Steel Trader

General Manager - International Trading. @ We are international steel trading company. We are buyers and sellers of Scrap, Iron Ore, Coal, Coke, Pig Iron, Pellets, HBI, DRI, Billets, Wire Rods, Debars, Hot Rolled Coils, Hot Rolled Plates, Cold Rolled Coils, Galvanised Steel, Prepainted Steel, Beams, Channels and other sections. From December 2010 to Present (5 years 1 month) General Manager @ 2010 From 2005 to 2010 (5 years) Senior Manager @ In charge of selling steel products in Bulgaria and other European countries. Business planning in line with the organizational objectives. Extensive international touring to develop markets, customers relationship and generation of business. Strategy formulation and implementation in view of the product differentiation and scope in different markets. Development of end customers in different segments like Fabricators, Steel Service Centres, White Goods Industry, Construction Industry, Automobile Industry and other related Industries. Optimizing product mix to generate maximum revenue for the organization. Increasing market share by identifying the strengths, weaknesses, opportunities and threats in the region. Risk analysis in terms of changing internal and external environment. Development of new products as per customer's requirement. Promotion of new products in the market by educating end user. Creation of second line managers. Proper manpower planning in the internal office and branch offices. Preparation of Incentive schemes for motivation of subordinates. Preparation of strategies like customer's loyalty and benefits for keeping long term business relations with our organization. Coordination activities between various branch offices for market intelligence and with various dept for successful execution of orders. From June 2006 to July 2007 (1 year 2 months) Deputy Manager @ Successfully developed China Market for group mills like Ispat Industries limited and Global Steel SPV-AMC, Philippines. Setting up of monthly sales target of order bookings as per the market conditions. Business plan used to be formulated as per targets of management. Launching new products in the Chinese markets for promotion and value addition. This was done after examining the competitor's marketing strategies in the region. Productively increasing market share for products by way of identifying customer's needs and matching with timely service and proper communication. Maintenance of the key accounts. Development of new buyers and building relationships on long term basis. Co-ordination between Production, Despatch, Commercial and Shipping dept for smooth execution of an order. Responsible for MIS work like presentation of visit reports, market potential, market development products profitability, buying behaviour. From January 2005 to June 2006 (1 year 6 months) Office @ International Sales and Marketing. From January 1996 to December 2005 (10 years) Assistant Manager @ Responsible for Sales and Marketing of entire technical product range like CR, CRFH, Cold Rolled Non Grain Oriented & Grain Oriented Electrical Steel. This involves receipt of an enquiry, scrutinizing of technical and commercial issues involved in as per Mills capabilities and limitations, identification of end use and finally preparation of an offer as per guidelines of management, negotiations, and follows ups for LC openings, order execution, invoicing, vessel confirmation and finally shipments. Mapping of markets, customers & products to formulate business plan which gives optimum profitability. Identification of high end customers to increase profitability and maintenance of long term contracts with potential customers. Identification of customer's specific requirements, conduct negotiations and finalization of contract. This results in rotation of sales and formulation of sales budget accordingly. Preparation of all pre-shipment documentation like sales contracts, proforma invoices etc. and supervision of post shipment documentation helped me to understand all trade related aspects. Effective Co-ordination with customers, plants, relevant dept. and other internal and external agencies involved in carrying out smooth and timely execution of orders. From January 1996 to January 2005 (9 years 1 month) Management Trainee @ Understood various steel making processes linked with finished products.This further helped to understand the flow of material, lead time in each process, functions of various dept., importance of all process involved, cost implications of each process in the final product to calculate final price. Supervised commissioning of Acid Regeneration plant. Orientation of all functional areas; Coordinated with various Dept to ensure smooth functioning of production lines w.r.t organizing production plan, plan for raw materials availability, manpower planning, directing subordinates and controlling activities of the dept. Report submission on all issues on functions of management. Report problems associated with the production lines in form of MIS to Head of Dept. Likewise attended many a programs on employee development and motivation. From January 1995 to December 1995 (1 year)

Masters, Business Administration (Marketing) @ University of Pune From 1999 to 2001 Diploma, Computer Management @ University of Pune From 1997 to 1997 Master of Science, Physics @ Kanpur University From 1994 to 1996 Higher Secondary School, Physics, Chemistry, maths @ Kendriya Vidyalay From 1987 to 1989 Umesh Sharma is skilled in: marketing, selling, Buying, Steel, Business Planning, Shipping, Marketing Strategy, Import, Negotiation, Real Estate, Marketing, Strategic Planning, Market Analysis, Procurement, Selling