Broad range of skills and deep experience leading the marketing and sales of digital advertising and technology platforms. Deep skillset in multi-channel customer acquisition and development, comprehensive content marketing programs, and significant experience in product marketing. Strong ability to scale and drive product awareness and customer acquisition. Exceptional at building cross-functional relationships and developing teams. • Led marketing at Adknowledge, the largest privately held digital marketplace, as revenue grew from $70 to $300 million. Built online channel and overhauled entire content execution, from P.R. to social media to sales materials. • Developed customer segmentation and extensive analytics at Overture, the pioneer in pay-for-performance search. • Led marketing, product, and business development at Katharion. Built online marketing, direct sales, and partner channel revenue, positioning company for acquisition by GFI Software. Specialties: Content Marketing ~ Lead Generation ~ Customer Acquisition and Development ~ Product Marketing ~Sales Teaming and Support ~ Business Development ~ Social Media ~ Analytics ~ Branding & P.R. ~ Team Development

SVP Sales and Marketing @ Partnering with advertising agencies and managing performance campaigns directly for global brands and leading marketers, Ad.net is the largest private ad marketplace driving search, display, video and email campaigns. Ad.net extends the campaigns of advertisers from traditional search networks into a marketplace of more than 2 billion searches taking place daily across a broad range of categories. From initial efficiency to ongoing scaled performance, Ad.net leverages a unique automated bidding platform to drive advertiser KPIs. Capturing extensive first-party search data, the company drives retargeting display campaigns, significantly exceeding industry performance metrics. Founded over 12 years ago and headquartered in Los Angeles, the company has developed a completely unique first-party data and cross-channel solution. A team of employees with deep advertising technology experience, led by an internet pioneer, is committed to developing additional solutions, deepening our programmatic capabilities and ensuring exceptional service to meet the digital advertising needs of advertisers ranging from Fortune 100 brands to SMBs From January 2014 to Present (2 years) SVP Marketing @ From 2013 to 2013 (less than a year) Greater Los Angeles AreaVP, Marketing @ • Brand.net provides digital advertising solutions to global brands such as General Mills, BMW, and American Express. • Responsible for corporate communications, branding, P.R., events, inbound and outbound marketing. Developed comprehensive content marketing plan covering sales materials, P.R., and blog and social media posts. Developed redesign of corporate branding. Company acquired by Valassis Media. From 2011 to 2012 (1 year) San Francisco Bay AreaConsultant, Product Marketing @ As a consultant, provided expertise on product marketing and sales enablement for the largest independent ad tech platform, reaching over 95% of the U.S. Internet audience. Developed external product messaging, including sales presentations and collateral. Provided expertise on enhancing Sales CRM and building out inbound/outbound marketing programs. From December 2010 to May 2011 (6 months) VP, Marketing @ • Adknowledge is the largest private digital marketplace, utilizing a database of 400+ million consumers to drive lead generation for marketers via social media, mobile apps, email and display advertising. • Led marketing during company growth from $70 million in revenue to $300 million. Significantly expanded lead generation programs and launched online channel. Produced broad range of content: social media posts and blogging, sales collateral and presentations, customer newsletters, web site copy and graphics, news releases, trade show and event presentations. • P.R. efforts produced placement in media such as USA Today, Dow Jones, CNBC, AdWeek, InsideFacebook. • Supported six business units in matrix structure and drove execution with strong, lean team. From 2008 to 2010 (2 years) VP, Marketing and Business Development @ Led marketing and business development functions at two subscription-services companies (Katharion and MailRoute) that targeted small-to-medium-sized businesses and larger enterprises. Drove significant revenue growth that positioned Katharion to be acquired by GFI Software. Built partner channel, launched inbound channel, and overhauled all content and messaging to drive revenue growth. From 2003 to 2008 (5 years) VP, Marketing @ Developed customer segmentation, implemented scorecard metrics, and developed pricing analysis across a base of thousands of customers. Implemented analytics for customer acquisition and development. Responsible for prioritizing Marketing and Sales acquisition and retention efforts. Overture, acquired by Yahoo!, pioneered pay-for-performance search. From 2001 to 2003 (2 years) VP, Marketing & Professional Services @ Responsible for marketing of e-learning solution to enterprise customers as well as to consumers. Responsible for managing custom development of e-learning solutions for major financial services clients. Defined requirements and interfaced between clients and engineering. Supported Sales. Managed online campaigns to drive customer acquisition. Managed P.R. Company was sold to Kaplan. From 1999 to 2001 (2 years) General Manager @ Responsible for leading marketing and sales enablement in support of $175 million in revenue. Promoted from Director of Marketing and New Business Development to General Manager. Recipient of Innovation and Teamwork Awards. From 1989 to 1999 (10 years) Greater Los Angeles Area

MBA, Marketing @ Duke University - The Fuqua School of Business From 1985 to 1987 AB, History @ Dartmouth College From 1979 to 1983 Tim Kidder is skilled in: Analytics, Product Marketing, Customer Acquisition, Lead Generation, Business Development, Social Media, Sales, Affiliate Marketing, SEM, Product Management, Digital Marketing, PPC, Adtech