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Simon Hughes

Consumer & Market Insights Manager, Global Oral Care @ Procter & Gamble

Director of Market Research at Survey to Insight

Hurstpierpoint, West Sussex, United Kingdom

Ranked #973 out of 19,460 for Consumer & Market Insights Manager, Global Oral Care in United States

Section title

Simon Hughes's Email Addresses & Phone Numbers

Simon Hughes's Work Experience

Procter & Gamble

Consumer & Market Insights Manager, Global Oral Care

November 2013 to April 2015

Geneva Area, Switzerland

Procter & Gamble

CMI Manager, Local Insights, EMEA Beauty & Grooming

November 2012 to October 2013

Geneva Area, Switzerland

Procter & Gamble

CMI Manager, Grow Leadership Brands, Beauty & Grooming

September 2009 to October 2012

Geneva, Switzerland

Simon Hughes's Education

Market Research Society

Continuous Professional Development Program Market Research

2015 to 2016

The University of Reading

PhD Food Biosciences completed in 3 years, no corrections

2004 to 2008

University of York

BSc Hons Biology 2i

2001 to 2004

Simon Hughes's Professional Skills Radar Chart

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Open
Purposeful
Engaging

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50% Left Brained
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Simon Hughes's Estimated Salary Range

About Simon Hughes's Current Company

Procter & Gamble

Responsible for Oral-B’s consumer insights across multiple regions, forms, and teams; consulting with 10 brand managers and delivering to the Global Marketing Directors. • Aroused business partner’s gut-feel for consumers by initiating an in-touch program with path-to-purchase ethnography, newsletters and refreshing presentations. • Doubled Oral B’s digital media ROI by influencing senior management to optimise website placement,...

Frequently Asked Questions about Simon Hughes

What company does Simon Hughes work for?

Simon Hughes works for Procter & Gamble


What is Simon Hughes's role at Procter & Gamble?

Simon Hughes is Consumer & Market Insights Manager, Global Oral Care


What is Simon Hughes's personal email address?

Simon Hughes's personal email address is s****[email protected]


What is Simon Hughes's business email address?

Simon Hughes's business email addresses are not available


What is Simon Hughes's Phone Number?

Simon Hughes's phone +44 ** **** *168


What industry does Simon Hughes work in?

Simon Hughes works in the Consumer Goods industry.


About Simon Hughes

📖 Summary

I'm currently a freelance market researcher and utilize my collaborative, innovative and value orientated service to support clients in market research challenges. Please get in touch if you have any opportunities in market research and insights work, including specific projects, consulting or part-time. My background includes Consumer and Market Insights experience on the client and service side, a PhD in Life Sciences, and a track record in strategic and insightful problem-solving, passion for depth of understanding, and drive for impact.Consumer & Market Insights Manager, Global Oral Care @ Responsible for Oral-B’s consumer insights across multiple regions, forms, and teams; consulting with 10 brand managers and delivering to the Global Marketing Directors. • Aroused business partner’s gut-feel for consumers by initiating an in-touch program with path-to-purchase ethnography, newsletters and refreshing presentations. • Doubled Oral B’s digital media ROI by influencing senior management to optimise website placement, format, and message, based upon real-time tracking and analysis. • Coached and mentored team members and suppliers on research, capability building and career advice. From November 2013 to April 2015 (1 year 6 months) Geneva Area, SwitzerlandCMI Manager, Local Insights, EMEA Beauty & Grooming @ Independently jump-started and led a flow-to-the-work team for the EMEA Beauty & Grooming unit, under VP guidance, covering $8 billion in sales and 12 of the company’s billion dollar brands. • Enabled centralized teams to be more consumer in-touch by coordinating all EMEA in-touch programs (>20 in total) and sharing insights in engaging storytelling formats. • Identified significant growth opportunities (+$12 million sales) that impacted targeting strategy and external trade sell via deep category and competitor analysis. From November 2012 to October 2013 (1 year) Geneva Area, SwitzerlandCMI Manager, Grow Leadership Brands, Beauty & Grooming @ Brand building expert, coaching teams on branding fundamentals, pioneering consumer segmentations from across the globe, and step-changing industry research capabilities. Success in this and the previous assignment, and with positive feedback from the CEO, prompted a promotion in minimum timings (2 years). • Co-developed P&G’s brand tracker and scorecard, which is still the board’s only global brand tracker. • +$23 million sales delivered from recommendations made to simplify and refocus brand value around hair care brands’ core differentiating attributes, which was cemented into Head&Shoulder’s and Pantene’s annual business planning strategy. From September 2009 to October 2012 (3 years 2 months) Geneva, SwitzerlandCMI Associate Manager, Hair Care @ Led Pantene’s initiative qualification from identifying the initial insight through to qualifying communication and volume forecast (+$16 million sales). This informed the brand's WE brand marketing campaign for 2 years. From April 2008 to September 2009 (1 year 6 months) Geneva Area, SwitzerlandContinuous Professional Development Program, Market Research @ Market Research Society From 2015 to 2016 PhD, Food Biosciences, completed in 3 years, no corrections @ The University of Reading From 2004 to 2008 BSc Hons, Biology, 2i @ University of York From 2001 to 2004 Simon Hughes is skilled in: SPSS, Microsoft Office 2007, Full UK Driving Licence, Qualified Tennis Coach, Marketing Strategy, Market Research, Global Brand Development, Brand Loyalty, Brand Awareness, Brand Equity, Brand Developement, Brand Architecture, Branding Initiatives, Influencer Marketing, Marketing ROI, Group Presentations, Training Skills, Team Leadership, Training, Brand Development, Customer Insight, FMCG, Marketing Research, Segmentation, Brand Management, Market Analysis, Strategy, Shopper Marketing, Consumer Products, Management, Business Strategy, Competitive Analysis, Marketing, Marketing Management, Consumer Behaviour, Leadership


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In a nutshell

Simon Hughes's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

1 year(s), 9 month(s)

Simon Hughes's Willingness to Change Jobs

Unlikely

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