Timothy Bird has successfully helped global companies define and build their reputations, manage issues to reposition themselves in the marketplace, launch new products and heighten awareness of existing brands. His broad experience has involved management of multi-national campaigns across many different industries including pharmaceutical, consumer package goods and information technology.
At Cooney Waters Unlimited, he provides counsel to clients in the health and life sciences industries and is responsible for leadership of agency-wide business operations and for the strategy, synergy, business diversification and vision across the companies
Specialties: Brand communications, corporate communications and reputation building, issues management, public health communications, health/science communications, business operations management.
Chief Executive Officer @ Leads the firm's business development, client service, international expansion, and day-to-day operations for CWG, a family of US strategic communications companies that includes Cooney/Waters, Alembic Health Communications and The Corkery Group. Key driver of growing client roster to diversify client base and service offering innovations. From July 2006 to Present (9 years 6 months) Greater New York City AreaSenior Vice President @ Functioned as senior communications counselor to develop strategy for multimillion-dollar corporate and public affairs engagements in the healthcare industry. Responsible for implementing global strategic public relations campaigns, leading client service, business management and development, and professional staff management for one of the world’s largest global public relations firms. From 2005 to 2006 (1 year) Greater New York City AreaManaging Director @ Served as a key member of the US practice leadership teams in healthcare and public affairs to drive new business and client service strategies. Rapidly promoted throughout ten year career at B-M to serve as senior lead/client relationship manager on many top agency accounts. From 1995 to 2005 (10 years) Greater New York City AreaMarketing Communications Manager @ Supported the products division within this software company by formulating and implementing strategic marketing communications programs. Partnered with product management, senior executives and product sales to develop and deliver market-specific messages introducing new technology and products. From 1994 to 1995 (1 year) Greater Pittsburgh AreaCommunity Relations Manager @ Directed a broad range of public relations for this physical rehabilitation holspital including community and event activities, writing press releases and media relations materials, managing events, coordinating literature production and establishing and managing a key opinion leader contact management system. From 1993 to 1994 (1 year) Greater Pittsburgh AreaMarketing Communications Manager @ Produced marketing communications programming for six mixed-use real estate properties at this national commercial real estate development company including marketing support materials, handled service and retail marketing, and managed tenant, community and media relations. From 1989 to 1992 (3 years) Greater Los Angeles AreaAccount Executive @ From 1987 to 1989 (2 years) Greater Philadelphia Area
BA, Journalism and Public Relations @ Temple University From 1983 to 1986 Timothy Bird is skilled in: Corporate Communications, Public Relations, Integrated Marketing, Operations Management, Crisis Communications, Public Health, Strategic Communications, Reputation Management, Digital Strategy, Leadership, Marketing Communications, Product Launch, Community Development, Media Relations, Message Development
Websites:
http://www.cooneywaters.com,
http://www.alembichealth.com