Marketing, communications, and branding professional with more than 25 years of experience spanning strategic communications for external and internal audiences, branding and corporate identity, creative direction, team leadership, and community relations and philanthropy. Leadership expertise includes aligning teams to and accomplishing company objectives, developing and mentoring high performing teams, and partnering with senior executives to map marketing, communications, and philanthropic initiatives to business goals.

Head of Communications @ Lead communications for the Americas, including brand management, media relations, social media, internal communications, and creative services. From November 2012 to Present (3 years 2 months) Deputy Director, Marketing & Communications/Corporate Citizenship @ Developed strategy for and managed company’s community relations activities nationwide, and aligned the department’s mission to the firm’s business objectives. Led team, created and executed robust communications programs, and oversaw nonprofit partnerships, philanthropic contributions, and employee volunteerism. Responsible for a budget of more than $5 million. Selected accomplishments: - Helped shape and grow the company’s reputation as a good corporate citizen among stakeholders, including U.S. Federal Government and commercial clients, recruits, investors, nonprofits, and the general public. Designed and implemented communications strategies that leveraged social media, public relations, advertising, and digital channels that resulted in a 500% increase in media coverage - Integrated community relations with the marketing and communications function. Developed and executed business strategy that restructured team roles, processes, and technologies, resulting in improved alignment to business priorities, increased employee volunteerism, and greater team effectiveness and morale From 2010 to April 2012 (2 years) Senior Manager, Marketing and Communications @ Developed, managed, and executed communications strategies and collateral that shaped Booz Allen’s corporate identity to both internal and external audiences. Advised senior leaders and staff at all levels to ensure external communications supported the firm’s brand in both messaging and visual identity. Led cross-functional team collaboration to conceive of and execute marketing projects and programs. Managed direct reports, vendors, and freelancers. Responsible for multi-million dollar budgets. Selected accomplishments: - Collaborated in the development of and launched the current marketing campaign, the most successful for the firm based on client surveys, market reach, and employee engagement. Partnered with firm leaders, devised a strategy based on business needs, conducted market research, created messaging and design standards for marketing channels (advertising, collateral, web, white papers), and developed self-help tools and resources for staff (style guides, image library with original and stock photography, and intranet sites) - Raised awareness of the company among target audiences through advertising in print, online, social media, television, and radio. Developed strategy, managed budget, negotiated placements, oversaw creative, and created a dashboard for tracking metrics - Developed and executed integrated marketing and communications campaigns as a member of core teams, including sponsorships of the Telling Stories: Norman Rockwell from the Collections of George Lucas and Steven Spielberg exhibition at the Smithsonian American Art Museum, the Edward Hopper exhibition at the National Gallery of Art, and the Veteran Wounded Warrior initiative From 2002 to 2010 (8 years) Manager, Marketing and Communications @ Responsible for internal and external communications, including the development of press releases, newsletters, and brand and corporate identity products. Supported creative services and marketing collateral development, editing, special firmwide projects, and recruiting and hiring. From 1997 to 2002 (5 years)

Bachelors of Science, Technology and Management @ University of Maryland College Park Suzanne Piner is skilled in: Strategic Communications, Corporate Branding, Brand Communication, Corporate Identity, Advertising, Team Leadership, Creative Direction, Internal Communications, External Communications, Community Relations, Collateral Material Development, Budget Management, Integrated Marketing, Corporate Communications, Marketing Strategy