Experienced Account Manager in digital advertising industry, who lived across three different continents with international exposure. I am a self-motivated, organised and capable of working under pressure with tight deadlines. I have a clear, logical mind with a practical approach to problem solving and a drive to see things through to completion. I enjoy working on my own initiative or in a team. In short, I am reliable, trustworthy, hard-working, eager to learn and have a genuine interest in technology and marketing. Expertise: - Programmatic Media buying - Trading platforms (TURN, DBM, Media Math, TubeMogul and AppNexus) - Account/relationship management - Business Development - Display, video, mobile and social digital advertising solution - Consultative sales

Associate Account Manager @ - Oversee DAN client's programmatic buying strategies, planning and execution - Manage over 10 clients' accounts with KPIs ranging from ROI, CPC, to CPCV - Acquire new clients through hosting education sessions and following up with consultative sales Specialisation: Digital Advertising (Sales, Account management/Client Service, Business development) From October 2014 to Present (1 year 3 months) Hong KongAssociate Digital Manager @ ▪ Media planning, budget forecasting, campaign implementing and optimizing digital media plans for local/regional luxury retail, cosmetics and automobile clients ▪ Ad-serving/Pixeling/Trafficking for Standard & Dynamic Creative (Sizmek, DoubleClick) ▪ Audience Marketing (Prospecting, Behavioral, Remarketing) From July 2014 to October 2014 (4 months) Hong KongPublisher Account Manager @ Performance-driven and global leader of retargeting advertising with presence across Europe. myThings works with industry-leaders in advertising and publishing.It serves billions of personalised retargeted impressions every month to hundreds of top tier ecommerce partners globally. Responsibilities & Achievements: ▪ Renegotiated deals with publishers, led to increase in margin from 34% to 40% (~$290k pure profit) ▪ Managed tactical online display campaigns with quarterly budget up to £1.5m per brand ▪ Media planning, budget forecast, campaign implementation and optimization ▪ Responsible for programmatic revenue and strategy - working with DSPs, networks, and premium publishers ▪ Managed and developed external relationships with publishers/networks across different channels (i.e. display, mobile and video) to ensure the best quality of inventory is secured, at the most cost efficient price ▪ Analysed campaign KPIs and created quarterly business review presentations with Excel and PowerPoint ▪ Worked with clients to ensure all KPIs are met through consultative sales and suggested tactical solutions to derive achievable strategies ▪ Proven track record on multi-tasking and working under pressure and tight deadlines From March 2012 to February 2014 (2 years) London, United KingdomInsight & Data Analyst @ Ingenuity is a business development consultancy employed by marketing service agencies to outsource their new client acquisitions From September 2011 to February 2012 (6 months)

BA (Hons) @ York University From 2007 to 2011 Highschool diploma @ Prince of Wales Secondary School From 2006 to 2007 Stephanie Lam is skilled in: Advertising, Marketing Strategy, Media Buying, Retargeting, Online Advertising, Digital Media, Display Advertising, Research, Event Management, RTB, Client Liaison, Budget Setting, Microsoft Excel, Marketing, Web Marketing