•Over 12 years of experience driving commercial and corporate strategy, planning and strategic initiatives •Strong experience developing strategy, process, cross-functional relationships and analytics to drive decisions •Solid knowledge of CPG and service commercial functions with extensive support of senior leadership •Driven individual with the ability to rapidly learn new functions, make critical connections and lead change •Developed a strong track record in driving commercial processes and initiatives resulting in increasing responsibilities

VP, Shopper Marketing @ From November 2014 to Present (1 year) Director, Shopper Insights @ • Conduct primary research and consolidate secondary research to support selling stories, joint retailer business planning, and uncovering shopper insights for Shopper Marketing/Activation program development • Drive cross-functional change in order to improve collaboration with retailers via insight-driven, shopper engagement • Collaborate with Sales, Shopper Marketing, Brand and Category Management to drive business results • Present insight-focused research internally and externally with national/regional retailer buying and senior leadership teams • Negotiate research/data contracts including the completion of a 3 year, $33M contract and management of $5M in additional contracts via the Data Resource Committee process From June 2013 to November 2014 (1 year 6 months) Director, Planning Management Office (PMO) @ •Drive process through cross-functional deliverables/meetings, supporting senior leadership •Manage a team through developmental coaching and knowledge-share cross-training •Wide process range requires a strong knowledge base across the full organization to commercialize plans Commercial Planning: •Support the connection of strategy development into commercial plan development •Drive the customer-centered Commercial Planning process, facilitating completion and alignment discussions against the annual business plan across routes-to-market (RTM) and Sales •Drive process management, which requires considerable change management through process/tools training, follow up on required deliverables and support of key alignment meetings for senior leadership •Engage with all RTMs, Finance, Sales, Revenue Management, Brand, Category Management, Shopper Marketing, etc. teams •Build sophisticated Excel models to support RTM, Nat'l/Reg'l Accounts and Innovation plans in order to view plans by category/brand, channel/retailer and RTM Brand/Shopper Marketing Planning: •Operate as the key support/process management function for Marketing’s annual plans •Develop previously non-existent processes by connecting key deliverables to the commercial process •Focus has been the coordination/communication improvement with brand and critical sales support functions •Process improvements resulted in tighter communication with Sales/RTM, more actionable materials for Marketing decisions and a streamlined process emulated in other functions •Additional Marketing Leadership support in developing Incentive Plan metrics, Marketing scorecards and senior leadership BOD materials Marketing Return on Investment (MROI): •Define the scope/path forward for MROI, leading a team in data manipulation and analytics •Focus on core brand program analytics to impact media vehicle/budget decisions •Focus on budget change management, post-analysis support and modeling capabilities to impact investments From May 2010 to June 2013 (3 years 2 months) Plano, TXStrategic Planning Manager @ •Led the development and implementation of the Long Term Tactical Planning process (5-year strategic plan) •Created the Strategic Due Diligence fact base comprised of in-depth research on economic/demographic, beverage (LRB) market/industry, consumer, channel/shopper and competitive trends •Developed and managed the process with organizational calendars, deliverables and initiative templates in preparation for valuation and prioritization of long term opportunities •Ensured focus on cross-functional alignment across all segments/business units •Led and/or supported critical strategic projects for executive leadership and Board of Directors discussions •Owned the Brand Planning process (annual planning), helping brand teams from strategic vision to in-market From September 2008 to May 2010 (1 year 9 months) Sr. Program Manager, Expansion @ •Managed the Operations Growth/New Center Support team and played an integral role in the opening of 201 new centers in FY07 (plan of 200) and 305 new centers in FY08 (plan of 300) •Developed/implemented two processes to drive revenue, increase profit levels and ensure effective service post-opening •Drove pre-opening operational compliance for all new stores to ensure milestones were achieved prior to opening •Operated as the primary source of information and connection for new centers through a network of cross-functional resources for issue resolution and overall continued process improvements From April 2006 to September 2008 (2 years 6 months) Associate, Strategy @ •Supported corporate strategy by developing competitive intelligence reviews •Helped implement and drive expansion planning efforts by ensuring cross-functional work stream accountability as well as monitoring and reporting results on seven new prototype test centers •Assisted in the development and implementation of key strategic plans and reorganizations •Led the customer intercept surveys providing directional recommendations for the executive team based on new product requests, customer-type data and critical experience needs (e.g., speed, quality) •Performed ad hoc strategy projects including product profitability analysis and competitive intelligence •Supported new product development including launching/monitoring a new product test in 44 centers •Developed and maintained the new product pipeline and integrated product calendars for potential tests From August 2004 to April 2006 (1 year 9 months) Financial Advisor @ Performed financial analyses for retail clients including financial and retirement planning, cash flow analysis and investments/portfolio management. From December 2001 to August 2004 (2 years 9 months)

MBA, General @ Southern Methodist University - Cox School of Business From 2005 to 2007 BBA, Finance @ Southern Methodist University - Cox School of Business From 1998 to 2001 Sheila Bonner is skilled in: Process Improvement, Cross-functional Team..., Strategic Planning, Leadership, Team Leadership, Business Strategy, Business Planning, Business Process..., Analysis, Financial Analysis, Data Analysis, Management, Change Management, Analytics, Product Development, Strategy