I have worked with Walmart in sales functions for over 9 years, beginning in sales analytics. I am a fact based solution sales manager who is very strategic in my approach. I have had the great experience of working in several entrepreneurial environments that have allowed me to learn many facets of the business. The quote that...
I have worked with Walmart in sales functions for over 9 years, beginning in sales analytics. I am a fact based solution sales manager who is very strategic in my approach. I have had the great experience of working in several entrepreneurial environments that have allowed me to learn many facets of the business. The quote that sums up the environment I try to create around me is this..."Truly respecting others is the bedrock of motivation." - Dale Carnegie. I believe this is key in achieving team goals. I have a successful track record of growing current businesses and developing new business at Walmart in a profitable way. Specialties: Walmart's Retail Link, Excel, PowerPointVice President of National Accounts @ From September 2015 to Present (2 months) Bentonville, ARNational Account Manager @ Account Manager responsible for sales to Walmart in Departments 3, 11, 44, 52 and 67. • Based on 2015 forecast, responsible for shipments growth of 32% since taking over account in March 2012; profit % for the total business has also grown in that time. • Increased 2013 Back to School Operating Income Dollars 200%+ over 2012; with a 7% increase in shipments. • Responsible for new placement in Walmart Office category for first time in the company’s recent history. • Lead account to top Forecast Accuracy % company-wide in 2014. From January 2013 to August 2015 (2 years 8 months) Bentonville, ARChannel Sales Manager - Walmart @ Account Manager responsible for sales to Walmart in Department 3, 11, 52 and 67. • Manage sales of Scissors, Sewing and School Tools to Walmart in 2012. • Lead sell in of BTS program that will deliver 10% sales growth and along with incremental margin growth when compared to prior year. • Secured company’s first ever permanent modular placement in D.11 Hardware Hand Tools in September 2012. • Utilizing consumer insights and market share data, lead initiative to regain entry into Paper Crafting Category in D.67; Fiskars first placement there in 3 years, displacing our strongest market competitor. • Secured incremental promotions in first 9 months on the account; allowing Walmart account to reach 2012 plan. From March 2012 to January 2013 (11 months) Bentonville, ARAssociate National Account Manager - Rayovac @ Responsible for all sales initiatives for Department 9 Sporting Goods within Walmart. Manage seasonal Hunting business in the Flashlight and Rechargeable Battery categories. • Managed Sales Initiatives of Flashlight business with Walmart in D.9 along with assisting on sales initiatives of Alkaline Battery business. • Managed Sales decks for Line Reviews and Joint Business Planning sessions for all Rayovac business units. • Using POS and Market Data, created plan for adding Flashlights to impulse fixture at front of store by utilizing underdeveloped retail space taken by other categories which was an incremental business opportunity. • Gained placement of incremental retail Flashlight promotions in Sporting Goods for Fall 2011, allowing team to meet 2011 sales plan. From August 2011 to February 2012 (7 months) Bentonville, ARSenior Sales Analyst - Rayovac @ Lead the analytical efforts for Walmart Sales Team. Utilizing Retail Link and Syndicated Data, provided selling stories helping the team to an increase in sales in 2011. • Analyzed seasonality of Battery and Flashlight business and provided recommendations allowing our team to more accurately forecast summer boating and camping seasons as well as Holiday. • Utilizing Excel and PowerPoint skills, maintained sales decks for Line Reviews in all categories – Batteries, Flashlights, Rechargeable Batteries and Hearing Aid Batteries. • Managed relationships with Walmart Replenishment Managers and Order Specialists. • Provided data support to Walmart Buyers and DMM in Line Review and Joint Business Planning sessions From August 2010 to August 2011 (1 year 1 month) Bentonville, ARSam's Club Account Manager @ Manage Sam’s Club Account and provide Sales and Analytical support on Walmart Account. Primary contact for Buying Team in the Office Supply category for both accounts. • Responsible for Development and Implementation of Sam’s Club Account Plan. • Management of P&L for Sam’s Club Account. • Directed packaging and display update of current Sam’s Club items, sales saw a 12% increase post transition. • Walmart Account - Assisted in the sell in of Back to School program. From September 2009 to August 2010 (1 year) Bentonville, ARSales Analyst @ Develop relationships with Walmart Buyers in the Envelope, Filing, Writing and Copy Paper categories allowing me to handle everyday issues as needed. Prepare and analyze weekly POS reports for buying team. • Coordinated 2009 Modular reset process with Envelope, Filing, Writing and Copy Paper buyers. Gave recommendations for modular layouts/items based on POS and category knowledge. • Acted as Category Advisor for Envelope/Writing Pads/Copy Paper Buyer during 2009 Modular update. • Provide analysis on promotional programs to forecast the quantities necessary to support our goals. Create store groups that would be able support the promotional quantities and script product into those stores. • Lead the effort to meet Walmart’s Data Synchronization goals. Registered current items with the Global Data Synchronization Network, as well as transitioned Ampad to new item creation through Data Sync. From June 2007 to August 2009 (2 years 3 months) Bentonville, ARSales Analyst @ Perform daily and weekly sales reports, ad hoc reporting such as Store of the Community, Regional, Demographic analysis. • Utilized Retail Link Demographic report to discover our basic jewelry was not performing in high Cuban/Mexican populated areas allowing us to better allocate future lines to the correct trait areas. • Directly handled Sales and Inventory Analysis for Walmart Puerto Rico account – created analysis that determined that our fashion forward Jewelry lines were outperforming those of the US stores and were able to push more fashion product into those stores. • Designed and implemented store level planograms and setup guides for rollout of new Jewelry wall grid system. Developed marketing materials for Jewelry buyer to promote rollout to executives and team members. • Became the “go to” guy for the buying team providing ad hoc analysis requests day to day from Sales and Inventory to Store of the Community. From January 2005 to January 2007 (2 years 1 month) BA, Business Administration @ Ouachita Baptist University From 1999 to 2003 Fayetteville High School Steven Bertram is skilled in: Key Account Management, Strategic Planning, New Business Development, Merchandising, Competitive Analysis, PowerPoint, Excel, Inventory Management, Negotiation, Product Development, Budget, Account Management, Sales, Pricing, Consumer Products, Financial Analysis, Sales Operations, Contract Negotiation, Team Leadership, Retail, Marketing, Sales Management, Forecasting, Management, P&L Management, Business Planning, Selling, Microsoft Excel, Budgets
Big Time Products
Vice President of National Accounts
September 2015 to Present
National Account Manager
January 2013 to August 2015
Channel Sales Manager - Walmart
March 2012 to January 2013
Associate National Account Manager - Rayovac
August 2011 to February 2012
Senior Sales Analyst - Rayovac
August 2010 to August 2011
Sam's Club Account Manager
September 2009 to August 2010
June 2007 to August 2009
January 2005 to January 2007
What company does Steven Bertram work for?
Steven Bertram works for Big Time Products
What is Steven Bertram's role at Big Time Products?
Steven Bertram is Vice President of National Accounts
What industry does Steven Bertram work in?
Steven Bertram works in the Retail industry.
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