Silvija Kasper's Email

Marketing Consultant @ From September 2014 to Present (1 year 4 months) Client Account Manager III @ Exceed revenue objectives for a broad array of telecommunications products and services by developing and executing strategic sales plans to business customers. Sell Alaska Communications products by analyzing customer needs, identifying unique Alaska Communications solutions, conducting high level presentations, closing complex sales and ensuring proper implementation. Develop and maintain long-term relationships with key executive decision makers to ensure a positive customer experience and identify business opportunities to facilitate attainment of sales objectives. Present tailored business solutions to facilitate attainment of revenue, account retention and product sales targets. Target strategic accounts for business development. From January 2013 to September 2014 (1 year 9 months) Anchorage, Alaska AreaAccount Executive @ Advertising Account Executive for the Alaska Journal of Commerce, the Alaskan Equipment Trader and Chugiak-Eagle River Star, the core Print and Digital products for the newspaper division. Advertising sales for special publications such as the Alaska State Chamber of Commerce Membership Directory, Meet Alaska Alliance and Alaska Business Resource Guide. Responsible for increasing sales, revenue and profitability for Print and Digital Products. This includes increasing existing advertisers by maximizing sales of supplements and special sections to core product, as well as prospecting and selling advertising to prior advertisers and non-advertisers. Sales plan development and forecasting to achieve sales goals. ME3 Lead for Sales Team. Exceptional records management. Development of sales presentations, proposals and promotional letters and email blasts. Assist Advertising Director in the development of promotional materials. From September 2010 to January 2013 (2 years 5 months) Client Services District Manager @ Responsible for achievement of team, canvass and overall division sales objectives. Managed sales team productivity to ensure revenue accounts were handled and that optimum number of new customer and non-advertisers were called in a timely manner. Monitored sales calls and coached team members to develop sales skills and to ensure proper sales techniques were being followed. Coaching activities included demonstration, training and development of follow-up action plans. Reviewed sales rep plans for customer contacts and follows up after sales calls. Developed re-service plans with rep when necessary to maximize revenues. Conducted preparation and planning reviews and post contact analysis. Utilized situational leadership to ensure rep specific developmental plans were in place. Developed and communicated written evaluations and developmental plans for individuals. Integral part of recruiting, hiring and staffing maintenance. Monitored Monthly Sales Rep Error Reports to ensure accuracy standards were maintained and took appropriate corrective action if necessary. Assisted in development of canvass strategies and tactics to achieve canvass objectives. Analyzed data to forecast sales results for team. From March 2002 to June 2010 (8 years 4 months)

University of Alaska Anchorage Silvija Kasper is skilled in: Broadband, Advertising, Internet, Telecommunications, Key Account Management, Cold Calling, Salesforce.com, Internet Video, Media Planning, Google Adwords, Digital Marketing, Online Advertising, Digital Media, Digital Strategy, Microsoft Office