Sharon Loeb
Associate Editor @ Pearson Education Canada
CMO | Transformational Leader | Digital & Demand Driver | Customer Champion | Brand Builder | Culture & Talent Developer
Berkeley Heights, New Jersey
Section title
Sharon Loeb's Email Addresses & Phone Numbers
Sharon Loeb's Work Experience
Pearson Education Canada
Associate Editor
April 1997 to August 1998
Toronto, Ontario
Cengage Learning
EVP, Chief Marketing Officer
January 2016 to November 2019
McGraw-Hill Higher Education
Vice President, Marketing
February 2012 to January 2016
New York, New York
McGraw-Hill Higher Education
Senior Director, Strategic Marketing
January 2010 to January 2012
New York, New York
McGraw-Hill Higher Education
Marketing Director
November 2005 to December 2009
New York, New York
McGraw-Hill Ryerson
Senior Marketing Manager
December 2001 to October 2005
Whitby, Ontario
Pearson Education Canada
Marketing Manager
December 2000 to December 2001
Toronto, Ontario
Perason Education Canada
Inside Sales Representative | Editorial Representative
August 1998 to December 2000
Toronto, Ontario
Ellucian
Chief Marketing Officer
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Frequently Asked Questions about Sharon Loeb
What company does Sharon Loeb work for?
Sharon Loeb works for Pearson Education Canada
What is Sharon Loeb's role at Pearson Education Canada?
Sharon Loeb is Associate Editor
What is Sharon Loeb's personal email address?
Sharon Loeb's personal email address is sh****[email protected]
What is Sharon Loeb's business email address?
Sharon Loeb's business email address is s****[email protected]
What is Sharon Loeb's Phone Number?
Sharon Loeb's phone (201) ***-*115
What industry does Sharon Loeb work in?
Sharon Loeb works in the Publishing industry.
Who are Sharon Loeb's colleagues?
Sharon Loeb's colleagues are Jack Slingerland, Alessandra Anderson, Patrice Low, James Reidel, Denise Marco, Monica Marinov, Chris O'Brien, Anton Popov, Tyler Lynch, and Vanessa Myers
About Sharon Loeb
💼 Past Experience
NEWEST IMPACT: Having created over 1,000 best practices across functional areas, Loeb’s approach helps toEverybodyElseHappenInLargerUnionfollowership growth and customer engagement Across multiple business units across 4 countries ► Increased brand awareness by 21% in first season of lead generation ► Increased loyalty and renewal rates by 20% among digital customers ► Increased penetration of McGraw-Hill's leading digital solutions across all channels ► Introduced new programs that drove growth in discretionary student purchases of core subscription products ► Expanded share of voice across traditional and social media through enhanced focus and strategy, achieving 599% coverage growth drives 5M active social engagements a month
🎓 Education
Sharon Loeb's education leaves a strong basis for work readiness. Loeb Holds a Master of Arts from University of Toronto, where she studied philosophy. Additionally, Loeb has a Bachelor of Arts from York University, where she majored in philosophy. Loeb has a strong foundation in philosophical thought, which is evident in her current work readiness. Loeb is highly motivated and has a clear vision for her future. Her past education has prepared her to be an expert in the field of philosophy, which she currently holds as an expert.
💡 Technical & Interpersonal Skills
Developed a marketing communication program that drove share of voice to over 599% from 2011-2014 ► competed with top institutional and private colleges across the U.S. economy, driving customer engagement above 300% ► Led the team that developed the brand strategy and key messaging for McGraw-Hill Education across multiple businesses ● Driven growth in employee satisfaction and engagement rates through transparent strategy, clear communication, and the development of cycle-based systems ■ Shuttered or significantly increased marketing spending on direct-to-consumer initiatives, resulting in increased margins and increased revenue ► Increased customer acquisition, conversion and leads through strategy, measurement, and executions ■ Launched more than a dozen successful marketing campaigns that generated significant exit and new customer growth ► Developedsweeping action plan to address industry benchmarks, retiring in-house capability ...Sharon is currently the CMO of LinkedIn and responsible for driving customer growth and feature transformation across the company. before LinkedIn, she was the Vice President, Marketing at McGraw-Hill Higher Education, where she led marketing programs and drove customer growth across the company. Sharon has more than 10 years of experience in marketing and management, and has developed successful marketing strategies for companies such as McGraw-Hill Higher Education, LinkedIn, and many others.
Sharon Loeb’s Personal Email Address, Business Email, and Phone Number
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In a nutshell
Sharon Loeb's Personality Type
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
Average Tenure
2 year(s), 10 month(s)
Sharon Loeb's Willingness to Change Jobs
Unlikely
Likely
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