An experienced and passionate analyst/statistician who understands market trends, forecasting, promotions, and contribution analysis, with a focus on connecting data to consumers and business strategies to support the development of actionable results.
Proficiencies: SAS, Tableau, Adobe SiteCatalyst, Eviews, JMP, R, AnySite, MapInfo, BayesiaLab, SQL, C++, Excel, PowerPoint, and Word
Insight Analyst @ From November 2015 to Present (2
An experienced and passionate analyst/statistician who understands market trends, forecasting, promotions, and contribution analysis, with a focus on connecting data to consumers and business strategies to support the development of actionable results.
Proficiencies: SAS, Tableau, Adobe SiteCatalyst, Eviews, JMP, R, AnySite, MapInfo, BayesiaLab, SQL, C++, Excel, PowerPoint, and Word
Insight Analyst @ From November 2015 to Present (2 months) Market Analyst @ • Worked with global and cross-function teams to plan analysis and set-up the required data
• Created, updated, and distributed dashboards using Tableau
• Managed and maintained SQL Server database
• Created ETL process for new databases using SSIS
• Initiated and supervised database move from MS SQL to SAP HANA From March 2015 to August 2015 (6 months) Database Marketing Statistician @ • Created media mix models to analyze and determine incremental revenue resulting from multimillion dollar marketing campaigns in the range of $2MM - $70MM
• Developed a major product launch analysis using Bass diffusion models and Bayesian probability analysis to determine the marketing and economic factors behind a successful product launch
– Earned “Innovation of the Year” award for this project
• Managed a team to create reporting, dashboards, and analyses for large national sponsorship deals
– Presented and distributed analyses to large cross-functional teams
• Created multi-year sales and market share forecasts using industry-wide data to assist management’s understand of the competitive landscape, market trends, and accurately plan future sales goals
• Developed interactive dashboards using Tableau and delivered resultant presentations to senior management
• Collaborated with a top consulting agency on creating detailed media attribution models used for planning, growing, and optimizing media strategies
• Prepared and analyzed A-B testing with varying goals of increasing sales and customer traffic
• Created, organized, and analyzed large data sets of over 1 million records on a regular basis From September 2012 to February 2015 (2 years 6 months) Sales @ • Modeled sales trends using Excel to help management develop forecasts
• Regularly earned top sales per hour and received multiple Employee of the Month awards
• Energized the sales team to achieve and exceed monthly goals
• Promoted to corporate office in Westborough MA From September 2006 to September 2012 (6 years 1 month) San Francisco Bay AreaFounding Team Member @ Designed, setup, and managed audio for corporate events with companies including Intel, Oracle, and San Francisco Symphony. From March 2008 to September 2009 (1 year 7 months) Sales and technician @ Worked as a technician building and repairing sporting goods. From July 2006 to December 2006 (6 months) Sales and technician @ Achieved certified proficiency in ten departments including rentals, seasonal, shoes, SCUBA, mountain sports, and general athletics. From August 2000 to July 2005 (5 years) Lifeguard @ As a certified Red Cross lifeguard performed lifeguard duties at various pools and rides. From May 1999 to September 1999 (5 months)
Bachelor of Arts, Economics @ San Francisco State University From 2006 to 2011 Coursework; coursework, economics; mathematics, computer science, and business; general education @ Mt. San Antonio College From 2000 to 2005 Trevor Baxter is skilled in: Data Analysis, SAS, EViews, Contribution Analysis, Market Research, Bayesian networks, Forecasting, Media Mix Modeling, Econometrics, Web Analytics, PowerPoint, Teamwork, MapInfo, Project Management, SQL
Looking for a different
Trevor Baxter?
Get an email address for anyone on LinkedIn with the ContactOut Chrome extension