Practitioner, NLP @
International Teaching Seminars (ITS)
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I am a highly motivated multilingual, global C-level marketing leader who has succeeded in a number of sectors, for global businesses, in both B2B & B2C, & in both traditional & digital marketing in over 25 years. I have regularly written in the national, trade & marketing press, as well as numerous
Thanks for visiting my profile.
I am a highly motivated multilingual, global C-level marketing leader who has succeeded in a number of sectors, for global businesses, in both B2B & B2C, & in both traditional & digital marketing in over 25 years. I have regularly written in the national, trade & marketing press, as well as numerous books to help marketers.
I have a unique knowledge of crossing web & mobile digital channels, traditional marketing & convergence environments, I worked with shoestring to multi-million dollar budgets, driving conversion rates & optimising marketing activities. A proven digital presence technology strategist, I have a record of developing new revenue streams from bleeding edge technology.
I have held senior marketing leadership roles in high profile, international companies - ranging from start-ups to multinationals, driving NPD, creating & delivering customer-centric traditional & digital marketing strategies & undertaking meaningful, understandable & actionable proposition development.
- Executive Board Level (working with, & in C-level)
- Managing significant budgets with full P&L responsibility
- High-level, high-profile strategy (on & offline)
- Go-to-Market experience for EMEA, APAC, Americas & Middle East
- Digital marketing expert (over 20 years experience & regarded as a pioneer)
- Start Ups (national, regional & global) & business transformations
- Troubleshooting & problem solving
- B2B marketing (incl. SMB)
- B2C marketing
- Agency/Client management
- Leading & building large global marketing teams (remote, cross-functional & matrix)
- Media spokesperson (PR, conferences, TV & radio)
- Multilingual (English, German & French)
I am an INTJ with a reputation for getting things done with a focus on customer benefit.
I am happy to explore new opportunities in senior marketing roles - anywhere - so why not get in touch? PLEASE read my notes on getting in touch though!
Co-Founder & Chief Marketing Technology Officer @ From June 2013 to Present (2 years 7 months) Freelance International Marketing Consultant @ From July 2005 to Present (10 years 6 months) Internet Marketing Director @ From November 2012 to May 2013 (7 months) VP International Marketing @ From January 2012 to October 2012 (10 months) VP Marketing (EMEA & APAC) @ From October 2009 to April 2011 (1 year 7 months) Visiting Professor of Marketing (P/T) @ From November 2009 to February 2011 (1 year 4 months) Digital Marketing Trainer (P/T) @ From July 2008 to March 2009 (9 months) Course Director (P/T) @ From October 2005 to December 2008 (3 years 3 months) Chief Digital Officer @ From July 2007 to May 2008 (11 months) Sessional Lecturer (P/T) @ From January 2006 to May 2007 (1 year 5 months) Entrepreneur @ From May 2005 to August 2005 (4 months) Head of Web Portals, Customer Interaction @ From May 2003 to July 2005 (2 years 3 months) Global Product Manager – Registration & Provisioning Services @ From November 2001 to May 2003 (1 year 7 months) Global Product Manager – Mobile Portal Products @ From February 1999 to November 2001 (2 years 10 months) Senior EMEA Product Marketing Manager @ From June 1998 to December 1998 (7 months) Senior Product Manager EMEA @ From October 1997 to June 1998 (9 months) EMEA Professional Brands Manager @ From May 1997 to October 1997 (6 months) Senior Global Product Manager @ From September 1996 to April 1997 (8 months) Strategic Marketing Controller @ From November 1994 to September 1996 (1 year 11 months) Marketing Internship @ From August 1992 to September 1993 (1 year 2 months) European Sales & Marketing Executive @ From July 1989 to September 1990 (1 year 3 months)
MSc @ University of Glamorgan From 2002 to 2003 Practitioner @ International Teaching Seminars (ITS) From 2007 to 2008 DipM @ Chartered Institute of Marketing From 1999 to 1999 BA (Hons) @ Bournemouth University From 1990 to 1994 Part of BA International Marketing Management @ l'IUT Aix-Marseille From 1991 to 1992 Institute of Cost & Management Accountancy Stages 1 & 2 @ Watford Technical College From 1986 to 1988 Thom. Poole is skilled in: Digital Marketing, Online Marketing, Email Marketing, E-commerce, Social Media Marketing, SEO, Lead Generation, International Marketing, Marketing Communications, Direct Marketing, Marketing Management, Digital Strategy, SEM, Strategic Marketing, Social Networking