With five years experience in marketing, Stephanie is a creative and passionate marketer with campaign management, project management, digital, direct and social media expertise. She has a strong track record of successfully developing and implementing integrated marketing campaigns that deliver results. Specialties: brand strategy, ATL & BTL communications, direct and digital marketing, print and outdoor, email marketing, social media, SEO and SEM, media planning and buying, creative development, event management, analytics, stakeholder and supplier relationship managment and budget management.

CRM Campaign Coordinator @ From November 2014 to Present (1 year 2 months) Advertising Coordinator @ As part of the CRM and Loyalty team, my role focuses on Direct B2B Marketing, direct mail and eDM programs and loyalty. Working closely with our data analysis team, I work together with a creative agency to develop the marketing strategy and creative execution for our marketing collateral. My main responsibilities are: - B2B marketing collateral across multiple channels - Catalogue and print directory production - Partnerships - Trade events and sponsorships From July 2013 to November 2014 (1 year 5 months) Digital Marketing Specialist @ - Managing the social media and email marketing channels - Developing the SEO strategy - Managing the development of realestateview apps (iPhone, Android and iPad) - Managing the relationship between realestateview.com.au and the digital marketing agency and email marketing agency - Coordinating briefs with the advertising and design agency - Copywriting for the real estate blog such as celebrity home and million dollar plus properties Major Projects: - Updating branding across all digital platforms to be aligned with our new brand positioning - Implementation of new email marketing platform - Review and optimisation of the email marketing communications for B2B and B2C - Review of social media strategy including optimisation of Facebook page, increasing engagement and conversions from social media, and opportunities produced by new platforms such as Instagram and Pinterest - Development of content strategy for the website's blog and social media to build our online community - Launch of new site design for Realestateview.com.au, commercialview.com.au, businessview.com.au and holidayview.com.au - Conducted market research for commercialview.com.au and businessview.com.au to improve the site experience for consumers. Achievements: - Efforts to promote new iPhone, iPad and Android apps using an online and offline marketing contributed to an increase of app downloads by 64% over 2 months - Autonomously created, implemented and promoted all social media components for marketing campaigns which lead to an increase of Facebook fans by 20% and Twitter followers by 42%. This included a Facebook caption competition to target B2C and a Twitter competition to target B2B. Promotion consisted of eDMs, on-site advertising and Facebook advertising. - Continuous analysis and improvement of on-site optimisation which lead to an increase in SEO traffic by 54% year on year. The number of keywords ranking in position 1 – 5 has also increased by 83%. From June 2012 to July 2013 (1 year 2 months) Marketing Coordinator @ - Develop and implement marketing campaigns in collaboration with the marketing team - Manage and enhance presence on social media networks - Develop Search Engine Optimisation recommendations to increase traffic from search engines - Develop and implement strategies to improve site engagement - Manage Pay Per Click advertising campaigns to increase consumer acquisition - Create Electronic Direct Mail and design briefs for marketing campaigns Achievements: - Conducting analysis and providing recommendations to a Paid Search team which lead to an increase in traffic through Paid Search by 120% year on year. From March 2011 to June 2012 (1 year 4 months) Sales Assistant @ From February 2007 to March 2011 (4 years 2 months) Temp (Vacation Job) @ - Assisting administration team with composition of files to be sent to the government for approval and labelling and repackaging products for distribution to hospitals - Compiling a database of clinical papers for the Medical Affairs department From January 2005 to January 2011 (6 years 1 month)

Master of Entrepreneurship and Innovation @ Swinburne University of Technology From 2013 to 2015 Business, Marketing @ RMIT University From 2008 to 2010 Stephanie Oh is skilled in: Digital Media, Adobe Creative Suite, EDM, Copy Editing, Copywriting, Dreamweaver, Direct Marketing, Organic Search, Search Advertising, Axure, Visual Studio, Online Advertising, SEM, Email Marketing, Digital Marketing