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Vishal Maru's Social Media Links

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