Sharon Loeb's Email & Phone Number

💼 Past Experience

NEWEST IMPACT: Having created over 1,000 best practices across functional areas, Loeb’s approach helps toEverybodyElseHappenInLargerUnionfollowership growth and customer engagement Across multiple business units across 4 countries ► Increased brand awareness by 21% in first season of lead generation ► Increased loyalty and renewal rates by 20% among digital customers ► Increased penetration of McGraw-Hill's leading digital solutions across all channels ► Introduced new programs that drove growth in discretionary student purchases of core subscription products ► Expanded share of voice across traditional and social media through enhanced focus and strategy, achieving 599% coverage growth drives 5M active social engagements a month

🎓 Education

Sharon Loeb's education leaves a strong basis for work readiness. Loeb Holds a Master of Arts from University of Toronto, where she studied philosophy. Additionally, Loeb has a Bachelor of Arts from York University, where she majored in philosophy. Loeb has a strong foundation in philosophical thought, which is evident in her current work readiness. Loeb is highly motivated and has a clear vision for her future. Her past education has prepared her to be an expert in the field of philosophy, which she currently holds as an expert.

💡 Technical & Interpersonal Skills

Developed a marketing communication program that drove share of voice to over 599% from 2011-2014 ► competed with top institutional and private colleges across the U.S. economy, driving customer engagement above 300% ► Led the team that developed the brand strategy and key messaging for McGraw-Hill Education across multiple businesses ● Driven growth in employee satisfaction and engagement rates through transparent strategy, clear communication, and the development of cycle-based systems ■ Shuttered or significantly increased marketing spending on direct-to-consumer initiatives, resulting in increased margins and increased revenue ► Increased customer acquisition, conversion and leads through strategy, measurement, and executions ■ Launched more than a dozen successful marketing campaigns that generated significant exit and new customer growth ► Developedsweeping action plan to address industry benchmarks, retiring in-house capability ...Sharon is currently the CMO of LinkedIn and responsible for driving customer growth and feature transformation across the company. before LinkedIn, she was the Vice President, Marketing at McGraw-Hill Higher Education, where she led marketing programs and drove customer growth across the company. Sharon has more than 10 years of experience in marketing and management, and has developed successful marketing strategies for companies such as McGraw-Hill Higher Education, LinkedIn, and many others.