I am a highly motivated individual who is deeply passionate about my work. This is complemented by my energetic and competitive nature, which leads me to always apply myself fully to any task or challenges I encounter either in or outside the workplace.

Junior Data Analyst @ From November 2015 to Present (2 months) Customer Insight Executive @ Responsibilities include: Identifying, designing, implementing, maintaining and refining customer reports including new, active, lapsed, and reactivated metrics by territory using FastStats, Tableau and Qubit Decipher Platforms. Support the development of customer personas using GA dynamic retargeting profiles and FastStats data, alongside Qubit behavioral data. Analyse customer response across marketing channels (including TV) and other variables affecting responses using a variety of BI tools and present findings to assist the relevant stakeholders. Leading the implementation, maintenance, and use of current data capture platforms including: Qubit and Google container solutions. Reporting to the board of directors and across the company for a variety of marketing activity, most recently TV campaigns. Training and assisting other members of staff in maximising their use of the tools and reports at their disposal. Maintain an up to date knowledge bank of analysis techniques and tools across all industries to enable transfer and implementation of relevant analysis techniques. From May 2014 to November 2015 (1 year 7 months) Worcester, United KingdomResort Representative @ Managing a team of ski instructors working under my supervision to guarantee client satisfaction, as both a member of a team (events and competitions) and an individual. Liaising and negotiating with suppliers to ensure that client’s demands and requests are successfully met, or alternative options can be offered. From November 2012 to March 2015 (2 years 5 months) Temporary Assistant Cashbook Officer @ Recording daily banking within accounts by correctly coding all payments and receipts occurring within account using Vision and Sun. Identifying and querying problematic or unexplained transactions and recording them. From March 2014 to May 2014 (3 months) Worcester, United KingdomCommercial and Operations Executive @ Conducting cost analysis to negotiate preferential rates with suppliers to ensure margins were maintained and targets were achieved. Designing and delivering data capture and reporting methods for: sales, operations, customer support, travel trade, and accounts departments. Managing probationary staff and ensuring they completed their relevant training programmes with the systems I implemented. From March 2013 to December 2013 (10 months) Holiday Representative @ Increased the membership to 450+, numbers of holiday participants to 140+. Improved online presence using social media, website design, and multimedia productions. From 2010 to 2012 (2 years) Sheffield, United KingdomCommittee Chair @ Increased the amount raised by the event from approximately £3000 to £4500. Introduced new sponsors to the event, and new competitions and competition formats. From 2010 to 2012 (2 years) Sheffield, United Kingdom

Bachelor of Engineering (BEng), Systems Engineering @ The University of Sheffield From 2009 to 2012 A-Levels, Mathematics, Physics, Chemistry, Economics @ Kings School Worcester From 2006 to 2008 GCSE, Maths, English, Physics, Chemistry, Biology, Geography, French, History, Design and Technology @ Royal Grammar School Worcester From 2000 to 2006 Tom Battrum is skilled in: Attribution Modeling, Customer Insight, Business Insights, Strategic Insights, Data Analysis, Competitive Analysis, Google Analytics, Tableau, SPSS, Tealeaf, Tag Libraries, HTML5, Basic HTML, JavaScript, Java