CRM Manager at boohoo.com
Manchester, United Kingdom
boohoo.com
Senior Campaign Executive
August 2014 to Present
Manchester, United Kingdom
RedEye
Campaign Manager
July 2013 to August 2014
Crewe, United Kingdom
Redeye
Senior Email Executive
June 2012 to July 2013
Redeye
Email Executive
September 2010 to July 2012
Smurk Recruitment
Marketing Assistant
December 2009 to April 2010
Smurk Software
Marketing Assistant
December 2009 to April 2010
The University of Hull
General Assistant
August 2006 to October 2009
What company does Sophie Hill work for?
Sophie Hill works for boohoo.com
What is Sophie Hill's role at boohoo.com?
Sophie Hill is Senior Campaign Executive
What industry does Sophie Hill work in?
Sophie Hill works in the Marketing and Advertising industry.
Who are Sophie Hill's colleagues?
Sophie Hill's colleagues are Tom Burney, Carol Kane, Sophie Rycroft, Helen Schofield, Claire Beggs, Laura Sherrington, Kirsten Sharp, David Hare, Kate Beardow, and Evan Humphreys
đź“– Summary
Senior Campaign Executive @ From August 2014 to Present (1 year 5 months) Manchester, United KingdomCampaign Manager @ At RedEye International I worked with a close team of industry leaders to help our clients achieve the maximum possible return on their investments. My role as Campaign Manager encompassed a wide range of key responsibilities to ensure exceptional service delivery and an excellent client:agency relationship through: • Understanding clients’ objectives and goals and working with them to guide and develop a successful email marketing strategy; with the objective to deliver maximum revenue whilst growing powerful brand engagement in compelling campaigns. • Maximising ROI by ensuring communications are always focused on the end users’ customer journey. Implemented by concentrating on acquisition, conversion and retention with campaign optimisation, customer life-cycle marketing and marketing automation. • Developing and managing processes to help implement a successful weekly team schedule. This involves working in synergy with the Email Services and Account Management team; managing campaign delivery and juggling multiple clients in various international sectors. • Designing, creating and delivering compelling, highly targeted email marketing campaigns for international clients. • Creating and implementing testing strategies, achieving insightful results to optimise future campaigns. • Identifying campaign opportunities to help clients continuously build and optimise their email marketing plan and channel. • Monitoring campaign successes on behavioural and campaign email reports to observe trends, gain valuable insights and optimise future communications. • Overseeing and supporting other members of the team to help develop their role and key skills within the Email Services team. ---------------------------------- Specialties: - Online Behavioural Marketing - Lifecycle Marketing - Email Marketing & Optimisation - Conversion Rate Optimisation - Adobe Photoshop & Fireworks (Graphic Design) - Adobe Dreamweaver & HTML (Web Design) From July 2013 to August 2014 (1 year 2 months) Crewe, United KingdomSenior Email Executive @ From June 2012 to July 2013 (1 year 2 months) Email Executive @ From September 2010 to July 2012 (1 year 11 months) Marketing Assistant @ From December 2009 to April 2010 (5 months) Marketing Assistant @ Employed within a start up SME in the IT Solutions & Recruitment sector, my role was to create and execute a marketing strategy. From December 2009 to April 2010 (5 months) General Assistant @ This role encompassed wide-ranging duties and a great deal of responsibility to help the organisation cope during their busy clearing and admissions period. From August 2006 to October 2009 (3 years 3 months) 2.1 Bsc Hons, Marketing @ Lancaster University From 2006 to 2009 Beverley Joint Sixth From 2000 to 2006 Sophie Hill is skilled in: Email Marketing, Digital Marketing, Online Marketing, E-commerce, Web Design, Adobe Fireworks, Photoshop, Social Media, Marketing Strategy, Performance Testing, Mobile Marketing, HTML emails, Online Advertising, Behavioral Targeting, Customer Lifecycle Management
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
1 year(s), 4 month(s)
Unlikely
Likely
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