I am a results oriented, multi-industry digital and marketing professional with experience in ecommerce and omni-channel retail, manufacturing and automotive with a background in digital marketing and I.T.
At Chico's FAS, I lead and oversee the development of online marketing strategies and integrated marketing plans for the Brand. These plans will support both long-term growth and immediate-term growth goals.
I have had P&L and budget accountability and have effectively managed to consistently deliver both top line revenue and bottom line contribution for a $130M ecommerce business with budgets in excess of $20M.
I have motivated and retained a competent and highly effective team in a competitive industry through goal focused accountability, empowerment, and performance rewards.
SPECIALTIES: E-Commerce strategy and management; Omni-Channel strategy and execution; digital marketing strategy and execution, general management; P&L responsibility; budget ownership, business planning and roadmap prioritization; strategic planning and tactical execution; leadership and team development; site design and optimization; re-platform initiatives
Director of Marketing, Digital Commerce @ From November 2014 to Present (1 year 2 months) Fort Myers, Florida AreaDirector of Integration - Digital Ecosystem @ From March 2014 to October 2014 (8 months) Director of Digital Marketing @ From December 2011 to March 2014 (2 years 4 months) Manager, New Media @ From December 2008 to December 2011 (3 years 1 month) On-line Marketing Manager @ From October 2006 to November 2008 (2 years 2 months) Web Developer @ From 2003 to 2006 (3 years) eMarketing Specialist @ From 1998 to 2003 (5 years)
PRADCO - Leading for Excellence From 2013 to 2014 Mini-MBA, Social Media Marketing @ Rutgers University From 2011 to 2011 Bachelor of Business Administration, Computer Information Systems @ Kent State University From 1993 to 1998 Pre-College @ St. Mary's Central Catholic From 1990 to 1993 Stephen Lamb is skilled in: SEO, PPC, Website Management, Social Media Marketing, Email Marketing, Usability, Mobile Marketing, Web Analytics, Google Analytics, Google Adwords, Banner Ads, Web Development, Database Administration, SEM, Facebook